Target audience questionnaire analysisSorcha McVeigh

QUESTION 1-WHAT IS YOUR GENDER?

From the pie chart it is clear that my target audience is mostly female. Nineteen people were females whereas only four males did this questionnaire. This shows me that only a small number of males would be interested in buying my music magazine.

QUESTION 2-WHAT IS YOUR AGE?

From the graph you can see that age of that most of the people who range from 16-20 years old. This shows me that the magazine should be targeted for 16 to 20 year old students.

QUESTION 3- WHAT GENRE OF MUSIC DO YOU LIKE?

The bar chart shows that the majority of those answering the questionnaire like to listen to Hip-Hop. However indie, rave, rock and RnB followed closely to Hip-Hop. This shows me that my target audience enjoys different types of genres of music and so I will try to incorporate a number of them in my magazine.

QUESTION 4- WOULD YOU BE INTERESTED IN BUYING A MUSIC MAGAZINE AND HOW

OFTEN?

The next question I asked was would you be interested in buying a music magazine and how often would you buy one. From the pie chart I can see that the majority of the people who took the questionnaire said that they would buy a music magazine once a month.

QUESTION 5- WHAT WOULD YOU LIKE TO BE FEATURED IN THE MAGAZINE?

From the graph you can see that the readers would like to see what music is in top of the charts every month. The target audience would also like to see interviews with different singers and different bands, they would also like to see upcoming tour dates for bands and singers around the world.

QUESTION 6- HOW MUCH WOULD YOU PAY FOR THE MUSIC MAGAZINE

This was an important question to ask as my target audience is mainly students who may not have so much money to spend on a magazine so my magazine needs to be affordable. I would price my magazine £2 to £2.50 so that students would be able to afford it.

QUESTION 7- WHAT COLOURS WOULD ATTRACT YOU TO A MUSIC MAGAZINE?

Blue, Red and black where the most popular choices as you can see on the pie chart. So I will include this three colours in my house style for my music magazine for making the cover page, content page and the double page spread.

QUESTION 8- WHAT WOULD YOU LIKE THE FRONT COVER TO BE?

The next question I asked was what would you like the front cover to be I asked this so I could see who they would like to see on the cover. The majority of the people who took the questionnaire said they would like a new upcoming artist/group and then closely next they said they would want a solo artist.

QUESTION 9- WHAT IS THE FRIST THING YOU SEE WHEN YOU LOOK AT A

MAGAZINE?

The next question I asked was what is the first thing you see when you look at a magazine the majority of the people who took the questionnaire said that the main image is the first thing they see when they look at the cover which attracts them the magazine.

QUESTION 10- WHAT WOULD YOU LIKE TO BE ABLE TO WIN IN THE COMPETITIONS IN

THE MAGAZINE?

The final question I asked was what would you like to be able to win in the competitions in the magazine the majority of the people who took the questionnaire said they would like to win tickets to concerts. The rest of the people said they would like to win vouchers, CD’S and Apple products.