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the account planner's ten commandments

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Thursday, March 28, 2013

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Page 1: The Account Planner's Ten Commandments

Thursday, March 28, 2013

Page 2: The Account Planner's Ten Commandments

This began as a scatter-brained idea I had at 2:00 am as I was lying awake in bed thinking about how much I hate that the movie The Ten Commandments is

three hours long. After writing my own Commandments for Account Planning, I found quotes from leaders in the Advertising Industry that supported my commandments

Thursday, March 28, 2013

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Thursday, March 28, 2013

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