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Orientation Team Leaders posingtogether for a photo during freshman orientation at McLainState Park in Hancock in August 2015. These are three highlyengaged students at the university. Below is a shortintroduction into each of their involvement at the university.

Sara Martin (left) is a junior nursing student who came toFinlandia from Durango, Colorado. She’s a three-yearmember of the women’s hockey team, and the secretary andtreasurer of student senate. Schwartzen Jarmond is a juniorbusiness major from Staten Island, New York. He is thepresident of student senate, black student union and amember of the basketball team. Kristy Kerstner is asophomore nursing student from Rapid River, Michigan whohelped start the Alpha Lambda Delta honor society chapteron campus, a group that she is now the president of. Shealso participated in the 2015 Service and Learning inTanzania experience last May.

PLAN 2021is an integrated strategic document spanningthe seven years prior to Finlandia University’s 125th

anniversary in 2021. It embodies the essence and natureof the university’s mission as a learning community ofacademic excellence, spiritual growth, and service.Shared values and commitments through a precisearticulation of disciplined application and rigorousassessment, as present in the plan are that which willallow students to experience a relationship-driven,holistic, and transformative educational experience thatis distinctive, whole, and engaged in preparation for lifeand career in the 21st century.

THE SIGNATURE GOALS OF PLAN 2021:• To become a learning community inspired and set

apart by a clear and compelling vision • To advance expansive learning that best prepares

graduates for the 21st century workplace and world• To meet and exceed rigorous standards for financial

stability and resilience• To enroll 700+ students who persist and graduate

at historically high rates• To become a full member of a preferred NCAA

Division III regional conference • To carry a strong brand and reputation locally and

regionally• To enhance and expand instructional, residential,

and athletics facilities• To establish a thoroughgoing culture of assessment

for continuous improvement

Numerous strategic documents contributed to thearchitecture of the plan from whence these goalsemerged. Leadership of the four areas of seniormanagement (Academic Affairs, Business & Finance,

Institutional Advancement, and University Relations) isresponsible for implementation and continuousassessment of PLAN 2021. The plan unfolded with anaggressive schedule of implementing programs, services,and facilities that parallel the overall growth agenda.

The areas targeted for achieving major elements of theplan, enrollment, institutional image, facilities, andassessment are being given priority attention. Theunderpinnings of such deserved attention are community,campus posture, people, programs, physical plant, andpolicies. Together, an amalgamation of these fiveelements will produce actions uniting the campus andcommunity to:

• Strengthen Finlandia’s identity as an affordableprivate four-year university located in the heart ofthe Copper Country

• Advance expansive learning that best preparesstudents for the 21st century workplace and world

• Grow our learning community with academicallysuccessful, socially responsible, and communityengaged students

• Hold forth a strongly recognized university brand inthe Upper Peninsula

• Develop resources which directly contribute toinstitutional health and resilience through goodstewardship, investment, and capacity building

• Develop a thoroughgoing culture of assessment

PLAN 2021 indeed charts a course for firmly establishingFinlandia’s place in higher education and for realizingher highest aspirations.

P lan 2021 SUMMARY––––––––––––––––––––––––––––––––––––

PLAN 2021 has charted the course for the future ofFinlandia University. As the university proceeds withenthusiasm and vigor, it is essential to note that a crucialcomponent is providing the plan with an accompanimentof resources. Finlandia’s goal of a sustainable enrollmentof 750 students by 2021 is based on a steady growthrequiring a continued emphasis on launching newacademic and co-curricular programs as well asemphasizing and enhancing traditionally strongprograms in Finlandia’s two schools and two colleges.

For the trek of enrollment growth to be effective andefficient, new funds must be generated beyond thosewhich increased tuition revenue will contribute. To attractand retain new students and the faculty, staff, facilities,and programmatic elements which serve this growingpopulation of learners, there comes with it a need toimprove several aspects of the university. Included inthose needs are:

• Classroom modernization• Technology services• Laboratory enhancements• Funds for initiating new academic and co-curricular

programs• Increasing scholarships to help keep Finlandia

affordable for those who comprise the majority ofour student body profile

Meeting those needs is a natural antecedent for the pathof growth. With this challenge at hand, it is important torealize that such challenges create opportunities. Thiscase for support is about opportunity.

Opportunity for supporting PLAN 2021 lies in a measurethat is primarily two-fold in nature. Enhancing the

Finlandia Fund which provides support for annualinstitutional scholarships, academic and co-curricularprogrammatic needs, laboratory and facilityenhancements, and general operating needs isimperative. While vital, increasing revenue from theFinlandia Fund alone will not solely support PLAN 2021.There is a real need to generate larger dollars for thekind of physical plant, new programs, and supportsystems that will accompany students along their path ofmatriculation to a degree to which this gem of auniversity in the Upper Peninsula has not previously seen.

Part two of resourcing PLAN 2021 involves new andexciting opportunities for lifelong and new donors tofirmly establish individual and family legacies throughpermanent naming gifts. Legacy name recognition byvirtue of sharing good fortune to the benefit of others isa passing forward of belief in our mission of FinlandiaUniversity as a learning community of academicexcellence, spiritual growth, and service. The mission ofFinlandia is far-reaching and not temporary. So too is thefoundational element of establishing a legacy.

Legacy namings will ultimately help Finlandia establishitself as ‘something more.’ Excelling in education andresearch, attracting and retaining a diverse student body,faculty, and staff, as well as creating lasting cultural andeconomic impact, are collectively integral aspects ofFinlandia’s highest aspirations. We sincerely believe whatFinlandia offers now and in the future is worth developingand preserving. As we envision a transformationaluniversity, one that will see Finlandia as its best self, welook to you as our donors to journey with us. We needyour help in making this dream become reality.

The following pages present the opportunities availablefor creating permanent lifetime legacies. As it is with theestablishment of a legacy, some wish to leave their mark

The Case for Resourcing PLAN 2021––––––––––––––––––––––––

of generosity. Others wish for the legacy of naming tosignify those influential, near and dear, or simply by virtueof love itself. The expressions of such are truly noble andinfluential by what gifts of this level do to honor those whotraveled paths leading to lives well-lived. It is with hopethat those who will study, achieve remarkableaccomplishments, and change the lives of others as aresult of the impact of the Finlandia experience will indeedlive on by their own merit held forthright in recognition ofwhat your contribution to establishing legacies has donefor them. Join us now in this remarkable journey that willmake a positive difference of uncommon attention to thevirtues of lives well-led and well-lived.

SIGNIFICANCE OF NAMING GIFTSTradition in higher education has established a practiceof placing the names of distinguished individuals onfacilities and spaces as a means of recognition foraccomplishments, meritorious service, memorials, andgenerosity of wealth. The naming of a building, space,location, program, or even an entire school or college isconsidered one of the most significant honors that canbe bestowed by Finlandia University. Through theestablishment of naming gifts, legacies of persons andfamilies will live in perpetuity. We kindly ask that youconsider the options available on the following pagesand make a heartfelt decision to join us in celebration ofFinlandia’s bright future by virtue of your investment insuccess.

OPPORTUNITIESThere is a large number of naming gift opportunities andan array of possibilities for persons/families withparticular affinities. These range from; entire buildings,college and school naming as the largest units ofacademics at Finlandia, laboratories, computer labs, anew learning commons, conference rooms, residencehalls, new state of the art fitness center, and many otherpossibilities. In addition, named annual institutionalscholarships with 3-year and 5-year options areavailable. These will also signify donor commitments tothe Legacy aspect of the Finlandia Fund.

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INTERNATIONAL SCHOOL OF ART & DESIGN (ISAD)

ISAD Vision Statement: Finlandia University’s International School of Art& Design balances experiences in critical thinking and creative insight.We emphasize the convergence of technical skill and conceptualinnovation. The program prepares graduates for emerging opportunitiesin an international community by providing foundations inentrepreneurship, sustainability, and business practices in art and design.

Our natural setting is as stunning and infinitely inspirational as our facilityis motivating and professional. Our low student-to-teacher ratioguarantees an incredible amount of individual attention, adding greatlyto the overall quality of instruction. Our students often cite this as thebasis for future personal achievement and professional success.

School & C ol lege LEGACY NAMING––––––––––––––––––––––––

WHY ISAD?• An extensive history of sending students to study abroad• students work with real companies before they

graduate, enhancing their resume• a curriculum that includes a focus on business skills• a faculty and staff dedicated to student success

We’re looking for students to share our vision – studentswith a passion for art and life – self-motivated studentswho understand that anything worth having is worthworking for.

LEGACY NAMING GIFT: $1,000,000

ISAD STUDIO (LOCATED ON FLOORS 1ST & 2ND IN THE JUTILA CENTER)NAMING OPPORTUNITIES:

• Graphic Design Studio• Ceramics & Glass Studio• Fiber & Fashion Studio• Modeling Shop (Wood & Metal)• Interior Design Studio• Product Studio

LEGACY NAMING GIFT: $15,000 EACH

COLLEGE OF HEALTH SCIENCES (CHS)

The mission of the College of Health Sciences is to provide thehealth care community with competent, compassionateindividuals.

Located in Michigan's beautiful Upper Peninsula, FinlandiaUniversity College of Health Sciences (CHS) program curriculaplace emphasis on serving rural populations. Our facultymembers are committed to delivering professional programsdedicated to academic excellence, spiritual growth, andservice. CHS is a leader of health sciences education in theUpper Peninsula. The health programs within the college providea strong educational foundation for the health care communitywith an emphasis on delivery of services in rural America.

THE COLLEGE OF HEALTH SCIENCES IS COMMITTED TO:

• Maintaining professional/regional/state accreditationfor programs that necessitate such accreditation

• Partnering with local and regional resources toprovide excellent learning experiences for the student

• Developing a solid reputation of providing anexcellent foundation education in the various programs

• Providing a forum for facilitating health scienceseducation to the external community of health carepractitioners/managers/office personnel and thegeneral public.


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INTERNATIONAL SCHOOL OF BUSINESS (ISB)

Finlandia University’s International School of Business hasbeen ranked among the most innovative small collegebusiness departments by Business Research Guide. Theranking was published on the organization’s website inSeptember.

Business Research Guide selected and ranked the top50 from among the qualifying programs. FinlandiaUniversity was ranked 25th.

“We’re honored to have earned this recognition,” saidKevin Manninen, the school’s dean. “The InternationalSchool of Business provides excellent learning opportunitiesfor students interested in a career in business.” Finlandia’sfocus on providing distinctive programs and experientiallearning helped lead to the high ranking.

“We have a number of progressive concentrations suchas healthcare management, arts management, sportsmanagement and international business,” Manninen said,adding that many of those are cross-curricular partnershipswith other schools within the university. “We also haveexperiential learning opportunities. For example we have

excellent internships with local, national and eveninternational businesses and industry. Many of these haveresulted in career opportunities for our students.”

The school also participates in a state-wide projectmanagement competition and organizes the FUEL Studio.“The FUEL Studio is a student-run business inside of our JutilaCenter,” Manninen said. “It’s a great opportunity for ourstudents to practice the lessons they learn in the classroom.”


SUOMI COLLEGE OFARTS AND SCIENCES (SCAS)

Finlandia’s academic curriculum, with its emphasis ontraditional liberal arts and professional training,empowers students to develop skills for immediateemployment and/or graduate school. All of the SCASdegree programs stimulate curiosity, exercise criticalthinking, and develop communication skills. TheSuomi College of Arts and Sciences (SCAS) offereleven Bachelor of Arts (B.A.) degree programs:

• Biology • Communication• Criminal Justice• English • History• Liberal Studies• Liberal Studies: Art Therapy• Philosophy• Psychology• Social Sciences• Sociology

Finlandia also hosts two associate degree programs:

• Associate of General Studies (AGS) /English as aSecond Language (ESL)

• Associates in Criminal JusticeLEGACY NAMING GIFT: $1,000,000

Biology Lab (Wargelin Hall)LEGACY NAMING GIFT: $25,000

FINN HALLFinn Hall provides a living environment that assistsstudents in accomplishing their academic,vocational, and social goals. Our living communityis enhanced by professional and paraprofessionalstaff that are available to assist, mentor and advisestudents, enforce Student Code regulations, andpromote educational, social, recreational, andleadership development programs. The university'srequirements for on-campus residence are a part ofthe effort to ensure an optimum learning environmentfor students. Finn Hall houses 184 students.

LEGACY NAMING GIFT: $500,000

FINN HALL COMMONSLocated immediately to the right of the Finn Hallentrance, the Commons is a gathering place forstudy, meetings, and friendly conversation.

LEGACY NAMING GIFT: NAMED

FINN HALL STUDENT SENATE CONFERENCE ROOMLocated on the east end of the 1st floor, the StudentSenate room is the place for all student governancemeetings as well as many student clubs andorganizations.


FINN HALL REC ROOM & LOUNGEAlso located on the east wing of the 1st floor, thispopular recreation space includes a kitchen, pooltable, lounge furniture and big screen television.


Student LIFE––––––––––––––––––––––––––––––––––––––––––––MANNERHEIM REMODEL/REPURPOSEThe west wing of Mannerheim Hall is being repurposed backto its original purpose as a residence hall. This modernlyrefurbished living community will house up to 57 students. Thisarea will bear the title of (Name) Hall.


STUDENT LEARNING COMMONSAlong with the refurbishing of the Mannerheim building, whathas been known as Mannerheim Central will become amodern technology based learning commons. For amenitypurposes, it is proximal to the 5th & Main coffee shop inMannerheim.


STUDENTS SERVICES HOUSE The large white house between Old Main and Mannerheim wasobtained by the campus two years ago. It is being repurposedand refurbished to house Student Services personnel.


SERVANT LEADERSHIP HOUSE (FORMERLY KNOWN AS THE ROBINSON HOUSE)

The house just two to the west of Old Main houses 6 femalestudents in the Service Leadership program. It was refurbishedin the summer of 2014.


CHAPEL OF ST. MATTHEW – FELLOWSHIP HALLThe lower level of the chapel at the center of the main campus isa place of fellowship, meetings, meals, and also houses theFinlandia Food Pantry.


LILY I. JUTILA CENTERFinlandia University’s Lily I. Jutila Center, located at 200Michigan Street on the banks of Portage Lake less than a milefrom the main campus, was opened in 2005. Formerly ahospital, the renovated building now houses Finlandia'sInternational School of Art & Design (ISAD), several universityoffices including admissions and advancement, and a small-business incubator. ISAD students enjoy spacious, modernstudios and classrooms. The Jutila Center's small-businessincubator has more than 30 leasable spaces and otherresources for business.

Floors 5, 8, and 9 are currently available for purchase orlease for potential development as business suites, retailspace, apartments, or condominiums.

JUTILA 3RD FLOOR SOUTH WING – Houses University Relations, Human

Resources, ISAD Dean’s Office, Chapel-Auditorium, andvarious other offices

NORTH WING – Houses the TRIO program offices, FUELStudio, and various other offices

ATRIUM – the beautiful marble entrance with welcomingdesk, ample lounge seating, art nook, and grand piano.


JUTILA 6TH FLOOR SOUTH WING – Houses Financial Aid, Student Accounts,

Grants, and Advancement Offices

NORTH WING – Houses the Admissions Suite

CENTER SUITE – Houses University Marketing andCommunications


SUSTAINABLE KEWEENAW RESOURCE CENTER (SKRC)The SKRC is located on the ground level of the FinlandiaUniversity Jutila Center for Global Design & Business,Hancock, two doors down from the Kangas Café. The SKRChosts a number of exhibits spotlighting sustainable projectsand resources in the Keweenaw Peninsula, including anonline directory of locally available, sustainable productsand services.


–––––––––––––––––––––––––––––––––––––– Lily I. Jutila CENTER

AUDITORIUM Largest meeting room, serves a wide variety of venuesfrom Job Fairs to campus/community events.


FUEL STUDIOLocated in Suite 307 on the ground floor of the JutilaCenter campus, the Finlandia University ExperientialLearning (FUEL) studio is a student-run retail businessthat markets and sells products made by Finlandiastudents and alumni, and local businesses and artists.It is open to the public.


FITNESS CENTERFinlandia University boasts the newest and best fitness,strength, and conditioning facility in Michigan’s UpperPeninsula. Located in the renovated Paavo NurmiAthletic Center, the project included a new state-of-the-art 5,000-square-foot strength and fitness center,1,200-square-foot aerobic studio, student loungeand lab, revamped locker rooms including varsitylocker room space, and an overhauled sportsmedicine suite. The project included a full array ofnew equipment available to students, faculty, staffand the Copper Country community. Membershipsare also available to community members.


MEN’S AND WOMEN’S LOCKER ROOMSThe Men’s and Women’s locker rooms have solidred oak locker stalls, new carpeting, new whiteboard, video hook-up and TV monitor for gameand practices evaluations as well as new showers,other fixtures, and sauna.

LEGACY NAMING GIFT: $20,000/EACH

Paavo Nurmi CENTER ––––––––––––––––––––––––––––––––––––

THE FINLANDIA FUND: NAMED ANNUAL INSTITUTIONAL SCHOLARSHIPSThe Finlandia Fund provides an avenue for funding a myriadof programs, services, and other specific needs of students,faculty, and staff. You can establish a named scholarshipthrough the Finlandia Fund with a 3-year commitment of$10,000 annually (totaling $30,000) or a 5-year commitmentof $7,500 annually (totaling $47,500). These scholarships arecritical to the university and its students; they ensure theaffordability of Finlandia’s distinct private educationexperience. Most importantly, as 60% of Finlandia students arePell Grant qualifiers and 99% receive some financialassistance, the Finlandia Fund enables us to offer institutionalscholarships and financial aid packaging to reduce studentneed for private loans. PLAN 2021’s enrollment growthdepends heavily on keeping college accessible and affordableto many others who would not otherwise have such means.

INSTITUTIONAL SCHOLARSHIP NAMINGFOR A 3-YEAR COMMITMENT: $30,000

($10,000 ANNUALLY)

INSTITUTIONAL SCHOLARSHIP NAMINGFOR A 5-YEAR COMMITMENT: $47,500

($7,500 ANNUALLY)

Named Institutional SCHOLARSHIPS ––––––––––––––––––––––––

STUDY CENTERAligned with the NCAA Division III philosophy of student-athletes,Finlandia accommodates the unique daily schedules of student-athletes with dedicated study space adjacent to the locker roomswith a combination of study tables, desk-top computers and kioskswith wireless connectivity.


CARDIO WORKOUT STUDIOThe home of Zumba, Dance, Spin, Karate, and other classesoffered as campus & community opportunities.


DR. PHILIP R. JOHNSONPresident

Finlandia University601 Quincy StreetHancock, MI 49930

Office: 906-487-7201E-mail: [email protected]

For additional information or conversation regarding naming gifts interest, please contact:

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