tct 2009: what’s next? missy & alletah mid-year sales meeting bloomington, in july 13 th –...
TRANSCRIPT
TCT 2009:Guerbet Objectives
Increase Guerbet & Hexabrix name recognition among US Interventional Cardiologists.
Drive industry discussion towards the role contrast media plays in cath lab patient outcomes.
Leverage San Francisco location as an opportunity to increase international awareness (specifically in Asia).
TCT 2009:Logistics
Dates: Sessions: Sept 21st through 25th (Mon-
Fri) Exhibit: Sept 23rd through 25th (Wed-Fri)
Location: San Francisco, CA
Booth Space: 20x30 space reserved
Team: US Sales, Marketing, Regulatory
& HQ Colleagues (Mgmt, Mrktg & Sales)
TCT 2009:Booth Activities
Pre-mailer
New Hexabrix Duratran
Staggered Schedule
Gourmet Coffee/Snacks (Barista?)
Massage Chairs w/ Crowd Control
Brochures, Reprints & Promo Items
Revised Lead/Close Competition
TCT 2009:Meeting Activities
Guerbet Team Pre-Meeting
Live CME Satellite Dinner Symposium
TCT Presentation Theater, Lunch Program
Hexabrix US KOL Roundtable (ACC Follow-up)
TCT 2009:Guerbet Pre-Meeting
Date: Tuesday, September 22nd
(Travel day: Monday Sept 21st)
Location: Centralized hotel, TBD
Time: 8:00 am – 5:00 pm
Integration with HQ guests
Preparation for TCT
Team Training
TCT 2009:CME Satellite Dinner Symposium
Clots, Contrast, and Catheterization- A Year 2009 Interventional Cardiology Update
The Role of Contrast Media (CM) in Optimizing
Thrombosis Reduction and Reducing MACE Events in the Setting of PCI-
The Case for Risk-Directed Use of CM A Mechanism-to-Strategy Best Practice Update for the Interventional
Cardiologist
TCT 2009:CME Satellite Dinner Symposium
Date: Wednesday September, 23rd
Location/Time: 7:00 pm, Hilton San Francisco
Speakers: Dr. Steven Manoukian (moderator)
Dr. Roxana Mehran
Dr. Frederick Feit
Takeaways: 2nd CME Program, CD-Rom
MCP Role: Promote event at the booth
TCT 2009:Presentation Theater – Lunch
Date: Wednesday September, 23rd
Location/Time: 12:30 -1:30pm, TCT Exhibit Hall
Speakers: KOL TBD
Details: KOL Presentation, Audience Q&A
Door Drop-Bag Flyer, Box Lunch
Classroom style seating for 100
MCP Role: Promote event at the booth
TCT 2009:Meeting Activities
What can we do better or differently to achieve our objectives for the meeting?