tell the developers the story!

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Tell the Developers the Story! Presented To Nonprot Technology Network Conference 2016 San Jose, CA — March 24, 2016 #16NTCdevstory @constr_ctive Designing a New Way Forward

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Tell the Developers the Story!

Presented To Nonprofit Technology Network Conference 2016 San Jose, CA — March 24, 2016

#16NTCdevstory

@constr_ctive

Designing a New Way Forward

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

Who are we?

Ian ColleenMatt

{ Websites are software.

Rob Harr - Sparkbox

}

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

Strategy

IA

UX

Visual Design

Happy developers, right?

Nope

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

Why?

• Missing • User flows • Interaction details • Failure modes

Not Enough Detail

• Another day at the keys • Why am I building this? • Designers don’t understand! • Engineers don’t understand!

Not Enough Empathy

What Impact?

• Rounds and rounds of questions • Project drag • Over budget (Death by Salesman) • Experiential disconnect • Unhappy client • Unhappy user

Everybody will please not panic!

{ Design challenges technology, and technology inspires design.

John Lasseter - Pixar

}

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

It All Starts with Communication

Hoy! Sasa ke to do that milowda gonya use another API, kennst?DEVELOPER

Um, yeah. Really? Will that take long?DESIGNER

Na. Is nichts. Mali time for mi.DEVELOPER

Oh. Okay, thanks.DESIGNER

INT. SMALL CONFERENCE ROOM - DAY

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

It All Starts with Communication

Learn a bit about what other disciplines do and how they do it.

Can you explain without jargon? (Or a minimal amount)

Do you have a common understanding of what terms mean?

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

RFP, Proposals, and Pitches

Include developers early, asking questions, learning the brand & mission

Get them on a call with the potential client to understand need, expose gotchas

If you can, get a second developer’s opinion on the effort

Is what they need really an expanded discovery?

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

Strategy & Design

Involve technology in the decision making process

Understand technical context and constraints

Design in code, iterate, prototype!

Great time to set quantitative an qualitative baselines

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

Build!

Check intent and interactions with the design often - problem solve in context

Get real content in the system as soon as possible

Admins are users too!

We’re done right?

Launch!

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

What happens after?

Measure Debrief Iterate

{Developers look at designers and see artists, while designers look at developers and see mathematicians or scientists. While this may be true at the surface, it does both professions a disservice … creativity is an undercurrent of both disciplines, and the sooner we appreciate this, the better.

Ivana Mcconnell - MyPlanet / Offscreen Magazine

}

{You can’t wish away Design Process. It has been in existence since the dawn of civilization. And the latest clever development tools, no matter how clever, cannot replace the best practices and real-life collaboration that built cathedrals, railroads, and feature-length films.

Jeffrey Ventrella

}

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

Free Webinar!

http://cnstrc.tv/1S4vcbC

The Choice is Yours: Drupal vs. Wordpress

(: Shameless Plug :)

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

The Designer’s Guide to Collaborating with Developers http://cnstrc.tv/1LmKNnJ

Resources

16NTC Session Collaborative Notes http://po.st/devstory-16NTC

16NTC Session Survey http://po.st/dyNz4d

IT Services: Innovation and Growth Through Design http://cnstrc.tv/1lOWIhR

Designers and Developers: No Longer A House Divided http://cnstrc.tv/1UbN1ZC

Tech and the RFP Dance http://cnstrc.tv/1QumxM7

Interactive Project Management: Pixels, People, and Process http://cnstrc.tv/1V7aNFE

Broke-Down Process: Web Projects’ Fatal Flaw http://cnstrc.tv/1ULhkW7

Design in Tech Report 2016 http://cnstrc.tv/1U9XfdM

Tell the Developers the Story! / 16NTC - March 24, 2016 - San Jose, CA

Thank You!

Colleen Campbell [email protected]

https://constructive.co @constr_ctive

Ian Mariano [email protected] @ianmariano

Matt Schwartz [email protected]

http://www.fireflypartners.com @FireflyPartners