the cannon- super bowl magazine

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Special to the Cannon Arsenal Technical H.S. Super Bowl XLVI 2012 Indianapolis IN

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A special magazine to commemorate the 2012 Super Bowl in Indianapolis by the Cannon Staff.

TRANSCRIPT

Page 1: The Cannon- Super Bowl Magazine

Special to the CannonArsenal Technical H.S. Super Bowl XLVI 2012 Indianapolis IN

Page 2: The Cannon- Super Bowl Magazine

The Dream. . .Super Bowl ProjectIn December we had a

dream, and that dream was to cover the events of Super Bowl XLVI. Cannon News Cast staff members knew that the Super Bowl was coming to the city and we’d more than likely never have a chance to get this close to all the action.We promptly started pre-

paring to bring our creative spin to the events of the Super Bowl, covering them for not only our school but all of IPS.This “Super Bowl Project”

launched CNC directly into

the midst of ESPN analysts, NFL athletes, political figures and other celebrities. We went to the Super Bowl

Village and saw exactly what the city had to offer all its visi-tors for what many consider the biggest sporting event in the world.There were booths, music,

activities and plenty of places to see, such as The Huddle; a combination of a giant Lids Locker Room and a small club-like area located in the Circle Centre Mall’s former Nordstrom store. And, of course, we can’t forget the

zip line - one of the village’s main attractions. Our biggest privilege was a trip to the ESPN complex located next to the convention center. We saw live shows and went behind the scenes and saw where the sports-reporting magic happened.No, we weren’t in atten-

dance for the Super Bowl game, but our experience was as close as we could get and we had a great time doing so, as we enjoyed an event this city has never seen.

Inside

4-5 Adventure in the Village

6-7 ESPN Behind the Scenes

8-9 Center of a Legacy

10-11Bring It!Healthbowl comes to Tech

12 The Wrap

- Robert Sherrell

THE CREW:Marcus Anderson and Donneisha Squires,producers,Robert Sherrell, Kamen Rose, Roddell Felder, Kaylin Warren, Dajuan Venerable, Devonta Washington, Corey Tibbs, Jr., Daiyawn Smith, Jana Warren, Ashley Ballard, Princess KimbroughAdviser: Donna GriffinThanks to: Bill Hofheimer, Senior ESPN Communications Director

Page 3: The Cannon- Super Bowl Magazine

As soon as we set foot Downtown, we felt the energy sizzle in the air. We saw the giant helmet pictures

of the Giants and Patriots helmets first. The boys soon got distracted by the

games and while they stood in line, we girls went straight for what we came for, the media. Our goal was to interview peo-ple from channels 13, 8, and any other newscasters we could get our hands on.

Everyone we talked to was so hap-py to be in the Village. All everyone talked about was how the Village is going to help the city. Along the way we saw the Colts Biggest Fan. He was

so decked out in Colts gear that his entire identity was hidden. He had body paint,

buttons, streamers, the works. After the CBF, we got slightly distracted by a gi-ant wheel that had turf (football field grass for people who don’t know the lingo) on it. Let’s just say, it was very amusing watching the kids fall down.

Next came the CARS. Every single football team had its own race car. You weren’t supposed to touch them, but you know people; they can’t help themselves. If you follow the line of cars, you reach the final destination of our adventure, the Giant XLVI let-ters, right in the middle of the Circle.

Our trip to the village was only the start. There is tons more to come. This is it from Kamen, your sales chick, for now.

Adventures in SUPER BOWL VILLAGE

Hey loyal readers, it’s me, Kamen Rose, your rep-resentative of all things

Super Bowl Village. Cannon Multi-media went Downtown to the Village TWICE! We saw the Colts Biggest Fan, Giants fans, cheer-leaders, Super Bowl cars, a few Patriots fans (although this is the only acknowledgment they’ll get in this entire article) and HAPPY people in Indianapolis. Yes they were smiling, really, really big.

Anyway, let me fill you in on what exactly we did and why all these people were there in the first place.

Everywhere the Super Bowl goes, a celebration follows. Indy’s just so happens to be one of the best ever. The city prepared for years for the Super Bowl and it paid off. Murals were painted all over Downtown. Our city looked gorgeous! The new J.W. Marriott Hotel even put up a HUGE poster of the Lombardi Trophy on the side of their building. It was pretty epic.

Anyway, back to the Village and why our trip rocked. . .

4- Kamen Rose

Getting there

If you’re happy. . .

ZIPLINE

MEDIA

CARS

FANSGeorgia Street became the epicen-ter of awesome when it was trans-formed into the Super Bowl Village from Jan. 27 to Feb. 5. Hundreds of thousands of fans from across the country joined the party, setting attendance records, zipping down Capitol Ave and experiencing all things NFL.

SPORTS

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Page 4: The Cannon- Super Bowl Magazine

Merril HogeMerril DuAine Hoge is a former NFL

player that played running back for the Pittsburg Steelers and for the Chicago Bears. Hoge has been working for ESPN since 1997 and is an analyst for the network.

Greeny: Golic you need to quit eating donuts and eat more healthy

Golic: I am eating healthy, donuts have

protein!

- Information compiled by Dajuan Venerable

The highlight of Cannon Multimedia’s Super Bowl Week was a behind-the-

scenes tour of ESPN’s tempo-rary studios in Pan Am Plaza. Staff members sat in on a taping of The Herd and inter-viewed analysts. They even tracked down Chris Carter on his way into the building.

Herm EdwardsThe ESPN analyst is a former

NFL player and coach. He began his NFL career with the Philadelphia Eagles and also played for the Los Angeles Rams and Atlanta Falcons. He went on to coach the New York Jets and Kansas City Chiefs.

Hoge’s Words of Wisdom “Take advantage of your op-portunities and be prepared

when they do come.”Edwards’ Words of

Wisdom “Be on time. No matter what you are doing, be

on time. You show people that you’re serious when

you’re on time.”

,

MIKE Golic and MIKE Greenburg

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Page 5: The Cannon- Super Bowl Magazine

The Chase Near East-side Legacy Center, an $11.2 million, 27,000 square-foot structure, had its groundbreak-ing Nov. 7, 2011.

The center has a gym-nasium, kitchen, fit-ness center, green house, classroom and activity space and technical lab space.

The Legacy Project was started by the John H. Boner Center and fo-cuses on housing and economic development on the Near Eastside.

By Dec. 13 construc-tion on the YET, Youth Education Town, was completed, the first to open BE-FORE the Super Bowl.

Jan. 13 the Legacy Center had its preview party, and before the guests arrived, the Cannon staff was able to capture the undis-turbed display.

Community leaders, CEOs and IPS’s very own Superintendent Dr. Eugene White celebrated the rib-bon cutting and of-ficial opening of the Legacy Center.

Game’s Legacy centered on campusBeginning as a drawing and a dream, the $11.2

million Chase Near Eastside Legacy Center, opened Feb. 2, represents the capabilities of a united city

and a passion for education.Also known as Youth Education Town, or the YET, the

Legacy Center has become a source of pride for Tech, IPS and the Indianapolis Near Eastside community. It is also a source of pride for the invested workers with the Boner Community Center that operates the center.

Not only did the Legacy Center revitalize the image of Tech, but as the centerpiece of the Legacy Project, it also changed the image of the Near Eastside itself, from reno-vating and constructing housing such as the Jefferson and St. Clair apartments to the addition of new businesses and opportunities for recreation, education, entertain-ment and community activities.

- Princess Kimbrough

“We have been doing YET facilities since 1993; this is our 18th facility, representing approximately a $21 million investment in communities. It started because we wanted to make a lasting legacy in our communities where people will look back and say, ‘Not only was it a great event, but we made a difference in our communities.’“

NFL Commissioner Roger Goodell

“Our students will never for-get this particular experience; this particular facility will not only enrich the lives of Tech students, but all the families in the Near Eastside will benefit from this particular institution which will serve as the foun-dation of our efforts to open us this campus and open up a higher quality of life for people in this neighborhood.”

IPS Superintendent Dr. Eugene White

“We are so excited to be here and just to see dreams be-come reality. It is special; we had a vision and we talked of this day when we could be in a facility like this on the Near Eastside. To see the YET develop in here is so special and to have the Super Bowl in the city this week is incredible.”

--Colts Owner Jim Irsay

“There is no doubt the Near Eastside is thriving and serves as a powerful example of what is possible throughout this city as well as across the state. It is here, outside of Downtown, that we see what it means for the Super Bowl to leave a legacy.”

--Congressman Andre CarsonPhotos by Ashley Ballard, Alexus Scott, Kaylin Warren, Jana Warren

Chase Near EastsideLegacyCenter:

Tech High Schoolcampus27,000 sq. ft.State-of-the-Art fitness center managed byIUPUI1,000 sq. ft.greenhouse12 local agencies providing about 260 hours per week of familyprogramming

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Page 6: The Cannon- Super Bowl Magazine

Health Bowl

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Laila Says...“The more information and tools we pro-

vide the community, the better, such as free health testing and clinics. People need to

put their health in their own hands and by doing so they can prevent a lot of problems

they may encounter in the future.”

Legacy Loop

The Jan. 28 Health Bowl, held in Tech’s gyms in conjunction with the Super Bowl Host Committee, featured multiple events such as Kinect Games, Bring Recess Back and Cooking with Ali. Legacy Loop, a 5K run, raised money for the Legacy Center while showing off Near Eastside revitalization projects.

About the Health Bowl

About herfather,

Muhammad Ali

“He would have encouraged such events as the Health Bowl, he loves helping the

African American community live longer, get stronger and

be in the best possible shape.” 11Laila Ali

Page 7: The Cannon- Super Bowl Magazine

The opening weekend of Super Bowl Village saw 200,000 visitors.

Total attendance at Super Bowl Village was

more than 1 million.

The NFL Experience set a record with more than 250,000 visitors.

110+ hours of TV

and radio programming by ESPN.

A single 30-second Super Bowl XLVI TV ad cost $3.5 million.

The ‘XLVI’ Wrap The Volunteers

There were over 8,000 volunteers who helped make Indianapolis one of the most success-ful Super Bowl host cities. They worked over 34,000 shifts and logged over 150,000 hours of work to make Hoosier Hospitality a house-hold word throughout the world.

The Numbers ‘XLVI’ Wrap The VolunteersThe Numbers The Numbers

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