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The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

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Page 1: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

The Accredited Platinum Real Estate Professional

Your Credentials to Automatic Prime Relevance

In Your Market Place($24,000.00 value)

Page 2: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Positioning Yourself for Maximum Success

• A Definition of Positioning is controlling how your customers think and feel about your business in comparison to others competing for their attention.

• Titles matter

• The more effectively you position your business, the less price matters!!

Page 3: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

The cover to the book…

• We are taught that you cant judge a book by it’s cover, but we cant help but judge a book by its cover.

• You will be judged that way too.

• BUT – be careful of image of substance!

Page 4: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Image of Substance..

• Expert positioning is all about self appointment, self promotion and self aggrandizement.

• As a Platinum Member you are being given Credentials that tell a story – the APREP.

• How you tell the story will determine whether your market place accepts you as the premiere authority on Selling Real Estate or a Blow Hard!

Page 5: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

What do Platinum Members Possess?

• Learned Establish Marketing Skills• Learned Marketing Prowess• Better Negotiators• Higher level of market knowledge• Homes Sell Faster• Homes Sell for More Money• Homes Sell with less IN-Convenience to Sellers• Higher Success Rate of Completed Sales

Page 6: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)
Page 7: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Track record is no guarantee of future

performance…

Track record is no guarantee of future

performance……but what else can you go

by?…but what else can you go

by?

Track Record Track Record

Page 8: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Track Record Track Record National and International

CredentialsNational and International

Credentials Number 1 Sales Team at The Board of Realtors

Nationally ranked among the Top 20 Real Estate Sales Teams in North America by The National Association of Realtors.

#1 RE/MAX Agent and Team in Georgia and among the Top 10 RE/MAX Sales Teams in the world through 2003 (after which time TRT was launched as an independent.

Number 1 Sales Team at The Board of Realtors

Nationally ranked among the Top 20 Real Estate Sales Teams in North America by The National Association of Realtors.

#1 RE/MAX Agent and Team in Georgia and among the Top 10 RE/MAX Sales Teams in the world through 2003 (after which time TRT was launched as an independent.

Page 9: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Track Record Track Record

Phoenix Award

RE/MAX Hall of Fame

RE/MAX President’s Club

Communities Top 100

Lifetime Member of the Board of Realtors

Million Dollar Clubs

The Craig Proctor Quantum Leap Award

And many others

Phoenix Award

RE/MAX Hall of Fame

RE/MAX President’s Club

Communities Top 100

Lifetime Member of the Board of Realtors

Million Dollar Clubs

The Craig Proctor Quantum Leap Award

And many others

Performance AwardsPerformance Awards

Page 10: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Track Record Track Record OUR VOLUME IS YOUR

BENEFITOUR VOLUME IS YOUR

BENEFIT

Because we sell more existing homes We can do more to sell your home than the average real

estate agent.

Because we sell more existing homes We can do more to sell your home than the average real

estate agent.

The Realty Team #1The Realty Team #1

Average Area AgentsAverage Area Agents

Number of homes sold each year. Source – FMLS / MLS

0 20 450+

Page 11: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Inspire a desire to believe…

The Millionaire Agent Maker Question is:

How can you inspire the desire of your prospects to believe that you are the foremost authority, the absolute, the ONE agent above all others that can help them accomplish what they want??

Page 12: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

• Check out the APREP Website

Page 13: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Leveraging the APREP

Audacity + Curiosity + Respect =

MONEY

Page 14: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Platinum Program Promotion ofwww.PlatinumRealEstateAgents.com

• The website will be linked to House Buyer Network.com, www.R-Bid.com, Houses.net and others.

• Success Websites

• Through Search Engine Optimization

• Press Releases

• Interviews with Industry Wide Publication’s

Page 15: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Self Promotion• The APREP logo should be located on ALL of our correspondence.

• Email signatures with the logo and “member of PlatinumRealEstateAgents.com

• Direct Mail Marketing – stamp in on your flyers, include a CD with the video.

• Landing pages on your success website.

• All branded marketing! On your radio show, at the end of your articles you write for newspapers,

• In your listing presentation.

• On your Ultimate Converter.

• In your BOMB – Shock and Awe Packages

• Any appointment confirmation emails to buyer or seller appointments.

• On a CD Business Card.

• Business Card

• You Tube marketing

• Other Social Marketing Systems (FB, T, Linkedin)

Page 16: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Accredited Platinum Real Estate ProfessionalAccredited Platinum Real Estate ProfessionalSelected as One of the 200 Most Respected

Real Estate Agents in North America

Selected as One of the 200 Most Respected

Real Estate Agents in North America Accredited Platinum Real Estate Agents painstakingly earn

the title as a result of meeting stringent criteria that over 99.3% of All Real Estate Agents do Not Meet.

The APREP Accreditation is given only to agents through highly advanced Marketing Training that teaches exclusive techniques to attract buyers and create more demand for the Seller’s Home.

APREP’s maintain accreditation through continued success of selling homes for 95% – 105% of market value within the Seller’s time frame for moving.

An honor bestowed only to 200 Real Estate Agents in North America

Accredited Platinum Real Estate Agents painstakingly earn the title as a result of meeting stringent criteria that over 99.3% of All Real Estate Agents do Not Meet.

The APREP Accreditation is given only to agents through highly advanced Marketing Training that teaches exclusive techniques to attract buyers and create more demand for the Seller’s Home.

APREP’s maintain accreditation through continued success of selling homes for 95% – 105% of market value within the Seller’s time frame for moving.

An honor bestowed only to 200 Real Estate Agents in North America

Page 17: The Accredited Platinum Real Estate Professional Your Credentials to Automatic Prime Relevance In Your Market Place ($24,000.00 value)

Selected as one of the Top Most RespectedReal Estate Agents in North America. www.PlatinumRealEstateAgents.com