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Now you can use TED MED to inspire innovation in health & medicine, on every screen for every schedule. TED MEDLive

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Page 1: TEDME DLive - · PDF fileTEDME DLive. Creativecollaborationisthefuture,saysKatieCouric. ... attheKennedyCenteratacourtesyrate.isisan opportunity tophysicallylinktheaudiencesandexplore

Now you can useTEDMEDto inspire innovation in health & medicine,

on every screen for every schedule.

TEDMEDLive

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Creative collaboration is the future, says Katie Couric.The respected journalist enlisted in the war on cancer after

the untimely passing of her husband. At TEDMED 2012, Ms.Couric told attendees that researchers must share wisdom,

perspective and even tissue samples.

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Dear friend of Research4Life,

What if your institution could host talks by 50 of the world’s most important leaders andthinkers in health and medicine – all on a single day? e cost would be millions. But theinspiration and impact throughout your organization would be worth every dollar.

Now you can host an event of this caliber, cost-free.

TEDMED is the famous, multidisciplinary gathering at the John F. Kennedy Center for thePerforming Arts in Washington, DC, where world-class thinkers and doers inspire us withtheir work and vision on the future of health and medicine. People like E.O. Wilson, CraigVenter, Katie Couric, Dean Kamen, Sanjay Gupta, Billie Jean King, and the executivedirectors of the most important health agencies such as the FDA, CDC and NIH.

anks to our partnership with Research4Life, “TEDMED Live” brings this dazzling eventto your local auditorium in a real-time or on-demand simulcast. During April 16th to the21st, you can choose to host TEDMED Live for one day…two days… or all three and a halfdays of the actual Kennedy Center event. Providing lunch on-site for your local attendeeswill encourage them to talk and make surprising connections among people and ideas,creating the unexpected collaborations so important to innovation. Showcasing your ownlocal, in-person speakers on topics of particular importance to your audience will comple-ment our program, giving an important stage to your own innovators.

Attending TEDMED at the Kennedy Center typically costs $5,000 per person. A corporate-wide, site license of the simulcast costs up to $50,000. But thanks to your relationship withResearch4Life, our partner, you can participate free of charge.

You don’t have to spend millions to host a million-dollar event in your own backyard.TEDMED will energize your community with the biggest names and most exciting ideasin health and medicine. Shouldn’t you be part of the TEDMED excitement?

Sincerely,

Jay WalkerCurator and ChairmanTEDMED

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TEDMED LiveSimulcast 2013

InspireJAY WALKER

Curator and ChairmanTEDMED

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TEDMED LiveSimulcast 2013

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TEDMED is a good place to start a revolution.So said Sandeep Kishore, a young Harvard-educated doctor who urgedmedical schools and med students worldwide to examine “the causes ofthe causes” of disease, including social and economic factors.

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TEDMED LiveSimulcast 2013

Every year for the past 25 years, TED has celebrated“ideas worth spreading” in the fields of technology,entertainment, and design. TED Talks have been watchedover one billion times worldwide. TEDMED celebratesthose fields as well, but with emphasis on health, medicine,and science.

TEDMED: Serving America and the World.

Our community engages around three core values:

InnovationInnovation means more than just new technology.It’s also about new perspectives, new ways ofconnecting and new ways of thinking.

ImaginationBy bringing together people and ideas from widelydifferent disciplines, we encourage people to makethe surprising connections that lead to unexpectedcollaborations.

InspirationWhen we make surprising connections betweenpeople or ideas, it permanently expands ourperspective and transforms our sense of the possible.

A tradition ofexcellence

“I look for similaritiesand differences in[biological] solutions...There could beconnections out therewaiting to be found.”DIANE KELLYSenior Research Fellow,University of Massachusetts,Amherst

Diane

Kellyphoto:KevinApp

aretifor

PhilipsCom

munications

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TEDMED LiveSimulcast 2013

TEDMED 2013 happens at the Kennedy Centerand via real-time and on-demand simulcast.

TEDMED 2013 happens at the Kennedy Center and viaLive Simulcast in affiliated auditoriums around the world.TEDMED believes that the future of health and medicinewill be shaped by vital input from leading medical colleges,teaching hospitals, government agencies, and non-profitinstitutions. And so, in a spirit of collaboration andinformation sharing, the entire TEDMED event will bebroadcast free to these institutions.

Your institution can simulcast as much – or as little –of TEDMED as you choose. For example, you mightorganize a one-day event (a “TEDMED Day”) with twoor three 90-minute sessions (each session features fiveto seven speakers). Complement the TEDMED sessionswith your own speakers on topics of particular importanceto your organization.

Institutions that create a TEDMED Live event (real-timeor on-demand) for at least one day using an auditorium-style format are then permitted to offer access to allTEDMED sessions via individual laptops and tablets.

We also have a limited number of seats for Delegatesfrom our TEDMED Live affiliates to attend TEDMEDat the Kennedy Center at a courtesy rate. is is anopportunity to physically link the audiences and explorenew ways to leverage TEDMED.

Simulcast Live fromWashington, DC

“Humanity is nowfully into thetechno-scientific age– and there will beno turning back.”E.O. WILSONHonorary Curator in Entomologyand University Research ProfessorEmeritus, Harvard University

E.O.W

ilson

photo:KevinApp

aretifor

PhilipsCom

munications

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TEDMED LiveSimulcast 2013

High-definition simulcast from the John F. Kennedy Center for the Performing Arts.High-definition video of each TEDMED stage presentation will be broadcast directly from the

Kennedy Center, in real-time or on-demand to an auditorium at your institution. You may sendup to two Delegates to the Kennedy Center to link the audiences and amplify the experience.

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TEDMED LiveSimulcast 2013

Enjoy a direct connection to the TEDMED experience.TEDMED Connect, our mobile app, allows Delegates and associates to sendquestions to speakers while they are live on stage, request follow-up informationand join the conversation on the Great Challenges of health and medicine.

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TEDMED LiveSimulcast 2013

TEDMED isinteractive

TEDMED Connect is a great way to interactwith the stage and the larger community.

As a TEDMED Live affiliate, your participants are wiredinto the total TEDMED experience through TEDMEDConnect, a mobile app for smart phones, laptops andtablet computers.

Delegates at the Kennedy Center and TEDMED Liveassociates at affiliate sites use TEDMED Connect tolink “live” to the speakers on the TEDMED stage andto each other. Your TEDMED Live Delegate(s) at theKennedy Center can serve as ambassador(s), furtherlinking the audiences and amplifying the experience.

Delegates and associates use the app to ask the speakersquestions, send comments, and participate in live pollsand games that are part of the event.

TEDMED Connect contains all the key informationabout TEDMED session schedules and speakers.Detailed session calendars as well as biographies foreach speaker from every session can be accessed directlythrough the app.

TEDMED Connect is available at no cost in the AppleApp Store, the Android App Store and is accessible asa mobile-optimized Web application.

TEDMED ConnectMobile app for cell phones, laptopsand tablet computers that connectsTEDMED participants to each otheraround the world.

Photo:R

ickSmolan

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TEDMED LiveSimulcast 2013

Schedule TEDMEDLive with flexibility.

Your institution has a choice of two ways to accessTEDMED. You can experience each session of speakersas a real-time broadcast directly from the KennedyCenter as it takes place April 16-19. Or, if you live in atime zone where this is not convenient, you can accessthe program on-demand at any time through midnightof April 21 (i.e., midnight in your time zone). We offeryou this choice to enable our affiliates to schedule andprogram their events with maximum flexibility, nomatter which time zone they live in.

Each TEDMED speaker is individually powerful. Yet, inunison with other session presentations, individual talksbecome far more poignant. For this reason, we stronglyrecommend that each 90-minute session (comprising5-7 talks) be experienced in its entirety.

You are encouraged to invite complementary speakersto your stage and video record their talks. Use thisopportunity to discover new talent within your institutionor to explore areas in medicine of deep interest to you.

e best talks from TEDMED Live affiliates will beposted on tedmed.com, and the best of those may beinvited to speak at TEDMED 2014.

TEDMED is yourevent to share

“Successful innovationis not a singlebreakthrough. It is nota sprint for the solorunner. It is a teamsport – a relay race.”QUYEN NGUYENAssociate Professor, Departmentof Surgery, UC San Diego

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TEDMED LiveSimulcast 2013

Amazing things happen when we’re open to new ideas.The ancients used mushrooms for medicinal purposes, but biologistPaul Stamets says we are still learning astounding new things about

them. His moving personal story brought TEDMED to its feet.

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TEDMED LiveSimulcast 2013

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Penetrating questions from the National Institutes of Health.To defeat disease, NIH director Francis Collins asked: “How can we bebetter, smarter, faster? We need the best and the brightest from manydifferent disciplines to join this effort.”

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Join the Great Challenges Program.

Sponsored by the Robert Wood JohnsonFoundation in 2012 and 2013, the GreatChallenges Program explores thoughtfulperspectives from every discipline and fromall sectors of society. We seek to frame acomprehensive view, incorporating multipleperspectives that can set the stage for trulyeffective action.

To participate, convene your audience for aspecial simulcast (real-time Friday afternoonU.S. Eastern Time, or on-demand thereafter)from Washington, DC of this program’sintroduction and conclusion. Break awayfor approximately two hours between theintroduction and conclusion segments andfacilitate your own focused discussion onone of the 20 Great Challenges.

Share your discussion points, via Twitterand record video and blog responses fromvarious points-of-view to a single question:“Why do you think this challenge is sodifficult to solve?”

From the collection of these responses, wehope to expose the complexity of these issues,build an archive of varied understanding,and share with all.

Engage theGreat Challenges

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TEDMED LiveSimulcast 2013

The 20 Great Challenges Are:• Inventing Wellness Programs• e Caregiver Crisis• e Role of the Patient• e Obesity Crisis• Achieving Medical Innovation• Managing Chronic Diseases• Medical Communication• Reducing Childhood Obesity• Making Prevention Popular• End-of-life Care• Causes of Sleep Deprivation• Impact of Poverty on Health• Faster Adoption of Best Practices• Impact of Stress• Future of Personalized Medicine• Promoting Active Lifestyles• Preparing for Dementia• Addressing Healthcare Costs• Whole-Patient Care• Eliminating Medical Errors

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Leverage your TEDMEDLive event as an opportunity to strenghten your organization.Bring your voice into the conversation and influence this extraordinary content, to inspire yourorganization to think differently and imagine new possibilities.

TEDMED LiveSimulcast 2013

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LeverageTEDMEDLive

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TEDMED LiveSimulcast 2013

Name a ChampionElect a take-charge person who ispassionate about creating a betterfuture in health and medicine, andknows how to plan events usingtraditional marketing and onlinesocial networking tools.

Create your own TEDMEDcommunity

Your champion(s) should help identifyinterdisciplinary groups and inviteparticipants ranging from students tocolleagues to local representatives whowill enrich your TEDMED Live event.

Plan special events aroundTEDMEDLive

TEDMED Live presents an extraordinaryopportunity to build relationships —strengthening those that are establishedand fostering new ones. Considerhosting lunches, dinners, or cocktailparties and inviting board members,trustees, celebrities, and benefactors.

Some ideas on how to get the most out of your TEDMEDLive event:

Organize healthy activitiesConsider organizing a run, walk, yogaor another exercise activity to startTEDMED Live on a healthy note.Provide healthy snacks throughout theday. Have a meditation session duringa break. Invite an inspirational athleteto your stage.

Include an Innovation AlleyShow cool, new ideas and productsfrom within and outside yourinstitution. e more interactive,the better.

Leverage TEDMED assetsBuild pre-event excitement by pointingguests to TEDMED.com to view pasttalks and get information on upcomingspeakers. Encourage your guests todownload the TEDMED Connect app(for iOS and Android devices). e appwill be available prior to the event.

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TEDMED LiveSimulcast 2013

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3 easy steps to bring TEDMEDLive 2013to your institution:

1. Let us know you are interested.You can do this by registering at TEDMEDLive.com.

2. Reserve auditorium(s) on your campus.ere are ten, 90-minute sessions beginning onApril 16th at 8:00 pm U.S. Eastern Time and ending at1:00 pm on April 19th. From April 16th through April21st, all sessions will be available to you real-time andon-demand. You can stream as much or as little of theevent as desired to your auditoriums, conference rooms,and to individual computers and tablets throughoutyour campus.

3. Start promoting your TEDMEDLive event now!Shout it out to your institution. is is a once-a-year,can’t miss event.

Bring TEDMEDto your institution!

Get started todayBring TEDMED Live to your institutionsimply by reserving an auditoriumon your campus and registering attedmedlive.com to view the simulcast.

Major support provided by a grant from:

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TEDMED LiveSimulcast 2013

No satellite dish or special equipmentrequired. All you need is internet access.

To experience the highest quality video and ensure anuninterrupted stream at your auditorium or conferenceroom, you will need a minimum of 1 Mbps (1000 Kbps)for standard definition or 3 Mbps (3000 Kbps) for highdefinition through a wired internet connection and alarge display screen/monitor.

Mac Requirements:• Player: Latest versions of Chrome, Firefox

or Safari• Display: 1280x720 (720p)• 1.83 GHz Intel Core Duo or faster• At least 512MB of RAM• 64MB or greater video card

PC Requirements:• Player: Latest versions of Chrome, Firefox,

Safari or Internet Explorer*• Display: 1280x720 (720p)• 2.8 GHz Intel Pentium 4 or faster processor• At least 512MB of RAM• 64MB or greater video card

TechnicalRequirements

For more information, contact [email protected]

Minimal Technical RequirementsJust follow our quality guidelinesand technical requirements to enjoythe TEDMED Live experience.

* Internet Explorer 9 is supported, but not recommended.

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TEDMED LiveSimulcast 2013

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SUE AUSTINArtist, Freewheeling

ZUBIN DAMANIAM.D., Director of HealthcareDevelopment, DowntownProject Las Vegas

DEBORAH ESTRINProfessor of Computer Science,Cornell Tech, NYC; Professorof Public Health, Weill CornellMedical College;Co-founder,Open mHealth

PETER ATTIAFounder and President, NutritionScience Initiative (NuSI)

SUSAN DESMOND-HELLMANNChancellor, Arthur and ToniRembe Rock DistinguishedProfessor University ofCalifornia, San Francisco

FRANCIS COLLINSDirector of the NationalInstitutes of Health

SALLY OKUNV.P., Advocacy, Policy & PatientSafety, PatientsLikeMe

MICHAEL E. PORTERBishop William LawrenceUniversity Professor, HarvardBusiness School

DAVID AGUSProfessor of Medicine andEngineering, USC

CHRISTOPHERJ.L. MURRAYDirector, Institute for HealthMetrics and Evaluation (IHME)

Among our 50+2013 Speakers...Here are but a few of the new speakers announced so far.

From Nobel Prize-winning researchers to cutting-edge thinkers who have mapped the genome,re-conceptualized cancer, and redefined robotics, the TEDMED stage is home to a parade of men andwomen who transport our audience into a larger, more promising world.

MARIANO VAZQUEZResearcher, BarcelonaComputing Center

RAFAEL YUSTEProfessor of Biological Sciences,Columbia University

DEAN KARNAZESSpeaker, Bestselling Author,Athlete, Entrepreneur

AMANDA BENNETTExecutive Editor, BloombergNews, Author, e Cost of Hope

JOHN MAEDAPresident, Rhode Island Schoolof Design (RISD)

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TEDMED LiveSimulcast 2013

AMY ABERNETHYM.D., Director, Center forLearning Health Care, DukeClinical Research Institute

SALVATORE IACONESIInteraction Designer, RoboticEngineer, Artist & Hacker

MICK CORNETTMayor of Oklahoma City,Oklahoma

ANDREW SOLOMONWriter and Lecturer onPsychology, Politics, and the Arts

VICTOR WANGFounder and CEO, GeriJoy Inc.

JESSICA RICHMANCo-Founder, uBiome

ISSAC KOHANEProfessor of Pediatrics andHealth Sciences Technology,Harvard Medical School

SEKOU ANDREWSPerformer

LARRY SMARRProfessor, UCSD, DirectorCalit2

RAGHAVA KKArtist

JOHN KHEIRM.D., Staff Physician, Scientist,Cardiac Care, Boston Children'sHospital, Harvard Medical

GARY SLUTKINProfessor, Epidemiology andInternational Health, Universityof Illinois at Chicago School ofPublic Health

LAURA DEMINGPartner, e Longevity Fund

DAVID ODDEProfessor and Directorof Undergraduate Studies,Department of BiomedicalEngineering, University ofMinnesota

RONI ZEIGERCEO, Smart Patients

MAX LITTLEApplied Mathematician,Statistician, Aston UniversityMIT, Oxford

BLACK LABELMOVEMENTDance eatre

ELAZER EDELMANomas D. and Virginia W. CabotProfessor of Health Sciencesand Technology

ELIZABETH MARINCOLAPresident, Society for Science& the Public; Publisher, ScienceNews

CHARITYTILLEMANN-DICKSinger

ELI BEERFounder and President, UnitedHatzelah

AMERICA BRACHOCEO and President, LatinoHealth Access

MICHAEL HEBBFood Provocateur and Founder,One Pot

MANZARI BROTHERSDance eatre

SEE MORE…

All currentlyannouncedTEDMED 2013speakers canbe found atTEDMED.com.

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Here are just a few of the many participatinginstitutions that will experience the TEDMED 2013

broadcast real-time and on-demand from theKennedy Center.

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Bring the Leaders of Medicine to Your Institution.

TEDMEDLive | April 16 –19, 2013