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tfma: brands in the social age of transparency

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Presented by Brook Calverley & Doug Hewett

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Page 1: TFMA: Brands in the social age of transparency

Presented by Brook Calverley & Doug Hewett

Page 2: TFMA: Brands in the social age of transparency
Page 3: TFMA: Brands in the social age of transparency
Page 4: TFMA: Brands in the social age of transparency

Ernst&Young, 2012

Page 5: TFMA: Brands in the social age of transparency

Havas, 2012

Page 6: TFMA: Brands in the social age of transparency
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With the customer relationship hanging in the balance your business can no longer afford to let your culture – and therefore your brand - be shaped by HR

Page 12: TFMA: Brands in the social age of transparency

Forging stronger alliances with CIO and HRD

Page 13: TFMA: Brands in the social age of transparency
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Patagonia

Page 19: TFMA: Brands in the social age of transparency

Barclays

Page 20: TFMA: Brands in the social age of transparency

Zappos

Page 21: TFMA: Brands in the social age of transparency

BMW

Page 22: TFMA: Brands in the social age of transparency

Lego

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People-Made

+44 (0)207 382 [email protected] 27 Paul St. London EC2A 4JUwww.people-made.com

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