the c words
DESCRIPTION
Good business all comes down to the C WordsTRANSCRIPT
The C Words
Your start-up, your enterprise, your new business needs to
check out the C Section!
Nat Duncan Qld Film Locations Pty LtdUpload Youth Entrepreneur Camps
Go to the C Section• Custard• Leonard Cohen• Johnny Cash• Coldplay• Cold Chisel• Cut Copy• Cold War Kids• Cat Empire• The Carpenters• The Cars• Catalyst• Cher• JJ Cale• Glen Campbell• The Cardigans• Nick Cave• Kasey Chambers• Cornershop• Nat King Cole
Calculated Risks
• Risk Assessment• Impulsiveness• Entrepreneurs and successful business people
are not gamblers and will never take just any risk (for risks sake)
• Break the rules , seek forgiveness later• Make Excellent Mistakes
Coal to Diamonds• People coming from hard work
to starting their own venture are more likely to experience success when they meet the almost intolerably hard work of start-ups.
• Less Earnings• Its easy to see the
achievements of entrepreneurs but its important to recognise and discuss the struggles they inevitably have experienced and will experience.
•Thru great suffering comes great achievement•Be prepared for a minimum amount of time of hardship
Continuation
• Perseverance• Persistence• Determination• Doggedness• Resilience• Drive• Discipline• Energy• Be Your Best
Creativity
• Innovation • Left Brain• Brain plasticity• Problem Solving – the 5th solution• Spirituality in Business to tap into creativity• Creativity in business offers the customer Value
Cash Flow
• Cash is King• Keep on top of it• Surround yourself with talented $people• Educate yourself $$• Follow up bad debts• What are you worth?• Business Karma
Capital
• No matter what successful entrepreneurs may report – behind every successful start-up there’s been some form of financial support or support that can be equated in financial terms
Crazy
• Entrepreneurs are crazy, weirdoes, mavericks, rebellious, square pegs in round holes
• Find other weirdoes and hang out
• Embrace your crazy side• Don’t conform
The Customer
• Find out who your customer is
• Find out what they want, not what you believe they want (or worse) what you’d want
• Share personal stories to build rapport and trust
• Be a Listener not a Talker
Change
• Embrace Change• Anticipate and Prepare for Change• Be a change junkie• New neural pathways• From great suffering comes great
achievement (growth)• Recognize that change fosters
strength building, resilience, new learning, a toughness, a new direction
• Business Plans – there is no plan! But there is a Strategy.
Courage• Fear – Risk taking –
resilience – determination – hard work – call to action – courage vs creativity?
• You need a strong will to do your own thing. You need to be wilful but you have to retain your humanity too.
Conduct
• Ethicacy• Ethical Business
Practice• Business Karma• Honesty (even in the
Advertising Industry!)• Ethics and how they
vary according to the Industry
Cut Copy• Entrepreneurs are those
that want to make a change to make things better – they are not actually the guys that come up with the original ideas (a lot of the time)
• Be a listener, a sponge, a critical observer.
• I’m not an original thinker – I’m an original listener.
ie Take other people’s ideas and innovate on them to make them a
reality
(Action precedes) Clarity• Procrastination is an
illness, a symptom, a blockage to success
• Jump in – “bite off more than you can chew, and then chew it”
• Just Do It. Some people Talk the Talk, others Walk the Walk.
• “The world needs dreamers and the world needs doers, but most of all the world needs dreamers who do.” Sarah Ban Breathnack.
•Simplicity – Clarity - KISS
Change the World
• Make Money – Have Fun – Change the World - Edgeware
• Ethicacy, Role Model, Social Justice• @max_edwards @edwardharran
#socialentrepreneurship #maven #futurist #geek http://edwardharran.com/
• Making Meaning vs Ego• “Put meaning into your life and you
naturally change yourself”• Empower your Networks, your
Community, your Nation• Change Your World – interconnectedness
and collective consciousness are emerging thanks to Internet.
• Change the World – means Changing Yourself! (Be the change you want to see in the World – Ghandi)
• Challenge beliefs, normality, Status Quo
www.kiva.org
Cottage Industries• The history of Industry began
with Cottage Industries which were overtaken by Big Business.
• But now the Internet has allowed Cottage Industries to prosper and thrive. Craft revival
• Change of power balance back to individuals, reinvigorated creativity and individualism. Less exploitation
www.etsy.com
Страсть (Russian for “Passion”)• To Make Good Coffee – You
must Love Good Coffee• What are your real
motivations for beginning this business?
• Passion/Obsession can be a force which helps us realise our greatest aspirations, a passion for achieving an internal good.
Critical Friends• Mentors• The Acid Bath• Networking (not
“networking” ick!)• Online Social
Networking• Keeping each other
Accountable• Sharing the hardships
Connect
• Twitter• Facebook• Web 2.0 and Web 3.0 • Networking and Crowd Sourcing
Conclusion
Nat DuncanQld Film Locations www.qldfilmlocations.com.auFilm in Queensland www.qldlocations.comUpload Young Entrepreneurs Camps http://www.edgeware.com.au/upload.htm Twitter @[email protected]