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    Teller County Catholic Community116 S. West Street

    Woodland Park, CO 80863

    Study Area Definition:County

    ID# 224853:224853

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    Table of Contents

    INTERVIEW 1

    SNAPSHOT 2

    FINGERPRINT 3

    TRENDS 4POPULATION ..................................................................... ................... .............4

    HOUSEHOLDS ..................................................................................................4

    POPULATION BY RACE/ETHNICITY ................................................. ...............4

    POPULATION BY GENDER...............................................................................4

    AGE ....................................................................................................................4

    INCOME .............................................................................................................4

    POPULATION BY PHASE OF LIFE ...................................................................5

    POPULATION BY AGE (DETAIL) .................................................. ........... ..........5

    CENSUS 6

    MARITAL STATUS ..............................................................................................6

    FAMILY STRUCTURE ........................................................................................6

    GROUP QUARTERS..........................................................................................7RACE/ETHNICITY..............................................................................................7

    EDUCATION......................................................................................... ..............8

    OCCUPATION..................................................................... ................... .............8

    EMPLOYMENT...................................................................................................9

    POVERTY AND RETIREMENT INCOME...........................................................9

    HOUSING......................................................................... ................... .............10

    TRANSPORTATION .............................................................................. ...........12

    U.S. LIFESTYLES 13

    ETHOS 15

    FAITH INVOLVEMENT .......................................................... ............... ............15

    RELIGIOUS PREFERENCE................................................................... ..........15LEADERSHIP PREFERENCE .........................................................................15

    PRIMARY CONCERNS....................................................................................16

    KEY VALUES.......................................................... ..........................................17

    HOUSEHOLD CONTRIBUTIONS ....................................................................17

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page ii

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    How many people live in the defined study area?

    Currently, there are 22,878 persons residing in the defined study area. This represents an increase of 10,410 or 83.5%since 1990. During the same period of time, the U.S. as a whole grew by 23.3%. (see page 4)

    Is the population in this area projected to grow?

    Yes, between 2010 and 2015, the population is projected to increase by 6.1% or 1,403 additional persons. During thesame period, the U.S. population is projected to grow by 5.1%. (see page 4)

    How much lifestyle diversity is represented?

    The lifestyle diversity in the area is somewhat high with 20 of the 50 U.S. Lifestyles segments represented. The topindividual segment isEstablished Country Families representing 29.0% of all households. (see pages 13 and 14)

    How do racial or ethnic groups contribute to diversity in this area?

    Based upon the total number of different groups present, the racial/ethnic diversity in the area is somewhat high. Amongindividual groups,Anglos represent 89.3% of the population and all other racial/ethnic groups make up just 10.7% whichis well below the national average of 35%. The largest of these groups,Hispanics/Latinos, accounts for 5.3% of the totalpopulation.African-Americans are projected to be the fastest growing group increasing by 41.5% between 2010 and2015. (see pages 4 and 7)

    What are the major generational groups represented?

    The largest age group in terms of numbers isBoomers (age 50 to 67) comprised of 6,772 persons or 29.6% of the totalpopulation in the area. Compared to a national average of 20.6%,Boomers are also the most over-represented group inthe area. (see page 4)

    Overall, how traditional are the family structures?

    The area can be described as very traditional due to the above average presence of married persons and two-parentfamilies. (see page 6)

    How educated are the adults?

    Based upon the number of years completed and college enrollment, the overall education level in the area is very high.While 94.0% of the population aged 25 and over have graduated from high school as compared to the national averageof 80.4%, college graduates account for 31.7% of those over 25 in the area versus 24.4% in the U.S. (see page 8)

    Which household concerns are unusually high in the area?

    Concerns which are likely to exceed the national average include: Parenting Skills,Achieving a Fulfilling Marriage,

    Achieving Educational Objectives, Good Schools,Divorce and Time for Recreation/Leisure. (see page 16)

    What is the likely faith receptivity?

    Overall, the likely faith involvement level and preference for historic Christian religious affiliations is very low whencompared to national averages. (see page 15)

    What is the likely giving potential in the area?

    Based upon the average household income of $73,682 per year and the likely contribution behavior in the area, theoverall religious giving potential can be described as somewhat high. (see page 4 and 17)

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 1

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    Population

    Households

    1990 2000 2010 20150

    5,000

    10,000

    15,000

    20,000

    25,000

    Population and Households

    Working Country Consumers

    Young Suburban Families

    Educated Mid-Life Families

    Suburban Mid-Life Families

    Rural Working Families

    Prosperous New Country Families

    Established Country Families

    0 5 10 15 20 25 30

    Percentage of Households

    Primary U.S. Lifestyles Segments-2010

    Other (10.7%)

    White (89.3%)

    Population By Race/Ethnicity-2010

    2000

    2010

    2015

    White Black Hispanic Asian/Other0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    100

    Percentage

    Population By Race/Ethnicity Trend

    Study Area

    United States

    Under $15,000

    $15,000-24,999

    $25,000-34,999

    $35,000-49,999

    $50,000-74,999

    $75,000-99,999

    $100,000-149,999

    $150,000 and up

    0 5 10 15 20 25Percentage of Households

    Households By Income-2010

    Study Area

    United States

    0 to 4

    5 to 14

    15 to 24

    25 to 34

    35 to 44

    45 to 54

    55 to 64

    65 to 74

    75 to 84

    Age 85 & up

    0 5 10 15 20 25Percentage of Population

    Population by Age-2010

    The population in the study area has increased by 2323 persons, or 11.3% since 2000 and is projected to increase by 1403 persons,

    or 6.1% between 2010 and 2015. The number of households has increased by 1059, or 13.3% since 2000 and is projected to

    increase by 608, or 6.7% between 2010 and 2015.

    Between 2010 and 2015, the White population is projected to increase by 771 persons and to decrease from 89.3% to 87.3% of

    the total population. The Black population is projected to increase by 131 persons and to increase from 1.4% to 1.8% of the total.

    The Hispanic/Latino population is projected to increase by 309 persons and to increase from 5.3% to 6.3% of the total. The

    Asian/Other population is projected to increase by 192 persons and to increase from 4.1% to 4.6% of the total population.

    The average household income in the study area is $73682 a year as compared to the U.S. average of $69376. The average age

    in the study area is 40.3 and is projected to increase to 41.9 by 2015. The average age in the U.S. is 37.6 and is projected to

    increase to 38.4 by 2015.

    Study Area Definition:County

    ID# 224853:224853

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 2

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    Under $15,000- $35,000- $50,000- $100,000$15,000 34,999 4 9,999 99,999 and over

    Gen Z Millenials Survivors Boomers Silents Builders(Age 0 to 8) (9-28) (29-49) (50-67) (68-85) (86 and over)

    Grade High Some College PostSchool School College Graduate Graduate

    37.3%

    -88.7% -65.9%-44.4%

    Anglo African- Hispanic AsianAmerican & Latino & Other

    Percentage Above

    Average

    Percentage Below

    Average

    U.S. Average

    74.7% 69.6%

    -98.4%

    19.2%

    -41.7%

    -100.0%

    Affluent Middle Young Rural Senior Ethnic &Families American & Families Life Urban

    Families Coming Diversity

    Singles Married Divorced/Widowed

    Married Single SingleCouples Females Males

    U.S. Lifestyles Group Race/Ethnicity

    Percentage Above

    Average

    Percentage Below

    Average

    U.S. Average

    -24.3%

    -7.2% -7.7%

    43.9%

    -9.0%

    -62.9%

    Generations

    Percentage Above

    Average

    Percentage Below

    Average

    U.S. Average

    -69.5%

    -18.0%

    42.1% 38.6%

    14.0%

    EducationCompletedbyAdults

    -56.1%

    -12.5%

    4.8%

    20.4%12.6%

    HouseholdIncome

    Percentage Above

    Average

    Percentage Below

    Average

    U.S. Average

    -33.9%

    19.9%

    -12.8%

    MaritalStatus

    14.2%

    -43.4%

    -0.9%

    HouseholdswithChildren

    -8.2%

    1.6%

    -6.0%

    9.6%

    -4.7%

    The Family Community Hopes & Personal &Basics Problems Problems Dreams Spiritual

    PrimaryConcernGroups

    Study Area Definition:County

    ID# 224853:224853

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 3

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    v Indicates a consistent upward trend

    Indicates a consistent downward trend1990

    Census2000

    Census2010

    Update2015

    Projection

    v Population 12,468 20,555 22,878 24,281

    Population Change 8,087 2,323 1,403

    Percentage Change 64.9% 11.3% 6.1%

    Average Annual Growth Rate 6.5% 1.1% 1.2%

    v Density (Pop. per square mile) 22 37 41 43

    HOUSEHOLDS

    v Households 4,720 7,980 9,039 9,647

    Household Change 3,260 1,059 608

    Percentage Change 69.1% 13.3% 6.7%

    Average Annual Growth Rate 6.9% 1.3% 1.3%

    Persons Per Household 2.63 2.56 2.52 2.50

    POPULATION

    2000

    Census

    2010

    Update

    2015

    Projection

    Number Percent Number Percent Number Percent

    White (Non-Hispanic) 19,097 92.9% 20,425 89.3% 21,196 87.3%

    v African-American (Non-Hisp) 118 0.6% 315 1.4% 446 1.8%

    v Hispanic/Latino 705 3.4% 1,209 5.3% 1,518 6.3%

    v

    Asian/Other (Non-Hisp) 635 3.1% 929 4.1% 1,121 4.6%POPULATION BY GENDER

    Female 10,162 49.4% 11,296 49.4% 12,069 49.7%

    Male 10,393 50.6% 11,582 50.6% 12,212 50.3%

    POPULATION BY GENERATION

    v Generation Z (Born 2002 and later) 0 0.0% 2,102 9.2% 3,401 14.0%

    Millenials (Born 1982 to 2001) 5,533 26.9% 5,835 25.5% 5,850 24.1%

    v Survivors (Born 1961 to 1981) 5,125 24.9% 6,157 26.9% 7,107 29.3%

    Boomers (Born 1943 to 1960) 7,044 34.3% 6,772 29.6% 6,335 26.1%

    Silents (Born 1925 to 1942) 2,490 12.1% 1,869 8.2% 1,516 6.2%

    Builders (Born 1924 and earlier) 363 1.8% 143 0.6% 74 0.3%

    AGEv Average Age 36.6 40.3 41.9

    v Median Age 39.3 43.9 45.8

    INCOME

    v Average Household Income $60,003 $73,682 $80,652

    v Median Household Income $50,165 $59,613 $65,112

    v Per Capita Income $23,295 $29,112 $32,044

    POPULATION BY RACE/ETHNICITY

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 4

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    v Indicates a consistent upward trend

    Indicates a consistent downward trend

    2000Census

    2010Update

    2015Projection

    Number Percent Number Percent Number Percent

    v $150,000 or more 290 3.6% 585 6.5% 839 8.7%

    v $100,000 to $149,999 737 9.2% 1,378 15.2% 1,701 17.6%

    $75,000 to $99,999 1,130 14.2% 1,422 15.7% 1,503 15.6%

    $50,000 to $74,999 1,849 23.2% 2,041 22.6% 2,116 21.9%

    $35,000 to $49,999 1,496 18.7% 1,441 15.9% 1,443 15.0%

    $25,000 to $34,999 1,030 12.9% 1,005 11.1% 951 9.9%

    $15,000 to $24,999 891 11.2% 674 7.5% 618 6.4%

    Under $15,000 557 7.0% 493 5.5% 476 4.9%

    POPULATION BY PHASE OF LIFE

    Before Formal Schooling (Age 0-4) 1,156 5.6% 1,140 5.0% 1,191 4.9%

    Required Formal Schooling (5-17) 4,169 20.3% 3,533 15.4% 3,390 14.0%

    College Years, Career Starts (18-24) 990 4.8% 1,853 8.1% 1,963 8.1%

    v Singles and Young Families (25-34) 2,257 11.0% 2,551 11.2% 2,987 12.3%

    Families, Empty Nesters (35-54) 8,412 40.9% 7,444 32.5% 6,826 28.1%

    v Enrichment Years Singles/Couples (55-64) 2,067 10.1% 3,735 16.3% 4,368 18.0%

    v Retirement Opportunities (65+) 1,504 7.3% 2,622 11.5% 3,556 14.6%

    POPULATION BY AGE (DETAIL)

    Under 5 years 1,156 5.6% 1,140 5.0% 1,191 4.9%

    5 to 9 years 1,378 6.7% 1,203 5.3% 1,197 4.9%

    10 to 14 years 1,749 8.5% 1,338 5.8% 1,266 5.2%

    15 to 17 years 1,042 5.1% 992 4.3% 927 3.8%

    18 to 20 years 630 3.1% 786 3.4% 792 3.3%

    21 to 24 years 360 1.8% 1,067 4.7% 1,171 4.8%

    25 to 29 years 1,045 5.1% 1,764 7.7% 1,584 6.5%

    30 to 34 years 1,212 5.9% 787 3.4% 1,403 5.8%

    35 to 39 years 2,086 10.1% 1,127 4.9% 1,022 4.2%

    40 to 44 years 2,291 11.1% 1,604 7.0% 1,279 5.3%

    45 to 49 years 2,226 10.8% 2,286 10.0% 1,913 7.9%

    v 50 to 54 years 1,809 8.8% 2,427 10.6% 2,612 10.8%

    v 55 to 59 years 1,196 5.8% 2,171 9.5% 2,467 10.2%

    v 60 to 64 years 871 4.2% 1,564 6.8% 1,901 7.8%

    v 65 to 69 years 602 2.9% 1,016 4.4% 1,408 5.8%

    v 70 to 74 years 508 2.5% 717 3.1% 931 3.8%

    v 75 to 84 years 308 1.5% 730 3.2% 971 4.0%

    v 85 or more years 86 0.4% 159 0.7% 246 1.0%

    HOUSEHOLDS BY INCOME

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 5

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    Descriptionv Indicates the study area percentage is more than 1.2 times the U.S. average

    Indicates the study area percentage is less than 0.8 times the U.S. average

    Study Area

    U.S.Average

    U.S.

    ComparativeIndex

    Number Percent

    MARITAL STATUS

    Marital Status All Persons 15 and Older 16,272

    Single (Never Married) 2,916 17.9% 27.1% 66

    Married 11,030 67.8% 56.5% 120

    Divorced/Widowed 2,326 14.3% 16.4% 87

    Marital Status Females 15 and Older 8,035

    Single (Never Married) 1,133 14.1% 24.1% 58

    v Married 5,435 67.6% 54.6% 124

    Divorced/Widowed 1,467 18.3% 21.3% 86

    Marital Status Males 15 and Older 8,237

    Single (Never Married) 1,783 21.6% 30.3% 72

    Married 5,595 67.9% 58.6% 116

    Divorced/Widowed 859 10.4% 11.2% 93

    FAMILY STRUCTURE

    Households By Type 7,980

    Single Male 736 9.2% 11.0% 84

    Single Female 822 10.3% 14.8% 70

    v

    Married Couple 5,254 65.8% 52.5% 125 Other Family - Male Head of Household 207 2.6% 4.1% 64

    Other Family - Female Head of Household 483 6.1% 11.8% 51

    Non Family - Male Head of Household 247 3.1% 3.4% 91

    v Non Family - Female Head of Household 231 2.9% 2.4% 122

    Households With Children 0 to 18 2,893

    Married Couple Family 2,278 78.7% 68.9% 114

    Other Family - Male Head of Household 194 6.7% 6.8% 99

    Other Family - Female Head of Household 380 13.1% 23.2% 57

    v Non Family 41 1.4% 1.1% 131

    Population By Household Type 20,555

    Family Households 17,787 86.5% 82.2% 105

    Non Family Households 2,648 12.9% 15.0% 86

    Group Quarters 120 0.6% 2.8% 21

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 6

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    Description

    v Indicates the study area percentage is more than 1.2 times the U.S. average

    Indicates the study area percentage is less than 0.8 times the U.S. average

    Study Area

    U.S.Average

    U.S.

    ComparativeIndex

    Number Percent

    EDUCATION

    Population By School Enrollment (Age 3 and over) 19,894

    Pre-Primary (Public) 519 2.6% 2.3% 114

    Pre-Primary (Private) 209 1.1% 1.1% 97

    Elementary/High School (Public) 3,597 18.1% 16.6% 109

    Elementary/High School (Private) 268 1.3% 1.9% 70

    Enrolled in College 635 3.2% 6.5% 49

    Not Enrolled in School 14,666 73.7% 71.6% 103

    Population By Education Completed (Age 25 and over) 14,240

    Elementary (Less than 9 years) 212 1.5% 7.5% 20

    Some High School (9 to 11 years) 640 4.5% 12.1% 37

    High School Graduate (12 years) 3,345 23.5% 28.6% 82

    v Some College (13 to 15 years) 4,201 29.5% 21.0% 140

    v Associate Degree 1,335 9.4% 6.3% 148

    v Bachelors Degree 3,068 21.5% 15.5% 139

    Graduate Degree 1,439 10.1% 8.9% 114

    OCCUPATION

    Population By Occupation Type (Age 15 and over) 10,980

    TOTAL WHITE COLLAR 6,811 62.0% 60.3% 103

    Executive and Managerial 1,650 15.0% 13.5% 112

    Professional Specialty 1,346 12.3% 10.7% 114

    Technical Support 1,024 9.3% 9.5% 98

    Sales 1,329 12.1% 11.2% 108

    Administrative Support & Clerical 1,462 13.3% 15.4% 86

    TOTAL BLUE COLLAR 4,169 38.0% 39.7% 96

    Service: Private Households 318 2.9% 2.8% 104

    Service: Protective 218 2.0% 2.0% 101

    Service: Other 705 6.4% 6.8% 94

    Farming, Forestry & Fishing 20 0.2% 0.7% 25

    Precision Production and Craft 983 9.0% 12.4% 72

    v Operators and Assemblers 1,179 10.7% 5.5% 195

    Transportation and Material Moving 451 4.1% 6.1% 67

    Laborers 295 2.7% 3.3% 82

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 8

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    Description

    v Indicates the study area percentage is more than 1.2 times the U.S. average

    Indicates the study area percentage is less than 0.8 times the U.S. average

    Study Area

    U.S.Average

    U.S.

    ComparativeIndex

    Number Percent

    EMPLOYMENT

    Population By Employment Status (Age 15 and over) 15,884

    Employed 11,036 69.5% 60.3% 115

    Unemployed 457 2.9% 3.7% 79

    Not in Labor Force 4,391 27.6% 36.1% 77

    Households With Families By Number of Workers 5,944

    No Workers 552 9.3% 12.7% 73

    1 Worker 1,373 23.1% 30.4% 76

    v 2 Workers 3,303 55.6% 45.0% 123

    3 or more Workers 716 12.0% 11.9% 101

    Total Female Population By Work Status (Age 16 and over) 7,884

    TOTAL WORKING 5,001 63.4% 54.2% 117

    With No Children 3,151 40.0% 33.8% 118

    With Children Age 0 to 5 only 342 4.3% 4.4% 98

    v With Children Age 6 to 17 only 1,329 16.9% 12.4% 136

    With Children Both Age 0 to 5 and 6 to 17 179 2.3% 3.6% 64

    TOTAL NOT WORKING (UNEMPLOYED) 227 2.9% 3.3% 86

    With No Children 148 1.9% 2.2% 86

    With Children Age 0 to 5 only 19 0.2% 0.3% 70

    With Children Age 6 to 17 only 37 0.5% 0.6% 84

    With Children Both Age 0 to 5 and 6 to 17 23 0.3% 0.3% 111

    TOTAL NOT IN THE LABOR FORCE 2,656 33.7% 42.5% 79

    With No Children 1,936 24.6% 32.9% 75

    With Children Age 0 to 5 only 202 2.6% 2.7% 93

    With Children Age 6 to 17 only 301 3.8% 4.3% 89

    With Children Both Age 0 to 5 and 6 to 17 217 2.8% 2.5% 108

    POVERTY AND RETIREMENT INCOME

    Households By Poverty Status ($17,603 for family of 4 in 00) 7,980

    Above Poverty Line (Householder Age 0 to 64) 6,620 83.0% 69.5% 119

    Above Poverty Line (Householder Age 65 and over) 931 11.7% 18.7% 62

    Below Poverty Line (Householder Age 0 to 64) 374 4.7% 9.4% 50

    Below Poverty Line (Householder Age 65 and over) 55 0.7% 2.4% 29

    Households By Presence of Retirement Income 7,980

    With Retirement Income 1,335 16.7% 16.7% 100

    Without Retirement Income 6,645 83.3% 83.3% 100

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 9

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    Description

    v Indicates the study area percentage is more than 1.2 times the U.S. average

    Indicates the study area percentage is less than 0.8 times the U.S. average

    Study Area

    U.S.Average

    U.S.

    ComparativeIndex

    Number Percent

    HOUSING

    Occupied Units By Type 7,993

    v Owner Occupied 6,466 80.9% 66.2% 122

    Renter Occupied 1,527 19.1% 33.8% 57

    v Median Rent $801 $657 122

    Vacant Units By Type 2,369

    For Rent 162 6.8% 25.7% 27

    For Sale 220 9.3% 13.7% 68v Seasonal 1,716 72.4% 37.1% 195

    Other 271 11.4% 23.5% 49

    Structures By Number of Units 10,362

    v Single Unit 8,484 81.9% 65.8% 124

    2 to 9 Units 495 4.8% 13.7% 35

    10 to 19 Units 153 1.5% 4.0% 37

    20 to 49 Units 15 0.1% 3.3% 4

    50 or more Units 0 0.0% 5.3% 0

    v Mobile Home 1,070 10.3% 7.6% 136

    v Other 145 1.4% 0.2% 618v Single To Multiple Unit Ratio 12.80 2.50 512

    2000 Owner-Occupied Property Values 5,028

    Under $25,000 2 0.0% 2.4% 2

    $25,000 to $49,999 46 0.9% 7.5% 12

    $50,000 to $74,999 191 3.8% 16.3% 23

    $75,000 to $99,999 276 5.5% 14.1% 39

    v $100,000 to 149,999 1,567 31.2% 23.7% 131

    v $150,000 to $199,999 1,470 29.2% 14.6% 200

    v $200,000 to $299,999 1,142 22.7% 11.9% 190

    $300,000 to $399,999 241 4.8% 4.4% 108

    $400,000 to $499,999 59 1.2% 2.1% 57

    $500,000 and over 34 0.7% 2.9% 23

    2000 Median Property Value $178,853 $158,934 113

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 10

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    Descriptionv Indicates the study area percentage is more than 1.2 times the U.S. average

    Indicates the study area percentage is less than 0.8 times the U.S. average

    Study Area

    U.S.Average

    U.S.

    ComparativeIndex

    Number Percent

    HOUSING (CONTINUED)

    Housing Units By Year Built 10,362

    v 1995 to 2000 2,239 21.6% 9.7% 223

    v 1990 to 1994 944 9.1% 7.3% 125

    v 1980 to 1989 2,510 24.2% 15.8% 153

    v 1970 to 1979 2,429 23.4% 18.5% 127

    1960 to 1969 639 6.2% 13.7% 45

    1950 to 1959 312 3.0% 12.7% 24

    1940 to 1949 216 2.1% 7.3% 29

    1939 or earlier 1,073 10.4% 15.0% 69

    Households By Number of Persons 7,980

    1 Person Household 1,558 19.5% 25.8% 76

    v 2 Person Household 3,318 41.6% 32.5% 128

    3 Person Household 1,263 15.8% 16.5% 96

    4 Person Household 1,176 14.7% 14.3% 103

    5 Person Household 453 5.7% 6.7% 85

    6 Person Household 144 1.8% 2.7% 68

    7 or more Person Household 68 0.9% 1.7% 51

    Average Persons Per Household 2.6 2.6 99

    Population By Urban/Rural 20,555

    Urban 8,543 41.6% 79.0% 53

    v Rural 12,012 58.4% 21.0% 278

    Households By Heating Type 7,993

    Utility Gas 3,325 41.6% 51.2% 81

    v Other Gas 2,826 35.4% 6.5% 542

    Electric 850 10.6% 30.3% 35

    Oil 21 0.3% 9.0% 3

    v Coal 16 0.2% 0.1% 148

    v Wood 857 10.7% 1.7% 639v Solar/Other Fuel 98 1.2% 0.4% 281

    No Fuel Used 0 0.0% 0.7% 0

    Households By Presence of Telephone 7,993

    With Telephone 7,863 98.4% 97.6% 101

    Without Telephone 130 1.6% 2.4% 67

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 11

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    SEGMENT GROUPS

    No.

    Group Name

    Please see accompanying guide for a complete description of each segment

    Groups are sorted by number of households in study area

    Study Area

    U.S.Average

    U.S.

    ComparativeIndex

    Households Percent.

    2 Middle American Families(9, 10, 11, 16, 17, 18, 23, 25 and 28) 4,817 53.3% 31.4% 170

    1 Affluent Families(segments 1, 2, 3, 4, 5, 6 and 14) 2,387 26.4% 15.1% 175

    4 Rural Families(27, 26, 29, 33, 35 and 38) 1,407 15.6% 13.1% 119

    5 Senior Life(7, 20, 21, 22, 30 and 31) 364 4.0% 6.9% 58

    3 Young And Coming(8, 12, 13, 15, 19, 34, 37, 39 and 47) 21 0.2% 14.7% 2

    6 Ethnic And Urban Diversity (24, 32, 36, 40, 41, 42, 43, 44, 45, 46 and 48) 0 0.0% 18.4% 0

    INDIVIDUAL SEGMENTS

    No.

    Segment Name

    Segments are sorted by number of households in the study area.

    Study AreaU.S.

    Average

    U.S.Comparative

    IndexHouseholds Percent.

    16 Established Country Families 2,622 29.0% 6.4% 453

    6 Prosperous New Country Families 1,495 16.5% 2.1% 775

    38 Rural Working Families 1,184 13.1% 8.8% 150

    10 Suburban Mid-Life Families 1,036 11.5% 5.5% 207

    4 Educated Mid-Life Families 835 9.2% 3.4% 271

    11 Young Suburban Families 523 5.8% 3.0% 195

    25 Working Country Consumers 416 4.6% 4.1% 112

    28 Building Country Families 191 2.1% 2.8% 76

    7 Prosperous and Mature 130 1.4% 0.5% 267

    31 Mature Country Families 101 1.1% 0.5% 207

    29 Working Country Families 97 1.1% 1.0% 112

    20 Cautious and Mature 92 1.0% 2.6% 39

    27 Country Family Diversity 67 0.7% 0.3% 218

    33 Laboring Rural Families 59 0.7% 0.1% 478

    14 Secure Mid-Life Families 47 0.5% 0.7% 79

    49 Exception Households 44 0.5% 0.2% 195

    9 Educated Working Families 28 0.3% 0.1% 369

    21 Mature and Stable 22 0.2% 0.6% 43

    8 Rising Potential Professionals 20 0.2% 2.3% 9

    22 Mature and Established 19 0.2% 1.8% 12

    TM

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 13

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    No.Individual Segment Name

    Segments are sorted by number of households in the study area.

    Study Area

    U.S.Average

    U.S.

    ComparativeIndex

    Households Percent.

    3 Mid-Life Prosperity 10 0.1% 1.5% 7

    23 Established Empty-Nesters 1 0.0% 3.4% 0

    19 Educated and Promising 1 0.0% 0.1% 14

    15 Reliable Young Starters 0 0.0% 4.3% 0

    40 Surviving Urban Diversity 0 0.0% 4.0% 0

    18 Working Urban Families 0 0.0% 4.0% 0

    1 Traditional Affluent Families 0 0.0% 3.5% 0

    5 Prosperous Diversity 0 0.0% 3.1% 0

    12 Educated New Starters 0 0.0% 2.9% 039 New Beginning Urbanites 0 0.0% 2.8% 0

    24 Metro Multi-Ethnic Diversity 0 0.0% 2.7% 0

    35 Laboring Country Families 0 0.0% 2.7% 0

    46 Struggling Black Households 0 0.0% 2.5% 0

    45 Struggling Urban Diversity 0 0.0% 2.5% 0

    17 Large Young Families 0 0.0% 2.2% 0

    32 Working Urban Life 0 0.0% 1.7% 0

    41 Struggling Hispanic Households 0 0.0% 1.6% 0

    42 Laboring Rural Diversity 0 0.0% 1.5% 030 Urban Senior Life 0 0.0% 0.8% 0

    48 Struggling Urban Life 0 0.0% 0.8% 0

    2 Professional Affluent Families 0 0.0% 0.8% 0

    47 University Life 0 0.0% 0.8% 0

    34 College and Career Starters 0 0.0% 0.6% 0

    37 Rising Multi-Ethnic Urbanites 0 0.0% 0.6% 0

    43 Laboring Urban Diversity 0 0.0% 0.5% 0

    36 Working Diverse Urbanites 0 0.0% 0.4% 0

    13 Affluent Educated Urbanites 0 0.0% 0.4% 050 Unclassified Households 0 0.0% 0.2% 0

    26 Working Suburban Families 0 0.0% 0.1% 0

    44 Laboring Urban Life 0 0.0% 0.1% 0

    TOTALS 9,040 100.0% 100.0% 100

    TM

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 14

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    Description

    v Indicates the study area percentage is more than 1.1 times the U.S. average

    Indicates the study area percentage is less than 0.9 times the U.S. averageStudy Area U.S. Average

    U.S.

    ComparativeIndex

    FAITH INVOLVEMENT INDICATOR

    Estimated 2010 Households Likely to Be:

    Strongly Involved with Their Faith 35.1% 35.4% 99

    Somewhat Involved with Their Faith 23.0% 29.9% 77

    v Not Involved with Their Faith 41.5% 34.7% 120

    Estimated 2010 Households Likely to Have:

    Increased Their Involvement with Their Faith in the Last 10 Years 21.0% 22.1% 95

    Decreased Their Involvement with Their Faith in the Last 10 Years 22.1% 23.7% 93

    RELIGIOUS PREFERENCE INDICATOR

    Estimated 2010 Households Likely to Prefer:

    v Adventist 0.7% 0.5% 131

    Baptist 8.7% 16.1% 54

    Catholic 15.3% 23.7% 65

    v Congregational 2.2% 2.0% 111

    Eastern Religions (Buddhist/Hindu/Shinto/Islam) 0.5% 0.4% 105

    Episcopal 2.3% 2.9% 80

    Holiness 0.6% 0.8% 70

    Jehovahs Witnesses 1.1% 1.1% 105

    Judaism 1.3% 3.2% 43

    Lutheran 7.8% 7.2% 107

    Methodist 7.6% 10.1% 75

    v Mormon 9.1% 1.8% 514

    v New Age 1.1% 0.6% 195

    v Non-Denominational / Independent 11.0% 6.9% 159

    Orthodox 0.1% 0.3% 33

    v Pentecostal 3.0% 2.4% 124

    Presbyterian / Reformed 4.5% 4.6% 98

    Unitarian / Universalist 0.7% 0.7% 103

    v Interested but No Preference 4.9% 3.9% 127

    v Not Interested and No Preference 17.4% 11.1% 157

    v Likely to Have Changed Their Preference in the Last 10 Years 21.0% 16.8% 125

    LEADERSHIP PREFERENCE INDICATOR

    Estimated 2010 Households Likely to Prefer A Leader Who:

    Tells them what to do 4.0% 4.0% 100

    Lets them do what they want and is supportive 10.3% 11.7% 88

    Lets them do what they want and stays out of the way 4.8% 4.8% 100

    Works with them on deciding what to do and helps them do it 80.9% 79.6% 102

    Study Area Definition:County

    J

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 15

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    Descriptionv Indicates the study area percentage is more than 1.1 times the U.S. average Indicates the study area percentage is less than 0.9 times the U.S. average

    Study Area U.S. Average

    U.S.

    ComparativeIndex

    KEY VALUES INDICATOR

    Estimated 2010 Households Likely to Agree With the Following Statements:

    GOD:

    I believe there is a God 85.5% 84.5% 101

    God is actively involved in the world including nations and their governments 64.6% 63.8% 101

    SOCIETY:

    It is important to preserve the traditional American family structure 93.4% 91.5% 102

    A healthy environment has become a national crisis 82.9% 82.8% 100

    Public education is essential to the future of American society 94.4% 94.0% 100

    INSTITUTIONAL ROLES:

    Government should be the primary provider of human welfare services 46.8% 50.1% 93

    The role of Churches / Synagogues is to help form and support moral values 81.6% 81.1% 101

    Churches and religious organizations should provide more human services 58.5% 62.6% 93

    RACIAL / ETHNIC CHANGE:

    The United States must open its doors to all people groups 33.3% 36.3% 92

    The changing racial / ethnic face of America is a threat to our national heritage 37.4% 36.3% 103

    HOUSEHOLD CONTRIBUTION INDICATOR

    Estimated 2010 Households Likely to Contribute:

    TO CHURCHES AND RELIGIOUS ORGANIZATIONS:

    More than $100 per year 60.9% 59.8% 102

    More than $500 per year 32.0% 31.2% 103

    More than $1,000 per year 18.7% 17.4% 107

    TO CHARITIES:

    More than $100 per year 33.9% 33.7% 101

    More than $500 per year 7.1% 6.8% 104

    More than $1,000 per year 2.0% 2.3% 87

    TO COLLEGES AND UNIVERSITIES:

    More than $100 per year 13.8% 16.1% 86

    More than $500 per year 3.2% 4.3% 74 More than $1,000 per year 1.8% 2.2% 82

    Study Area Definition:County

    J

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 17

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    Teller County Catholic Community116 S. West Street

    Woodland Park, CO 80863

    Study Area Definition:County

    ID# 224853:224853

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    Table of Contents

    FINGERPRINT 1

    PROGRAM 2

    SPIRITUAL DEVELOPMENT ............................................................................ 2

    PERSONAL DEVELOPMENT ....................................................... .................... 2

    COMMUNITY/SOCIAL SERVICES.................................................................... 2

    RECREATION.................................................................................................... 2

    STYLE 3

    WORSHIP STYLE ............................................................................................. 3

    MUSIC ................................................................................... ............................ 3

    MISSION EMPHASIS ........................................................................................ 4

    ARCHITECTURE............................................................................................... 4

    COMMUNICATION 5

    PRIMARY MEDIA PREFERENCE ................................................... .................. 5

    SECONDARY MEDIA PREFERENCE.................................................. ............. 5

    CHURCH CONTACT METHODS RATED GOOD .............................................. 6

    CHURCH CONTACT METHODS RATED POOR .............................................. 6

    Study Area Definition:County

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page ii

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    Study Area Definition:County

    J

    Descriptionv Indicates the study area percentage is more than 1.1 times the U.S. average Indicates the study area percentage is less than 0.9 times the U.S. average

    Study Area U.S. Average

    U.S.

    ComparativeIndex

    CHURCH PROGRAM PREFERENCE INDICATOR

    Estimated 2010 Households If Looking for a New Church Likely to Express as Most Important:

    SPIRITUAL DEVELOPMENT:

    Bible Study Discussion and Prayer Groups 42.1% 41.1% 102

    Adult Theological Discussion Groups 22.9% 22.5% 102

    Spiritual Retreats 8.8% 11.6% 76

    PERSONAL DEVELOPMENT:

    v Marriage Enrichment Opportunities 19.6% 15.2% 129

    v Parent Training Programs 9.6% 7.8% 123

    Twelve Step Programs 2.3% 3.5% 68

    Divorce Recovery 1.7% 2.4% 71

    COMMUNITY/SOCIAL SERVICES:

    Personal or Family Counseling 20.9% 22.5% 93

    Care for the Terminally Ill 12.1% 15.7% 77

    Food and Clothing Resources 8.6% 11.1% 77

    Day Care Services 5.3% 6.1% 88

    Church Sponsored Day-School 4.9% 5.7% 86

    RECREATION:

    v Youth Social Programs 34.4% 29.7% 116

    Family Activities and Outings 34.3% 32.8% 105

    Active Retirement Programs 22.3% 26.8% 83 Cultural Programs (Music, Drama, Art) 18.0% 18.9% 95

    v Sports or Camping 8.3% 6.3% 130

    SUMMARY

    Spiritual Development Index 98

    v Personal Development Index 115

    Community/Social Services Index 85

    Recreation Index 102

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 2

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    Study Area Definition:County

    J

    Description

    v Indicates the study area percentage is more than 1.1 times the U.S. average

    Indicates the study area percentage is less than 0.9 times the U.S. averageStudy Area U.S. Average

    U.S.

    ComparativeIndex

    WORSHIP STYLE INDICATOR

    Estimated 2010 Households Likely to Prefer Church Worship which is:

    PART 1:

    A. Emotionally Uplifting 26.9% 26.4% 102

    B. Intellectually Challenging 11.6% 11.1% 105

    C. Both A and B 37.9% 39.2% 97

    D. No Preference or Not Interested 23.2% 23.4% 99

    PART 2:

    A. Traditional/Formal/Ceremonial 19.0% 20.2% 94

    v B. Contemporary/Informal 30.2% 26.3% 115

    C. Both A and B 24.8% 26.5% 94

    D. No Preference or Not Interested 25.8% 26.9% 96

    MUSIC STYLE INDICATOR

    Estimated 2010 Households Likely to Prefer Church Music which is:

    PART 1:

    A. Traditional 22.9% 24.4% 94

    v B. Contemporary 24.1% 19.7% 122

    C. Both A and B 29.4% 31.1% 95

    D. No Preference or Not Interested 23.6% 24.8% 95

    PART 2:

    A. Performed by Others 17.6% 18.7% 94

    v B. Participatory 25.4% 22.9% 111

    C. Both A and B 32.2% 32.2% 100

    D. No Preference or Not Interested 24.6% 26.2% 94

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010

    Sources: Percept, Claritas, U.S. Census Bureau(800) 442-6277 v20.1a 1990-2010 Percept Group, Inc. Page 3

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    Study Area Definition:County

    Descriptionv Indicates the study area percentage is more than 1.1 times the U.S. average Indicates the study area percentage is less than 0.9 times the U.S. average

    Study Area U.S. Average

    U.S.

    ComparativeIndex

    CHURCH CONTACT METHODS RATED GOOD

    Estimated 2010 Households Likely to Rate As Good the Following Methods of Contact from a Church:

    INDIRECT METHODS (LEAST PERSONAL):

    Local Radio Announcements or Advertisements 36.1% 36.2% 100

    Putting Ad in Local Newspaper 30.8% 33.8% 91

    Local Cable Channels 28.2% 30.4% 93

    DIRECT METHODS (MORE PERSONAL):

    Sending Information By Mail 47.4% 53.7% 88

    Calling and Offering to Send Information By Mail 25.7% 29.5% 87

    Calling and Discussing on the Phone 10.4% 12.0% 86

    FACE-TO-FACE METHODS (VERY PERSONAL):

    Calling and Offering to Visit When Convenient 16.8% 20.1% 84

    Going Door to Door 13.2% 14.0% 94

    CHURCH CONTACT METHODS RATED POOR

    Estimated 2010 Households Likely to Rate As Poor the Following Methods of Contact from a Church:

    INDIRECT METHODS (LEAST PERSONAL):

    Local Radio Announcements or Advertisements 19.8% 19.6% 101

    Putting Ad in Local Newspaper 21.5% 21.5% 100

    Local Cable Channels 33.4% 30.7% 109

    DIRECT METHODS (MORE PERSONAL):

    v Sending Information By Mail 16.2% 13.3% 122

    v Calling and Offering to Send Information By Mail 38.2% 34.0% 112

    Calling and Discussing on the Phone 64.5% 60.6% 106

    FACE-TO-FACE METHODS (VERY PERSONAL):

    Calling and Offering to Visit When Convenient 52.3% 49.6% 105

    Going Door to Door 66.0% 64.0% 103

    SUMMARY OF METHODS RATED GOOD

    Indirect Methods Index (100 = Average) 95

    Direct Methods Index 88

    Face-to-Face Methods Index 88

    SUMMARY OF METHODS RATED POOR

    Indirect Methods Index 104

    Direct Methods Index 110

    Face-to-Face Methods Index 104

    Prepared For:Teller County Catholic Community

    116 S. West StreetWoodland Park, CO 80863

    Date: 1/25/2010