the brookwood commmunity ppt-final
DESCRIPTION
Case Study completed and presented on the GreenBrook Energy program. A sustainability program for The Brookwood Community.TRANSCRIPT
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The Brookwood Community:
Greenbrook Energy Program
MGMT 6389
Milton Howard and Clint Strickland
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The Brookwood Community
Brookshire, Texas 485 Acres God-Centered 501(C)(3) Non Profit
200 Adults with functional disabilities Taught skills and employed in on-site enterprises
Enterprises- Over $5 million annually in revenues Covers 40% of annual budget
Run without government funding
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The Brookwood Community
Enterprise Buildings 47 Greenhouses Gift Retail Shop The Café at Brookwood Several Support Buildings
8 group homes 2 single-family staff
homes A residential Inn A Health and Dental Clinic Worship Center
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Defining the Problem
Brookwood and Sustainability: Funding: Tuition, enterprise sales, donations High energy consumption Utilities: Largest single operating expense
Over $600k annually going to $700k annually Electric: $464K –5 year contract Gas: $85k Water: $80k
High Water rate
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Defining the Problem
Community is growing Projected electric demand: 1.5
Megawatts Would increase utility expense by an
additional $100k 5 Year Electric Contract
Signed when gas prices were at all-time high
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Proposed Solution
Completely eliminate Brookwood’s rising utility costs
Create a profit center from an historic expense center
Goal: Sustainability
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Borrowing Sources
Renegotiate out of market contracts Municipal Water Systems Brown Power Plants Solar Power Plants
Costs dropped 50% in last 3 years Wind Power Plants
Longer blades, taller towers, more power Energy Audits
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Borrowing Sources
Organic Farming Good mission fit
Oil and Gas Drilling Horse Stables Fund Raising Process
Already strong in this area Social Media
Increasing web presence Crowdfunding
Targeted campaigns
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Combining Creating The Greenbrook Energy Program
Renegotiating electric contract Invite execs to tour Brookwood Extend contract out, buyout for $80k, or start over
Conduct Energy Audit for community
Utilize Green Resources Install wind and solar power facilities by 2018 Exceed 1.5 MW demand Sell excess to market at a profit Install potable groundwater wells
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Combining Cont’d.
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Wind, Water, and Solar at Brookwood
Install met tower to measure wind Install one 2-3 MW turbine Turbine visible from I-10, promote
Brookwood/Greenbrook
Install micro-turbines
Build water, waste treatment plant and or renegotiate contract
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Wind, Water, and Solar at Brookwood
Install roof-top solar on buildings
Install ground-mount solar of up to 5 MW
Install PV Lighting, water heater, and ground water pumps PV (Photovoltaic)
Build Solar train to tour Greenbrook Tickets sold at Gift Shop
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Fundraising and Awareness
Estimated cost to fund Greenbrook: $5.5 million Amount will be raised through a combination of
sources Horseshow Gala and Host Committee
Upscale event to raise funds and awareness Committee: Major players in water, solar, and wind
industries Utilize used/donated solar panels Manufacturer and utility alliances
Electric provider “Test site” for wind power demonstrations
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Organic Farming 500,000 plants
grown yearly at Brookwood
47 Greenhouses On-site sales and
wholesale customers 37,000
poinsettias/year Crops: peaches,
blackberries, broccoli, carrots, cucumbers, herbs/spices, peppers, squash
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Fundraising & Awareness Cont’d.
Oil & Gas-Lease Funding Brookwood owns 90% of mineral rights
Bright Star Stables-Lease Funding Looking for a new location when lease is up
Social Media RenewableEnergyFriends.com site & Facebook Group 5500+ connections on LinkedIn Brookwood “Young Professionals” Facebook Group and Page Goal: Support and promote Greenbrook Program
Crowdfunding Use site like fundly.com or Crowdfunder Targeted Greenbrook campaigns
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Incubation
Began with “Ah-ha!” moment during tour of Brookwood’s on-site chapel
RenewableEnergyFriends was created Greenbrook plan started
http://www.renewableenergyfriends.com
Small steps toward big goal
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Judging the Greenbrook Solution
Problem: Create profit center from utility expense center and make Brookwood sustainable
Realistic? $900k per year swing (from $700k expense to
$200k profit) Yes, is feasible
Large wind turbines- Feasible Use Brookwood as test site
Small hybrid Wind Solar Turbines- Not Feasible Solar- Feasible
Install Ground Mount units only
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Judging the Greenbrook Solution
Water Plant- Not Feasible Instead, utilize existing wells and install new ones Could save $52k annually with $100k investment
Fundraising- Feasible Horseshow planned for November 9, 2013 Raised $212k for the event so far Citizens painted horse, “Brooks”, to be sold during
event Donated by Bright Star Stables and Old Town Katy Vet
clinic
Organic Farming- Feasible Would require new KM, but within reach
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Enhancing the Problem & Solution
After incubation, the problem became very clear, defined
Utility provider took tour & agreed to lower rates! Saved Brookwood $125k annually
Conducted Energy Audit Just changing light bulbs saved $40k/year
Installed hybrid wind and solar turbine, met tower Found PV Solar to be best solution and will appropriate
majority of funds to it
Find large wind turbine manufacturer to lease land Install Tall Test Turbine – Beacon!
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Greenbrook Project Cost, Savings, and Status
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Enhanced Greenbrook Cost, Savings, and Status
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Appendix: Autumn Classic Horseshow Invite
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Appendix: “Brooks” Teaser #1
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Appendix: “Brooks” Teaser #2
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Appendix: “Brooks” Revealed
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Thank You!
Milton Howard and Clint Strickland