the 6 principles of a successful (blog) business - jim yih
TRANSCRIPT
Marketing Sales Service
AdministrationIf you can systemize the processes
within each of these areas,you are bound to have a successful business!
A Basic Structure of a Business
Planning / Direction / Leadership
Planning / Direction / Leadership
Every road takes you somewhere but is that somewhere
where you want to go?
What do you stand for? What’s your purpose?
What’s your vision? 1 yr, 3yr, 5 yr
If you believe that financial planning and retirement planning is important to financial success, why would it
be any different for business planning?
Think small and you will
get small results
Planning
Direction
Leadership
Think BIG and you MIGHT
get BIG results
Results of Collaboration
WealthWebGurus.com$400 per month in Adsense
RetireHappyBlog.ca$1000 per month in Adsense$1000 per month view ads
$1000 per month other
1. I give up 50% or I take 50% of a much bigger share
2. Tom takes care of the technical expertise I would have to pay for as an expense
3. Tom is vested in making money as a business partner
4. GREAT COLLABORATION
Late 2010, I approached Tom Drake for help
Launched RetireHappyBlog.ca in Feb 2011
Marketing Sales Service
Administration
Planning / Direction / Leadership“There’s no point in being in business if nobody knows you’re there.”
Chris Tidd, Odlum Brown
“If you have a great idea, why not share it with as many people as you
can?”
Marketing
Economics of Business
Where Does REVENUE come
from?Adsense
Advertising
Text links
Product sales
Affiliate
Manage EXPENSES
Expense or investment?
Fixed or variable?
REVENUE – EXPENSES = PROFIT
“Work hard. Hard work is the best investment a man can make.”
- Charles Schwab (1862 - 1939)
“The only place that success comes before work is in the dictionary.”
- Mark Mobious
Working Smarter is important too!
The power of
delegation
Intentional
Congruence
Systemization
Your business is worth more
if it’s not dependent on
you being there
Think about the 80/20 rule!“There are a half a dozen things that will make
80% of the difference in anything we do”- Jim Rohn
Develop a Focused Action Plan
“Successful people focus on being
GREAT at a few ideas and do those
few things day in and day out.”
“Take the 3 to 5 most important issues to your business and work on it!”
Make an Action List
90 day to do list
• Finish 10 things eBook
• Hire Staff Writers
• Investing Book
1 year project list
• Online Store
• Affiliate Program
• Courses, not books
Visionary Ideas List
• SEO all old articles
• Best of Series