tahir mumtaz awan, phd
TRANSCRIPT
Tahir Mumtaz AWAN, PhD +92-317-5777-577, +92-300-528-3204 (PAKISTAN),
+86-183-1242-6560 (CHINA)
[email protected], [email protected]
SKILL SET
• Diligent professional with excellent communication skills in the Chinese
language along with a broad range of contexts including administrative expertise,
leadership qualities, teaching, training & consulting, organizing conferences &
workshops.
• International events’ management expertise both at the national and international level, one of most
prominent of which were academic conferences and business to business matchmaking and trade
development activities in context with the China-Pakistan Economic Corridor (CPEC). Conducted
International Trade and Business Matchmaking activities both at the local and international level to promote
the country's image and bring foreign direct investment to Pakistan.
• Recipient of Graduate Scholar Award (Common Ground Publishing, University of Illinois, Urbana
Champaign), USA. Ph.D. Scholarship by Higher Education Commission, Government of Pakistan (90%
Overseas Scholarship, Phase 2, Batch III).
• Other areas of expertise include trade development, Chinese business etiquettes, language and culture
training, business to business matchmaking, market surveys as well as report writing.
MERITS & AWARDS
• 2019: Member, Pakistan Association of Non-governmental Organizations Think Tank on Advocacy and
Research
• 2018: Best Paper Award, Marketing Category, 10th South Asian International Conference (SAICON) 2018,
Islamabad, Pakistan, (26-28 November 2018)
• 2017: Judge for Interview Sessions, United States Academic Decathlon (USAD) 2017, Guangzhou, China
• 2016: Graduate Scholar Award, Common Ground Publishing (Awarded for 16th International Conference
on Knowledge, Culture, and Change in Organizations, the University of Hawaii at Manoa, Honolulu,
Hawaii USA)
• 2013: Secretary, Thesis Defense Committee of Sun Yat-sen Business School, Guangzhou, China, (Thesis
evaluation and defense meeting) for the students of Exchange program of Sun Yat-sen Business School and
French and European Universities – Spring 2013 Semester)
• 2012 – 2017: Higher Education Commission of Pakistan Scholarship for Ph.D. study in China (Overseas
Scholarship for Ph.D. studies in Selected Fields – Phase-II, Batch-IV)
• 2012: First Prize: Human’s Lifestyle in response to Low-carbon Era (International Forum of High School
Students at Tianjin Binhai New Area, China)
• 2011: Honorarium Grant for Exceptional Performance, COMSATS Institute of Information Technology,
Islamabad, Pakistan
• 2010: Research Productivity Award for exceptional research output for the year 2009-10 at Department of
Management Sciences, COMSATS Institute of Information Technology, Islamabad, Pakistan
• 2009: Honorarium Grant for Exceptional Performance, COMSATS Institute of Information Technology,
Islamabad, Pakistan
PROFESSIONAL AFFILIATIONS
• 2020: Associate Editor, Humanities and Social Sciences Communications (formerly Palgrave
Communications), Springer Nature
• 2020: Editorial Board Member: Journal of Financial Services Marketing, Springer Nature
• 2020: Reviewer for 2nd International virtual research conference on contemporary business trends and
technology (CBTT-2020), organized by Department of Business Administration Jinnah University for
Women, Karachi, Pakistan and American College of Dubai.
• 2018 – Date: Member of IEEE (No. 94191871)
• 2018 – Date: Advisor for the South Asian Region, IEEE-TEMS Society
2
• Fall 2018 – Date: Advisor for the Business, Entrepreneurship, Advertising, and Marketing Society
(BEAMS) of Department of Management Sciences, COMSATS University Islamabad, Pakistan
• 2017 – Date: Editorial Board Member, Journal of Quantitative Methods (JQM), School of Business and
Economics (SBE), University of Management and Technology (UMT), Lahore, Pakistan
• 2013: Sun Yat-sen University Representative, 8th Guangzhou Friendship Games 2013 held at Guangzhou,
China (9-10 November 2013)
• 2012 – Date: Research Fellow, China Brand Center (CBC) of Sun Yat-sen Business School, Guangzhou,
China
• 2012: Technical Program Committee Member, International Conference on Future Trends in Computing
and Communication Technologies, Malacca, Malaysia (13-15 December 2012).
• 2012: Conference Coordinator, First Asian Business Research Conference, organized by Asian Society of
Management and Marketing Research, Peshawar, Pakistan (8-9 September 2012)
• Sun Yat-sen University Alumni Association
• COMSATS Alumni Association
• Islamabad College for Boys Alumni Foundation (ICBAF)
EDITORIAL & REVIEW BOARD ROLES
• Editorial Board Member
o Humanities & Social Sciences Communications (formerly Palgrave Communications), Springer
Nature
o Journal of Financial Services Marketing, Springer Nature
• Review Board Member
o South Asian Journal of Business Studies, (ESCI, Emerald Publishing, ISSN: 2398-628X)
o Internet Research (SSCI, Emerald Publishing ISSN: 1066-2243)
o Journal of Hospitality and Tourism Management (SSCI, Science Direct, ISSN: 1447-6770)
o Journal of Business and Economics, Air University, Pakistan (ISSN: 2075-6909)
o Journal of Financial Services Marketing (Palgrave MacMillan Ltd., ISSN: 1363-0539
o Journal of Quantitative Methods, UMT Lahore (ISSN: 2522-2260)
o South Asian Journal of Business Studies (ESCI, Emerald Publishing, ISSN: 2398-628X
o Vilakshan - XIMB Journal of Management (Emerald Publishing, ISSN: 2633-9439)
o Information Technology and People (Emerald Publishing, ISSN: 0959-3845
EDUCATION
• Sun Yat-sen Business School, Guangzhou, China (Department of Marketing)
Ph.D. (Marketing)
Session: 2012-2017 (HEC Overseas Scholar)
• University of Engineering & Technology (UET), Taxila, Pakistan (Department of Engineering
Management, Centre for Advanced Studies in Engineering)
Masters in Management
Session: 2008-2010 (Majors: Technology Management)
• Allama Iqbal Open University, Islamabad, Pakistan (Department of Mass Communication)
Master of Science (Mass Communication)
Session: 2006-2008
• COMSATS Institute of Information Technology, Islamabad, Pakistan (Department of Management
Sciences)
Masters of Business Administration
Session: 2005-2006 (Majors: Marketing)
• Allama Iqbal Open University, Islamabad, Pakistan (Department of Computer Sciences)
Bachelors of Science (Computer Science)
Session: 2000-2004
3
RESEARCH PROJECTS
• Project ID and Title: GD19CGL04 - Marketing Discourse of China’s Firms’ Internationalization
Awarding Body: Philosophy and Social Science of Guangdong Province, Peoples Republic of China
Duration and Role: Two Years (Collaborator)
• Project ID and Title: 20YJA630027 - Impact of Mechanism of Firm’s International Marketing
Discourse on Consumer Behavior
Awarding Body: Ministry of Education, Peoples Republic of China
Duration and Role: Two Years (Collaborator)
• Project ID and Title: 21-2362 - The Nexus between Green Supply Chain Management Practices,
Sustainability Performance and Environmental Collaboration
Awarding Body: Higher Education Commission of Pakistan
Duration: One Year (Principal Investigator)
• Project ID and Title: 21-2300 - Impact of CPEC in Changing Consumers’ Perception of Made-in-
China Products
Awarding Body: Higher Education Commission of Pakistan
Duration: One Year (Principal Investigator)
BOOKS AND BOOK CHAPTERS
• [FORTHCOMING EDITED BOOKS]
o Knowledge Management in Higher Education
Publisher: CRC Press, a Taylor & Francis Group
o Agile Leadership for Industry 4.0: An Indispensable Approach for the Digital Era
Publisher: CRC Press, a Taylor & Francis Group
• [FORTHCOMING BOOK CHAPTERS]
o Chapter Title: Network Analysis of Tourism Stocks During Pandemic times: An Evidence
from CAREC Region in COVID-19 and Economic Recovery Potential in
CAREC Region
Publisher: Central Asia Regional Economic Cooperation (CAREC) Institute and
Asian Development Bank Institute (ADBI)
o Chapter Title: Role of Big Data in Agile Business Management: A Conceptual
Framework - Agile Leadership for Industry 4.0 in Knowledge
Management in Higher Education
Publisher: CRC Press, Taylor & Francis Group
o Chapter Title: Linking Agile Methods to Project Performance: Mediating Role of
Organizational Culture in Knowledge Management in Higher Education
Publisher: CRC Press, Taylor & Francis Group
o Chapter Title: Gender Issues in Cyber Victimization in Gender Equality in Modern
Perspective: Moving Beyond Diversity
Publisher: CRC Press, Taylor & Francis Group
o Chapter Title: Post Pandemic Employee Wellness Focus in Human Resource
Management in Post-Epidemic Global Environment: Roles, Strategies,
and Implementation
Publisher: CRC Press, Taylor & Francis Group
4
o Chapter Title: Post-Pandemic Challenges in Tourism Sector in Post-Epidemic Global
Environment: Roles, Strategies, and Implementation
Publisher: CRC Press, Taylor & Francis Group
o Chapter Title: Know Better, Like Better: An Appraisal of the Effect of The One Belt One
Road Initiative on Chinese Brand Image in France in From One Belt One
Road: Europe and China Exchanges
Publisher: Brill Publishers
KEYNOTE / INVITED TALKS
• Sentiments and Emotions evoked by News during the Pandemic times, National University of Modern
Languages (6 January 2020)
• From Leadership to LeaderSHIFT, COMSATS LeaderSHIFT Program, COMSATS University
Islamabad, Pakistan (15-28 July 2019)
• Significance of CPEC for Pakistan & China, Panelist in Discussion Series on BRI for EMBA – Batch 27
of Skolkovo - Moscow School of Management, Russia, Hilton Shenzhen, Shekou Nanhai, China (26 May-
1 June 2019).
• Critical Thinking, Ministry of Education Study Abroad Training & Research Center, South China
University of Technology, Guangzhou, China (30-31 May 2019)
• Marketing in Developing Countries, Guest Lecture arranged by Hong Kong University of Science and
Technology and Hong Kong Xuewu International Business Academy, Shenzhen, China (1 June 2019)
• Future Investment Options in Pakistan under the Belt & Road Initiative, Jiangxi University of Science
and Technology, Jiangxi, China (4th April 2018)
• Analysis of Policy Development in the Belt & Road Initiative, Gannan Normal University, Jiangxi, China
(3rd March 2018)
• One-Belt One-Road Initiative: The importance of China Pakistan Economic Corridor and Investment
Avenues in Pakistan, Dongguan Small, and Medium Enterprises (SME) Bureau Meeting for Global
Investment, Dongguan, Guangdong Province, China (21 July 2017)
• China Pakistan Economic Corridor (CPEC) and Business Matchmaking of Pak-China Enterprises,
(Focus Group Moderator) for 2017-18 Investment Plans Meetings for Chinese Enterprises, Guangdong E-
Commerce Association, Guangzhou, China (30 November 2016)
• China Pakistan Economic Corridor (CPEC) & Pakistan’s Investment Opportunities, Guangdong e-
Commerce Association Members’ Meeting & 3rd Anniversary Celebrations, Guangzhou, China (29
September 2016)
• Investment Opportunities in Pakistan and Business Extension Opportunities for Chinese Enterprises –
2016 Pak-China Investment Plans Meeting, Guangdong Mobile Commerce Association, Guangzhou,
China – (25 December 2015)
• Chinese Brands in South Asia Region and the Business Opportunities in Pakistan, The Third Global
Brand Summit & The First Chongqing Brand Conference, Chongqing, China (28 November 2014)
• Low Carbon Era – How can we change our Lifestyle: A Human Perspective, Lifestyle in Response to
Low-Carbon Era, International Forum of High School Students, Tianjin Binhai New Area, Tianjin, China
(16 August 2012)
JOURNAL PUBLICATIONS
• Fatima, T., Awan, T. M., Kamran, M., Shahzad, A (2021). Impact of Interactive and supportive
service innovation in customer retention through the interplay of value creation and participation.
Foundation University Journal of Business & Economics, 6(1).
• Ch, T. R., Awan, T. M., Malik, H. A., & Fatima, T. (2021) Unboxing the Green Box: An empirical
assessment of Buying Behavior of Green Products. World Journal of Entrepreneurship, Management and
Sustainable Development, Forthcoming
• Awan, T. M., Latif, T., Aslam, F., & Fatima, T. (2021). Interactive websites of e-Malls instigate intentions
to generate e-WoM. International Journal of Electronic Marketing and Retailing, Forthcoming
5
• Awan, T. M., & Maqsood, J. (2021). Review of Top Five Financial Markets during the Pandemic Times.
International Journal of Financial Engineering, Forthcoming
• Aslam, F., Awan, T. M., Khan, R., Aslam, M., & Mohmand, Y. T. (2021). Prediction of COVID-19
Confirmed Cases in Indo-Pak Sub-Continent. Journal of Infection in Developing Countries, Forthcoming.
• Awan, T. M., Khattak, S., Haq, I. U., & Kazmi, S. (2021) Oil and stock markets volatility during pandemic
times: A review of G7 countries. Green Finance, 3(1), 15-27.
• Sipra, H., Aslam, F., Syed, J. H., & Awan, T. M. (2021). Investigating the Implications of COVID-19 on
PM2.5 in Pakistan. Aerosol and Air Quality Research, 21(2). 1-14.
• Javed, M., Azeem, M. F., Awan, T. M., & Khan, R. (2021). Food Photo Posting on Social Media while
Dining: An evidence using Embedded Correlational Mixed Methods Approach. Journal of Food Products
Marketing, 27(1), 10-26.
• Aslam, F., Kang, H.-G., Mughal, K. S., Awan Tahir, M., & Mohmand, Y. T. (2020). Stock Market Volatility
and Terrorism: New Evidence From the Markov switching model. Peace Economics, Peace Science and
Public Policy, Ahead of Print
• Awan T. M. (2020). The Dark Side of After-Work Socialization in China: A Case of Employee Sufferings
in Supervisor-Subordinate Guanxi. Healthcare Research and Public Safety Journal, 2(2), 180011.
• Ul Haq, I., & Awan, T. M. (2020). Impact of e-Banking Service Quality on e-loyalty in Pandemic Times
through interplay of e-satisfaction. VILAKSHAN - XIMB Journal of Management, Ahead of Print.
• Khan, R., Awan, T. M., Fatima, T., & Javed, M. (2020). Driving Forces of Green Consumption in Sharing
Economy. Management of Environmental Quality, Ahead of Print.
• Aslam, F., Awan, T. M., Syed, J. H., Kashif, A., & Parveen, M. (2020). Sentiments and emotions evoked
by news headlines of coronavirus disease (COVID-19) outbreak. Humanities and Social Sciences
Communications, 7(1), 1-9.
• Awan, T. M., & Aslam, F. (2020). Prediction of daily COVID-19 cases in European countries using
automatic ARIMA model. Journal of Public Health Research, 9(3).
• Malik, S., Awan, T. M., & Nisar, A. (2020). Entrepreneurial Leadership and Employee Innovative
Behaviour in Software Industry: Entrepreneurial Leadership and Employee Innovative Behaviour in
Software Industry. Journal of Business & Economics (JBE), 12(1), 63-76.
• Mansoor, M., Awan, T. M., & Alobidyeen, B. (2020). Structure and Measurement of Customer Experience
Management. International Journal of Business and Administrative Studies, 6(4), 171-182.
• Mansoor, M., Awan, T. M., & Syed, F. (2020). Positive emotions as underlying mechanism between
customer gratitude and behavioural intentions. Journal of Administrative and Business Studies, 6(1), 9-20.
• Safi, K. U., & Awan, T. M. (2018). Impact of Perceived Service Quality on Customer Loyalty: Evidence
from Casual Dining Restaurants of Peshawar. City University Research Journal, 8(1), 30-46.
• Awan, T. M., Li, X., & Haizhong, W. (2018). Factors affecting employee-based brand equity: Evidence
from China. International Journal of Management Studies, 25(1), 1-20.
• Awan, T. M., Li, X., Youssef, E. H., Wang, H., & Gureja, A. Z. (2016). 仿 冒 奢 修 品 购 买 行 为 的 影
响 因 素 一 基 于 巴 基 斯 坦 消 费 者 的 研 究 (Factors affecting the purchase of luxury goods - A study
based on Pakistani consumers Buyers). 《品牌研究》Journal of Brand Research, 4(4), 36-43.
• Malik, S. A., Jaswal, L. H., Malik, S. A., & Awan, T. M. (2013). Measuring service quality perceptions of
the customers of restaurant in Pakistan. International Journal for Quality Research, 7(2), 187-200.
• Mughal, F., Ahmad, M., Gondal, A. M., Awan, T. M., & Chaudhry, I. G. (2010). Repercussions of stressors
on employee work-life balance: analysing the banking industry of Pakistan. Journal for Global Business
Advancement, 3(4), 325-347.
CONFERENCE PROCEEDINGS
• Awan, T. M. (2018). Understanding Bitcoins: Perceptions and Islamic Perspective FOSSASIA Open Tech
Summit 2018, Singapore.
• Niazi, K., Qiang, G. H., Awan, I. M., & Awan, T. M. (2018). Socio-economic Impact of CPEC on Local
Community: A Case of Sahiwal Coal Power Plant 10th South Asian International Conference (SAICON)
on Business and Data Science - Creating a Niche in the Knowledge Economy, Islamabad, Pakistan
6
• Fatima, T., Kazmi, S., Awan, T. M., & Azeem, M. F. (2018). Frugal Innovation through Big Data: A
conceptual Framework 10th South Asian International Conference (SAICON) on Business and Data
Science - Creating a Niche in the Knowledge Economy, Islamabad, Pakistan
• Rubab, S., & Awan, T. M. (2018). Using Augmented Reality for Online Shoppers: The effect of Perceived
Ownership and Spatial Presence 10th South Asian International Conference (SAICON) on Business and
Data Science - Creating a Niche in the Knowledge Economy, Islamabad, Pakistan
• Khan, Z., Akram, W., & Awan, T. M. (2018). Current Status of Research in Marketing: A Visual Analysis
10th South Asian International Conference (SAICON) on Business and Data Science 2018 - Creating a
Niche in the Knowledge Economy, Islamabad, Pakistan
• Niazi, K., & Awan, T. M. (2017). The Factors of successful implementation of Musalihali Anjumane for
females in Villages 9th South Asian International Conference (SAICON) - Today's Vision, Tomorrow's
Reality, Islamabad, Pakistan
• Safi, K. U., & Awan, T. M. (2017). Impact of Perceived Service Quality on Customer Loyalty: Evidence
from Casual Dining Restaurants of Peshawar 9th South Asian International Conference (SAICON) 2017 -
Today's Vision, Tomorrow's Reality, Islamabad, Pakistan.
• Awan, T. M. (2016). Employee-Based Brand Equity: A Chinese Perspective. 16th International Conference
on Knowledge, Culture, and Change in Organizations, University of Hawaii at Manoa, Honolulu, Hawaii
USA.
• Awan, T. M., Gureja, A. Z., & Youssef, E. H. (2016). Impact of Price, Prestige, Uniqueness and Quality
on the Buying Intention of Counterfeit Product Buyers of Pakistan 5th International Applied Business
Research Conference (IABRC) - Contemporary Challenges of Management and Innovation in Developing
Countries, Islamabad, Pakistan
• Awan, T. M. (2016). Organizations and Social Vulnerability – Participants View’s and Interests. 16th
International Conference on Knowledge, Culture, and Change in Organizations, University of Hawaii at
Manoa, Honolulu, Hawaii USA.
• Li, X., Awan, T. M., & Wang, H. (2016). Does Stock Informativeness Increase or Decrease Firm Value?
A Study from China’s Listed Firms 8th South Asian International Conference (SAICON) - Sustainability:
A Business Imperative, Islamabad, Pakistan.
• Li, X., Cui, G., & Awan, T. M. (2016). Degree of Competition and Cross-border Acquisition Premium:
The Moderating Effects of Institutions & Negotiation Strategy 8th South Asian International Conference
(SAICON) - Sustainability: A Business Imperative, Islamabad, Pakistan.
• Osei-Nimo, S., & Awan, T. M. (2016). Sustainable Business Process Outsourcing in Africa: What can
Africa learn from South Asia? 8th South Asian International Conference (SAICON) - Sustainability: A
Business Imperative, Islamabad, Pakistan.
• Awan, T. M., & Zaidi, S. S. A. (2016). Public Service Delivery issues in Urban Management of Lahore: A
Critical Analysis 5th International Applied Business Research Conference, Islamabad, Pakistan.
• Wang, H., Jiang, H., Wei, Y., & Awan, T. M. (2014). The Negative Effect of “The Weak Acquires the
Strong” Cross-border M&A and Its Dilution Mechanism: Based on Balance Theory 6th South Asian
International Conference (SAICON) - Ingenuity, Integration, and Inspiration: The Survival of the Fittest,
Islamabad, Pakistan.
• Zaidi, S. S. A., & Awan, T. M. (2014). Population Dynamics & Poverty Scenario: Deprecative Analysis of
Pakistan 6th South Asian International Conference (SAICON) - Ingenuity, Integration, and Inspiration:
The Survival of the Fittest, Islamabad, Pakistan.
• Zahid, N., Naseer, M., Awan, T. M., Siddique, S., & Saleem, A. (2012). A cross-sectional study of Purchase
Intentions and modules of Advertisement: An Impact Analysis 2nd International Conference on
Contemporary Issues in Business Management, Lahore, Pakistan.
• Tahir, M., Bangash, M. R., & Awan, T. M. (2012). Determining Job Satisfaction of Employees in Cellular
sector of Pakistan: A case-study of China Mobile (Zong) 4th South Asian International Conference
(SAICON) - Emerging Knowledge Economy in the 21st Century: Opportunities & Challenges, Murree,
Pakistan.
• Awan, T. M., Shinwari, D. A., Khilji, M. K., & Haider, Z. (2012). False Promises in Advertising and
Repurchase Intentions in Telecom Sector Of Pakistan: An Impact Analysis 4th South Asian International
7
Conference (SAICON) - Emerging Knowledge Economy in the 21st Century: Opportunities & Challenges,
Murree, Pakistan.
• Awan, T. M., Siddiqui, A., Naureen, M., Kanwal, N., Siddiqua, R., & Gillani, S. (2012). Banking as a
Career Choice in Pakistan: An Analysis of Students’ Criteria, Knowledge & Reasons 1st Asian Business
Research Conference Peshawar, Pakistan.
• Moqueet, Q. A., Qazi, U. W., Arif, M. U., & Awan, T. M. (2012). HCNG: A Viable Alternative Solution
for Transport Sector of Pakistan 4th South Asian International Conference (SAICON) - Emerging
Knowledge Economy in the 21st Century: Opportunities & Challenges, Murree, Pakistan.
• Awan, T. M., Akber, H., Shaheen, M., & Arshad, S. (2011). Whistleblowing in Services Sector Of Pakistan
3rd South Asian International Conference (SAICON) - Management, Business Ethics & Economics, Lahore,
Pakistan.
• Awan, T. M., Chaudhry, I. G., Kazmi, S., & Abbasi, A. K. (2011). Customer Satisfaction and Customer
Services in Personalized Services: A study of Consumer Trust, Environmental Effect and Expertise 3rd
South Asian International Conference (SAICON) - Management, Business Ethics & Economics, Lahore,
Pakistan.
• Awan, T. M., Khan, J., Mumtaz, F., Qazi, M. S., & Khattak, M. S. (2010). Empirical analysis of use of
Quality of Service (SERVQUAL Model) in restaurants to evaluate their brand loyalty in Pakistan 2nd South
Asian International Conference (SAICON) - Nurturing Innovation, Entrepreneurship, Investment & Public
Private Partnership in Global Environment, Murree, Pakistan.
• Awan, T. M., Mirza, F. S., Khalid, H. B., Khan, W., & Saeed, U. (2010). Impact of Service Quality on
Customer Satisfaction: A Study on Fast Food Franchises in Pakistan 2nd South Asian International
Conference (SAICON) - Nurturing Innovation, Entrepreneurship, Investment & Public Private Partnership
in Global Environment, Murree, Pakistan.
• Chaudhry, A. G., Khokhar, S. H., Chaudhry, I. G., & Awan, T. M. (2010). Role of Knowledge Management
processes in the Commercial Banks in Pakistan 2nd South Asian International Conference (SAICON) -
Nurturing Innovation, Entrepreneurship, Investment & Public Private Partnership in Global Environment,
Murree, Pakistan.
• Phatak, S. A., Ishaque, A., Bhatti, M. W., Hayat, F., Sarwar, Z., Abbasi, M. M. H., & Awan, T. M. (2010).
Better Governance Interventions in Public Grievance Redressal Mechanism of Pakistan through
Globalization Using Latest Technologies 2nd South Asian International Conference (SAICON) - Nurturing
Innovation, Entrepreneurship, Investment & Public Private Partnership in Global Environment, Murree,
Pakistan.
• Chaudhry, I. G., Abbas, Q., Awan, T. M., Chaudhry, A. G., & Khurshid, A. (2009). Trust, Satisfaction &
e-Loyalty in Pakistan’s electronic Commerce. e-CASE 2019 (International Conference on e-Commerce, e-
Administration, e-Society and e-Education), Singapore.
• Ahmed, D., Awan, T. M., Jahangir, F., Tariq, M., & Qadeer, S. (2009). Factors Responsible for Increasing
the Impact Level of Advertisement on Consumers - A Pakistani Market Study 9th National Research
Conference of Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology (SZABIST), Islamabad
Campus, Islamabad, Pakistan.
• Chaudhry, A. G., Khokhar, S. H., Naeem, S. B., Chaudhry, I. G., & Awan, T. M. (2008). An empirical
analysis of the use of quality of services (SERVQUAL Model) to evaluate the patient’s satisfaction in the
private hospitals of Pakistan 1st South Asian International Conference (SAICON) - Globalization and
Change: Issues, Concerns and Impact, Murree, Pakistan.
• Khalid, H. B., Ahmad, S., Saeed, U., Hameed, K., & Awan, T. M. (2008). Demographics of Mobile Phone
Users in Pakistan: Ascertaining the Unattended Market Segments 1st South Asian International Conference
(SAICON) - Globalization and Change: Issues, Concerns and Impact, Murree, Pakistan.
• Mughal, F., Ahmed, M., Gondal, A. M., Awan, T. M., & Chaudhry, I. G. (2008). Repercussions of Stressors
in Employee Work-life Balance: Analyzing the Banking Industry of Pakistan 1st South Asian International
Conference (SAICON) - Globalization and Change: Issues, Concerns and Impact, Murree, Pakistan.
• Raziq, M. M., Chaudhry, I. G., Awan, T. M., & Khurshid, A. (2008). Corporate Governance and Financial
Sector of Pakistan: An impact analysis 1st South Asian International Conference (SAICON) - Globalization
and Change: Issues, Concerns and Impact, Murree, Pakistan.
8
DOCTORAL THESIS SUPERVISION
• [SUPERVISOR] Mr. Muhammad Zohaib Tahir “Telepresence, social presence and consumer brand
involvement” Class of 2019 at COMSATS University Islamabad, Pakistan (Completion Spring 2022)
• [SUPERVISOR] Mr. Muhammad Haris Awan “The Impact of Social Media Advertisement on
Consumer’s Purchasing Behavior: A Comparative Analysis of Male and Female Consumers” Class of
2018 at COMSATS University Islamabad, Pakistan (Completion Spring 2022)
• [SUPERVISOR] Ms. Mahnaz Mansoor “Analyzing the Impact of Friendship on the Well-being of
Employees” Class of 2018 at COMSATS University Islamabad, Pakistan (Completion Spring 2022)
• [SUPERVISOR] Ms. Syeda Attiya Batool “Analyzing the Impact of Website Standard on Customers
Satisfaction: Evidence from E-Commerce Website” Class of 2018 at COMSATS University Islamabad,
Pakistan (Completion Spring 2022)
• [SUPERVISOR] Ms. Aruba Sharif, “Fake News on Social Media and its effect on Consumer Purchase
Intention” Class of 2014 at COMSATS University Islamabad, Pakistan (Completion Spring 2021)
• [SUPERVISOR] Mr. Maaz Zafar Cheema, “Brand Anthropomorphism and Customer Engagement in
Fashion Industry” Class of 2015 at COMSATS University Islamabad, Pakistan (Completion Spring 2022)
• [CO-SUPERVISOR] Mr. Ishtiaq Malik, “Using Chance Experiments to Predict Consumer Repurchase
Intentions through Online Platforms” Class of 2014 at Foundation University, Rawalpindi, Pakistan
(Completion Fall 2020)
MASTERS THESIS SUPERVISION
Masters in Management Sciences
• Ms. Kalsoom Akhtar Sohail “Millennial Entrepreneurial Intentions” Class of 2020 at COMSATS
University Islamabad, Pakistan (Completion Fall 2021)
• Ms. Imtisal Ajmal “Social Media Interaction Satisfaction & Immersion & its’ Impact on Consumers’
Motivations & Purchase Intentions of Green Products” Class of 2020 at COMSATS University
Islamabad, Pakistan (Completion Fall 2021)
• Ms. Momina Arif “Green Purchase Intention in an emerging economy: Environment and social
sustainability awareness” Class of 2020 at COMSATS University Islamabad, Pakistan (Completion Fall
2021)
• Mr. Muhammad Awais “A survey on alternate energy consumption and energy usage behavior of
households” Class of 2019 at COMSATS University Islamabad, Pakistan (Completion Spring 2021)
• Ms. Sundus Jabeen “Consumer Perceptions and Responsiveness Toward CSR Activities” Class of 2018
at COMSATS University Islamabad, Pakistan (Completed Fall 2020)
• Ms. Ruqia Khan “Impact of Mortality Anxiety on Green Consumption: Mediating Role of Nostalgia, Past
Orientation and Social Connectedness” Class of 2018 at COMSATS University Islamabad, Pakistan
(Completed Fall 2020)
• Ms. Zakia Kayani “Impact of Brand Association, Brand Loyalty, Perceived Quality and Brand
Awareness on Perceived Brand Equity: Mediating Role of Brand Personality Class of 2018 at COMSATS
University Islamabad, Pakistan (Completed Fall 2020)
• Ms. Maria Javed “Role of Market Mavens and Existential Authenticity in Tourist Co-Creation
Experience and Increasing Intentions to eWOM and Revisit Service Provider” Class of 2018 at
COMSATS University Islamabad, Pakistan (Completed Spring 2020)
• Ms. Tanzila Firdaus “Mitigating the Transgressions through Recovery Strategies: A Study on
Consumers‟ Resumption Tendencies after Forgiveness” Class of 2018 at COMSATS University
Islamabad, Pakistan (Completed Spring 2020)
• Ms. Tayyaba Latif “Understanding electronic-Word of Mouth Sharing Intentions through Interplay of
Social Networking Sites’ Interactivity and Swift Guanxi” Class of 2018 at COMSATS University
Islamabad, Pakistan (Completed Fall 2019)
• Ms. Tayyaba Fatima “Users’ Adoption of m-payments: Extending Unified Theory of Acceptance and Use
of Technology2 with Perceived Value Class of 2018 at COMSATS University Islamabad, Pakistan
(Completed Spring 2019)
9
• Ms. Sana Rubab “Using Augmented Reality for Online Shoppers: The effect of Perceived Ownership and
Spatial Presence” Class of 2018 at COMSATS University Islamabad, Pakistan (Completed Fall 2018)
Masters in Project Management
• Ms. Tahira Shams “Analyzing Trust & Perceived Risk in Online Buying Intentions: The Effect of
Information Quality, Perceived Security, & Customer Reviews” Class of 2019 at COMSATS University
Islamabad, Pakistan (Completion Fall 2021)
• Ms. Zareen Javaid Cheema “Analyzing Trust & Perceived Risk in Online Buying Intentions: The Effect
of Information Quality, Perceived Security, & Customer Reviews” Class of 2018 at COMSATS
University Islamabad, Pakistan (Completed Fall 2018)
Masters in Business Administration (MBA)
• Ms. Eman Zameer Rahman: “Impact of brand knowledge on brand preference in apparel industry of
Pakistan” Class of 2018 at COMSATS University Islamabad, Pakistan (Completed Fall 2017)
• Mr. Mukarram Khan: “Strategic Industry Analysis of HVAC Sector of Pakistan” Class of 2018 at
COMSATS University Islamabad, Pakistan (Completed Spring 2012)
INDEPENDENT STUDY SUPERVISION
• Mr. Ammar Zaheer Gureja “Impact of Price, Prestige, Uniqueness, and Quality on the Buying Intention
of Counterfeit Product Buyers of Pakistan” Independent Study at Shaheed Zulfiqar Ali Bhutto Institute
of Science and Technology (SZABIST), Islamabad, Pakistan (Completed Fall 2014)
RESEARCH EXPERIENCE
• Research Fellow, China Brand Center, Academy of Entrepreneurship, Sun Yat-sen Business School,
Guangzhou, China (September 2012 – Date)
Responsibilities: Make presentations at conferences or exhibit work at other appropriate events, routinely
communicate complex and conceptual ideas to those with limited knowledge as well as to peers using high-
level skills and a range of media. Deal with standard problems and help colleagues resolve their concerns
about progress in research. Coordinate and arrange bi-monthly research progress seminar for the Ph.D.
(internal and external) and Post-Doctoral Candidates of Academy. Mentor colleagues with less experience
and advise on professional development.
• Consultant for Emerging Markets Investment, Contynn Pakistan Private Limited, Lahore, Pakistan
(April 2017 – Date)
Responsibilities: Liaison with local bodies (both public and private) in Pakistan to generate business for the
company. Registration and licensing issues. Setting up meetings with public and private bodies for the
facilitation of the company business in Pakistan. Being a private company, all the local support is provided
similar to any incubation environment.
• Consultant for Global Investment & Business Development, Shanghai Contynn Group of Companies,
Shanghai, China (January 2016 – Date)
Responsibilities: Monitor and analyze current market conditions and investment options in emerging
markets. Liaison with Government of Pakistan officials during their visit to China and represented the
company at various official meetings and forums. Gathered CPEC projects information and liaison for joint
venture options with Pakistan public and private sector projects. Monitor, review, and analyze strategies in
company operations with business extension aspect.
• Doctoral Fellow, Department of Marketing, Sun Yat-sen Business School, Guangzhou, China,
(September 2012 – June 2017)
Responsibilities: Displayed initiative in identifying and resolving problems relating to the research,
Managed work efficiently and in a well-organized manner conducted research, and presented at various in-
house sessions and also in various conferences. Prepared and produced self-review documents as part of
the reporting process to Sun Ya-sen Business School, COMSATS Institute of Information Technology, and
Higher Education Commission of Pakistan periodically. Presented seminars where appropriate and
participated in the academic, professional, and social life of the department.
10
• Business Analyst, United States Aid for International Development (USAID) Pakistan (September
2009 – February 2010)
Responsibilities: Under the platform of Innovative Development Strategies (IDS) Pakistan Private Limited,
USAID FIRMS Project was undertaken. Partial work of Gap analysis (demand and supply-driven) of the
Business Development services, Swat and Dera Ismail Khan Districts, Pakistan were conducted. In the
second phase District and Sector Profiling, Charsadda, Qilla Abdullah, and Swat Districts, of Pakistan was
conducted. The consultancy included data collection, analysis, report writing, and presentation of results to
the donor agency.
ADMINISTRATIVE EXPERIENCE
• Incharge, China Study Centre, , COMSATS University Islamabad, Pakistan (February 2020 –
September 2020)
Responsibilities: Handling day to day affairs of the centre. Particpating in various activities arranged by
Embassy of People’s Repubihc of Pakistan. Academia and industry linkages with the Chinese businesses.
• Incharge of Master’s in Management Program (Weekend Session), Department of Management
Sciences, COMSATS University Islamabad, Pakistan (February 2020 – September 2020)
Responsibilities: Handling day to day affairs of the master’s in management program (weekend session).
Coordination with the examination, administration, and other allied departments regarding program affairs.
Present weekly reports in the campus meetings Act as program focal person for activities inside and outside
the campus.
• Incharge of Undergraduate Programs, Department of Management Sciences, COMSATS University
Islamabad, Pakistan (July 2017 – August 2019)
Responsibilities: Handling day to day affairs of business administration, accounting, and finance programs
of undergraduate level. Coordination with the examination, administration, and other allied departments
regarding affairs of undergraduate programs of the department. Present weekly reports in the campus
meetings regarding undergraduate programs. Mentor and advise the co-curricular and extra-curricular
activities of undergraduate students. Act as a focal person of the department for activities outside the
campus.
ACADEMIC EXPERIENCE
• Assistant Professor, Department of Management Sciences, COMSATS University Islamabad,
Pakistan (August 2017 – Date)
Responsibilities: Teaching Evaluation of undergraduate and graduate faculty members of marketing cadre.
Member of Departmental Academic Review Committee, Member of Disaster Management Committee,
Mentor for departmental marketing faculty for academic issues, and teaching evaluation. Member of
Program Committee of Annual Conference (South Asian International Conference – SAICON) of the
Department of Management Sciences. Courses taught at MBA and BBA level: Strategic Marketing,
Advanced Marketing Research. Supervised thesis of master’s level students.
• Visiting Faculty, Asia Metropolitan University, Malaysia (Guangzhou City Campus), Guangzhou,
China (March 2016 – Date)
Responsibilities: Conducted lectures for participants of the Executive Development Program (EDP) of the
university at Guangzhou city, China. Also involved in designing the courses and evaluation of the contents
of peers for the courses including Global Marketing, Services Marketing, and Corporate Social
Responsibility. Evaluated field visit reports and managed the year-end ceremony of the university.
• Visiting Faculty, School of Foreign Languages, Guangdong Polytechnic Normal University,
Guangzhou, China (September 2016 – June 2017)
Responsibilities: Designed and taught interactive courses on Business English for the Bachelor level local
(Chinese) students of Marketing, English Translation & Interpretation, and Business English majors’
students. Course evaluation and student mentoring. Conduct English Corner and Check translation
transcripts.
11
• Visiting Faculty, Nanfang College (Affiliated College of Sun Yat-sen University), Conghua City,
Guangzhou, China (September 2016 – June 2017)
Responsibilities: Designed and taught interactive courses on Intercultural Communication, Business
Communication Skills, and International Business for the Bachelor level local (Chinese) students of
Journalism, Business English, and Marketing majors. Student mentoring and course evaluations for
marketing major’s students.
• Visiting Faculty, School of Continuing Education (Study Abroad Training Center), South China
University of Technology, Guangzhou, China (August 2016 – June 2017)
Responsibilities: Designed and taught interactive courses for local (Chinese) students seeking admissions
in various American, Canadian, and Australian universities. Courses taught include language and
communication skills, interview techniques, report writing skills. Conducted mock interviews and written
examinations to help students understand the selection process.
• Visiting Faculty, Jinqiao College of Administration, Guangzhou China (March 2015 – January 2016)
Responsibilities: Specifically, designed courses for Culture, Interview Techniques, and Conversational
English for Chinese students desirous for overseas study admission in various universities in Malaysia.
Conducted mock interviews and evaluations.
• Visiting Faculty, School of International Education, South China University of Technology,
Guangzhou, China (September 2013 – June 2015)
Responsibilities: Teaching modules on Global Marketing, e-business, and Managerial Issues in
International Business under the School of International Education to the Bachelor level students of the
International Trade and Economics program. Evaluation of final year reports of students.
• Visiting Faculty, School of Management, Guangdong Polytechnic Normal University, Guangzhou,
China (March 2013 – December 2014)
Responsibilities: Designed and taught interactive courses on Marketing Research, International Marketing,
and Organizational Corporate Responsibility for the Bachelor level International students of Management
and International Economics & Trade specializations. Course evaluation and student mentoring.
• Teaching & Research Assistant, Department of Marketing, Sun Yat-sen Business School, Guangzhou
China (September 2012 – December 2014)
Responsibilities: Assisted Prof. Chi-Sum WONG of Chinese University of Hong Kong (CUHK) Business
School in the course Advanced Marketing Research, Prof. Jeff Reuer & Prof. Garry Bruton in the course
lectures of Organizational Theory (Strategic Alliances, Social Network, Real Options lectures of Prof. Jeff
Reuer and Entrepreneurship and organization in emerging markets lectures of Prof. Garry Bruton) and Prof.
Chan Kwok-Bun in the course Qualitative Research Methods. Reinforced basic lecture material,
emphasized the relevance of course content, stimulated interest, enthusiasm, and provided student
counseling.
• Lecturer, Department of Management Sciences, COMSATS Institute of Information Technology,
Virtual Campus, Pakistan (Fall 2012 & Spring 2013 Semester)
Responsibilities: Designed two courses “Marketing Theory and Practices” and “International Business” for
MBA students. Recorded video lectures for distance learning mode for both courses. Evaluation of the peer
lectures and suggested improvements in the video lectures.
• Lecturer, Department of Management Sciences, COMSATS Institute of Information Technology,
Islamabad Campus, Islamabad, Pakistan (August 2007 – July 2012)
Responsibilities: Member of the Department Academic Review Committee (DARC), Department
Convocation Committee, Industry-Academia Linkages Committee, New Students Orientation Committee.
Class Counselor for Undergraduate and MBA level classes. Advisor to the Event Management Society,
12
Counseling, and Career Development Society. Member of the Organizing Committee of Annual Academic
Conference (South Asian International Conference - SAICON), Bi-Annual Event (Frontiers of Information
Technology - FIT), Annual business to business matchmaking and exhibition (Pakistan-China Business
Forum - PCBF), OIC Countries’ Vice Chancellors Forum on Higher Education (OIC VC Forum), etc.
student mentoring. Supervision of master’s level thesis. Internship Reports evaluation of bachelor’s level
students. Taught Masters and bachelor’s level courses: Services Marketing, Advertising & Event
Management, Brand Management, Marketing Management, Applied Marketing Strategies, Strategic
Marketing, and Seminar in Marketing. Research presentations at both the local and international levels.
CORPORATE EXPERIENCE
• Manager - Business Development, Saad Ullah Khan & Brothers (SKB) Engineering & Construction,
Islamabad, Pakistan (September 2006 – August 2007)
Responsibilities: Dealt with megaprojects with clients like NHA, CDA, PWD, PPIB, MES, WAPDA, etc.
foreign Agencies like UNICEF, USAID, UNDP, ERRA, etc., and private potential clients including but not
limited to DHA, EMAAR, HALCROW, etc. Handled day to day Pre-Qualifications/Tenders work. Also
handled the Business Development Processes of the sister concern of SKB Group (KNK Private Limited)
• Assistant Manager - Liaison & Communications, Karcon Private Limited, Islamabad, Pakistan
(August 2003 – August 2006)
Responsibilities: Liaison and coordination work, Make frequent travel and lodge arrangements, Provide
liaison services to delegates (foreign and local), Make and deliver presentations at various events as
Company Spokesperson.
• Assistant Manager - Marketing & Business Development, Aspire Solutions, Islamabad, Pakistan,
(January 2002 – July 2003)
Responsibilities: Arranged business from the local market. Arranged sponsors for different campaigns.
Campaign launching (Launched campaign and competitions in the local schools and colleges of the twin
cities of Islamabad & Rawalpindi).
MISCELLANEOUS EXPERIENCES
• Evaluator / Reviewer, Karafarin Show (Entrepreneur’s Show) Pakistan 2018 - Pitching &
Networking Event of Pakistan-Iran-Turkey axis market (ECO and GCC Countries)
Responsibilities: Mentoring sessions with teams and then a reviewer for the pitching event of the show.
Later on, the day of the final event served as an evaluator for the business ideas.
• Education Planning Consultant, Pakistan Educational Network, Pakistan (TheGreatPakistanis.com)
(March 2010 – April 2012)
Responsibilities: Provided online counseling to parents and students about the choice of subject/majors
after completion of high school and undergraduate education. Suggested strategies for schools to develop
and improve. Conducted a career counseling session for Islamabad College for Boys students.
• Representative / Coordinator - Transparency International-Pakistan (COMSATS Wing) (September
2005 – December 2006)
Responsibilities: Awareness seminars about Governance, anti-corruption, advocacy, and legal advice, and
anti-fraud for youth. Coordinated events outside the COMSATS campus. Ensured participation from the
university in the events organized.
• Liaison Officers (Coordinator), 2004 South Asian Federation (SAF) Games, SAF Games Secretariat,
Pakistan (November 2003 – May 2004)
Responsibilities: Assisted Chief Liaison Officer of the 2004 SAF Games in assigning duties and ensure
proper conduct of games. Coordinated activities/duties of around 700 Volunteers (Liaison and Technical
Officers) of 2004 SAF Games.
13
• Registration Officer, Education UK Exhibition 2001, British Council, Pakistan
Responsibilities: Handled registration of participants for the Education UK 2001Exhibition of Education
Consultants and UK universities at Marriott Hotel, Islamabad Pakistan. This one-day exhibition ensured
the registration of more than 5000 visitors. Provided stall registration and British Council facilitation for
exhibitors. Arranged interviews of students with prospective universities.
• Management Consultant, NATMARK Private Limited, Lahore, Pakistan (January 2010 – December
2012)
Responsibilities: Suggested brands, ideas, and experiences promotion through marketing campaigns which
helps decide which direction to take the business towards. Decision making support based on factual market
information. Assisted marketing specialists to develop communication campaigns or require objective input
from experts.
CAPACITY BUILDING EXPERIENCE AS LEAD TRAINER
• Smart Selling & Effective Customer Service for Batch – IV of Enrolled Startups at Student Startup
Business Center at COMSATS Institute of Information Technology, Islamabad, Pakistan (19 April 2018)
• Client Management Strategies for Retention & Growth at ARUN INDUSTRIAL CO., LTD. at Dongguan
Industrial Park, Dongguan, China (21-22 July 2017)
• SalesForce Management at Zhongshan Fenna Daily Chemical Co. Ltd., Dongguan, China (17 June 2017)
• Market Leadership & Marketing Strategies Hengyuanxinda Technology Group Co., Ltd., Beijing, China
(19-21 May 2017)
• Internal Brand Management and Employee Relations at GOOPAK – Store Décor, Display Furniture, and
Manufacturers, Dongguan, China (12 May 2017)
• Higher Education and Personal Development at Center for Overseas Education, South China University
of Technology, Guangzhou, China (18-21 April 2017)
• Sales Management and Internal Branding at Midea Hualing Refrigerator Col. Ltd., Nansha, Guangzhou,
China (3 Sessions on 24 March, 7 April, and 24 April 2017)
• Mastering Sales & Marketing in the Age of New Social Media at Shenzhen eNewenergy Technology Co.,
Ltd., Shenzhen, China (18-19 March 2017)
• How to do business with Pakistan – Implications of CPEC and business norms in Pakistan at Guangdong
Logistics Association, Guangzhou, China (22 February 2017)
• Marketing Yourself (Self-Branding) at Idea Exchange, Guangzhou, China (15 November 2016)
• Communication and Presentation Skills at China-Canada International Sandwich Program for Chinese
Students, AoBo International Education Consultancy, Guangzhou, China (2 Sessions on 18-20 November
and 21-22 September 2016)
• Resource Person for Online Trainings (Marketing and Management Cadre) for Pakistani Nationals
working abroad, National Productivity Organization (NPO), Ministry of Industries & Production,
Government of Pakistan (November 2012 – December 2016)
• Business Matchmaking and Sales Management at Guangzhou KSourcing Business Service Co. Ltd.,
Guangzhou, China (20 Dec 2015)
• Marketing Planning and Scheduling at Dongguan Shunqi Handbags Industries Co., Ltd., Dongguan,
China (21-22 October 2015)
• Resource Person for Training of Punjab Government Scholarship Awardees for Higher Education,
Youth Development Center, Punjab Educational Endowment Fund, Murree, Pakistan (February 2009 –
November 2011)
• Workshop Resource Person (Islamabad Region), Department of Business Administration, Allama Iqbal
Open University, Islamabad, Pakistan (Fall 2008 – Fall 2011)
• IT Trainer for Developing Basic Computer Usage and IT Skills, Government Officials (Gazetted Officers),
Pakistan Computer Bureau, Islamabad, Pakistan (August 2005 – December 2006)
14
CONFERENCES, WORKSHOPS, TRAININGS, & COURSES ATTENDED
• 6th ASIA International Conference (AIC 2020) organized by Connecting ASIA in collaboration with
Emerald Publishing (16-21 December 2020)
• Professional Development Workshop on “Navigating Beyond Change”, Faculty Development Academy
and Center for Policy Studies of COMSATS University Islamabad, Pakistan (30-31 October 2018)
• Professional Development Workshop on “Uncommon Qualitative Research Methods: Phenomenology
and Conversation Analysis”, Faculty Development Academy and Center for Policy Studies of COMSATS
University Islamabad, Pakistan (19 August 2018)
• Professional Development Workshop on “Leveraging Big Data for Sustainable Development”, United
Nations Systems Staff College and Data-Pop Alliance, Bangkok, Thailand (27-29 March 2018)
• 4th China Marketing Knowledge Innovation (CMKI) Conference, Department of Marketing, Sun Yat-sen
Business School, Guangzhou, China (9-10 December 2016)
• 2016 Annual Sun Yat-sen Business School (SYSBS) Methodological Workshop: Social Network Analysis
in Management Research, Guangzhou, China (8-9 July 2016)
• Sun Yat-sen Business School (SYSBS) International Paper Development Workshop: Philosophy and
Practice of Oriental Management, Guangzhou, China (28 May 2016)
• Sun Yat-sen Business School (SYSBS) 2015 International Symposium on Frontier Theories in
Management (19 December 19, 2015)
• 1st China Marketing Knowledge Innovation (CMKI) Conference, Department of Marketing, Sun Yat-sen
Business School, Guangzhou, China (17th December 2015)
• 2015 Sun Yat-sen University (SYSU) Global Business Forum, Guangzhou, China (15 March 2015)
• 2013 Sun Yat-sen Business School (SYSBS) International Management Symposium, Innovating Business
Models for Global Competition, Guangzhou, China (7-8 December 2013)
• Academy of Management Journal (AMJ) Workshop, Sun Yat-sen Business School (SYSBS), Guangzhou,
China (11-12 October 2013)
• 2013 SYSBS Research Methodology Workshop – Mono & Multilevel Mediated Moderation & Moderated
Mediation: Theorization & Test at Sun Yat-sen Business School, Guangzhou, China (9 June 2013)
• Strategic Management Society (SMS) Special Conference, Competing and Cooperating in and for China,
Sun Yat-sen Business School (SYSBS), Guangzhou, China (14-16 December 2012)
• Tianjin International Children’s Culture and Arts Festival, Tianjin, China (28 August 2012)
• International Forum of High School Students (IFHSS) at Tianjin Binhai New Area, Tianjin, China (15-16
August 2012)
• Professional Development Training on “The Art of Publication” organized by University of Liverpool, UK,
Warwick Business School, University of Warwick, UK, and COMSATS Institute of Information
Technology, Islamabad, Pakistan (17 October 2011)
• Professional Development Training on “Managing and Developing your Talent Effectively” organized
jointly by Academy of Global Business Advancement, USA and Competency Enhancement Center,
COMSATS Institute of Information Technology, Islamabad, Pakistan (12 July 2010)
• 1st Workshop on “Teaching Assessment and Strategy” organized jointly by COMSATS Institute of
Information Technology, Islamabad, Pakistan and University of Liverpool, UK (11-18 August 2009)
• Training on “Data Analysis using SPSS” organized by COMSATS Institute of Information Technology,
Islamabad, Pakistan (10-11 March 2009)
• Training on “Data Analysis using STATA” organized by COMSATS Institute of Information Technology,
Islamabad, Pakistan (18-19 September 2008)
• Seminar on “Enhancing human productivity using Mind Sciences – Least use of mind sciences (LUMS)
and Huge use of mind sciences (HUMS) Models” jointly organized by Higher Education Commission
(HEC), Pakistan, COMSATS Institute of Information Technology, Islamabad, Pakistan & National
Productivity Organization (NPO), Ministry of Industries & Production, Pakistan (5 April 2008)
15
EVENTS ORGANIZED
• Cultural Day for International Students, the Year 2014-15, Sun Yat-sen University, Guangzhou, China (24
October 2015)
• OIC Vice Chancellor’s Forum on Higher Education, June 2012, Serena Hotel, Islamabad, Pakistan (11-12
June 2012)
• Pak-China Business Forum (PCBF) 2012, a business to business matchmaking event at Pak-China
Friendship Center, Islamabad, Pakistan (15-18 April 2012)
• 2nd South Asian International Conference (SAICON) 2010 jointly organized by of Academy of Global
Business Advancement, USA (South Asian Chapter) and COMSATS Institute of Information Technology,
Islamabad, Pakistan (21-23 July 2010)
• Training Workshop on “Hospital and Paramedics Management” jointly organized by King Fahad
University of Petroleum and Minerals, Saudi Arabia and COMSATS Institute of Information Technology,
Islamabad, Pakistan (22 July 2010)
• 1st South Asian International Conference (SAICON) 2008 jointly organized by of Academy of Global
Business Advancement, USA (South Asian Chapter) and COMSATS Institute of Information Technology,
Islamabad, Pakistan (12-14 November 2008)
• Professional Development Workshop on “In Pursuit of Competitive Advantage: Corporate
Entrepreneurship” by Center for Women’s Enterprise, University of Bedfordshire, UK and COMSATS
Institute of Information Technology, Islamabad, Pakistan (22 July 2010)
• Marketing Fair 2008 for MBA students of COMSATS Institute of Information Technology, Islamabad,
Pakistan (14 October 2008)
• Kiosk Day 2008 for BBA students of COMSATS Institute of Information Technology, Islamabad, Pakistan
(12 May 2008)
• Marketing Fair 2007 for MBA students of COMSATS Institute of Information Technology, Islamabad,
Pakistan (22 November 2007)
LANGUAGES
• Chinese: Fluent in speaking and listening
• English: Fluent in writing, speaking, and comprehension
• Urdu: Fluent in writing, speaking, and comprehension
• Hindi: Basic understanding and good verbal knowledge
• Punjabi: Fluent in writing, speaking, and comprehension
• Potohari / Hinko: Fluent in speaking and listening
PC KNOWLEDGE
• Expert level of understanding Windows / MAC and Microsoft Office
• Smart PLS, SPSS, STATA, LISREL
• Adequate knowledge of hardware and networking
• Basic understanding of programming languages C/C++, Visual C, Java
• Average understanding of image/video editing, and web-design programs
REFERENCES To be furnished on demand