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www.oregonfestivals.org Oregon Festivals & Events Association Conference Seaside Civic & Convention Center March 4-6, 2018 • Seaside, Oregon WOW! THE FACTOR THE Conference for Festivals & Events Thank You Sponsors 2018 Oregon Festival & Events Conference oregonfestivals.org WOW! THE FACTOR

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Page 1: Thank You Sponsors THE · 2018-02-28 · TCB TCB has become a well known name in the event industry. We have grown over the years to encompass a great deal of services for fairs,

www.oregonfestivals.org

Oregon Festivals & Events Association ConferenceSeaside Civic & Convention Center

March 4-6, 2018 • Seaside, Oregon

WOW!THE

FACTORTHE Conference for Festivals & Events

Thank You Sponsors

2018 Oregon Festival & Events Conference oregonfestivals.org

WOW!THE

FACTOR

Page 2: Thank You Sponsors THE · 2018-02-28 · TCB TCB has become a well known name in the event industry. We have grown over the years to encompass a great deal of services for fairs,

Seaside Civic & Convention Center

Room Name Square Footage Dimension Ceiling Theater Classroom Reception Rounds of 10 ExhibitsPacific & Necanicum 15,180 - - 1,200 640 1,000 800 100Pacific Room 10,500 105'x100' 18' 900 400 750 530 72Necanicum Room 4,680 65'x72' 12' 300 240 250 250 28Seamist 608 19'x32' 9' 40 32 40 30 -Stage 1,300 20'x65' 12' - - - - -Foyer 1,155 33' x 35' 15' - - - - -Hallway 2,052 108' x 19' 8' - - - - -

Main Level

Upper Level

WOW!THE

FACTOR2018 Oregon Festival & Events Conference

TCBTCB has become a well known name in the event industry. We have grown over the years to encompass a great deal of services for fairs, festivals and special event we work with. TCB’s event services spread way beyond security to include total event staffing, parking, guest services, ticket sellers & takers, ushers, alcohol monitors and more. We are vast in service, knowledge and experience. TCB’s service standard, “Partners in Excellence” says it all. We are partners providing for an excellent guest experience at your venue.

Mike [email protected]

TECH AUDIO Started in 1986 to provide high quality sound equipment and great service at an affordable price. Since then we have added a mobile stage, build on site staging, lighting, canopy roofs, truss roof, backline instruments, video projection and our newly famous information/charging stations. I think one of the musicians we worked with several times last summer said it best. “It’s known around the musical community that if you show up to the gig and see red shirts (our uniform) that everything is going to be great!” In the last year we have run sound for over 500 acts from Central Washington to Southern Oregon and Eastern Oregon to the Oregon Coast. The last 30+ years have been a great experience and we still stay with our original promise of High Quality, Great Service at an Affordable Price. Let us show you how we can help make your event a success!

Randy [email protected]

Western Display Fireworks“A tradition of Excellence”. Western display is a fourth generation family owned business offering the finest in pyrotechnic productions. With over 60 years of experience, we are the oldest and largest aerial display company in the Northwest and are honored to be part of hundreds of celebrations annually. We custom design each display to fit our customer’s budget, event and venue. We welcome the opportunity to be part of your celebration and share our commitment to exceptional customer service.

Heather Gobet 503-656-1999 [email protected]

Xtreme GraphicsXtreme Grafx has over 110 years of combined experience in marketing and graphic design and has served customers all over the Pacific Northwest. We strive to bring the newest, most innovative marketing and advertising ideas to our client base by offering a wide range of services that can suit any company and any budget. Ninety-eight percent of our production is performed in-house, thereby offering you more savings and keeping our business local. At Xtreme Grafx, we have solutions for every kind of marketing. We specialize in signs, banners, wraps, design work, trade show displays, and apparel. We are proud to house one of the largest printers in the area. With it, we are able to print banners up to 8 feet tall and any length. We can also print on any substrate up to 6 inches thick. Stop on by to find out what we can print for you!

Chrystal [email protected]

oregonfestivals.org

Trade Show Vendors

SPONSORSPONSOR

Notes

Page 3: Thank You Sponsors THE · 2018-02-28 · TCB TCB has become a well known name in the event industry. We have grown over the years to encompass a great deal of services for fairs,

Dragon Theater Puppets and PrincessesWe are a family entertainment company providing puppet shows, live costumed characters, face painting, animal balloos, crafts, games and event management.

Jason Ropp503-312-5979

Honey Bucket We are the premier provider of portable rest rooms and sanitation in the Northwest and are committed to the quality of our products and services.

Terry Nelson 503-849-6854 [email protected]

Kathy Boyd and Phoenix Rising Family friendly, outstandingly entertaining, award winning roots bluegrass. Appealing to all ages, you will be pleased you brought this group to your event! We showcase on Tuesday!

Kathleen Boyd 503-936-8480 [email protected]

JD Fulwiler & Co.Specializing in insurance and risk management for the festival and event industry. We customize packages to include general liability, participant liability, property, worker’s comp and directors and officer’s liability, volunteer accident medical. Ask about contingency coverage’s such as rain insurance too. Service is our strength.

Brigitt Whitescarver [email protected]

Financial FuturesFinancial Futures Inc. was founded in 1997 and focuses on personal risk management products including Legal Shield and Identity Theft avoidance and protection for our clients. We offer products for both group and individuals.

Ronn Passmore [email protected]

NW Total ATMNW Total ATM is a full-service ATM company with over 17 years of experience managing hundreds of fixed locations and mobile events ranging from 1 ATM to over 16 ATM’s. Offering the 24/7 onsite technical support, it’s our job to make sure your event runs smoothly and successfully.

Daniel McCalib [email protected]

Pamplin Media Group Pamplin Media Group is a Portland based publishing company consisting of 17 Community Newspapers, the Portland Tribune, KPAM radio station and various other publications. The Contract Publishing Department partners with the OFEA to produce the annual Oregon Events Calendar.

Micaela Kinish 503-546-9886 [email protected]

Ride Hard Entertainment, LLCLonghorns, Mutton Bustin and an all new mechanical bull to bring some Wow to your Fair or Festival this year! Our Legendary Longhorns bring a sense of Nostalgia, of Days Gone by while adding a twist of excitement as these gentle giants come to your event. Just like bull riding! Except...Kids under 55 lbs. ride sheep out of a bucking chute. They never forget the experience. A Mechanical Bull brings a whole new love of fun and excitement minus the risks of a live bull for your events.

Frank [email protected]

Ron Whiting/Whiting’s FoodsWhiting’s Foods is a 65 year old family run concession company based in Santa Cruz, California. Its principals are vested in many Fair and Festival organizations including a Board positions on the International Association of Amusement Parks and Attractions. We operate multiple locations at the Santa Cruz Beach Boardwalk, concessions for the G-League Warriors, and at many Fairs and Festivals throughout California and the Northwest. Whiting’s Foods is the sole provider of Dippin Dot Ice Cream in Oregon and Washington and we partner with several non-profit organizations and independent associates who vend Dippin Dots at events of all kinds. Whiting’s Foods is seeking well qualified individuals who would like to incorporate Dippin Dot Ice Cream into their independent business model.

Ron [email protected]

SaffireSaffire empowers clients with beautiful, unique and engaging websites that are easy to manage, with integrated SaffireTix ticketing and unlimited help when you need it.

Travis [email protected]

Showtyme Productions Showtyme Productions is an Entertainment Booking and Talent Management Agency for local, Regional, and National Acts. Also we are Event Producers. Home of CountryStock Music Festival in Rainier Oregon Sept 6 & 7th, 2014.

David Mack 503-501-6418 [email protected]

WOW!THE

FACTOR2018 Oregon Festival & Events Conference

Trade Show Vendors

SPONSOR

SPONSOR

SPONSOR

Schedule

8am Registration Opens Lobby

10am - Noon Pre-Conference Workshop:Putting Together A Successful Event Team Kelvan Tan Riverview AB

Break & Lunch On Your Own

THE Conference 2018 Begins!

1-1:30pm Welcome, Housekeeping, Sponsor Thanks, Introductions Scott Ingalls Pacific Room

1:30-2:30pm Opening Keynote:Creating Society’s Memories

Kelven TanSponsored by Western Display Fireworks

Pacific Room

2:40-3pm Minute to Win It Fun and Ice Breaker Sponsored by Saffire Pacific Room

3-3:15pm Break Lobby

3:15-4:30pm

That’s Edutainment: Incorporating learning as an entertainment value

Valuing Your Sponsorable Assets

Lighting Logistics: What do you need to ask?

Guy DiTorrice

Dan Kinney

Greg Eggen

Seaside AB

Riverview AB

Riverview C

4:30-5:30pm Hotel Check-In Lobby Open

5:30-7pm Dinner ON THE TOWNCheck In at Lobby no later than 6pm for Dining Vouchers

7-10pm Back to the Future — Hospitality & Entertainment Showcases(Wear your favorite past or future garb)

Sponsored by Funtastic Shows Necanicum

Sunday, March 4Time Session Title Presenter Location

oregonfestivals.org

8am Registration Opens Lobby

8:30-8:50am Annual OFEA Meeting/ Celebrating Success! Pastry Bar Breakfast Terry Nelson, President Pacific Room

9-10:15am

Event Basics: Soup to Nuts

Beer!: Learn logistics from a pro

RFID Ticketing: The latest trends in maximizing sales

Scott IngallsSponsored by Allstar Tent

Preston Weesner

Justin Moffat

Seaside AB

Riverview AB

Riverview C

10:15-10:30am Break Lobby

Monday, March 5Time Session Title Presenter Location

PRIZES

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WOW!THE

FACTOR2018 Oregon Festival & Events Conference

Schedule

10:30-11:45am

Maneuvering the Media

Success with Volunteers AND Customer Service

Surveying Attendees at Events

Heather Warthen

Carole Lail

Jeff Dense

Seaside AB

Riverview AB

Riverview C

11:45am Supplier Luncheon with Entertainment Pacific Room

12:45-2pm Game and Trade Show Sponsored by Afton Tickets Pacific Room

2-3:15pm

Stretch Your Dollars

Video Makes a Marketing Star

Programming for the Win

Heather Warthen

Amy Pelzl

Jill Ingalls

Seaside AB

Riverview AB

Riverview C

3:25-4:40pm

Maximize Your Revenue: Using online e-commerce & ticketing

It’s the Law!: Get your legal questions answered

Insurance: Why take the risk?

Amy Pelzl

Jessica Hensen

Brigitt Whitescarver

Seaside AB

Riverview AB

Riverview C

4:40-5pm Break Lobby

5-6:15pm Festivalpalooza: Reception & Silent Auction Lobby

6:15-7:40pm Ovation! Awards Dinner & Celebration Sponsored by Celtic Security Pacific Room

7:40-10pm Frat Party — Hospitality & Entertainment Showcases(Wear your best Toga or Lettermans Jacket) Sponsored by Honey Bucket Necanicum

Monday, March 5 (continued)Time Session Title Presenter Location

8am Registration Opens Lobby

8-8:30am Pastry Bar and Coffee

8:30-9:45am Six in Sixty Kelsey Balensifer, Moderator Necanicum

9:45-10:15am Break and Hotel Check-Out Lobby

10:15-11:30am

Success Working with Suppliers AND Vendors

What Sponsors Want

Security - Moderated round table discussion

Terry Nelson, Steven Bledsoe

Panel

Moderator

Seaside AB

Riverview AB

Riverview C

11:40am-12:15pm Grand Finale: Takin’ it to the streets!Apply what you’ve learned and WIN THE BIG PRIZE! Necanicum

Tuesday, March 6Time Session Title Presenter Location

PRIZES

Afton TicketsAfton Tickets is a division of Afton booking which started back in 2003. We’ve worked with festivals, fairs, concerts, comedy clubs, and dining venues. Over the years we have experimented with many different ticketing companies but none could offer all we needed. So we built our own. The system that resulted was an all encompassing complete system.

We not only built a platform that would work for us now, but one we could modify for the future and one that offers what others can’t or don’t or simply choose not to. We strive to not only provide the essentials, but more, at a reasonable cost. We allow our clients to set their own fees and the ability to hide the fees in the price so that the price advertised is the price paid. Every ticket has space for additional advertising. Afton is your key to improved fan experiences and simplified solutions for event organizers.

Jake Schmitt 503-612-0074 [email protected]

BPT Portable Toilets TPI has been in business in Washington for about 20 years and expanded into Oregon this year. Better portable toilets, better than average portable toilets. Ours are larger, can be lit and have sinks inside. We have women’s only units with sinks, mirrors and decoration as well as 5 station men’s only units and trailered units (tow and go’s) to take into the field or in advance of your event. Hand washing stations too. We’ll help you plan your event needs and provide a better portable toilet experience for your guests.

Brad Wilson 541-929-2334 [email protected]

Cascade Sound & Stage LightingCascade Sound and & Stage Lighting has been serving the Pacific Northwest for over 40 years. We are at an excellent centralized location with our head offices in Salem Oregon. We serve communities and companies throughout Oregon and Washington, providing the very latest and highest quality, state of the art sound, staging, lighting and AV equipment. Cascade Sound can and will meet your every pro audio & lighting need, and surpass your expectations!

Niel Hawkins 503-348-5092 [email protected]

Celtic Protective Services Celtic Protective Services, your total security solution. Celtic specializes in providing security for Alcohol Serving Establishments (Bars/Nightclubs) and Mass Gatherings / Events of all size. We pride our self on the level of service we provide and having only the highest quality security personnel available.

Ron Reibel 541-224-6412 [email protected]

Communications NWMake your event run smoothly with clear communication! We have everything you need to set up, implement and maintain a temporary or long-term communications system, from rental equipment, system installation and instruction.

Rhonda [email protected]

oregonfestivals.org

Trade Show Vendors

SPONSOR

SPONSOR

SPONSOR

Notes

PRIZES

Page 5: Thank You Sponsors THE · 2018-02-28 · TCB TCB has become a well known name in the event industry. We have grown over the years to encompass a great deal of services for fairs,

Flexor T band If you’re looking for a high-energy country act that will rock you Vegas style, Flexor T is your band! These accomplished musicians and professional dancers came together to form one of the most exciting country/rock show bands in the Pacific Northwest. From old school country to modern country, classic rock, R&B and beyond – Flexor T is sure to entertain your audience with an energetic, rockin’ Vegas style show!

Brian Pelky(360) 771-4967 [email protected]

Seymour Baker BandLong on talent and experience, The Seymour Baker Band is one of the hardest working bands in Oregon. Their organic sound combines a blend of upbeat instrumental interplay & silky smooth vocals, engaging in song and dance with the audiences throughout Pacific Northwest. You’ll enjoy a wide variety of Folk, R&B, Rock and Country from the last 40+ years along with their own catchy originals. While comfortable in cruise control, the band weaves an intimate ambiance of fine music but can easily accelerate into the fast lane and turn it up so you can dance all night.

Brenda BennettEarly Winds Music, Inc.503-701-2884 [email protected]

Jessie Rae Alive with rough edges and magical moments, Jessie Rae mixes honest lyrics, smooth harmonies, and a bluesy beat, infusing the indie music scene with a fresh sound. With roots in folk, blues, funk and pop it is no wonder Jessie Rae’s sound has been described as “roots pop with a blues edge” and “cool funky folk.”

Joan [email protected]

Texas TributeZZ Top Tribute BandTexas Tribute brings to life Texas boogie band ZZ Top! It’s a complete 90-100 minute show featuring the “Fuzzy” guitars, the beards, and the music of ZZ Top! High energy, 19 song show.

Bruce [email protected]

WOW!THE

FACTOR2018 Oregon Festival & Events Conference

ShowcasesBEER!Preston WeesnerMonday • 9-10:15amLearn all about beer logistics from the pro. Jockey boxes, draft trailers to cups and taps – How to successfully make beer pour in the middle of a field, or at your event!

Event Basics: Soup to NutsScott IngallsMonday • 9-10:15amNewbie or Seasoned this session will help you be sure the basics are covered, and help you brainstorm all the reasons why, who, what, where and when in event planning. Learn from this seasoned pro all the little details that can quickly add up to catastrophic if not addressed. Tricks for budget saving and bartering to get you started on the right path to success. Event 101 made easy.

Insurance: Why take the risk?Brigitt WhitescarverMonday • 3:25-4:40pmLearn how to minimize your risks while maximizing the fun of your events. Get the latest information on industry hot topics. This session will look at everything from alcohol policies to drones and help you identify the types of coverage you need. Discover what makes agents run from your event in fear. Determine the risks and how to reduce your insurance costs.

It’s the Law! Jessica HensonMonday • 3:25-4:40pmADA and service animals? Required release for photos? Protesters? If you could ask an attorney just one question pertaining to the festival and event industry in our state, what would you ask? OFEA Did just that in a recent survey and now City of Albany, Deputy City Attorney, Jessica Henson, will present on YOUR top 3 most burning and critical issues or questions from that survey.

oregonfestivals.org

Session Descriptions

Notes

Creating Society’s MemoriesKelven TanSunday • 1:30-2:30pm

As professional festivals and events producers, we make it our own to be part of society’s celebrations. Be it in trade, trends or lifestyles, every festival and event put together requires a complex, interconnected yet simply focused objective of creating memories worth repeating.

Keynote Address

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Lighting LogisticsGreg EggenSunday • 3:15-4:30pmWe will help shed some light on asking the right questions when it comes to knowing what temporary power you may need for events.

Maneuvering the MediaHeather WarthenMonday • 10:30-11:45amFrom digital and print to radio and TV, this session will offer all you need to know on how to get your event the publicity it needs to make it a success. Join a veteran-editor-turned-event-planner who will discuss ways to work with each form of media, as well as tips and tricks from firsthand experience to marketing events and expos. Learn what other events have done to build their publicity and learn best practices on how you can use that for your own events.

Maximize Your Revenue:Using online e-commerce & ticketingAmy PelzelMonday • 3:25-4:40pmAre you getting the most bang out of your digital buck? When you do sell online, you can also learn how to maximize your revenue per sale! Join us as we cover the ins and outs of increasing the value of your online presence based on our 15+ years’ experience selling online.

Programming for the WinJill IngallsMonday • 2-3:15pmDo you ever feel like your event is made up of so many pieces that may or may not fit together? Do you have rock music planned for a kids day? Does your committee sometimes jump at any opportunity to bring in an attraction or special feature just because it’s a GREAT opportunity? Do you plan your event, in hopes that you can simply renew the same entertainment, grounds acts and attractions to preserve the tradition? Is your best friend’s cousin’s daughter on the stage because she is your best friend’s cousin’s daughter – or does she really have talent?

Jill will help you walk through planning your event with programming that compliments your goals and missions. Learn to seek and plan to enhance your audience experience, maximize your publicity and streamline your message to your attendees.

RFID Ticketing: The latest trends in maximizing salesJustin MoffatMonday • 9-10:15amRFID Ticketing can help elevate your event by eliminating the need for physical tickets, cash, and credit cards with an RFID wristband or lanyard and managing access and payments using a software platform. It’s the world’s most advanced and secure cashless payment solution and delivers a heightened guest experience of extreme convenience and fast transactions with a digital wallet. Event organizers gain complete control and transparency with real-time data reporting and actionable insight.

WOW!THE

FACTOR2018 Oregon Festival & Events Conference

Session Descriptions

Notes

Bigfoot MojoAfter playing together for 3 years as “Josiah and Belinda”, upright bassist Belinda Underwood and national mandolin champion Josiah Payne adopted the mascot of the Northwest when they became Bigfoot Mojo. Songwriters and multi-instrumentalists, they continue to mesmerize audiences with their foot stompin’ Bluegrass and Vintage Swing, with impeccable vocal harmonies and fast solos.

Belinda [email protected]  

5 Guys Named Moe With lyrics like “who’s the greatest band around?” and “who makes the cats jump up and down?” 5 Guys Named Moe was originally named after the 1943 hit song by Louis Jordan and started out as a 5-piece in 1984 in Corvallis, Oregon. Now in their 34th

year of existence the band has grown into one of America’s top show bands—a slamming’ 12-piece band that is as much fun to watch as it is to listen and dance to! Performing the hits from some of the greatest eras in pop music, 5 Guys Named Moe is patterned after the larger, visually creative bands of the 1960’s which used horn sections and back-up vocalists. The

resulting full sound—combined with a variety of dynamic lead vocalists and their unique visual energy—sets 5 Guys Named Moe apart from other dance bands and can best be described as the “ULTIMATE Dance and Show Band”!

John Granger [email protected]

¡Chiringa!“Latin dance rock” ¡Chiringa! is a Latin dance party band based in Bend, Oregon that plays “rockified” tropical dance covers as well as funk-rock infused original Latin music. With a smokin’ rhythm section and strong female lead vocals, this 5-piece band fills the room with passion, joy, and irresistible dance rhythms. People of all ages and backgrounds can’t help but get down together at these high-energy

and engaging shows, complete with fun and interactive musical moments. The band’s debut album, “Familia,” was released in the summer of 2017, stretching the reach of their music and putting the band on the map as one of hottest new Latin bands in the Pacific Northwest.

Shireen [email protected]

oregonfestivals.org

Showcases

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WOW!THE

FACTOR2018 Oregon Festival & Events Conference

SpeakersPreston WeesnerWorking with and for beer for over 20 years, from brewing to pouring, events and logistics, promotions and sales, to tasting and blending. Working at beer festivals started as a hobby which has not gotten out of hand! Preston currently serves as the general manager of the Holiday Ale Fest in Portland, provides services, support and consulting to the Spring Beer and Wine Fest, Oregon Garden Brewfest, Oregon Brewers Guild, Cheers to Belgians and Fresh Hop Fest. He curates and manages the craft beer gardens at the Bite of Oregon, consults with breweries on barrel aging, blending and sour beers and collaborates, brew and blends with about 20 breweries a year for various events. Demand for his services are mostly Oregon, but he loves to fly so also serves in California, Washington, Colorado, Atlanta and New York. “gotta love flying because it’s so much fun…right?”

Brigitt WhitescarverBridgitt is the Director of the Special Events Division of JD Fulwiler. Although Brigitt’s professional career has been spent solely in the insurance industry, she has spent the last decade focusing on special events and entertainment risks.

Joining Gales Creek Insurance in 2005, Brigitt was quickly drawn to the fast-paced world of entertainment risks and special event insurance. After merging with a local family owned agency in 2011, JD Fulwiler & Co Insurance, she now directs their Special Events and Entertainment Risks Division. Brigitt has a keen interest in ongoing insurance education and her agency works closely with specialty insurers that understand the uniqueness of what we do.

Notes

LIKE, SHARE, TWEET, SNAP

oregonfestivals.org

Session DescriptionsSecurity Round TableModerated round table discussionTuesday • 10:15-11:30amThe Oregon Festivals & Events Associations wants to hear your thoughts and concerns about safety and security at your events. This moderated round table discussion will give attendees the opportunity to express unanswered questions about planning for crisis situations. The OFEA will then take the findings from this group and work with industry experts to develop a more in depth presentation for the near future.

Six in SixtyKelsey Balensifer, ModeratorTuesday • 8:30-9:45amThis showcase of innovative, successful, festival and event ideas is presented in a fast-paced, attention-getting format. It’s an exercise in short, sweet, efficient, high-energy communication for the speakers, while you walk away with some fabulous ideas to try out in your own community! Leave with innovative, successful, outside-the-box tools and all the details. We’ve brought in some of the best to show you how it’s done.

Stretch Your DollarsHeather WarthenMonday • 2-3:15pmProfitability is often an event’s measure of success, but what do you do to cut cost? Where do you splurge in your budget and where do you curb your spending? How do you decide? 22nd Century Media Chief Events Officer Heather Warthen will discuss ways to save, but still put on a successful event.

Success Working with Suppliers AND VendorsSteven Bledsoe and Terry NelsonTuesday • 10:15-11:30amWhat do they need so YOU can be more successful. You’ll learn working with vendors from both perspectives – the vendor and event planner. But even more you’ll learn that vendors and suppliers may have amazing ideas and experience on how to make your event better.

Success with Volunteers AND Customer ServiceCarole LailMonday • 10:30-11:45amCarole’s practical advice for not only finding, but also keeping, great volunteers will resonate with anyone in this industry. She believes the success of the volunteer team has a direct effect on attendees’ enjoyment of your event. Her philosophy is, “If the volunteers aren’t happy, ain’t no one happy,” and she has developed many tactics to ensure her volunteers work hard, have a great time, and return for the next event ready to go.

Surveying Attendees at Events: Asking the right and wrong questionsJeff DenseMonday • 10:30-11:45amThis interactive session builds on lessons learned from conducting surveys as craft beer festivals to aid attendees at forum voting, conducting and applying survey data and small group work for customized survey questions. Festivals & Events can benefit greatly from the surprises that survey finding can offer. Learn the ins and outs of best practices.

That’s Edutainment: Incorporating learning as an entertainment valueGuy DiTorriceSunday • 3:15-4:30pmThis engaging presentation will address how to provide life-long learning experiences without boring the audience to death. Join Guy DiTorrice as he discusses innovative ways to leverage STEM*-related events using: Hands-on activities, Multi-media presentations, and Educational displays. With 20 years of ‘edutaining’ experience, The “Oregon Fossil Guy” will share his tricks-of-the-trade and age-appropriate approaches so that even the most complex information is delivered in an enjoyable way.

*STEM: Science, Technology, Engineering, Math

Valuing Your Sponsorable AssetsDan KinneySunday • 3:15-4:30pmFollowers, visitors, likes, stories and more! What does it all mean and how do I package it to bring value to my sponsors? In this session, Dan Kinney from Full Bloom Digital will educate the audience on how to measure their social reach and website visitors to package as a sponsorable asset to drive event revenue, all while giving sponsors the largest impact for their dollar!

Video Makes a Marketing StarAmy PelzelMonday • 2-3:15pmAs video continues to flourish in digital marketing, it is important to know how and when to implement it into your marketing plans. In this session, we’ll demystify the challenge of adding video to your marketing efforts, and show you the tools you’ll need to get started, as well as how to develop compelling content. Learn how using video in your social media efforts can drive revenue and make you a marketing star!

What Sponsors WantPanelTuesday • 10:15-11:30amCorporations will spend $17 billion this year on sponsorships. How can you do what you love and find a company willing to help foot the bill? What do sponsors want? When do they want it? Customization is critical! Discover what assets are vital to sponsors and what are passé. Hear from a panel of serial sponsors what is important to them and how you can replicate success!

#OFEA18

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Justin MoffatJustin is the Head of Festivals at Intellitix; the global leader in RFID solutions. After 11 years in the beer industry he joined Intellitix to build a division dedicated to helping food, wine and beer festivals evolve with technology and cashless payments. Now, the head of all live events, his focus is on creating seamless patron experiences, securing event grounds and improving event insights for festival owners across the globe. When he’s not doing walk-throughs of event sites or brainstorming new solutions; he can be found chasing culinary and craft beer experiences and enjoying time with his wife Ashley and baby daughter Audrina.

Terry NelsonTerry Nelson has a background in management and has been involved in strategic planning and setting the course for businesses to move forward. He currently is the Special Event Coordinator for Honey Bucket Portable Restrooms and is P.S.A.I. certified. He works with events large and small to assure their needs are met and shares his event expertise whenever possible. Terry currently serves as the president of the Oregon Festivals & Events Association and has headed up the Membership Committee and the Supplier committee, – which is responsible for OFEA Supplier Code of Ethics and generating Scholarships for various OFEA educational opportunities.

Amy PelzelAmy is a 33 year sales and marketing veteran of the ticketing industry who is passionate about customer service. She enjoys keeping up with the latest marketing trends through her active involvement and networking with many Industry insiders and organizations. Amy has spent her career by helping events sell more tickets through increased marketing efforts and by streamlining and improving ticketing operations in various vertical markets including Arenas, Performing Arts, Professional and College Sports Teams, Fairs and Large Festivals. One of her favorite quotes is “Any day on a golf cart at an event is a very good day indeed.”

Heather WarthenHeather Warthen was the first employee for 22nd Century Media when the company began in 2005. She oversaw all the award-winning content creation for the company, as 22nd Century Media grew from 10,000 homes in its first publication to its nearly 175,000 homes today. For eight years, Warthen served in various editorial roles and is currently Chief Operating Officer and Chief Events Officer. She is in charge of planning, coordinating and executing more than a dozen community events and expos for 22nd Century Media. She has presented on events and publicity at several conventions and meetings throughout the country including the Kansas Press Association Convention, The Special Event, the Florida Festival & Events Association Convention & Trade Show, Meeting Professionals International - Chicago Area Chapter and the Michigan Festival & Events Association Convention & Trade Show.

Kelven TanKelven Tan has over 28 years’ experience in entertainment and events marketing, and is a much sought after public speaker on the global festival circuit. He has presented in Shangai, London, Christchurch NZ, Hong Kong, The US, Malaysia and Seoul.

His career began in 1988 with the first “Singapore Show” drawing 20,000 attendees and continues today with roles in many successful and ongoing events, some attracting millions of viewers. He served on the board of the International Association of Amusement Parks and in 2001 was awarded with the Meritorious Service award in recognition of his service to the Association. He served 2 terms on the board of the International Festivals & Events Association and has produced two Grand Pinnacle Award winning events.

Along with his service to the festival industry, he is personally responsible for creating many dynamic festivals and events. From 2002-04 he co-produced the “The Nation’s Countdown,” an annual beach party in Sentosa which continues to be Singapore’s signature New Year’s Eve event. He also created the world’s first Balloon Hat Festival in 2004. This event brought together 27 school bands and held the Guinness Book of Records for four consecutive years for “Most People twisting and wearing Balloon Hats at one time.”

His talents were used to increase the number of runners in the Singapore Marathon from 37,000 to 60,000 in just three years. He was also responsible for reshaping and revitalizing the Canadian Shambhala Music festival by creating four new revenue streams.

Beyond being a world-renowned thought-leader in the festival industry, in 2013 he created a new plan for the

18-year old Festival Du Bois in his own hometown. In his own words, he

has spent his entire career in pursuit of the simplest, yet most meaningful of tasks, bringing a smile to someone’s face.

Steven BledsoeSteven Bledsoe has 25+ years in the Special Event Industry. Steven is the Waterfront Event Manager for The Portland Rose Festival, the Official Festival for the City of Portland. Steven’s main area of focus is the production of CityFair, Portland’s longest running Waterfront Park event. Prior to Rose Festival, Steven was with the Oregon State Fair in Salem. Steven’s experiences also include ten years with FASTIXX/ TicketWest where he gained his large scale event experiences with Oregon Country Fair, Grateful Dead, Dave Matthews Band, Jimmy Buffett, and Pavoritti.

Jeff DenseJeff Dense is Professor of Political Science and Craft Beer Studies at Eastern Oregon university. His research focuses on the political economy of the craft beer industry. Professor Dense has conducted economic impact studies of the Oregon Brewers Festival, Craft Brewers Conference and the Great American Beer Festival. His current research project focuses on the effects of Brexit on the craft beer industry.

Guy DiTorrice (“Oregon Fossil Guy”)DiTorrice is long-time member of the Association of Applied Paleontological Sciences, active with the Alliance of Natural Resource Outreach & Service Programs and Oregon Festivals & Events Association member. ‘Oregon Fossil Guy’ has been featured in local, regional and national news media.

With 20 years’ experience, Guy DiTorrice is at your service as “Oregon Fossil Guy”, providing ‘edutaining’ multi-media presentation programs, hands-on displays and youth activities featuring Oregon fossils, rocks and minerals. Clients include country fairs, community festivals, Oregon State Parks and schools. With the popularity of STEM learning in schools – Guy will help you learn to put “edutainment” to work for you and YOUR bottom line!

Greg EggenGreg has been with Hollywood Lights and the events industry for over twenty years. He has held numerous positions at Hollywood Lights from managing the rental and production departments, to working in the sales department. Currently, Greg is the lead lighting designer in the events department, coordinating the design elements for events such as: auction fundraisers, corportate meetings, theatrical performances, and music festivals.

Jessica HensonJessica Henson is part of the City of Albany’s legal team. Her primary focuses are municipal court prosecution, code enforcement and advising city departments on a broad spectrum of law-related topics. She earned her J.D. from Southern Illinois University and is admitted to the bars of Oregon and Illinois.

Jill Ingalls“Found under a flat rock in a rainstorm” Jill’s early childhood consisted of dreaming up backyard neighborhood carnivals and getting ribbon sponsors for her local riding club horseshows. Thankfully she had supportive parents with a grand sense of humor. She has worked for local government, and non-profit sector as well as private industry. Her experience ranges from hospitality and tourism, economic development, event production and planning and marketing. After 10 years with the Linn County Fair, she made the leap to self employment with her husband Scott. Together they own Ingalls & Associates and contract for services to many organizations and events. She is the contracted Executive Director for Oregon Festivals & Events Association, and the Fair Event Manager for the Marion County Fair.

Scott IngallsScott is a transplant from Montana, for the last 28 years he has owned an advertising and promotions firm that provides marketing, media management, event consulting, production and sponsor acquisition to a variety of events and fairs. Scott has also spoken on these topics to organizations throughout the Western United States and Canada. His company produces several events each year including the largest Agriculture Expo in the Pacific Northwest and First Taste Oregon. Scott Ingalls passion for the industry shines through in his ongoing commitment to give back to the Oregon Festivals & Events Association, chairing several committees and working as this conference’s Emcee.

Dan KinneyDan is the creative juice fueling Full Bloom Digital in Canby, Oregon. Full Bloom is a digital marketing and branding agency specializing in social media management, web design and graphic design. Dan brings his passion for the creative to every project and speaking engagement he is involved in. His workshops are described as energetic, passionate and encouraging. Dan will help you look at your digital marketing as an asset – and identify value for sponsors.

Carole LailCarole Lail is an event professional with experience in non-profit governance, project management, and all things volunteer. She’s been a volunteer all her life, and recognized the value of great volunteers while serving in the US Air Force (a LONG time ago!). Since then, she has been a member of the festivals & events industry in California and Washington State, specializing in all aspects of volunteer recruitment and management. She joined the Tacoma Events Commission, which produces Tacoma’s annual 4th of July festival, Freedom Fair, in 1993, and worked her way up in the organization, becoming the chair in 2007. Along the way, she was the Volunteer Coordinator not only for Freedom Fair and three other local festivals, but also the 2005 Tacoma Tall Ships Festival, for which she recruited, trained, and managed more than 3.000 volunteers.

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FACTOR2018 Oregon Festival & Events Conference oregonfestivals.org

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