the guide to starting your own rental accommodations program. · we have learned from our mistakes...

The guide to starting your own RentalAccommodations Program.

Copyright 2006 Rentsline. All Rights Reserved.

WELCOME TO RENTSLINEHello,

Thank you for your interest in Rentsline and taking the first steps towards fulfilling your dream of your very own web based business!

It is our sincere hope that you will find the enclosed information helpful in the decision making process. We realize that starting your own business is a decision that can changeyour life forever!

The Rentsline.com program is an exciting opportunity in the online rental accommodationsindustry. By establishing a site in your community you will reap the rewards of an exclusiveterritory* that will be yours to grow. Your hard work and energy will build your business intosomething you can truly be proud of. Partnering with Rentsline is a wise decision as we have had tremendous success over the years in this field and have gained valuable insightinto what it takes to grow an online business. Joining the Rentsline network will provide you with powerful tools that will vault you miles ahead of your competition and put you on your way to success.

The only limit will be the amount of time and energy that you are able to commit to your business. You will truly understand what it means to earn the freedom of running your own successful enterprise!

After reading the enclosed brochure please feel free to contact our sales department with any questions you may have. They can be reached at [email protected] or by calling 1-800-411-9521 Monday to Friday 8:30 AM - 5:00 PM PST.

Regards,

John CalveleyPresident and CEORentsline.com

*Monthly performance minimums required.


CONTENTSTable of

Home-Based Business opportunity 3

How To Improve Your Odds Of Success 4

The Rentsline Program 5

Testimonials & Business References 6

Our Unique Features 7

Questions & Answers 8

Appendix A - Compensation Examples 9

Application Form 10

Head Offices: #308-1505 West 2nd AvenueVancouver, B.C. V6H 3Y4Toll Free: 1-800-411-9521Telephone: 604-694-1111Facsimile: 604-718-5550

Internet Site: www.rentsline.com

President: John Calveley

Your own part-timeor full-time home-based business...

Cash in...On our contacts and connections with experts and executives in the home rental industry.

Those who experience the greatest profits and growth in the online rental accommodations industry are those who move early. The marketplace is thirsty for these types of services and landlords are understanding the value of advertising their vacancies online versus the newspaper.

Rest assured we will be working along side you to help grow your business using the most up to date and effective marketing tactics available.

Copyright 2006 Rentsline. All Rights Reserved.3

Welcome to the start of your very own online rentalaccommodations business.

Your personal opportunity in the online rental accommodationsbusiness has never been greater. We know we can helpbecause of our proven track record of success with web entre-preneurs like you across North America!

These men and women started small, with little or no experience or capital....And have grown their businesses usingour industry leading technology, know how, contacts, andresources to make big profits. There is no secret formula, nosecret charm. Of course you could try “going” it alone andexperimenting to find the right program and service but thereis a better way. Rentsline is a proven winner, with websitesthat are delivering significant profits to their owners.

Over the years we have developed an extensive base ofknowledge that will help you succeed in establishing youronline rental business. We are in constant contact with realtyexperts and executives throughout North America, uncoveringnew and exciting possibilities for people interested in startingtheir own online business in the rental accommodations market. And because of our expertise and proven track recordof success you can leverage this knowledge and put it to workfor you, in your own community.

We Get You Started Fast

With the Rentsline online opportunity you can be up and runningyour very own web based business in a matter of days, with very little capital. Where you go from there is completely up to you, use our knowledge and proven marketing tactics to grow your business from a small home based business to a large organization.

Today more than ever prospective tenants are looking to theInternet to find their next rental home. Why not join and be part of this exciting industry today! If you have ever considered starting your own business where YOU are the boss (and we are sure you have considered it many times) here is your opportunity to embark on a proven money making business thatyou can be proud to call your own. We'll show you how to start,what to do and how to do it all right in your very own community.

Earn extra income or start a new career. The choice is yours.

YOUR ODDS OF SUCCESS

4

You may ask, “Why is it some people enjoy such success in this business,while others seem to give up after a short try?”. Well, the answer is those who

succeed are persistent and follow our program closely. Our business has been devel-oped with years of experience and trial and error. The true value of our model is thatwe have learned from our mistakes for you, so you don't have to repeat them. Withour guidance we will steer you away from common pitfalls, traps and mistakes that theaverage person will make. We will provide you with the the time tested rules of theindustry, and keep you on the path to success.

The online world is a fabulous place for you to exploreand become part of. Your choice to establish an

online rental accommodations business in your community willbe one of the wisest choices you canmake. Over the years we have wit-nessed all sorts of ideas, conceptsand strategies from well meaningweb entrepreneurs, who didn't clear-ly understand the online world or fol-low the rules of the game, perfectedby Rentsline. Their ideas were des-tined to fail from the very beginning,and were flawed because of a few,simple mistakes that could haveeasily been avoided.

Now, whether you decide to followour program or not is entirely yourchoice, after all you are the boss!We can't stand to see new entrepreneurs lose valuable timeand money making mistakes we canhelp easily avoid. With Rentsline,there is a better way!

With Rentsline by your side you are assured you will alwayshave someone to turn to in the early stages and throughout thecycle of building your business. Many of our most successful

clients are in constant contact withus, building their business with ouradvice and experience.

Rentsline will set you up and backyou to the fullest extent possible, weare with you 110% of the way inbuilding your online business.Continue reading to learn moreabout the specifics of the excitingRentsline program and how we canhelp you succeed with your onlineadventure. We are also open to newideas on how we can partner withindividuals like yourself who needthe industry leading expertise andtechnology we can provide.

PERFECTED BY RENTSLINE: THE “ONLINE RULES OF SUCCESS”

How to Improve


THE PROGRAM

With your rental accommodations prowess and community connections you can build a successful

online business. Today more and more apartment seekers arelooking to the Internet to help them find their next home.Landlords are realizing the value of advertising online, as it isoften far more cost effective than traditional newspaper advertising and will provide a more focused, qualified tenant ina shorter period of time. Landlords are busy people who wantto fill their vacancies fast, our websites provide prospectivetenants with a solid idea of what the home is like before they even call. This reduces the number of casual callers a landlord receives and saves time and money! What greatervalue proposition could there be?

One of our most successful programs has generated hundreds of thousands of dollars for its owner over the years. This program began just like yours, as a vision.Energy, commitment and following the program have lead tothis tremendous success!

New revenue streams are always being evaluated and considered and can be added to your individual program.Services that target larger landlords, digital photo services andrelocation services are just a few of the options. And of coursecustom options for your website will always be available.

We will assist you in promoting your new web businessthroughout your community by offering email campaign packages, advertising packages, search engine optimizationand pay per click advertising. We will also assist you in marketing your site effectively over the phone and throughface to face selling and of course we will provide whateverassistance you require in bringing your ideas to life.

Rentsline.com

YOUR OWN RENTAL ACCOMODATION WEBSITE

5Copyright 2006 Rentsline. All Rights Reserved.

SAMPLE WEBSITE (Home Page)

SAMPLE CREDIT CARD PROCESSFROM WEBSITE

The Opportunity

Today's landlords and property managers struggle to find the time to fill their vacancies with qualified tenantsRentsline.com services are designed to save them time andmoney in filling their property vacancies.

We are seeking energetic, motivated people like you, through-out North America to establish their own business, marketingand selling Rentsline services.

We offer the support required to help you succeed:• An industry leading web presence dedicated to

assisting your customers fill their vacancies• A support package to enable our partners in building

their business• Marketing support & technical know how

As a Rentsline partner you will contact landlords and propertymanagers in your geographic territory to promote your site as thesolution to fill their vacancies and save them time and money.

Agents prospect, present, trial, close and service landlords dur-ing and after the sale. Once the initial relationship has beenestablished a host of additional services can be provided by theagent on a fee for service basis. These services include:

• Photography services• Reference screening• Credit checks• Establishing a website dedicated to the landlords

property• Managing the listings on behalf of the landlord

TESTIMONIALS

6

“Working with Rentsline has been of great value to my busi-ness. We established the website back a number of years agoand I have built a living out of what started as a part time com-mittment. My focus has been on relocation services and thesupport I receive is second to none. The dedication of Johnand his team is truly appreciated and I look forward to growingmy business with Rentsline in the future.”

Fly on The Wall Relocation Services

“Over the years we have had a tremendous relationship withthe Rentsline team. Their outstanding service and commit-ment has helped lead to the tremendous success of our site.We have seen the site grow from a small revenue center to 1of our largest profit contributions in a very short period of time.By following the program and staying on track you will be suc-cessful too!”

AMS Rentsline

“A great service and much needed! i found the web site easyto use and well laid out.”

Jim Putnam

“We are extermely pleased with the response we receivedfrom our ad. We listed around 2:00pm and had our vacancyfilled by 7:00pm the same day! We will definitely be recom-mending this service.”

Elizabeth Lawson

"We've had great success renting our 3 properties using thisservice. Displaying the photos and property details to prospec-tive tenants saves the repetitive phone calls describing ourvacancy."

Pat Cumberfield

Real People... Making Real Money!


Based in Vancouver, BC, Canada, Rentsline wasestablished in 1994 and was one of the first online

rental accommodation sites on the Internet

Rentsline was founded by company President John Calveleywho still operates the company today. The origins of the company lie in IVR based technology. Rentsline quickly grewto become a web pioneer and lead the industry. Rentsline now hosts services for many large landlords in the lower mainland area and has established relationships with a number of businesses and Universities.

Rentsline has been considered by many industry professionalsas a quiet leader in the online rental accommodations marketdue to their innovation and focus on outstanding customerservice. A dedicated team of true professionals awaits you,your vision is our primary goal. Together we will succeed inestablishing a profitable, exciting, and dynamic business thatyou can call your own.

References available on request.

RENTSLINE.COM BUSINESS REFERENCES:

OUR UNIQUE FEATURES

7

Grab your share of the growing online rental accom-modations market with the “Rentsline” professional

website development and hosting service.

Our websites have been professionally designed and built witha detail for excellence. They are fully interactive and extreme-ly stable. Apartment seekers can view ads sorted by a varietyof criteria and can easily email or telephone landlords directlyto arrange to view.

Landlords can quickly and easily place their ads and renewtheir ads as necessary. Digital photos can easily be uploadedto an ad, providing greater detail and a clear “picture” of whatthe vacancy offers before ever picking up the phone.

Landlords who place ads on your website can pay by creditcard using our state of the art 256-bit SSL security technologyor speaking live with a customer service agent by telephonevia 1-800 service (5 days per week). Giving them piece ofmind that their ad is placed in a secure and timely manner.

Your site will be customized to your community by domainname and logo and link back to the Rentsline.com master site.A sophisticated back end keeps system up time at the highestlevels possible and ensures your website is there 24/7 365days a year.

*Performance minimums required.

Grab your share of the North American Rental market with your very own Professional Website & Exclusive Territory*.

• Professionally designed websites• Stable architecture maximizing system up time• Visa, Mastercard and American Express credit

card billing• No Charge Web Hosting• Secure online transactions• Simple and easy to use web interface for placing,

making edits and renewing ads• Advertising assistance• Search engine friendly design• Live 1-800 customer support• Proven brand recognition• Exclusive Territory*

FEATURES


QUESTIONS & ANSWERS

8

Q: What is Rentsline.com?

A: Rentsline.com is a website dedicated to assisting landlords infilling their rental vacancies. Apartment seekers search the web-site for ads that match their criteria and then arrange to view thevacancy by contacting the landlord direct. Rentsline also has net-work sites that serve specific geographic regions and/orUniversities, these sites are super targeted and effective therebypresenting a tremendous business opportunity to people like you.

Q: How Much Can I expect to earn?

A: Your earnings will vary depending on several factors. Marketsize (population), your connections, your hard work and your abili-ty to network in the real estate community. There are 3 key rev-enue streams that will provide you with revenue 1) selling ads onyour site to landlords 2) providing digital photo services for youradvertisers 3) providing relocation services to people seeking newrental homes and coming in 2007 an exciting merchant advertisingprogram. For typical compensation examples see Appendix A.

Q: Why Online?

A: Today many renters are using the Internet to seek their nextrental home. Rentsline provides landlords with a cost effectivemeans to advertise their vacancies, and provides searchers with apowerful tool to help them find the home they require. Advertisingon the web is far more cost effective than traditional newspaperbased advertising and provides excellent results.

Q: How do I get paid?

A: Your website is your business. We will collect all proceeds onyour behalf and provide you with a monthly check based on the num-ber of ads you sell. You will bill landlords directly for any additionalservices you provide (e.g. Photo services, reference checks etc.).

Q: How do I get listings on my site?

A: We encourage you to use whatever strategy you feel will pro-vide the best results however we have found that following our tac-tics will lead to the greatest success. Utilizing a combination oftelemarketing, face to face selling, real estate networking, advertis-ing, search engine optimization and other tactics you will be able toattract many listings to your site.

Q: Is my Territory Exclusive?

A: Yes, by establishing your community website you gain exclusiverights to that region. You will reap the rewards of the powerfulRentsline brand and rest assured that your territory will not beoffered to others for the term of your agreement*.

Q: Is technical expertise available to ensure my web-

site keeps running?

A: Yes, the Rentsline technical team is available as required toensure your websites uptime is maximized. In addition we takeproactive action to ensure we eliminate as many potential prob-lems before they occur. We also utilize the latest technology towarn us if a website is experiencing downtime, before a customerever notices.

Q: Are the any hidden monthly or annual

charges?

A: Only the agreed fees apply. We will take a one time setup feeto get your website up and running and then the monthly feesassociated with your website. These fees include your monthlycredit card processing, 1-800 phone support, and the marketingsupport you require.

Q: Do I need any expensive equipment or software?

A: All that is required is an up to date PC, a telephone and yourcommitment. Many of our clients choose to run their businessesas part time ventures initially while others take the bull by the hornsand establish an entire organization of their own right out of thegate. No matter which option you choose you do not require anyspecial equipment. The beauty of the Rentsline opportunity are thelow costs involved in getting going. To establish a similar infra-structure and website on your own would cost 10's of thousands ofdollars, plus monthly maintenance fees and other expenses.

Q: How much does it cost for landlords to place their

ad on my website?

A: Compare our prices to the average newspaper ad and you cansee why Rentsline saves your customers money! What you chargeyour customers is up to you but we recommend the followingprices:

• 15 Day ad $13.95 • 30 Day ad $20.95 • 90 Day ad $49.95 • 180 Day ad $89.95 • 365 Day ad $139.95

Q: Who do I contact for more information?

A: You can email us at [email protected] or call 1-800-411-9521 Monday-Friday 9:00am-4:30pm PST.

*Performance minimums required.Copyright 2006 Rentsline. All Rights Reserved.

COMPENSATION EXAMPLES

9

Compensation - Example A

This individual only conducts business on a very part time basis. Receives 70% of all ad revenue generated. Thisindividual does not offer any additional services.

This agent would earn as the example below:2 (2 week) ads per day = $27.9070% agent revenue = $19.53Total Daily Revenue $19.53

20 Days per month = Monthly Income $390.60Typical of a 25 000 person community.

Compensation - Example B

This individual has committed more time but still works on apart time basis. Receives 70% of all ad revenue generatedthrough their interactions with landlords and property managers and 100% of all value add revenue .

This agent would earn as the example below:Five 2 week ads per day = $69.7570% agent revenue = $48.83Photography service = $20.00 (assuming 1 properties at $20/property)Total Daily Revenue $60.83



Appendix A

Compensation - Example C

This example shows a full time commitment to the business.Receives 70% of all ad revenue generated through their interactions with landlords and property managers and 100%of all value add revenue.

This agent would earn as the example below:Ten 2 week ads per day = $139.5070% agent revenue = $97.65Photography services = $40.00 (assuming 2 properties at $20/property)Reference checks = $10.00 (assuming 1 reference check per day)Total Daily Revenue $147.65


Compensation - Example D

This individual receives 70% of all ad revenue & 100% of allvalue add revenue. This person has hired an associate toassist in the day to day operations of their business.

This agent would earn as the example below:20 2 week ads per day = $279.0070% agent revenue = $195.30Photography services = $80.00 (assuming 4 properties at $20/property)Reference checks = $20.00 (assuming 2 reference check per day)Relocation Services = $25.00 (assuming 1 hour per day)Total Daily Revenue $320.30

Amount Paid to Associate/Day $75.00

Total daily revenue for agent $245.30

20 Days per month = Monthly Income $4906Typical of a 250 000 + community.

APPLICATION FORM

10

Thank you for choosing to accept our invitation to become a partner with Rentsline. We sincerely

appreciate your interest in becoming a member of our growingteam.

To apply, please carefully fill out all of the following informationand return it back in the enclosed reply envelope or fax it to usat 604-718-5550.

Once your Application is processed, you will receive your confirmation within 10-15 business days. We look forward toreceiving your Application.

RENTSLINE WEB ENTREPRENEUR


the guide to starting your own rental accommodations program. · we have learned from our mistakes...

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