The Art Of Being Social

Who Am I

Andy Hill, I run Dokoo Digital an award winning digital marketing agency and am on the board of the Chartered Institute of Marketing for Ireland

What is social media

What is social media really is

• Social media is a place to have conversations• It is a medium to make new connections• It is a quick way to communicate • It is a resource to find out instant information

Storytelling

How to tell better stories

• Content calendars• Posting at the correct time• Using online search to find relevant

discussions• Using hashtags • Contributing more online

How social media can help your networks

• One location where content can be shared• Hassle free way of sharing information• One voice• Can work as an intranet • Make new contacts• Share info about your own business

Linkedin

Twitter

To summarise

• Bring offline online• Tell stories • Use the right language• Disciplined content schedule

Questions ?