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TAKING HOMEOPATHY TO EVERYONE
We believe that every person has the right to be treated with respect and consideration. Therefore, at Dr Batra’s®, we care about our patients. We care about their families who are anxious and worried. We care about our colleagues and how we provide care.
And because we care, we will be sincere, compassionate and sensitive to make a difference in the lives we touch.
OUR PLEDGE
CEOKartik Bhatt
Head Medical ServicesUsha Khatri
Managing DirectorDr Akshay Batra
About Dr. Batra’s® Clinics
www.drbatras.ae
About Dr. Batra’s® Clinics
• Over 1.4 million patients successfully treated across the globe
• World’s largest Chain of Homeopathy Clinics
• Over 225 225 Clinics across 115 cities & 4 Countries
• Over 400 qualified medical practitioners
• Expanding rapidly across Bahrain, Qatar, Kuwait, Oman
www.drbatras.ae
One of the most renowned homeopaths in India.Practicing homeopathy since 1974.Played a pioneering role in the development of homeopathy in India and internationally. Extended the medical benefits of homeopathy throughout the country through path-breaking commercial as well as charitable initiatives.Awarded the Padma Shri for Medicine, 2012 by the President of India, Smt Pratibha Patil.
The Management
Dr. Mukesh Batra, Founder and Chairman
A leading homeopathy expert and the first ever Asian Trichologist to be honored as the President of The Trichological Society, London, UK. The youngest and first ever non-UK based Trichologist to receive the prestigious ‘Robert Olding Award’ for outstanding achievement in Trichology. A renowned Homeopathy and Trichology public speaker, columnist, writer, expert, advocate and evangelist.
Dr. Akshay Batra, Managing Director and Vice Chairman
www.drbatras.ae
Over 20 year’s experience in Consumer Health, FMCG, Pharmaceuticals and Telecoms. Leads the transformation of Dr Batra's® Homeopathy Clinics led business to Dr Batra's® Healthcare, building and expanding the Aesthetic Services & Consumer Product business.
The Management
Sandeep Saxena, Chief Executive Officer
14+ years of leadership in Hypermarkets, Travel and Fashion Retail across India, Middle East, Latin America, South Asia and Africa. Built fiscal, strategic and operational leadership for brands including Reliance Retail. Shoprite Retail, Flemingo Duty Free, Fashionara and now Dr Batra's, the world's largest retail healthcare chain (Homeopathy and Aesthetics clinics).
Kartik Bhatt - International, Chief Executive Officer
A gold medal recipient in homeopathy from Hahnemann College, UK. Experience includes 19 years of medical practice and 16 years with Dr Batra’s. She is an integral part of the Medical Ethics Committee at Dr Batra's, ensuring patients receive nothing short of the best services.
Dr. Bindu Sharma, Director - Medical Services
www.drbatras.ae
1982 - present
1 Clinic inSouth Mumbai
www.drbatras.ae
IndiaDubai
Dr Batra’s® Homoeopathy
1.4 Millionpatients’ successfully treated
Ove
r
221 Clinics(As on January 2016) 111 cities
Dr. Batra’s now in
5thInternational Clinic opened in Dubai on Al Wasl Rd
www.drbatras.ae
Dr Batra’s® International – Dubai
Compliant with licensing requirements and stringent quality standards set forth by the Centre for Healthcare Planning and Quality (CPQ)
www.drbatras.ae
• World’s first homeopathic institution to be part of Dubai Healthcare City (DHCC)
• India’s first healthcare corporate to be part of DHCC and JLT
• First In Dubai to launch 3D Skin Assessment Technology - Diagnostic tool to aid treatment of skin problems
• First to introduce Trichoscan - A German technology to measure Hair Density and also aids to measure treatment progress
Spreading the benefits ofHomoeopathy in the UAE
st
www.drbatras.ae
How does homoeopathy help?
• Homoeopathy is Safe, Effective and has NO side-effects
• Can be used along with other treatment
• Treats illness from the root and builds immunity system
• Offers customized remedies based on individual needs
• Homoeopathy heals both psychologically
and physically
• No surgery required
• Offers complete and long-lasting solutions.
nt
mmunity system
ndividual needsssssssssssssssssssssssss
ally
ons.
www.drbatras.ae
Attitudes and Beliefs
Why Allopathy?
Have seen / want immediate results
(56%) - Rank 1
Top of mind ( 59%) - Rank 2
Friends/ relatives getting cured (32%) - Rank 6
Provides permanent relief (33%) - Rank 7
Belief that allopathy is the only solution to the problem
(40%) - Rank 4Recommended friends/ relatives(41%) - Rank 5
Suits me well (33%) - Rank 7
Situation under control
(43%) - Rank 3
www.drbatras.ae
Attitudes and Beliefs
Why Homeopathy?
Recommendedfriends / relatives(50%) - Rank 1
Safe(53%) - Rank 2
Friend / relatives getting cured (26%) - Rank 7
Situation undercontrol
(32%) - Rank 6
Belief that homeopathy is the only solution to the problem
(28%) - Rank 4Tried allopathy
but did not work(29%) - Rank 3
Suits me well (33%) - Rank 8
Permanent relief (26%) - Rank 5
www.drbatras.ae
Our Expertise
94%PatientsatisfactionAC Nielsen Report
90%of our patients have shown positive outcomeCertified By American Quality Assessors (AQA)
90%of patient say they wont change to any other brand, doctor or treatmentCertified By American Quality Assessors (AQA)
StrongmedicalteamAll our doctors have a CPQ license
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Our Expertise cont,.
• Advanced homoeopathy with advanced technology
for better treatment results
• Scientific monitoring of treatment outcome – as per
international standards
• Strict medical protocol for excellent patient satisfaction
• Scientific method of case taking to ensure progress
• Expert panel of doctors for second opinion
www.drbatras.ae
Hair
Skin
Dr. Batra’s® HomeopathyStrategic Transition
Primarily2 Segments
9 Key Segments
Dr Batra’s Homeopathy
Women’shealth
Child’shealth
Sexualhealth Hair Skin
Musculoskeletal disorder
Respiratoryhealth
Gastrohealth
Mental health
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What works in different ailments... or nothingFirst levelpotential
Allopathy• Upper respiratory • Tract infection• Diabetes• Hypertension• Attention deficit
disorder• Hyperactivity• IBS• Colitis• Osteo-arthritis• Women’s diseases• Mental disorders• Depression• Anxiety• Sexual dysfunction• Hypertension• Migraine• Thyroid problems
Mixed • Asthma• Allergic rhinitis• Sinusitis• Skin Rash• Atopic dermatitis• Bed wetting• Recurrent URTI• Rheumatoid qrthritis• Obesity
Homeopathy• Hair loss in patches• Male pattern baldness• Female pattern baldness• Psoriasis• White patches• Eczema• Acne
Finaltarget
Alreadystrong
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Factors influenced to taketreatment from Dr. Batra
WhyDr. Batra’s
PHCConvinced by the advertisement (37%) - Rank 2
Recommended by friends / relatives (53%) - Rank 1
Attended a medical camp organized by Dr. Batra's Positive Health Clinic (10%) - Rank 9
Dr. Mukesh Batra has vast experience and is well known
in the field of homeopathy (12%) - Rank 10
Hope that I would get cured (15%) - Rank 8
Not getting results from allopathy (16%) - Rank 7
Not getting results from local homeopath / other multi
specialty homeopathy clinic (16%) - Rank 6
Offers the best solution in Homeopathy/ better educated or
better understanding of homeopathy (24%) - Rank 5
Have seen friends / relatives getting good results from Dr. Batra's Positive
Health Clinic(27%) - Rank 4
Convinced that my condition would be treated successfully at Dr. Batra's
Positive Health Clinic(31%) - Rank 3
Positive WOMto generate
recommendation
Fallout ofAdvertisements
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Quality essentials at Dr Batras®
for patient care
Key StrenghtsDoctors
Delivery of quality care and patient
experiance
Patient outcome
measurement
www.drbatras.ae
Key strength - Our doctors
Well selected and trained doctors
National international trainer
Outsourced training and mentoring
375 + doctors65 + MDsMedical board
www.drbatras.ae
Selection process
Selectcandidates from
top10 institutes of India
Strictselectionprocess
Only
6-8% of doctors selectedfrom all CV’s received
Written
exams is veryelaborative(MD level)
Psychometrics done to match the most suitable job profile they can adapt
4 STEPSSELECTIONPROCESS
First roundof interview
viva
Writtenexams
Psychometricanalysis
Final roundof interviews
www.drbatras.ae
International faculty
Chief Medical Officer & Director Dr. Hoffmann has been working for the past 18 years in the fields of alopecia, endocrinology of the hair follicle and hair follicle morphogenesis.
He has published over 100 peer-reviewed medical and scientific journal articles, and has contributed to numerous dermatology textbooks.
Dr. Hoffmann received his education in biochemistry and pathology at the University of Freiburg, Germany, one of Europe’s top centers for biology research. He is a board certified dermatologist and a Professor in the Department of Dermatology at Phillips University in Marburg, Germany. Dr. Hoffmann is the inventor of TrichoScan, the first GCP-approved, software-based, automatic technique to measure hair growth.
He is a member of many scientific societies and worked several years as the secretary and president of the European Hair Research Society.
Dr. Rolf Hoffmann, MD
Honorary Professor (Clinical and Forensic Trichology) - Dr Batra's Academy (India)
Director of Education and Mentor (TTS Distance Learning College of Trichology)
Visiting Lecturer in Trichological Sciences KSHI (S. Korea)
Consultant Trichologist (London and Essex)
International Expert Witness - APIL Registered Expert (top tier)
Has received instructions from +80 Solicitors and Insurance industry
Consultant to Industry
2015 - His 51st year of continuous study, research and pioneering activity within orthodox hair sciences - Worldwide.
The President 2016 - 2014Barry Stevens Professor FTTS
www.drbatras.ae
To deliver quality care
Patient engagement• Automated call centre
• Appointment system
• Patient experience
www.drbatras.ae
To deliver quality care
Standardisation and quality control• Clinical management system
• Escalation matrix
• Escalation matrix for second opinion
www.drbatras.ae
Measurement outcome• Standardised protocols with tangibility
• 3 monthly evaluation report
• Technology to measure outcome
To deliver quality care
www.drbatras.ae
Patient experience processes
StarRatingSystem
Mysteryaudit
Patient feedbackand Complaint
reddressal system
Patient portal
www.drbatras.ae
Leadership means making a difference
• Created job opportunities & improved working conditions
within the industry
• More than 2700 employees; 400+ Full time doctors
• 80 MDs, Merit holders, Gold Medalists, Specialists in Trichology,
Dermatology, General Medicine, Diabetes & Pediatrics
• Revitalised homeopathy as a young industry and harnessed
the power of youth
www.drbatras.ae
Introduced latest technology with homeopathy:
• Blister packing of medicines
• Tele-Homeopathy Clinic to facilitate doctor-patient
interaction through video-conferencing for consultation
or a second opinion across various geographies
Innovation - Making a difference
www.drbatras.ae
Standardisation of Treatment with ERP
www.drbatras.ae
• Live Chat with doctor online
• Query by e-mail
• Start Treatment
• Request for medicines by courier
• Google your way to our clinic using the Clinic Locator
M Health - Making a difference
www.drbatras.ae
Video Microscope• Magnifies the scalp 200 times
• Early diagnosis of hair thinning even before it becomes evident, using the ratio
• Terminal hair: Vellus hair
Employing Modern Technology
Spirometry
• Helps in monitoring treatment of Asthma
Instant Allergy Test
www.drbatras.ae
3D Skin Assessment
Employing Modern Technology
www.drbatras.ae
Introducing new technology
• Over last 2.5 years scientist from
Austria has been working with out
team of dermatologist, IT team
and designed specially for us
• This is skin measurement tool
which gives surface area score for
skin ailments
www.drbatras.ae
Making a difference
• Used international medical standards and protocols set by
MDs to get better treatment outcomes
International presence:
• Mauritius 1996 (Legislated Homeopathy in Mauritius)
• Muscat 2008
• Dubai 2009
• London 2009
www.drbatras.ae
Making a difference
• Remained patient centric. Tracked and recorded customer satisfaction and
responded to it
• Used advertising to build the brand and expand the market
• Conducted market research to get a better understanding of the consumer
• Pioneered the use of Internet to treat patients online
• Maintained medical and financial transparency
• Followed the best business practices and became the first homeopathic
clinic in the world to earn ISO 9001:2008
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Dr Batra’s® Franchise
• 60 franchise clinics signed, 45 operational
www.drbatras.ae
Dr Batra’s® Aesthetic Solutions
Hair Services• Hair Vitalizing
Treatment• groHAIR• STMcell Treatment• Hair Transplant• quikHAIR
Skin Services• Skin Glow Treatment
• Skin Clarity Treatment
• Skin Renewal Treatment
• Scar Free Treatment
WeightManagement• BTrim
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Dr Batra’s® Aesthetic Solutions
Skin Services
www.drbatras.ae
Dr Batra’s® Aesthetic Solutions
Aesthetic Studio in 8 cities
120 groHAIR Clinics
groHAIR - a revolutionary hair growth treatment from France is a non- surgical, painless procedure that’s free ofside-effects to help restore lost hair
77% of patient see hair growth in just 8 weeks
www.drbatras.ae
Dr Batra’s® Pet Care
• India’s First Veterinary and Homoeopathy Animal Care Centre
• State-of-the-art hospital for treatment, vaccination, lab tests, grooming,
pet accessories, pet surgeries and more
• Highly trained veterinary doctors
• Customised animal-friendly
equipment
www.drbatras.ae
Hair Care Range Skin Care Range
Dr Batra’s® Products
Personal Care
Range
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Total Store,Bangalore
Dr Batra’s® Products inModern Retail Stores
Dr Mukesh Batra at Health & Glow Store, Bangalore
DaS
TharuniSuper Market,Hyderabad
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Dr Batra’s® Products
Reaching over 600 outlets
0ver 31 Product SKUs especially formulated by
Trichologists and Dermatologists
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Dr Batra’s® Media
• India’s first and only Homoeopathy
and Lifestyle Magazine
• Launched by Minister of State for
Human Resource Development -
Shashi Tharoor
• Available at 900 outlets across
60 towns, as well as all Dr. Batra’s
Clinic
y
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Dr Batra’s® Foundation
109in 62 cities
across India and1in Dubai
FREE Clinics 10,000Over
needy patients treated every year
Rs.1BnOver
worth of Free Treatment provided through our clinics
MedicalDonationsto over 15 15 hospitals
Homeopathyscholarship to
students every yearacross four homeopathiccolleges
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Dr Batra’s® Foundation
NGO’s tie-up
Financial assistancefor Homeopathyeducation
Medical assistancefor surgeries
Homeopathytreatment ofanimals
And we continueto spread the joyof health and happiness.
e
www.drbatras.ae
Launched in Aug 2014
www.drbatras.ae
Expansion Plan
We are in India, London, Dhaka, Dubai
Moving into Bahrain, Oman, Qatar, Canada,
Hong Kong, Malaysia and France
www.drbatras.ae
Some of our Awards
Some Awards & Accolades
Our website www.drbatras.aehas won the Golden Award Under Healthcare Categoryat UAE Web Awards 2013, Dubai.
haUnat
www.drbatras.ae
Some Awards & Accolades
Dr Batra’s PositiveHealth Clinic, at DubaiHealthcare City selected as
Best NewcomerFacility Provider 2009
by the Departmentof Health Informatics
www.drbatras.ae
Some Awards & Accolades
Dr Batra's Positive Health Clinics also received the top 200 Brand Award in Asia. Some of the nominated brands apart from Dr Batra's are Ambuja Cement, Tata, Godrej, Mahindra and Fortis Healthcare
Dr. Mukesh Batra, receives
'Asia's MostPromising Leader' award in Healthcare in Dubai
www.drbatras.ae
The Alternative Medicine & Wellness Service Provider Company of the Year
by Frost & Sullivan 2012
Healthcare Professional of the
Decadeat the 3rd Annual India
Leadership Conclave2012
Powerbrand 2012
Some Awards & Accolades
The Business Leader of the Year
at the 5th Annual Pharmaceutical Business
Leadership Awards2012
Health and Beauty Retailer of the Year
by Franchise India and Bloomberg UTV
2012
Most Admired Specialist Hair Treatment Provider of the Year2013
Entrepreneur of the Year (Consumer Business)by Franchise India and Bloomberg UTV2012
www.drbatras.ae
And many more…
• Asia’s Most Promising Brand – 2013
• Health and Beauty Retailer of the year 2011
• Amity Corporate Excellence for Customer Satisfaction – 2010
• International Medical Excellence Award – 2009
• Retailer of the Year – 2009
Some Awards & Accolades
www.drbatras.ae
They said it…
I have no pain, it's all gone. I couldn't move my hands. I had consulted all top homeopaths, all top allopaths and then I discovered Dr Batra. Dr Manmohan Singh,Ex Prime Minister
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They said it…
The original is always the original and be it Mr. Bajaj, Dr. Batra or
Mr. Bachchan in my case, there's no one who comes close to the original but we try, we try.
Abhishek Bachchan, Actor
We are here to talk about the good work that Dr Batra has done. We feel very fulfilled and inspired and humbled and blessed. - Aishwarya Rai Bacchhan, Actor
We are hethat Dr Bafulfilled anblessed. - A
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They said it…
I take this opportunity to thank Dr. Mukesh Batra for his endeavor. I believe in Homeopathy and I also extend a big thank you to Dr. Batra's whole team for extending themselves for these (Positive Health) awards.Shahrukh Khan, Actor
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I have known the commendable work Dr. Mukesh Batra has been doing in healing people through homoeopathy for many years.Anil Kumble, Legendary Bowler, Former CaptainIndian Cricket Team
They said it…
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A Visionary EntrepreneurPhotographerSinger Writer Animal Lover Social Worker
Dr Mukesh Batra, Founder & Chairman, Dr Batra’s - conferred with Padma Shri, the country’s fourth highest civilian award, by the President, Smt Pratibha Patil in 2012
Dr Mukesh BatraThe Man Behind the Brand
Dr MChawithhighPres
www.drbatras.ae
LaunchedWorld’s first SignatureHomeopathic Clinic
World’s firstSignature Homeopathic Clinic
• First ever Signature Homeopathy
Clinic in the world
• Premium & Pristine Medical
Consulting space spread over
5,000 sqft of real estate with
approximately 750 sqft of
landscaped garden
www.drbatras.ae
World’s firstSignature Homeopathic Clinic
• Multiple services under one roof
- Homeopathy
- Hair Treatment (Non Invasive) (coming soon)
- Aesthetic Skin Treatment including Botox & Fillers (coming soon)
• State-of-the-art technology for patient treatment
- BMI device for a self-checkup
- 3D skin analyzer & folio scope
- Allergy tests & glucometers for instant feedback
- Ergonomically designed patient beds for physical comfort and ease
www.drbatras.ae
World’s firstSignature Homeopathic Clinic
• Exhilarating patient experience amidst a host of services...
- Dr Batra’s range of signature drinks and organic snacks to stay healthy
- Well equipped “Lux Lounge” for our discerning patient’s comforts
- In-house Pharmacy & Pathology Labs for a holistic Experience (coming soon).
- Multicultural staff that can speak French, English, Spanish, Italian, Arabic,
Hindi, Urdu & Guajarati
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World’s firstSignature Homeopathic Clinic
• Value Added Services for our valued patients
• Doctor at House
• Doctor Consultation on Skype & Phone
• Multi-tiered rate plans to suit all needs, including a
first ever Family Treatment Plan.
www.drbatras.ae
Healing people. Changing lives.