Technology and Placemaking

Nathan PreheimCo-Founder and COO, MindMixerOmaha, NE

Technology Breakout Session @ IDA Conference

• Former urban planning consultant + software project

manager.

• Used to facilitate town hall public meetings.

• Was discouraged by the lack of participation.

• Decided there had to be a better way to get people more

involved in community-betterment conversations.

• Built MindMixer. A web and mobile-based app that let’s

people solve community challenges by participating

whenever and wherever.

Background

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Why an online engagement tool?

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900million people on Facebook

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61.7%of U.S. residents over 14 on Facebook

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53%of adults 65+ are active online

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62%of low-income (<$30k / year)

households have internetaccess in the home

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61%of rural households have internet

access in the home

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55%U.S. adults go online using their cell phone

Number has increased by 24% in the last 2 years

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88%U.S. households with texting capabilities

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75%14-20 year olds who have their own cell phone

1 in 3 send more than 100 texts per day

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11.4%U.S. adults that attend a public

meeting each year

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48%U.S. adults have never attended

a public meeting

Technology Breakout Session @ IDA Conference

• Empowering. Community members have the ability to

make meaningful contributions and see results.

• Transparent. Ideas, progress, and actions are posted for

everyone to follow.

• Affirming. Meaningful conversations and recognition for

contributors affirms participants effort.

• Convenient. Allows participants to engage anytime and

from anywhere.

• Actionable. Imagine, support, do – it is that simple.

Why Online Engagement Works

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Technology Breakout Session @ IDA Conference

How Online Engagement Works

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• Web and mobile-

based platform

• Translation

• Map Enabled

• Photo Share

• Social Media

Sharing

• SMS Integration