terms & conditions: tiger chinese new year...

VERS. 10/2017

TERMS & CONDITIONS: TIGER CHINESE NEW YEAR 2018 (“Promotion/“Contest”) GENERAL 1. Only persons aged 18 years old and above are eligible to participate in this

Promotion/Contest as hereinafter defined.

2. Subject to clause 1 above, this Promotion/Contest is open to all Singapore citizens, permanent residents, holders of valid employment passes or work permits, with the exception of employees of Asia Pacific Breweries (Singapore) Pte Ltd (“APBS”, “us” or “we”), its affiliate companies, associated agencies, advertising agencies, dealers, distributors, vendors, participating outlets, promoters and their relatives.

3. To the fullest extent permitted by law, the term “APBS” shall also include third parties (including but not limited to any agent, partner, participating establishment and/or contractor) involved in the running and/or mechanics of this Promotion/Contest.

AGREEMENT TO TERMS, CONDITIONS, RULES AND REGULATIONS

4. By participating in this Promotion/Contest, participants agree to and shall abide by, the terms and conditions and rules and regulations (the “Terms and Rules”) applicable to and governing this Promotion/Contest.

RESERVATION OF RIGHTS 5. APBS reserves the right at any time and in its absolute discretion to vary the Terms

and Rules (or any part thereof) and/or to withdraw or terminate the Promotion/Contest without prior notice or reason.

6. All decisions made by APBS in relation to the Promotion/Contest, its Terms and Rules and any aspect thereof are final and binding and no correspondence will be entertained.

7. All Goods and Services (as defined in clause 14 herein) are: a. subject to stock availability; b. not exchangeable for cash or credit unless specifically stated; c. if unclaimed in accordance with the Terms and Rules, will be dealt with at

APBS’s sole discretion; and d. APBS reserves the right to cancel, change, substitute or remove the said

products, goods, items premiums and/or prizes at any time without prior notice.

WARRANTY AND USE OF RECORDS

8. Each participant warrants that any information provided pursuant to this

Promotion/Contest (including but not limited to name, identification number, contact details and number(s) and/or addresses) is true, accurate, valid and to be relied upon by APBS. Each participant shall be responsible for keeping APBS informed of any

VERS. 10/2017

update to the information initially provided, as necessary. By providing his/ her personal information to us, the participant fully understands and clearly consents to our use of his/ her personal information for sales and marketing communications relating to APBS products (including but not limited to events and Promotion/Contest) and/or marketing analysis (the “Purpose”). We will not disclose a participant’s personal information to third party organisation(s) other than our affiliate companies, agents, agencies, service providers and outlets selling APBS products.

9. By participating in this Promotion/Contest, the participants agree to take part in any Promotional or publicity exercise as may be conducted by APBS. Any record in any medium arising out of or in connection with such Promotional or publicity exercise including but not limited to the participants’ performance, appearance, likeness, personal particulars, photographs, audio/visual recordings and/or written responses (the “Records”) shall to the fullest extent permitted by law be the sole property of APBS and in any case the participants hereby irrevocably and unconditionally at no cost, grant APBS all consents and waivers necessary for APBS to make or retain such Records and use and/or publish the same in any manner as APBS shall in its sole discretion deem fit in relation to the Purpose.

10. Where permissible and to the fullest extent permitted by law, each participant expressly waives all rights which the participant may acquire or have or be entitled to under the law (and any subsequent enactment or amendments thereto) in respect of or in relation to, the Records.

11. For more information on how we manage personal data, please refer to our Privacy Policy at http://www.HEINEKENAsiaPacific.com/PrivacyandCookiePolicy. The Privacy Policy may be updated from time to time and we encourage participants to check back regularly for updates to the same.

LIMITATION OF LIABILITY 12. APBS accepts no responsibility and will not be liable for any loss, injury, expense,

delay or irregularity (“Loss”) arising out of or in connection with the Promotion/Contest.

13. In particular and without prejudice to clause 12, APBS disclaims any liability in respect of any Loss (whether suffered by the participants, their families or third parties) arising from or in connection with or as a result of: a. any incomplete or inaccurate or illegible information provided by the

participants; b. any third parties’ provision of goods and/or services (including but not

limited to any communication, delivery or electronic messaging services); and c. The possession and/or use of the Goods and Services as defined hereafter.

14. APBS makes no product representation or warranties, expressed or implied and

disclaims any and all liability, as to the condition, quality, merchantability or fitness for use of prizes, premiums, goods, products, items and/or services pertaining and/or provided to or received by the participant pursuant to the Promotion/Contest

VERS. 10/2017

(the “Goods and Services”). PROMOTION/CONTEST DETAILS 15. The details of the Promotion/Contest are set out in Schedule 1.

OTHER TERMS 16. Unless otherwise stated, APBS is under no obligation to contact winning participants

to inform them of their prize or prize collection details. Should APBS choose to do so, we will make only reasonable efforts to contact winning participants.

17. Any prize collection/redemption must be supported by original identification and any original receipt/document matching the winner’s registration details. APBS reserves the right to reject any winner who at the time of prize collection or redemption, cannot produce the necessary original supporting document(s), or if the supporting document(s) is/are defaced, torn, damaged or illegible.

18. Winners are to collect and/or redeem their prize within the stated collection/redemption period. APBS reserves the right to forfeit any prize that is not collected and/or redeemed within the aforesaid period.

19. Where registration is required prior to participation in this Promotion/Contest, each participant shall be responsible for furnishing correct and accurate details.

20. Winners must utilize the prize and no transfer of name or exchange of the prize for cash, credit or any other kind will be allowed. All prizes are subject to the issuing or co-ordinating organisations’ terms and conditions as applicable.

21. Without prejudice and in addition to any term herein, APBS shall not be liable for any loss or claim arising from any delay, error or otherwise arising from any communications, hardware or software failure.

22. Proof of entry submission mailing is not proof of receipt. APBS will not be responsible for lost, late, damaged, corrupted, illegible, misdirected or incomplete entries, or for entries not received due to lost, failed, delayed or interrupted communications or to other delays, or errors of any kind in the transmission or receipt of entries.

23. Failure to comply with any of the Terms and Rules of this Promotion/Contest will result in an invalid entry/disqualification.

24. Without prejudice to any of its other rights, APBS reserves the right to disqualify any participant for fraud and/or reject fraudulent entries as determined in its sole discretion.

VERS. 10/2017

SCHEDULE 1

PROMOTION/CONTEST DETAILS

1. The Promotion shall comprise of the following: i. in respect of the Traditional On-Premise Channel: TOP Portfolio CNY Scratch

& Win Promotion for Coffee Shops and Hawker Centres (collectively referred to as the “TOP Promotion”); and

ii. in respect of the Take-Home Channel: THC Tiger E-Gifting Promotion and THC Tiger Roadshows promotions for Supermarkets/Hypermarkets, Convenience Stores, Petrol Marts and General Trade (collectively referred to as the “THC Promotion”),

iii. in respect of the Overseas Roadshow: Tiger Overseas Roadshow at Melbourne, Australia (collectively referred to as the “Overseas Roadshow Promotion”),

iv. in respect of the Make Reunions Count Campaign: Tiger “Make Reunions

Count Campaign” (collectively referred to as the “Make Reunions Count Campaign Promotion”),

and the TOP Promotion, THC Promotion, Overseas Roadshow Promotion and Make Reunions Count Campaign Promotion will run in the following manner.

2. With respect to the TOP Promotion

a. The TOP Promotion will run from 1 January 2018 to 28 February 2018 (the “TOP Promotion Period”). To participate in the TOP Promotion, participants are required to purchase three (3) quart bottles of any of the following: (i) Tiger 633ml quart(s), (ii) Tiger silver 550ml quart(s), (iii) Heineken 640ml quart(s) or (iv) Guinness 640ml quart(s) (“TOP Promotion Participation Products”) at participating coffeeshops and hawker stalls (the “TOP Promotion Participating Outlets”) during the TOP Promotion Period. Every [-] quart bottles of the TOP Promotion Participating Products purchased would entitle participants to one (1) scratch and win card (“Scratch and Win Card”).

b. The Scratch & Win cards will entitle participants to stand a chance to win cash prizes of S$188, $388 and $888 (“Cash Prize”) or Cash Prize Off (as defined herein below).

c. The winning symbols for the Cash Prize will be published in all participating outlets and Shin Min Daily News and Lianhe Wanbao newspapers as follows:

(i) $188 cash prize will be published on 14 Jan 2018,

(ii) The winning symbols for $388 cash prize will be published on 28 Jan 2018, and

(iii) The winning symbols for $888 cash prize will be published on 11 Feb 2018.

Deleted: For

Deleted: TOP Portfolio CNY Scratch & Win Promotion

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VERS. 10/2017

d. The below symbols will entitle participants to redeem S$1 or $3 or $5 OFF the next purchase of any of the TOP Promotion Participating Products at any of the Participating Outlets, during the TOP Promotion Period, while stocks last (“Cash Price Off”).

e. To redeem the Cash Price Off, the participant shall provide the original winning

Scratch & Win Card to the brand promoters at the Participating Outlet where redemption is being made which will be retained by the respective brand prmootors.

f. To redeem the Cash Prize of S$188, $388 and $888, participants are required to

bring to APBS’s registered address at 459 Jalan Ahmad Ibrahim, Singapore 639934 (attn. Calvin Quek), during the TOP Promotion Period, the following:

• The original winning Scratch & Win Card which will be retained by APBS; and

• The participant’s original identification card (a copy of which will be retained by APBS).

g. All prizes are subject to the issuing or coordinating organizations’ terms and conditions where applicable.

h. All winning Scratch & Win Cards are subject to APBS’ and/ or its authorized representatives’ verification of the same and all decisions made by APBS and/or its authorized representatives in relation to the Cash Price Off or Cash Prize and any aspect thereof are final and binding and no correspondence will be entertained

3. With respect to the THC Promotion

a. The THC Tiger Roadshows will be held between 10 February 2018 and 14 February 2018 (“THC Promotion Period”) at selected supermarkets and hypermarkets which shall be announced by APBS on the Tiger beer Facebook page at www.facebook.com/TigerBeer.SG and selected newspapers (“THC Promotion Participating Outlets”).

b. Consumers who make a minimum purchase from the THC Promotion Participating Outlets, in a single receipt, of two (2) cartons of THC Promotional Tiger Products or three (3) cartons of THC Promotional Tiger Radler Products (as defined herein

Deleted: Step 3: If you have the winning symbols, please call 68603272 for cash prize collection. ... [2]Formatted: List Paragraph, Justified, Indent: Left: 1.9 cm,Widow/Orphan control, Adjust space between Latin and Asiantext, Adjust space between Asian text and numbers

Deleted: 3 Scratch & Win cards

Deleted: participating brands (Tiger 633ml quart(s), Tiger silver 550ml quart(s), Heineken 640ml quart(s) and Guinness 640ml quart(s))

Deleted: S$1 or $3 or $5 OFF next purchase of any of the participating brands at any of the Participating Outlets

Deleted: produce

Deleted: Brand

Deleted: Promoters

Deleted: the original Winning Scratch & Win card before the TOP Promotion Period ends (i.e. 28 February 2018). APBS and/ or its authorized representatives shall reserve the rights to validate the Scratch & Win card before giving the Cash Price Off. The original

Deleted: Winning Scratch & Win card shall be retained by Brand Promoters at the Participating Outlet upon redemption

Deleted: before the TOP Promotion Period ends (i.e. 28 February 2018)

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Deleted: for APBS to verify the authenticity of the same. The original Winning Scratch & Win card shall be retained by APBS thereafte

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Deleted: (and thereafter submit a copy for APBS’s retention) for APBS to verify the said participant’s identity

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Deleted: ... [3]Deleted: <#>THC Tiger Roadshows

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VERS. 10/2017

below) shall be entitled to participate in the THC Tiger Roadshow Game at the respective THC Promotion Participating Outlet on the same day.

c. Every two (2) cartons of THC Promotional Tiger Products or three (3) cartons of THC Promotional Tiger Radler Products will entitle the customer to two (2) chances at the THC Tiger Roadshow Game.

d. Each customer may only have a maximum of six (6) chances to participate in the THC Tiger Roadshow Game per receipt.

e. The THC Promotional Products are: Tiger 24-can 330ml pack, Tiger 30-can 330ml pack, Tiger 3x10-can 330ml carton or Tiger 4x6-can 330ml carton.

f. Original receipts must be furnished upon redemption for verification and all winning receipts are subject to APBS’ and/ or its authorized representatives’ verification of the same and all decisions made by APBS and/or its authorized representatives in relation to the THC Tiger Roadshow Game and any aspect thereof are final and binding and no correspondence will be entertained

g. Only participants who are above legal drinking age and are permitted to consume

alcohol are allowed to participate in the roadshow.

h. All prizes are subject to stock availability and APBS reserves the right to cancel, change, substitute or remove the prizes at any time without notice to participants/consumers.

i. All redemption items are non-transferable, non-exchangeable and non-

refundable for cash or credit under any circumstances whatsoever.

j. APBS reserves the right to vary these terms and conditions at any time in its sole discretion without notice.

i. THC Tiger E-Gifting Promotion

a. The THC Tiger E-Gifting Promotion will take place from 08 January 2018 to 31 January 2018 (both dates inclusive) (the “E-Gifting Promotion Period”).

b. During the E-Gifting Promotion Period, participants may visit the Promotion web

link at www.uncagetheunexpected.com (“Website”) to purchase Tiger CNY Packs as a gift for the recipients, which is redeemable at the participating outlets listed on the Website (the “E-Gifting Promotion Participating Outlets”).

c. Tiger CNY Packs means one (1) Tiger CNY 24-can 330ml pack or one (1) Tiger

Radler 6-can 330ml pack d. Both participants and recipients must be above 18 years old to participate in the

Formatted: Left, Indent: Left: 1.27 cm, No bullets ornumbering

Deleted: per receipt from that Selected Outlet(s) during the THC Tiger Roadshow Period.

Deleted: 2 cartons of Tiger beer or 3 cartons of Tiger Radler purchased shall equate to 2 chances

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Deleted: 6

Deleted: play per receipt per consumer. To participate in the Tiger Roadshow Game, participants are to: ... [6]Deleted: promotional Tiger beer products are as follows

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VERS. 10/2017

Promotion. There is no limit to the number of Tiger CNY Packs to be purchased or redeemed.

e. Participants must fill in the name, email, date of birth and mobile number of both

the participants and recipients. Participants will have the option to add in customised well-wishes message with preset greetings stickers.

f. By submitting the receipient’s name, email, date of birth and mobile number, the participant warrants to APBS that he/she has obtained the recipient’s consent to submit his/her name, email, date of birth and mobile number for the purposes of receiving THC Tiger E-Gifting Promotion.

g. Recipients will receive a SMS message & email which can be used redeem the

Tiger CNY Packs at the E-Gifting Promotion Participating Outlets by 7 February 2018, while stocks last.

h. Upon successful redemptions, both recipients and participants will receive a SMS

confirmation message.

i. The Company and/or the relevant participating outlet has the sole discretion to reject any redemptions, which in its sole opinion is not genuine or authentic.

4. For the Overseas Roadshow Promotion

Tiger Overseas Roadshow at Melbourne, Australia

a. The Tiger Overseas Roadshow at Melbourne, Australia will be held on 04 January 2018 outside the State Library of Victoria, along Swanston Street. This will be notified by APBS on the Tiger beer Facebook page at www.facebook.com/TigerBeer.SG prior to the activation.

b. Consumers are entitled to participate in the Overseas Roadshow Promotion after they are verified to be Singaporeans with their identity documents. Maximum 1 chances to participate per consumer. To participate in the Overseas Roadshow Promotion, participants are to:

- Produce valid identity documents to verify that they are Singaporeans - If participants qualify, the staff will bring the participants to the screen to

key in their details and record a short video on why they would like to go back to Singapore for Chinese New Year

- Upon successful submission of their details and short video and verifications that they are Singaporeans, participants will be handed a physical voucher by a staff confirming that they have won a $100 travel voucher.

- The $100 travel voucher details will be sent to the participants email

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Deleted: EDM

Deleted: that inform them they received a CNY gift- Tiger CNY packs and redemption details. Senders will also receive SMS & EDM that inform they the gift has been sent. Receiver will go to any participating Fairprice outlets to

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Deleted: Receiver will have to pick up one (1) Tiger CNY 24-can 330ml pack and one (1) Tiger Radler 6-can 330ml pack before redeeming it from the staff. Receiver to show the redemption page to the staff. Staff will check how many Tiger CNY packs the recipients can receive and input the outlet unique code onto recipients’ redemption page to close the order and issue the Tiger CNY packs to the recipients. ... [8]Formatted: Indent: Left: 1.9 cm

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Deleted: that shows they have complete their redemptions and participants will also receive SMS that shows the CNY gift has been redeemed. ... [9]

VERS. 10/2017

c. Only participants who are above legal drinking age and are permitted to consume alcohol are allowed to participate in the roadshow.

d. Original identity documents must be furnished upon requested for verification.

e. All prizes are subject to stock availability and APBS reserves the right to cancel, change, substitute or remove the prizes at any time without notice to participants/consumers.

f. All redemption items are non-transferable, non-exchangeable and non-

refundable for cash or credit under any circumstances whatsoever.

g. APBS reserves the right to vary these terms and conditions at any time in its sole discretion without notice.

5. For the Make Reunions Count Campaign Promotion

Tiger “Make Reunions Count” Campaign

a. The Promotion will take place from 02 January 2018 to 22 January 2018 (both dates inclusive) (the “Promotion Period”).

b. During the Promotion Period, participants may visit the Promotion web link at

www.Tigerbeer.com.sg/thereunionproject (“Website”) to nominate a friend (“Nominated Friend”) who are currently living overseas to win one (1) round-trip ticket back to Singapore from where they are currently living must be used at travel dates as decided by APBS.

c. To nominate the recipients, participants are required to fill in the name, email, date of birth and mobile phone number of both the participants and the Nominated Friend. The participants have to also provide a short write-up on the reason for nominating the Nominated Friend.

d. By submitting the Nominated Friend’s name, email, date of birth and mobile number, the participant warrants to APBS that he/she has obtained the recipient’s consent to submit his/her name, email, date of birth and mobile number for the purposes of the Make Reunions Count Promotion.

e. Two (2) Nominated Friends who are above 18 years old will be selected based on

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VERS. 10/2017

the quality of entries as determined by APBS.

f. Participants must be above 18 years old to participate in the Promotion.

g. APBS has the sole discretion to reject any nominations, which in its sole opinion is not genuine or authentic.

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Deleted: Both participants and recipients

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Deleted: There is no limit to the number of Tiger CNY packs to be purchased

Deleted: <#>Upon landing on the Promotion web link, participants will be asked to nominate recipients to stand a chance to win one (1) round-trip ticket back to Singapore from where they are currently living. To nominate the recipients, participants are required to fill in the name, email, date of birth and mobile phone number of both the participants and recipients. The participants have to also provide a short write-up on their reason for wanting to bring them home.

Deleted: <#>A SMS confirmation (“SMS Confirmation”) will be sent to the Participants’ Singapore mobile phone number. By submitting the Recipients’ details, the participants warrant to APBS that he/she has obtained the Recipients' consent to submit his/her name and Singapore mobile phone number for the purposes of receiving the SMS Confirmation. The recipients must be above 18 years old and must accept the nomination as a recipients via the weblink in the SMS Confirmation (“Successful Confirmation”). ... [10]

[1] Deleted Ong Bo Xian 27/12/2017 00:24:00

This is the steps on how to win:

Step 1: Scratch the 4 boxes to reveal the 4 symbols

Step 2: Match the 4 symbols to t a.

Page 5: [2] Deleted Ong Bo Xian 27/12/2017 00:36:00

Step 3: If you have the winning symbols, please call 68603272 for cash prize collection.


For 1.


prior to each activation during the THC Tiger Roadshow Period a.


are entitled to participate in the THC Tiger Roadshow Game at the selected Participating Outlets (“Selected Outlet(s)”) with

b.


play per receipt per consumer. To participate in the Tiger Roadshow Game, participants are to:

Produce valid original proof of purchase during the THC Tiger Roadshow

Select 1 of 3 Tiger Garapon Machines (1st can will stand to win $28 cash prize, 2nd can will stand to win $68 cash prize, 3rd can will stand to win $108 cash prize)

Contestants will put all the balls in at the top and spin the Garapon to stand a chance to win cash prize

To win the cash prize, the only ball that was dropped first into a holder at the bottom has to be the golden ball. Tiger Red packets and playing cards will be given out as consolation prizes.[OBX1]


Original receipts must be furnished upon redemption for verification.

Purchases from Selected Outlet must be made on the same day of the THC Tiger Roadshow held at such Selected Outlet.

Only receipts from the Selected Outlet will be accepted for redemption at such Selected Outlet.


Receiver will have to pick up one (1) Tiger CNY 24-can 330ml pack and one (1) Tiger Radler 6-can 330ml pack before redeeming it from the staff. Receiver to show the redemption page to the staff. Staff will check how many Tiger CNY packs the recipients can receive and input the outlet unique code onto recipients’ redemption page to close the order and issue the Tiger CNY packs to the recipients.


that shows they have complete their redemptions and participants will also receive SMS that shows the CNY gift has been redeemed.

The redemptions have to be done at participating outlets by 07 February 2018.


A SMS confirmation (“SMS Confirmation”) will be sent to the Participants’ Singapore mobile phone number. By submitting the Recipients’ details, the participants warrant to APBS that he/she has obtained the Recipients' consent to submit his/her name and Singapore mobile phone number for the purposes of receiving the SMS Confirmation. The recipients must be above 18 years old and must accept the nomination as a recipients via the weblink in the SMS Confirmation (“Successful Confirmation”).

Upon Successful Confirmation, the recipients stand a chance to win one (1) round-trip

ticket back to Singapore from where they are currently living. The one (1) round-trip ticket back to Singapore from where they are currently living must

be used at travel dates as decided by APBS. There will only be two winners of the one (1) round-trip ticket back to Singapore from where they are currently living. This will be chosen by APBS.

terms & conditions: tiger chinese new year...

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