the future of mobile learning, education & publishing

7
PRINCIPLES OF MOBILE LEARNING MOBILE TEACHER GMBH

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Mobile is not just a hype anymore. Mobile usage, penetration and devices overtake home computers with an impressive growth. Your customers are already there. Are you investing enough to remain competitive?

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Page 1: The Future of Mobile Learning, Education & Publishing

PRINCIPLES OF MOBILE

LEARNING MOBILE TEACHER GMBH

Page 2: The Future of Mobile Learning, Education & Publishing

GLOBAL TREND MOBILE

South America

+53%

North America +39%

Africa

+47%

S-E Asia

+30%

Europe

+60%

Mobile is not just a hype anymore. Mobile usage, penetration and devices overtake home computers with an impressive growth. Your customers are already there. Are you investing enough to remain competitive?

30.07.14 2

130 billion downloads / year > 100% market growth YOY

3x higher usage of smartphones compared to computers

#1 device more smartphones than home computers since 2014

[email protected]

Page 3: The Future of Mobile Learning, Education & Publishing

Advantages of Mobile Learning

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Independent of location & time Learners can study wherever and whenever they want. Adapt to the needs of todays’ learner: effective time management with reasonable usage of spare time.

Adaptive learning Mobile Learning doesn’t replace traditional books. It compliments them by the advantages of digital technology: adaptive algorithms for each individual user.

Progress tracking Use the precious time for learning, not for organizing it. Mobile Learning will do the redundant work for the learners, so they can focus on the essential.

Up to date content Skip long publishing cycles and provide the freshest content at the right time.

…entertaining, social, fast, and much more…

[email protected]

Page 4: The Future of Mobile Learning, Education & Publishing

We measured anonymized test results of our users at different periods of learning. A significant increase of test results could be identified. We are able to analyze already over 50 million anonymized data points to improve our algorithms and profiling.

Get serious data and analytics of your users and add real value to your product portfolio

WE CREATE GREAT MOBILE LEARNING

30.07.14 4

80+ apps We already launched over 80 apps in the last 6 months. With several Top10 rankings across all major stores.

All devices All of our apps are native and available for the main devices and stores: iOS, Android, Amazon.

500.000+ We achieved over 500k downloads within 6 months

70k+ hours Our users learned over 50.000 hours with our apps with an average of 3 sessions per week.

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Test  result  a*er  x  periods  

test  result  in  %  

[email protected]

Page 5: The Future of Mobile Learning, Education & Publishing

EXPERTS IN MOBILE MARKETING

Strong partnerships

We have direct contact to the editorial and technical teams of the app stores.

Experts in “app boosts”

Specialized in pushing apps to top positions in a very short period of time. by combining different marketing channels.

Editorial network

Direct access to a huge editorial network of blogs and magazines, featuring the newest and most interesting apps.

Performance Marketing

We manage business accounts for the best perfoming marketing channels e.g. Facebook, Adwords, Admob, iAd,…

30.07.14 5

We pushed various Education Apps to the Top 5 of the Appstore, generating 500k+ VIRAL downloads

Ever asked yourself how to get virality in your marketing campaigns? We’ll show you how!

[email protected]

Page 6: The Future of Mobile Learning, Education & Publishing

SIX QUESTIONS: WHY DO YOU NEED US?

You want to launch a mobile app within the next months and feel the need of expert support? You understand the importance of mobile technology and want to stay competitive? You want to extend your product portfolio or port your product/service to mobile devices?

You have a mobile app, but lacks traction or usage? You weren`t able to proper monetize your digital services? You would like to know how to create guaranteed viral growth?

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…if you can answer at least one question with yes, please let us talk how we can help you grow your business …

[email protected]

Page 7: The Future of Mobile Learning, Education & Publishing

Let`s talk!

30.07.14 7

Alexander Jost Managing Director [email protected] ++49 173 6522553

www.mobile-teacher.com

[email protected]