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vision: to be the premierswimming state in australia

Photo courtesy of Delly Carr/Swimming Australia

introductionSwimming is Australia’s highest participation sport and is an activity that is synonymous with the Australian way of life. The art of swimming offers participants both important life skills and a sport that can be enjoyed by all ages and ability levels.

Swimming NSW is the peak body for Swimming in NSW and the ACT. It aims to be the premier swimming state in Australia through increased participation and enhanced performance and through the development of partnerships that provide quality life skills for the community.

This Strategic Plan sets out the goals and objectives which we will aim to achieve over the next quadrennium (2012-2016). This plan aims to build on the successes of the previous plan and to continue to strive for excellence across all areas of our sport. Successful implementation of this Plan requires the cooperation and support of our many stakeholders and Swimming NSW is committed to work with our stakeholders so we can together achieve these goals.

In consultation with Swimming Australia, Swimming NSW has adopted the three strategic priorities as the pillars upon which our sport is nurtured and promoted. Each pillar has specific aims and outcomes which achieved simultaneously will deliver the vision of Swimming NSW.

We look forward to an exciting period ahead for our participants and working with our stakeholders and partners to ensure that Swimming NSW becomes Australia’s premier swimming state.

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2.

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3.

participationstrategic objectives:Outcome 1:Participation in swimming optimised through sustained growth.

- Recruit & retain members through strengthened support to local Club and Area programs

- Provide introductory activities and incentives for people to join our swimming clubs

- Maintain our strong gender equity ethos

- Actively promote LTS as a safety/lifestyle activity and as a source of membership

- Investigate the categories of membership to ensure they are relevant to the current needs of our members

Outcome 2:Members and volunteers are engaged and have ongoing involvement in the sport.

- Implement programs which encompass a broad range of swimming activities (from recreational to competitive) for all membership levels as well as special population groups

- Continue to enhance swimming club administrative performance, volunteer and member recruitment and retention through facilitating appropriate activities and providing supplemental programs

- Provide greater support to Clubs and Areas through well resourced programs and initiatives

- Provide educational and performance seminars for parents and swimmers

- Ensure that swimmers are encouraged through a positive sporting environment to continue on in the sport

Outcome 3:Access to water space for club, junior competition and recreation swimming is increased to sustainable levels.

- Continue to provide support to Swimming NSW Aquatic Management to achieve this objective

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performancestrategic objectives:Outcome 1:NSW wins the gold medal count at National level by 2016 (Open, Age, MC, OWS).

- Build a strong network of support and educational services for coaches

- Retention of talented athletes in NSW

- Ensure proper servicing of state level elite athletes as well as their home programs and ensure national objectives are met

- Provide swimmers with a strong domestic competition program and arrange appropriate external experiences to improve competitive performance

- Continue to provide a high level and well resourced athlete development pathway

Outcome 2:Leading coaches are developed and retained within NSW.

- Educational opportunities and support for all levels of coaches

- Implement the SNSW Coach Development Framework

- Encourage high performance coaches to operate in NSW & support the coach education program

Outcome 3: Volunteers are developed to the highest standards nationally & retained within the sport.

- Encourage people to become technical officials and build skills

- NSW officials are recognised as highly competent nationally

- Continued participation in the National Officiating Program and associated activities achieving increased numbers and levels of competency amongst Technical Officials each year of the Plan

Outcome 4:SNSW organisational performance is effective and efficient.

- Open communication through all levels

- Support for clubs

Ready supply of information and resources

Recognition of turn overSupport for roles within clubs

- Ensure Swimming NSW is financially viable

- Foster a cooperative relationship with all members by maintaining strong communication links including the conduct of various committees, forums and seminars

- Maintain effective operational and risk management plans for business and all company operations

- Maintain and enhance our high standards in event management- Provide strong leadership and structured development for Swimming NSW staff

4.

5.

partnershipsstrategic objectives:Outcome 1:Partnerships are developed with our key stakeholders to grow the value of the sport.

- With ascta NSW Incorporated, develop coaches through the delivery of the national accreditation program and a well resourced coaching development framework.

- Maintain a collaborative approach with learn to swim (LTS) accreditation providers in the delivery of the LTS program.

- Continue to foster the relationships between Clubs and Areas to ensure a uniform approach to the development of the sport.

- Partner with Swimming NSW Aquatic Management and other Aquatic Providers to increase the availability of pool space for learn to swim, training and competition.

- Maximise commercial opportunities through use of the national brand and ensure a uniform image for the sport throughout Australia. Provide additional benefits to members through these commercial opportunities.

- Maintain strong relationships with Swimming Australia, the NSW Institute of Sport, the NSW Olympic Council and the Australian Commonwealth Games Association (NSW Branch).

Outcome 2: Develop new partnerships that strengthen the value of the swimming brand.

- Provide attractive commercial opportunities for existing and new corporate partners and sponsors through mutually beneficial longer term relationships.

- Develop new relationships with School Sport, Tertiary institutions, Masters, non-affiliated swimming clubs and other aquatic sports.

Outcome 3: Develop and maintain effective relationships with state and local government and other key sporting partners.

- Identify key personnel in government agencies and structure regular contact.

- Expand access to health related funding.

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find out more:visit www.nswswimming.com.au

phone (02) 9763 5833email admin@nsw.swimming.org.au

www.facebook.com/SwimmingNSWwww.twitter.com/swimmingnsw (@SwimmingNSW)

www.youtube.com/SwimmingNSW