talent attraction and retention

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Presentation at Women in Manufacturing October 29, 2012 Talent Attraction and Retention

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**Download for slide notes.** Presentation given at the Women in Manufacturing Summit in Milwaukee, WI on October 29, 2012 by Marni Hockenberg of Hockenberg Search and Mary Scheibel of Trefoil Group. (Note the large file size)

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Page 1: Talent Attraction and Retention

Presentation at Women in Manufacturing October 29, 2012

Talent Attraction and Retention

Page 2: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• 875,000 shortage skilled workers by 2020

• 5 million new manufacturing jobs by 2020

• 56 is average age of high-skilled worker

Manufacturing jobs today

Page 3: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Attraction• Assessment

• Engagement

• Retention

Talent Life Cycle Strategies

Page 4: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

What’s in it for me?

Page 5: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Candidates are in the Driver’s Seat

• Generational Differences

• Employment Branding

Talent Attraction

Page 6: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Role of marketing in positioning your company for success

Winning the Talent Game

Page 7: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

Why does my company need talent acquisition

marketing?

Page 8: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Exceptional people seek out exceptional companies

• Don’t be out-marketed by inferior companies

Turn this talent challenge into a competitive advantage

Page 9: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

So where do you start?

Page 10: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Give people compelling reasons to want to work for you

• What appeals to customers often appeals to recruits as well

Define what sets your company apart

Page 11: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Help hire the right people

• Self-selection

Showcase your culture

Page 12: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Online

• PR and communications

• Current employees

• Videos and original photography

Bring your brand to life

Page 13: Talent Attraction and Retention

Tell a Compelling Story

Page 14: Talent Attraction and Retention

Tell a compelling story

Page 15: Talent Attraction and Retention

Establish a Presence

Page 16: Talent Attraction and Retention

Speak to Recruits

Page 17: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Participate and leverage regional initiatives

• Connect with recruits

Be the leader – let others follow!

Page 18: Talent Attraction and Retention

Dream !t. Do !t. Wisconsin

Page 19: Talent Attraction and Retention

Dream !t. Do !t. Wisconsin

Page 20: Talent Attraction and Retention

Dream !t. Do !t. Wisconsin

Page 21: Talent Attraction and Retention

Be a destination employer

Page 22: Talent Attraction and Retention

Be a destination employer

Page 23: Talent Attraction and Retention

Be a destination employer

Page 24: Talent Attraction and Retention

Be a destination employer

Page 25: Talent Attraction and Retention

Be a destination employer

Page 26: Talent Attraction and Retention

Be a destination employer

Page 27: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Performance based hiring

• Interview team preparation

• Assessment tools

Talent Assessment

Page 28: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• ‘Love ‘Em Up’ Campaign• Onboarding

Talent Engagement

Page 29: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Cost of employee turnover

• What is measured?

• Denial of problem

Talent Retention

Page 30: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Employer/employee contract changed

• Managers

• Culture

• Rewards

She’s Just Not That Into You

Page 31: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Focus on high-potentials

• Top drivers for retention1. Job-interest alignment

2. Manager & co-worker quality

3. Respect

4. Collegial work environment

How to Keep Your Best Employees

Page 32: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• Happiness Committee• Focus group

• Emergency fund

Retention Successes

Page 33: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

• War for talent requires new strategies• Candidates need to be courted

• Curb high turnover costs

• Pay attention to retention

In Conclusion

Page 34: Talent Attraction and Retention

Attraction | Assessment | Engagement | Retention

Thank You

Marni HockenbergPrincipal

Hockenberg SearchExecutive Recruiting for Manufacturing

[email protected]

www.hockenbergsearch.com

Mary ScheibelPrincipal

Trefoil Group 414-272-6898

[email protected]