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The top documents tagged [setting product strategy]
Summer internship on marketing management
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How can companies differentiate products?
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What are the characteristics of products, and how do marketers classify products
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Setting product strategy
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Marketing Management, chapter 12 Setting Product Strategy Prepared by: Volkan ÜLKE Prof. : Teoman DUMAN
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Setting Product Strategy. What is a Product? Anything that can be offered to a market for attention, acquisition, use, or consumption and that might satisfy
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