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The top documents tagged [internet marcom]
©2009 Pearson Education, Inc. Publishing as Prentice Hall Chapter 13 Objectives After reading Chapter 13, you will be able to: Define integrated marketing
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E-Marketing Communication Tools. Chapter 12 Objectives After reading Chapter 12, you will be able to: Define integrated marketing communication (IMC)
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E-MARKETING 5/E JUDY STRAUSS AND RAYMOND FROST Chapter 13: E-Marketing Communication Tools ©2009 Pearson Education, Inc. Publishing as Prentice Hall 13-1
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E-Marketing 5/E Judy Strauss and Raymond Frost
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