the art and science of ad extensions on bing ads
TRANSCRIPT
Today’s Webcast Speakers
Stein BroederContent Marketing Manager
Bing Ads, Microsoft
@steinbroeder
Eugene GoldenshteynSr. Product Marketing Manager
Bing Ads, Microsoft
linkedin.com/in/eugenegoldenshteyn/
Joe MartinezSenior Manager, Paid Media &
Community
Granular Marketing
@MilwaukeePPC
Special Guest Speaker
Lee GoldbergCo-Founder and Partner,
Marketing & Strategy
Vector Media Group
@VectorLee
Special Guest Speaker
+ ClicksVisibility
Why extensions?
Contoso.comContoso.com
Why extensions?
Contoso.comContoso.com
Contoso.com
Ad ExtensionsCTR performance increases with incremental ad extension adoption up to text ad +3 extensions
Ad ExtensionsThe combination of Enhanced Site Links as well as ESL +2 extensions and +1 extension yielded the best results
Webcasts to help you learn.
Bingads.com/webcasts
For the full presentation*, register for the on-demand webcast here:
https://aka.ms/aasadextensions
*Check out the Resource List in the webcast console to download the full presentation.
What’s new in Bing Ads?
https://aka.ms/newatbingads
https://bingads.com/feedback
