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2013 APTMetrics, Inc.
Synthesizing the Measurement of Leadership Potential
John Scott & Kevin Tomczak
November 4, 2015
2013 APTMetrics, Inc.
39TH International Congress on Assessment Center Methods November 3-4, 2015
1
Leadership Assessment Benchmarks
15%
47%
75%
90%
0% 25% 50% 75% 100%
Campus hires
Supervisors
High potentials
Senior executives
Target of Assessments
Source: Church & Rotolo (2015)
2
0%
10%
20%
30%
40%
50%
60%
70%
80%Hi Potentials
Senior Executives
Source: Church, Rotolo, Ginther &
Levine (2015)
What is Being Measured?
4
How Best to Differentiate Talent?
• Majority of organizations use some form of “High Potential” concept as their key talent differentiator
• Many models exist of high potential
• Some are grounded in research… some are not
• Research on high potentials is limited
• Potential for what?
5
Example Models of High Potential
Model Example Observations
Role Move into more senior roles in the organization
Sometimes generic but often defined as specific end-points; can devolve to simple replacement planning
Level Move into positions two levels above current role
Most commonly used; often generic in nature; works best at lower levels in the organization
Breadth Capability to take on broader responsibilities
Wide open definition that can vary across different parts of the organization
Performance Consistent track record of performance over time
Very specific indicator; less commonly used today than in the past (e.g., Nine-Box framework)
Source: Church, A.H., Waclawski, J. & Scott, J.C. (2012, April). Talent management in action: Game of thrones. Workshop conducted at the 27th annual
conference of the Society for Industrial and Organizational Psychology, San Diego.
6
Foundational Dimensions
Growth Dimensions
Career Dimensions
Leadership Potential Blueprint
Performance (In-role track record)
Personality Cognitive Ability
Learning Motivation
Leadership Capability Functional Capability
Fit
Adapted from Silzer, R., & Church, A. H. (2009). The Pearls and Perils of Identifying Potential.
Industrial and Organizational Psychology: Perspectives on Science and Practice, 2, 377-412.
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Identify, Develop, and Deploy Potential
C-suite Leaders
Senior Leaders
Mid-level Managers
Supervisors/Pivotal Roles
Team Leads
Purpose Assessment
Identify and address development gaps; Inform movement decisions
1. Virtual BCS 2. Hogan Suite 3. Ravens APM 4. Qualitative 360 5. Interview
Verify global enterprise talent; succession planning
1. Assessment Center 2. Hogan Suite 3. Ravens APM 4. 360
Confirm potential of individuals early in career
1. Virtual Assessment 2. Hogan Suite 3. Ravens APM 4. 360
Identify & differentiate; Conduct initial segmentation of talent
1. SJT 2. Biodata/Personality 3. Ravens
Focus #4: Senior Leaders
Focus #3: Advanced Leaders
Focus #2: Emerging Leaders
Focus #1: Potential Leaders
Source: Adapted from Church, Waclawski, & Scott (2012, April). Talent management in action: Game of thrones. Workshop conducted at the 27th annual conference of the Society for Industrial and
Organizational Psychology, San Diego.
9
Benchmarks: Assessment Methods Used
0%
10%
20%
30%
40%
50%
60%
70%Hi Potentials
Senior Executives
Source: Church & Rotolo, (2015)
10
Assessment Matrix
Leadership Potential Dimensions
Assessment Tools
Ravens
Hogan
360-degree
feedback
Structured
Interview
AC Business
Simulation
Foundational
(Cognitive & Personality) X X X
Growth
(Learning & Motivation) X X X X X
Career
(Leadership & Functional)
• Transformational Leadership X X X X
• Builds Strategic Alliances X X X X
• Champions the Customer X X X
• Drives the Business X X X X X
• Manages Talent X X
• Fosters Open Communication X X X X
• Builds an Ethical Culture X X
• Cultivates Change
and Diversity X X X
• Domain Expertise X
X X
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Assessment Framework
Multi-rater Feedback
Cognitive & Personality Measures
Accomplishment Record Behavioral Interview
Future What you are capable of
Today How you are currently seen
History What you’ve done
Foundation Who you are
Source: Adapted from Church, Rotolo, Wade, Tuller, & Ginther, (2014, May). Leveraging assessment technology for senior leaders. In C. Wade (Chair), Breaking the assessment glass
ceiling. Symposium conducted at the 29th annual conference of the Society for Industrial and Organizational Psychology, Honolulu
13
Searching for the Perfect Predictor
Source: Schmidt & Hunter (1998)
+1.00 Perfect Prediction
0.00 Random Prediction
GMA Tests
Structured Interviews
Peer Ratings
Assessment Centers Biodata Personality Tests
Educational Qualifications
Graphology
+.51
+.51
+.49
+.37 +.35
+.31
+.10
+.02
GMA Test & Other Predictors +.53 -.65
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Limitations of Current Assessment Model
Levels of Analysis
Behavioral Consistency Assumption
Thin Slices of Behavior
Non-representative Behavior
Adverse Impact
1
2
3
4
5
Source: Cascio & Aguinis (2008)
Context
Time
Broaden Criterion Space
Extend Measurement Perspective
Ability to predict performance has not improved over past 80 years
15
Job Analysis is the Foundation
Job
Job
Job
Success Profiles
Talent Pool Criteria
Promotional Readiness Criteria
Assessment Specifications
Minimum & Preferred Qualifications
Job
An
alys
is
Key Responsibilities
Scope and Impact of Work
Functional Expertise
Competencies Required
Education/Experience
Requirements
Contextual/Strategic/
Environmental Factors
16
Potential Simulation Challenges
• Potential major acquisition
• Competitive threats (small, agile)
• Crisis management issues
• Potential regulatory challenges
• Innovations that change the market realities
Competitive Challenges
Market Challenges
Stakeholder Management
Business Challenges
• Activist shareholder threat
• Leadership team challenges, resistance
• Conflict within the Board of Directors
• Underperforming products, regions
• Manufacturing challenges
• Flat to declining market share
18
Competency / Challenge Matrix
Leadership Potential Dimensions
Business Challenges
Competitive
(Acquisition)
Market
(Crisis Mgmt)
Market
(Shareholder)
Business
(Performance)
Stakeholder
(BoD)
Foundational
(Cognitive & Personality) X X X X X
Growth
(Learning & Motivation) X X
Career
(Leadership & Functional)
• Transformational Leadership X X X X X
• Builds Strategic Alliances X X X X
• Champions the Customer X X X
• Drives the Business X X X
• Manages Talent X X
• Fosters Open Communication X X X X
• Builds an Ethical Culture X X X X
• Cultivates Change
and Diversity X X X X
• Domain Expertise X X X X X
19
Business Case Simulation - NGO
Story Overview
• Participant assumes role of an emerging leader of Children Frist, a large Non-
Governmental Organization (NGO) with offices around the world
• Simulation takes place in several “chapters” occurring over the first few weeks on
the job for the new leader
Technical Specifications
• Multi-media simulation design for administration either in one 2-3 hour sitting, or in
multiple 1-2 hour sittings over a specified time
• Assessment simulation can be taken from any desktop or laptop computer
• Multi-media delivered through cloud and optimized for limited bandwidth
• Assessment items include video-taped constructed responses scored by trained
assessors
• Integrated assessment reports are delivered within 3-5 days
22
Assessment Outcomes
FUTURE CAPABILITIES
Capacity to perform when faced with the challenges and strategic issues of a leadership role two levels above current role
CURRENT CAPABILITIES
Extent to which individual is engaging in the leadership behaviors relevant for role
FOUNDATIONAL CAPABILITIES
Core thinking styles and personality characteristics that are the building blocks of leadership potential
Source: Church & Silzer (2014) . Going behind the Corporate Curtain with a Blue Print for Leadership Potential: An
Integrated Framework for Identifying High-Potential Talent. The Professional Journal of HRPS, Volume 36 Issue 4 2014 (2014)
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Competency by Assessment Matrix
= Strength = Proficiency = Opportunity for Growth
Foundational History Current Future
Competencya Hogan/ Raven’s
Behavioral Interview
360 AC
Simulation OAR
Leading the Business
Transformational Leadership
Drives the Business
Domain Expertise
Leading People
Develops Talent
Champions the Customer
Builds Strategic Alliances & Relationships
Champion for Inclusion
Cultivates Change and Diversity of Thought
Builds and Ethical Culture
Fosters Open Communication
24
Impact of Integrated Assessment Programs
• 65% of benchmark companies view assessment as impacting organizational results
• 80% use assessments currently and another 15% plan to do so
• Multi-method, multi-trait approach key to success
Source: Church, Rotolo, Ginther & Levine (2015)