the future video marketer by chris savage
DESCRIPTION
Chris Savage, the CEO and co-founder of Wistia, talks at Wistiafest about how far video marketing has come and where it’s going next.TRANSCRIPT
Welcome to #WistiaFest!
Community
It’s time to look at trends
0
22,500
45,000
67,500
90,000
2008 2009 2010 2011 2012 2013 2014
85,235
26,747
1,873980328634
Companies Using Wistia
You are everywhere
Good morning, America!
Europe FTW
0
350,000
700,000
1,050,000
1,400,000
2011 2012 2013 2014
Minutes uploaded per month
0
2.5
5
7.5
10
2011 2012 2013 2014
Years viewed per day
Goals for video are expanding
Goals for video are expanding
Goals for video are expanding
Goals for video are expanding
Conversion rate increase of 10%
Goal: make money
Another teaching example
Goal: communicate efficiently
Autoplay videos
Show the survey video
1,000 survey responses!
Goal: scale feelings
What does this
future look like?
0
350,000
700,000
1,050,000
1,400,000
2011 2012 2013 2014
There will be more of everything
This is why we’re here
Let’s get this party started!
