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AWS Q4 2015 Recap

Matt Tavis, AWS Principal Solutions Architect

December 1, 2015

#AWS-Q4

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AWS Data Points

AWS re:Invent 2015 Recap

Notable, New Customer Case Studies

Expanded Footprint and Platform Availability

New AWS Services and Programs

Notable, New Enterprise Features

AWS Ecosystem Updates

New Resources

Q&A

Agenda

12/2/2015 Slides not intended for redistribution.

AWS Data Points

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In 2011, we released over 80 significant services and features; in 2012, nearly 160; and in 2013, 280. In 2014, we launched 516, up more than 80% year-over-year. As of October 6th, we launched 500 new services and features in 2015.

AWS Database Services, including Amazon RDS, Amazon DynamoDB, Amazon Redshift and Amazon ElastiCache, are a billion dollar run rate business (not including Amazon use)

Amazon EC2 instance usage has increased 95% YoY, comparing Q2 2015 and Q2 2014, not including Amazon use

Nearly 2,000 government agencies, 5,000 education institutions and more than 17,500 nonprofits are using AWS

Amazon RDS has more than 100,000 active customers

AWS Growth


AWS re:Invent 2015 Recap

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AWS re:Invent 2015

Sold out, more than 19,000 attendees (40% YoY growth)

27 keynote announcements (145% YoY growth)

31 technical boot camps (35% YoY growth)

539 speakers (24% YoY growth)

103 media briefings (47% YoY growth)

4,458 Global Partner Summit attendees (166% YoY growth)

YouTube, Podcast, SlideShare and social short videos

AWS re:Invent 2016: November 28 – December 2, Las Vegas


https://www.youtube.com/user/AmazonWebServices

https://itunes.apple.com/us/podcast/aws-re-invent-2015/id1041854841?mt=2

http://www.slideshare.net/AmazonWebServices/tag/reinvent2015

https://www.youtube.com/playlist?list=PLhr1KZpdzukeShCs7ttJzQJ-H-DAYpS_I

Notable, New Customer Case Studies

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The BMW Group is using AWS for its new connected-car application that collects sensor data

from BMW 7 Series cars to give drivers dynamically updated map information. BMW built its new

car-as-a-sensor (CARASSO) service in only six months leveraging Amazon Simple Storage

Service (Amazon S3), Amazon Simple Queue Service (Amazon SQS), Amazon DynamoDB,

Amazon Relational Database Service (Amazon RDS), and AWS Elastic BeanStalk. By running

on AWS, CARASSO can adapt to rapidly changing load requirements that can scale up and

down by two orders of magnitude within 24 hours.


AWS customer: BMW


Capital One is using AWS as a central part of its technology strategy, with plans to reduce its

data center footprint from eight to three by 2018. It is using or experimenting with nearly

every AWS service to develop, test, build, and run its most critical workloads, including its

new flagship mobile-banking application. Rob Alexander, Capital One's chief information

officer, said, "We work closely with AWS to develop a security model, which we believe

enables us to operate more securely in the public cloud than we can in our own data

centers." Capital One selected AWS for its security model and for the ability to provision

infrastructure on the fly, the elasticity to handle purchasing demands at peak times, its high

availability, and its pace of innovation.

AWS customer: Capital One


John Deere uses AWS to stream, analyze, store, and share data collected by

200,000 telematically enabled machines to provide growers with timely and

accurate data for optimal growing conditions. Using the AWS cloud, John

Deere can help farmers take action on real-time developments on their

farms, plant more efficiently, and improve the yield of their crops.

AWS customer: John Deere

Expanded Footprint and

Platform Availability

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AWS VPC Flow Logs are now available in the GovCloud

(US) Region

Amazon Aurora is now available to customers in AWS

Asia Pacific (Tokyo) Region

AWS CodePipeline is now available in the US West

(Oregon) Region

AWS CodeDeploy is now available in the EU (Frankfurt)

AWS Region

AWS Service Catalog is now available in the EU West

(Ireland) Region

Expanding Services in Region


New AWS Services & Programs

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Amazon QuickSight


Available in preview

Fast, cloud-powered business intelligence (BI) service

Easily build visualizations, ad-hoc analyses & business insight

SPICE: Super-fast, Parallel, In-memory Calculation Engine

Performs advanced calculations, renders visualizations quickly

Scales to hundreds of thousands of users

Supports rich calculations helping customers derive valuable insights from their analysis without having to worry about provisioning or managing infrastructure

Pricing: No monthly licenses, low fees

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Amazon QuickSight Screenshot: Easily build visualizations, analyses and get business insights


Available publicly

Petabyte-scale data transport appliance

Securely transfer 50TB/appliance of data into and out of AWS

Jobs can go from 100 days to less than one week

One-fifth the cost of high-speed internet

Customers can use multiple AWS Snowball appliances in parallel

Pricing: $200 service fee per job/10 free days; data transfer into Amazon S3 $0.00/GB; data out $0.03/GB

AWS SnowballAccelerate data transfer into and out of AWS


AWS SnowballAccelerate data transfer into and out of AWS


Available publicly

Easiest way to load streaming data into AWS

Capture and automatically loads into S3 and Amazon Redshift

Near real-time analytics leveraging existing business intelligence tools and dashboards

Fully managed service

Automatically scales; no ongoing administration

Batch, compress and encrypt data before loading

Configures with only a few clicks, in minutes

No minimum fee or setup costs

Amazon Kinesis FirehoseAutomatic/continuous data streaming into AWS


Amazon Kinesis FirehoseAutomatic/continuous data streaming into AWS


Available publicly

Helps migrate databases to AWS easily, securely

Supports homogeneous and heterogeneous migrations

Shows where re-coding is required

Begin with just a few clicks; handles complete migration tasks

One-time or continuous replication

Monitors progress, notifies during network or host failures and automatically provisions replacement if failure occurs

Pricing: pay for only compute resources used during migration

AWS Database Migration ServiceEasily bring production databases to AWS


Available publicly

Run familiar relational databases at a lower cost and without the operational complexity of on-premesis systems

Deploy in minutes

Cost efficient and resizable hardware capacity

Frees you to focus on your application

Manages time-consuming administration tasks: backups, software patching, monitoring, scaling and replication

Pricing

Amazon RDS for MariaDBEasy to set up, operate and scale MariaDB deployments


Available publicly

New platform to securely connect and manage devices – cars, turbines, sensor grids, light bulbs, etc. – powering applications that process, analyze and act on IoT data globally

Allow cloud apps to interact with connected devices even when offline (Device Shadows)

Enables the storage, processing, analyzing and acting on the volumes of data generated by connected devices globally

AWS IoT SDK makes it easy for developers to use AWS IoT functionality from connected devices, mobile & web apps

Pricing

AWS IoTReliably scale to billions of devices, trillions of messages


AWS IoTReliably scale to billions of devices, trillions of messages


AWS IoTAlways growing partner ecosystem


Available publicly – both X1 and T2.Nano

X1 Instance

up to 2TB of memory – full order of magnitude larger than current generation

Powered by up to four Intel Xeon E7 processors

T2.Nano:

1 vCPU and 512MB of memory, ability to run at full core performance on a full credit balance

Get started quickly

During quiet times, CPU credits accumulate in reserve

EC2 InstancesHigh-memory instances for in-memory databases


Helping clients more quickly move their business to the cloud

Expertise in cloud solutions architecture/development, marketing, sales and business development

Integrated consulting and tech solutions

Focus areas:

1) Transformation Services Optimized for AWS (moving existing apps, developing new apps)

2) Analytics and Big Data Services, powered by AWS (enterprise clients, particularly in regulated industries)

Accenture AWS Business Group

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Compute & Networking

Customers can now deploy scalable Oracle Real Application Clusters (RAC)

on Amazon EC2

AWS introduced Amazon EC2 Spot Instances for specific duration workloads

Amazon EC2 dedicated hosts will be available soon



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Storage & content delivery

Amazon Auto Scaling allows customers to create launch configurations that

include encrypted Amazon Elastic Block Store (EBS) volumes.

Database

Amazon Aurora has become the fastest-growing service in

AWS history

Amazon RDS for SQL Server now supports Microsoft SQL Server

2014 Express, Web and Standard Editions.

Amazon RDS now supports sharing database snapshots across accounts.


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Management tools

AWS Config is now integrated with Loggly to help analyze configuration

changes.

Amazon EC2 Spot Instances now allows customers to bid on spare Amazon

EC2 computing capacity

AWS Cost Explorer helps easily save, access, modify and share visual cost

reports

Administration and security

AWS Directory Service announced

AWS IAM policy simulator helps test, verify and understand permissions

AWS IAM now offers enhanced support for resource-based policies

AWS Key Management Service supports the deletion of encryption keys


AWS Ecosystem Updates

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The AWS Partner Network (APN) includes tens of thousands of

consulting/systems integrator and technology/ISV partners, and has

grown over 50% over the past 12 months

AWS Partner Network launched DevOps Partner Solutions

AWS customers use 143 million hours a month of Amazon EC2 for

AWS Marketplace products

The AWS Marketplace offers 35 categories, and more than 2,300

software listings from more than 800 ISVs

The average APN Premier partner has 4x more accreditations and

certifications and earns 11x more revenue than the average

Advanced tier partner

Growth of the AWS Ecosystem


CJIS Update

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AWS contractually conforms with the FBI’s CJIS standard

Customers can deploy applications, data, and services -- all of which

securely comply with CJIS Security Policy requirements.

AWS created a CJIS workbook to:

• help manage regulatory CJIS workloads according to the CJIS Security Policy

• support AWS partners in documenting their CJIS alignment posture requirements

• Provide an overview CJIS, AWS and AWS services, as well as the

AWS/customer applicability of CJIS requirements

AWS Approach to CJIS


New Resources


Resources for Developers, ITDMs, Web Admins

2015 AWS Global Summit Series

Shanghai – December 17

AWS APAC Webinar Week

Online – December 7 – 11, online

http://aws.amazon.com/summits/

https://aws.amazon.com/webinars/apac/webinar-week/

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New AWS Whitepapers

An Overview of the AWS Cloud Adoption Framework

AWS Cloud Adoption Framework - Operations Perspective

AWS Cloud Adoption Framework - Business Perspective

Using Windows Storage Spaces and iSCSI on Amazon EBS

AWS Well-Architected Framework

https://d0.awsstatic.com/whitepapers/aws_cloud_adoption_framework.pdf

https://d0.awsstatic.com/whitepapers/Operations_Perspective_v1.0.pdf

https://d0.awsstatic.com/whitepapers/Business_Perspective_v1.0.pdf

https://d0.awsstatic.com/whitepapers/using-windows-storage-spaces-and-iscsi-on-amazon-ebs.pdf

https://d0.awsstatic.com/whitepapers/architecture/AWS_Well-Architected_Framework.pdf

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