take your sales pipeline reporting to the next level 05-30-2012

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Salesforce.com User Group Atlanta May 30, 2012

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Page 1: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

Salesforce.com User Group Atlanta May 30, 2012

Page 2: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

Backed By: Analyze Business Data

4,000+ Customers

152 Employees Worldwide

Founded in 2007

$28.5m in funding

Page 3: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

GREAT ORGANIZATIONS who are ANALYZING DATA today with GoodData

…for themselves …for their customers

Page 4: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

Big Data

Cloud

On-prem

Platform

INTEGRATED end to end architecture

Purpose built for the CLOUD

Technology AGNOSTIC

CONNECTS to any data source

Deep PRESENTATION layer

…and EVOLVING every week

Page 5: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

ON-PREM DATA

Business Mashups

Platform

Data Connectors

Cloud/Big Data

Page 6: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

cloudconnect

Connect Transform Load Example prebuilt connectors:

CONNECT your DATA with GOODDATA

Page 7: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

Expose & Evolve

Testing User Acceptance Training Launch

Implement Data Model Automate Data Connectors Security & User Management Data Validation

Synthesize

Rapid prototyping Data Modeling Report & Dashboard Design Requirements Sign-off

Uncover + +

Kick Off Project Management Requirements Definition Wireframes

Find Sales Marketing Social

Service

Page 8: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

Example Best Practice Business Mashups!

Path to purchase and funnel management to optimize demand gen and lead nurturing. Measure Marketing ROI.

Tactical pipeline management and strategic analysis of sales performance & activity. Set accurate plans and react to pipeline changes to hit goals.

Monitoring and listening of activity across multiple social channels. Check the pulse of company & brand health. Measure the return of social marketing efforts.

Page 9: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

Support

Consulting

✓ ORGANIZED to ENSURE rapid & ongoing SUCCESS

GOODDATA CUSTOMER

SUCCESS PROGRAM

Page 10: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

Case Study

What: Analysis of 4000+ sales force

Solution: Global view of sales pipeline from management down to individual sales reps

Why: Give all users a view into their pipeline

Value: Increase sales & revenue

“With GoodData we don’t have to jump through hoops to view our critical sales data.”

Page 11: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

What: Analysis of customer listening patterns

Solution: Used to understand the demographics of customers for different songs and artists

Why: Sell targeted advertising space

Value: Increased and optimized advertising yield

Case Study

“The best thing about GoodData is that it’s been valuable right from the beginning - no waiting game. Our sales team now has direct access to metrics that took days for our engineering team to produce.”

Page 12: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

What: Analysis of customer support organizations

Solution: Embedded advanced analytics on support ticket volumes, resolution times, and support agent performance

Why: Optimize the efficiencies and effectiveness of support organizations to manage cost and customer satisfaction

Value: Increased upgrade revenue for their premium service

Case Study

"GoodData gives our Executive Team a strategic view of our business."

Page 13: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

A NEW GENERATION OF BUSINESS

INTELLIGENCE in the CLOUD

Page 14: Take Your Sales Pipeline Reporting to the Next Level   05-30-2012

Thank you! Matt Perrin Sales Director (857)321-3568 [email protected]