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The top documents tagged [terms product item]
Chapter 9Copyright ©2009 Cengage Learning Inc. All rights reserved 1 MKTG Designed by Amy McGuire, B-books, Ltd. Prepared by Deborah Baker, Texas Christian
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Chapter 9Copyright ©2008 by South-Western, a division of Thomson Learning. All rights reserved 1 MKTG Designed by Amy McGuire, B-books, Ltd. Prepared by
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Chapter 10 Copyright ©2012 by Cengage Learning Inc. All rights reserved 1 Lamb, Hair, McDaniel CHAPTER 10 Product Concepts 2011-2012 © iStockphoto.com/Nikolay
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Chapter 6 Product and service concepts. Learning objectives 1Define the term product 2Classify consumer products 3Discuss the importance of services to
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1 chapter Learning Objectives 9 9 1.Define the term product. 2. Classify consumer products. 3. Define the terms product item, product line, and product
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1Chapter 9 Marketing 7e Lamb Hair McDaniel ©2004 South-Western/Thomson Learning Product Concepts Prepared by Deborah Baker Texas Christian University Chapter
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1 Lamb, Hair, McDaniel Chapter 10 Product Concepts 2014-2015 © Cengage Learning 2015. All Rights Reserved
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1 Lamb, Hair, McDaniel CHAPTER 10 Product Concepts 2010-2011
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1 Lamb, Hair, McDaniel Chapter 10 Product Concepts 2013-2014
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1 Chapter 10: Product Concepts Prepared by Amit Shah, Frostburg State University Designed by Eric Brengle, B-books, Ltd. Copyright 2010 by Cengage Learning
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