the digital museum as platform v1
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Presentation given at the Sharing is caring seminar i Denmark, december 2012. #sharecare12 More info here: http://www.dr.dk/kulturarv/sharecare12/TRANSCRIPT

The Digital Museum as PlatformJacob R. Wang, DR Byen, Dec 2012
#sharecare12 // @jacob_wang

Concrete cases on opening up and collaborating with the public!
Challenges engaging with people we don't normally reach?
How do vision and reality interact?
What are the keys to success?
Biggest barriers when letting go of control over “our” assets?
“Let’s get
real!”

The National Museum of DenmarkEstablished 1807
550 employees | 1 million hours | 35 million Euro

MISSIONThe National Museum embody and develop the prerequisites for
everyone to be able to gain insight into cultural history


Zuse Z3 (1943)

1950s - Invented and developed
1990s - Commercially available
2000s - Exponential growth all over

We’re here

Graphics from Smithsonian Learning Model >> CLICK ME
Newsocial, communication, learning, creation, sharing
mechanics

MuseumsResources Outcomes
we do… …they consume
20th century BROADCAST idiom
<< Click me! Awesome talk by @mpedson


Social Local Mobile Web 2.0
Semantic Web, Singularity, “The future”
Built for the early web + broadcast
Photo: http://preparingyourfamily.com

What to do?

HEY! I CAN FIX YOUR HOUSE!!!

THE STRATEGIST”I will predict the future, and use this to
carefully plan our work in the years to come!”

Strategi & Vision

WHAT’S IN THE CRYSTAL BALL?Relevant trends and disruptive tools
Further SoLoMo, Semantic Web, Natural interfaces, Image
recognition, Augmented Reality, Artificial Intelligence

WHAT CAN WE DO NOW?Pick principles and tactics + do stuff
Government 2.0, Linked Open Data, Copyright
Policy, Infrastructure development, Digitisation,
Metadata production, Devops, Lean Startup
methodologies




PREPARATION4 institutions
½ year easy + 2 weeks amok
20.000 kr (+ 10.000 M$)
Tumblr, Twitter, Facebook, Mail, G+ Hangouts, Google
Docs


#hack4dk kickoffOctober 2012 – 8 Ignite talks on open
data/culture/sourceVideocamera = Youtube ;)


#hack4dk 201250 people, 10 prototypes, 1 party



10
PROTOTYPESKulturarv
Datafest
Adopt a mound
Near something
Dead neighbours
Image analysis of artworks
Image mosaik/smashup
Danebrosmænd
SMK geoscraping
Mapping artworks



OUTCOMES?

Great media-
coverage“Hack-a-what?! Sounds interesting!”
First contactWith developer communities in
DK
Great funEverybody had a
blast!
Cool prototypesIdeas and perspectives from
“outsiders”

”This hackathon is a good example that
(…) cultural institutions have embraced
the digital challenge.
In my view, culture has great potential
to become a much larger force in the
Danish society, and free access to
culture data is a big step in the right
direction.“
- Uffe Elbæk, Minister of Culture

OUTCOMES “for us”Deployment of Natmus API (beta)
Documentation of Royal Library API
Deplyment of CPH City Archive API (alpha)
Real-world application of DK Heritage Agency
API
Raised awareness of the value of open data

#HACK4DK 2013MORE DATA, MORE TIME, MORE FOCUS
NEW PARTICIPANTS
Institutions
Developers
Designers (GFX, UX, UI)
Concept designers
Storytellers
Teachers
Editors
MORE THEMES
Gaming
Culture
Turism
”Borgerservice”
Education
#HACK4DK 2013MORE DATA, MORE TIME, MORE FOCUS
NEW PARTICIPANTS
Institutions
Developers
Designers (GFX, UX, UI)
Concept designers
Storytellers
Teachers
Editors
MORE THEMES
Gaming
Culture
Turism
”Borgerservice”
Education

MISSIONThe National Museum embody and develop the prerequisites for
everyone to be able to gain insight into cultural history

MISSIONThe National Museum embody and develop the prerequisites for
everyone to be able to gain insight into cultural history
Via 3rd party mashups
Creating mashable content

flickr | tumblr | twitter | youtube


THE DIGITAL NATIONAL MUSEUMOpenness, Accessibility, Transparency
Digital workspace development
Digital literacy
We’re putting the pedal to the metal!

THE DIGITAL NATIONAL MUSEUMFull digitisation and accessibility
Massive representation in Europeana
Infrastructure development
Collection crowdsourcing
Open Source Tools
...and many other things!

WE CAN’T DO THIS ALONE!Collaboration with DK museums
Collaboration with
”regular people”
heritage enthusiasts
audiences and communities
education and learning institutions
start-ups and commercial businesses

Thank you!

#sharecare12