The benefits of dynamic

THE FUTURE OF CLOUD IS DYNAMIC

Source: Under cloud cover: How leaders are accelerating competitive dif ferentiation, an IBM Center for Applied Insights global study involving 802 cloud decision makers and users

DATA

ANALYTICS

APPLICATIONS

IT INFRASTRUCTURE

Securely integrating the best resources for the task at hand

Business value drives cloud adoption

Cloud leaders outpace peers

INNOVATE PRODUCTS AND SERVICES

BUILD NEW BUSINESS MODELS

Toward a more powerful cloud

REINVENT CUSTOMER RELATIONSHIPS

CHOICE AND FLEXIBILITY

COMPOSABILITY AND INTEGRATION

Dynamic Cloud

CAPACITY AND EFFICIENCY

Poweringbusinessgrowth

SERVICES

61%

A majority of cloud leaders

TRADITIONAL IT

PUBLIC

PRIVATE

OF ENTERPRISES WILL BE USING A HYBRID ENVIRONMENT THIS YEAR

Seek platforms without borders

Prioritize open cloud environments

Use cloud-based analytics to make better decisions

Integrate data across applications

1.9x2.4x50%

the revenue growth

the gross profitgrowth

expanding into new markets and of ferings with cloud