talkSPORTPRESENTER NAMEDATE

THE talkSPORT JOURNEY

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0Launched in 1999 to become the UK’s only Sports radio station

Acquired by UTV in 2005

Developed and evolved into the UK and world’s biggest sports radio station

THE talkSPORT LISTENER

83% 59% 48%

INDEX 170 INDEX 108 INDEX 179

Source: RAJAR Q1 2013 IPSOSMORI/RSMB / *TGI Q2 2013 16+ In Employment/**Wildfire

2.9 MILLION LISTENERS EVERY WEEK

1/3 of talkSPORT listening is in-car, compared with 20% of all radio listening

2.4 Million followers on twitter**

More than 1 in 3 talkSPORT listeners have children in their household (Index 123)

Average Personal Income*

19 MILLION HOURS PER WEEK

talkSPORT Sky Sports Dave National Average

ESPN Absolute

£28,674

£26,678£26,265

£25,751 £25,657£25,369

Men ABC1 ABC1 Men

talkSPORT PROGRAMMING - REACH

Source: RAJAR Q1 2013 /IPSOS MEDIA/RSMB 3 months

WEEKLY REACHQ1 2008 – Q4 2012

Q1 2008 = 100

Q1

08

Q2

08

Q3

08

Q4

08

Q1

09

Q2

09

Q3

09

Q4

09

Q1

10

Q2

10

Q3

10

Q4

10

Q1

11

Q2

11

Q3

11

Q4

11

Q1

12

Q2

12

Q3

12

Q4

12

Q1

13

50

60

70

80

90

100

110

120

130

140

Inde

x

Total Absolute

talkSPORT

ClassicBBC 5 LIVEAll Commercial

MACRO REGIONS

Source: RAJAR Q1 2013 IPSOSMORI/RSMB

NORTH825,000

MIDLANDS700,000

LONDON699,000

SOUTH400,000

ULSTER91,000

SCOTLAND199,000

LIVE SPORT

64 GAMES PER SEASONSATURDAY 5.30PM KO

SUNDAY 1.30PM KO

COMMERCIALLY EXCLUSIVE LIVE COMMENTARY OF TELEVISED

GAMES IN THE UK & COMMENTARY GLOBALLY

LIVE COMMENTARIES FROM EACH ROUND AND THE FINAL

COMMERCIALLY EXCLUSIVE COVERAGE OF ENGLAND

HOME FRIENDLY MATCHES

LIVE COMMENTARY FROM GAMES PLAYED BY THE

ENGLISH TEAMS

LIVE COMMENTARY FROM ALL THE AWAY GAMES PLAYED BY

THE ENGLISH TEAMS

COMMERCIALLY EXCLUSIVE LIVE COMMENTARY FROM THE

COMMUNITY SHIELD

talkSPORT’s recent growth and success has been built on acquiring LIVE RIGHTS to some of the world premier sporting events

EXCLUSIVE LIVE COMMENTARY FROM THE BRITISH LIONS

BROADCASTING THE BIGGEST GAMES

LIVE COVERAGE OF 132 FOOTBALL MATCHES

Man City v TottenhamArsenal v LiverpoolChelsea v Arsenal

Leeds v ChelseaBradford v Aston Villa

Chelsea v Swansea

Shalke v ArsenalReal Madrid v Man United

Barcelona v PSG

Millwall v Aston VillaOldham v Liverpool

Huddersfield v Wigan

GLOBAL PREMIER LEAGUE

PARTNERSHIP

BIGGEST DEVELOPMENT FOR talkSPORT SINCE LAUNCH

EXCLUSIVE RIGHTS PACKAGE OUTSIDE OF EUROPE FOR 4 YEARS FROM 2012

ALL 380 GAMES LIVE AND

EXCLUSIVE COMMENTARY

1,140 COMMENTARIES

PER SEASON, 4,560 OVER 4 YEARS

MULTI PLATFORMS BROADCAST,

ONLINE & MOBILE

MULTIPLE LANGUAGES

MANDARIN AND SPANISH

OUTPUT FROM EXPANDED STUDIOS

AT HATFIELDS

ESTABLISHING A NETWORK OF

GLOBAL RADIO PARTNERS

STILL TO COME FOR 2013

TOUR DE FRANCE29TH JUNE - 1ST JULY 2013

AVIVA RUGBY PREMIERSHIP25th MAY 2013

THE ASHES BACK TO BACK

10th JULY - 25th AUGUST 201331st OCT 13 – 7th JAN 14

RUGBY LEAGUE WORLD CUP26TH OCTOBER – 30TH NOVEMBER 2013

F1 MONOCO GP - 26th May

F1 CANADIAN GP - 9th June

F1 JERSEY (NY) GP – 16th June

F1 BRITISH GP – 30th June

WIMBLEDON TENNIS24TH JUNE – 7th JULY 2013

ICC CHAMPIONS TROPHY3RD JUNE – 6TH JUNE 2013

BRITISH OPEN18th JULY – 21ST JULY 2013

FOOTBALL BROADCASTING CREDIBILITY

For 50% of sports fans, presenters that are

knowledgeable, passionate and can deliver insight are the most important things that fans look for in their

sports media 230 League Goals

MIC

KEY

QU

INN

58 Test Matches and 159 ODI’s

DARR

EN G

OU

GH

European Cup Winner &

178 League Goals

ANDY

GRA

Y

31 ODI’s for England

RON

NIE

IRAN

I

146 League Appearances

JASO

N C

UN

DYAL

AN B

RAZI

L

UEFA CUP Winner80 league goals

STAN

CO

LLYM

ORE

99 League Goals

RAY

PARL

OU

R

3 Premier League & 4 FA Titles

talkSPORT’s is presented by some of the biggest names in sport and broadcasting

SOURCE: SPORTS CONNECTERS

DRIVING ONLINE AUDIENCES

The talkSPORT website works alongside the radio station, delivering on air content,

listen again opportunities plus exclusive news content

generated from our in house editorial team

MONTHLY UNIQUE VISITORS1.9 MILLION

MONTHLY IMPRESSIONS12 MILLION

Source: Google Analytics April 2013

OVER 164,000 LIKES

ONE OF THE FASTEST GROWING

IN SPORTS MEDIA

OVER 350,000 FOLLOWERS

THESECOND HIGHEST

IN ALL COMMERCIAL RADIO

OVER 84m+VIDEO VIEWS

130,000 SUBSCRIBERS &STILL GROWING

THE HOME OF SOCIAL INTERACTION

Source: Conversocial/Twitter/YouTube May 2013

Social Media is an integral part of talkSPORT editorial and is reference throughout all of our shows

Our presenters have embraced the platforms and each provides their unique spin on breaking sports news and the biggest talking points

MEDIA AUDIENCE

WEEKLY READERSHIP447,909

KEY AUDIENCESMALE PROFILE 93%ABC1 PROFILE 81% 18-44 PROFILE 97%IN EMPLOYMENT 95%

Source: ABC/You Gov

THE iPAD AUDIENCE

Sport has established itself amongst young affluent readers who are fully engaged with the iPad content

Source: Snap Survey

MALE PROFILE 96% 25-44 PROFILE 76%DON’T READ PRINT EDITION 36%DOWNLOADS 64,000+SUBSCRIBERS 31,000+UNIQUE USERS 19,000+

RELEVANT EDITORIAL BIG INTERVIEWS WITH GLOBAL STARS

HIGH PRODUCTION VALUETHE NO.1 FREE SPORT APP

A SUCCESSFUL COMMERCIAL TRACK RECORD

RELATIONSHIPS WITH GLOBAL BRANDS