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The top documents tagged [promotion issues]
©2004 Prentice Hall16-1 Chapter 16: International Marketing International Business, 4 th Edition Griffin & Pustay
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$$$Promotion & Funding$$$ Brian Tuck, OSU, J Lee Miller, PSU
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International Marketing
251 views
Griffin ib7 inppt_16
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Promotion Issues. Legal challenges Taxes Language Barriers Cultural issues Media Limitations
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16-1 chapter 16 International Marketing International Business, 6th Edition Griffin & Pustay Copyright 2010 Pearson Education, Inc. publishing as Prentice
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International business, 5 th edition chapter 16 international marketing
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Speakers: Khatereh Calleja, JD Senior Vice President, Technology and Regulatory Affairs Sandra Cohen Kalter, Vice President and Chief Regulatory Counsel,
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Nov. 21, 2011
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