tag-a-bag :: the value of product relationship management (prm)

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Post on 06-Jul-2015

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DESCRIPTION

This deck gives an overview about tag-a-bag's vision: Bringing brands closer to their customers, by turning products and services into smart objects.

TRANSCRIPT

Page 1: tag-a-bag :: The Value of Product Relationship Management (PRM)
Page 2: tag-a-bag :: The Value of Product Relationship Management (PRM)

The Vision!

Bringing brands closer to their customers!!

(PRM: Product Relationship Management)!

Page 3: tag-a-bag :: The Value of Product Relationship Management (PRM)

Smart Objects!

Our technology turns objects into “Smart Objects”!

Page 4: tag-a-bag :: The Value of Product Relationship Management (PRM)

Meet: tag-a-bag

A Bag! My Bag! My Smart Bag!

Our technology turns objects into “Smart Objects”!

Page 5: tag-a-bag :: The Value of Product Relationship Management (PRM)

The bag has an identity!

it knows it belongs to me, that it is a bag, and that it is associated with a brand

tag-a-bag

Page 6: tag-a-bag :: The Value of Product Relationship Management (PRM)

It provides useful info!

Brands communicate relevant info, Loyalty programs, games, tips, etc. In a unique and engaging way, keeping in touch with their customers, wherever they go.

tag-a-bag

Page 7: tag-a-bag :: The Value of Product Relationship Management (PRM)

tt tag-a-bag

The best lost & found!

The bag that helps me when it’s lost (patent pending)

Bag Found

[email protected]!

I found your bag, shoot me an email!

Page 8: tag-a-bag :: The Value of Product Relationship Management (PRM)

Product Relationship Management!Today we enable brands to communicate with their customers, through their

products (bags), Tomorrow we will turn many other objects into “Smart Objects” by using our technology.!

Customers!Brands!

T-a-B !Product API!

PRM!

Page 9: tag-a-bag :: The Value of Product Relationship Management (PRM)

What Next!

PRM Value! .

Places advertising messaging - where the product is the media platform - into the social flow of everyday life!!Enables users to personalize products, by definition, in unique ways!!Converts existing, even generic, products into functionally intelligent ones!!Creates a rationale for the consumer to have an on-going relationship with the brand !

!

Page 10: tag-a-bag :: The Value of Product Relationship Management (PRM)

thank you www.tag-a-bag.com