THE CAUSE

Sustainable Safari is a zoo dedicated to introducing guests to small exotic animals, teaching how they live and how to interact with them, with a focus on green living and sustainability.

Sustainable Safari is ready to take on the challenge of expanding from its current rural location. As it spreads its important message and gives more people the opportunity to interact with exotic creatures, Sustainable Safari will help participants learn how to keep the world safe for our mascot Simon and his friends!

the story

OUR ANIMALS INCLUDE:

Prairie dogs Ring-Tailed Lemurs

Alligators

Binturongs Kangaroos Capybaras

Cavies Genet Coatimundi

MISSION & CORE VALUES

Our mission is to educate the public on planetary sustainability through the use of live animals in a safe and up-close environment, while providing the public an unforgettable memory from a unique animal encounter.

WE’RE COMMITTED TO PROVIDING THIS EXPERIENCE BY EMPLOYING OUR CORE VALUES:

Environmental Stewardship: United in humility, passion, and concern, together we’ll help provide a sustainable future for all species to take part in and enjoy.

Respect and Humility: We accept responsibility for our animal ambassadors. While in our care, we are committed to attend to their needs with regard to diet, enrichment, handling, and housing.

Educate and Inspire: We give the best possible education on the challenges and solutions humans have created for all inhabitants of Planet Earth, while offering them the opportunity to be part of the solution.

Integrity: We will lead the way in Animal and Sustainable Practices through our highly visible platform.

Technology – Animals – Fun: With a focus on truly unique animals and proprietary technology, Sustainable Safari strives to be a true family destination creating forever memories.

the story

ZOO AT THE MOA

Sustainable Safari is on the verge of making itself known as The Zoo at Mall of America—an enviable title in an internationally-renowned location.

The zoo will reach tourists and families from across the globe, as well as being a primary field-trip destination, introducing visitors to the joy of small animals and Sustainable Safari’s green-living initiatives.

Mall of America stats:• More than 550,000 school-age kids live within an hour of the mall, making the zoo an ideal field-trip destination• Receives more than 40 million visitors annually• Features other major family draws, including hotels, Nickelodeon Universe, LEGO World, and the American Girl Store, to attract the same visitors that Sustainable Safari strives to reach

the story

MEET SIMONYes, he’s a kangaroo—our spokes-roo.

An animated Simon will serve as zoo field guide on your adventure. Simon begins his tour when visitors download the Sustainable Safari App, featuring fun facts and information to help you understand the mission Simon will guide guests throughout the zoo, teaching them about the animals on display and at-home recycling techniques that can improve all our lives on planet earth. In addition to educating, Simon will host games and challenges to let you earn points for future coupons and discounts to the zoo.

the Experience

Sustainable Safari is not your typical zoo. Our themed displays will bring our guests into the environments of our exotic animal ambassadors, including kinkajou, genet, coatimundi, kangaroo, capybara, lemurs, and tree pangolins.

Hands-on areas allow visitors to pet our kangaroos, wallaby, and cavies. An alligator-holding station is the perfect spot to snap a picture for social media apps, and guests will be able to purchase tickets to feed the lemurs and other special animals.

the ExperienceWe approach our mission from a unique perspective,

combining a hands-on approach with technology to

best appeal to visitors of all ages and backgrounds.

These approaches work together to create an

all-encompassing, educational, and fun experience.

Connecting with kids today is all about incorporating technology—and that’s where Simon comes in.

Simon uses tech in the smart way—to engage kids via their tablets and smartphones. He asks questions about exhibits, quizzes them on what they’re learning, and guides them through the zoo.

Simon introduces visitors to his exotic friends—Professor Porcupine, Lady Lemur—throughout the tour, and each character interacts with the kids, telling their story and explaining the environmental challenges they face.

And through it all, kids have a chance to take photos not just with the real-life animals, but with 3-D models of the characters. These pictures can be posted directly to social media with a message about the exhibit and the environment.

After leaving the zoo, our website will allow our guests to continue their expeditions at home or school. Our planet-based initiatives will let students across the country learn to make everyday changes that directly impact the protection of all species.

the Experience

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themedCONCEPTS

Teaching the public about the animals and interacting with them, rather than just viewing them, helps promote a greater understanding of creatures from around the world and how they need to be treated.

It also encourages a boosted understanding of sustainability practices and their real impact on animals, from the simple (the importance of recycling) to the complex (water shortages and climate change).

the impact

the businessRobert Pilz – Creator and Executive Director For the better part of the last 15 years, Robert has been handling, breeding, and displaying animals of all species. Robert has designed and built a mobile animal display that has changed the way the petting-zoo industry looks. Robert has extensive experience in office management and general contracting. He has owned and managed 100 residential property units and two full residential land development projects. He was part owner of several real estate companies including a ReMax, HomeVestors of America, and Mid Town Mortgage.

Steven Gerst, PHD. – ConsultantSteven has a Ph.D. in Atmospheric Chemistry from the University of Washington. He brings 17 years of experience in statistical analysis and data-driven decision-making. Steven has achieved Six Sigma black belt status through 3M retail trainings and has successfully trained hundreds of sales representatives to be Six Sigma green belts. Steven was recognized by 3M and its key customers as a top business analyst who improves the way sales organizations think. Steven’s role with Sustainable Safari will be advising our retail operations on product, data, and locations. His vast knowledge of the retail industry will also help lead us to the proper corporations that will have an interest in our mission.

Tom Randall – Consultant Tom has been a licensed USDA veterinarian for over 22 years and has extensive experience with all levels and kinds of animal care. Tom graduated in 1991 from the University of Minnesota College of Veterinary Medicine. Tom’s role will be veterinary consultant and partner clinic for all emergency animal surgeries.

Dave Stadler – Ventilation Dave worked for 37 years with the same company that today is called Corval. His role was predom-inately creating HVAC systems in plan, spec, and design / build projects. Dave was responsible for the successful original Mall of America HVAC estimate when first built. Dave will be our inside guide to help build our HVAC system to spec and at the best costs. Our initial estimates are that the HVAC system will be up to 18% of the buildout costs.

Jim Malkowski – Professional Naturalist Jim serves as executive director of several nature centers and education foundations including Dodge, West St. Paul; Fontenelle Forest, Omaha; and Natural Sciences for Youth Foundation. He is also the sole proprietor of EcoVision Environmental Education Consultants. Jim spent several months in Kenya, Africa, advising indigenous tribes on wild-life management. Jim has spent many years giving eco tours in Costa Rica and Uganda, Africa. Jim’s role with Sustainable Safari will be consulting and creation of our educational signage, seminars, and messages on the mission of planetary sustainability.

Steven Bridger – ConsultantSteven was part of Como Zoo from 1967 to 2001. He retired as Zookeeper Supervisor. During his time at Como, he supervised 23 zoo personnel, was a member of the design team, chaired the health, safety, and security teams, and was heavily involved in daily care, records, and maintenance of zoo animals and exhibits. Steve will serve as a consultant to Sustainable Safari in enclosure designs and overall animal wellbeing processes.

Gary Arndt – Retail Visual Merchandising Gary has 20-plus years in retail designs, project management, visual merchandising, and space management. Gary has worked with many great companies such as Best Buy, SuperValu, Target, Holiday, and Gander Mountain.

Trina Taylor – Multi-Channel Marketing Trina specializes in multi-channel marketing, sales, and retail management, with an emphasis on growing profitable revenue, customer acquisitions, and retention.

Eric Block – Branding and Marketing Eric provides branding, integrated marketing, social responsibility, and sustainability strategies for clients who aspire to be responsible brands. He also provides business development and organizational effective-ness consulting to design, advertising, marketing communications, and public relations. Eric will serve as marketing and branding expert to aid in managing strategies of partnering firms.

Jill Sadler – Senior Zookeeper and Start-Up COOJill has an MBA with 20+ years as a Senior IT Leader directing teams in the design and development of systems at Target and Deluxe Corporation. She worked at the Minnesota Zoo as Naturalist, Zookeeper and Animal Trainer and has been a volunteer at Como Zoo for 33 years. Her experience will be utilized as our senior zookeeper and start-up COO.

Danielle Meunier – Education Specialist With a background in education platforms at Como Zoo and Agassiz Environmental Learning Center, Danielle will serve as our education curriculum writer and help maintain our constantly evolving message of sustainable practices and techniques.

Team bios

MAKE A DIFFERENCE

Sustainable Safari is a project of passion funded by the generous investments of supporters who care about the animals and environment as much as we do. Our investors have the chance to help shape the minds and attitudes of our next generation—and you can help make a difference, too.

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