the critical role of corporate communications
TRANSCRIPT
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 1/13
%079.,#404147547,90 %079.,#404147547,90
422:3.,9438422:3.,9438
0;0453$97,90.%,7090/0;0453$97,90.%,7090/
,3/110.9;0,3/110.9;0
422:3.,9438!747,2208422:3.,9438!747,2208
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 2/13
0133,30110.9;00133,30110.9;0
.422:3.,9438897,90.422:3.,9438897,90
'843 '843
:830884,8:830884,8
$479$4799072574790890725747908 ',:08,3/-00188902 ',:08,3/-00188902
110.9;0422:3.,9438$97,90110.9;0422:3.,9438$97,90
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 3/13
0133,30110.9;00133,30110.9;0
.422:3.,9438897,90.422:3.,9438897,90
,8907$97,90.!,3
%,.9.,!,3
3/;/:,!740.98
%7000;089403.425,88
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 4/13
70,93,34:989,3/3.47547,9070,93,34:989,3/3.47547,90
705:9,943,3/03,3.390705:9,943,3/03,3.390.47547,90-7,3/974:0110.9;0.47547,90-7,3/974:0110.9;0
.422:3.,9438.422:3.,9438
%05:7089970,8:702479,9208,1147/88,8549088%05:7089970,8:702479,9208,1147/88,8549088705:9,943705:9,943 $,0850,708$,0850,708#.,7/ #.,7/
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 5/13
47547,90-7,3/
&##$ %
574/:.98807;.08
#$ %!#$$
! % %$
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 6/13
$.03,748$.03,748
$.03,74$.03,74
$.03,74$.03,74
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 7/13
,8.8410110.9;0.422:3.,9438
,8.8410110.9;0.422:3.,9438
44 422:3.,9438897,90 422:3.,9438897,90
44 083,90/85408507843083,90/85408507843
44 088,08088,08 .43889039,3/.4770.9.43889039,3/.4770.9
44 %7,.,3,80,3/0;,:,90308.4220398 %7,.,3,80,3/0;,:,90308.4220398
44 7885,37885,3
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 8/13
907088039,8907088039,847547,90422:3.,9438# %,..0889447547,90422:3.,9438# %,..08894
!:-.#0,9438,3/422:3.,9438/;843!:-.#0,9438,3/422:3.,9438/;843
#00;,396:,1.,9438#00;,396:,1.,9438
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 9/13
000203981470110.9;0.47547,90 000203981470110.9;0.47547,90
.422:3.,9438.422:3.,9438
70/-9 70/-9
!:-.,94349077932,907,8!:-.,94349077932,907,8
4,74384790.3.,,3:,04,74384790.3.,,3:,0
44//083,3/;8:,2,07 44//083,3/;8:,2,07
!708039,9438!708039,9438 743974393030
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 10/13
,38:704:72088,0843090,38:704:72088,0843090
7,8874498.,70,-4:97,8874498.,70,-4:9
254008
&3/0789,3/
422990/
,8059314720/-90
2,3,02039
7,38,943,;8434,8;,:08,3/
574.08808
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 11/13
39073,.422:3.,94339073,.422:3.,943
! # !
00/-,.
3,3.08
47547,90.:9:70
4384/,9070,94385939047,38,943
!74249090,28579
4,9
080990789,11 97,33,557,8,8
70.439435747,2208
,909,
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 12/13
3339073,.422:3.,9438 3339073,.422:3.,9438
99009073,-7,3/2088,0 99009073,-7,3/2088,0
7,3/
39073,.422:3.,9438
',:08,3/,997-:908
$,53025400
933-0,;4:7
7,3/;,:08.4393:,5740.90/
8/6/2019 The Critical Role of Corporate Communications
http://slidepdf.com/reader/full/the-critical-role-of-corporate-communications 13/13
$,10:,7/34:72088,0$,10:,7/34:72088,0
&#
$$ %7,.
:/9$:7;0
%,709
,:/03.0
.0;34-0.9;0
43974
$08.45044