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The top documents tagged [pricing strategy demand]
Gitman McDaniel 6 Chapter 12 marketing edit 9 oktober 2009
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Pricing
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ENPI MODULE 5 CREATING A PROMOTION PLAN PRICING A PRODUCT/SERVICE Consider costs involved in creating your products/services: –Fixed costs: rent, utilities,
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Pricing Strategy …critical marketing mix variable actually produces revenue shortest term marketing mix variable relates directly to microeconomics supply
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