the hot cold-sauna for spa

icelab-inSpa

Cold Sauna for Whole Body Cryo Treatment

© Zimmer MedizinSysteme GmbH

Plus vs. Minus 110 °C

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80 years ago, many people thought, going into a Finish sauna at +110 °C can not be survived!

Today, some people may think you will freeze in icelab -110 °C!


Plus vs. Minus 110 °C

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Normal Sauna costs money, Cold Sauna makes money!

Normal Sauna you must have, Cold Sauna differentiates you!

Normal Sauna is wellness, Cold Sauna is wellness, medical wellness and sports!

Normal Sauna has a effect, Cold Sauna has a effect you feel immediately!


Markets / Treatment / Internet

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icelab-MEDICAL icelab-inSports icelab-inSpa CryoVip -85 °C

Rheumatism Pain Skin Stress Fatigue Sleep Pre/Post

operative Rehabilitation

Regeneration Prevention Performance Pain Mgt. Stress Rehabilitation Improved

motor activity & coordination

Free mind, fresh body.

Stress less Reduction of

daily burdens Motivator Medical

Wellness Sports ‘n Spa

www.wholebody-cryotherapy.com

www.comming-soon.com www.cold-sauna.com

Product only for Private-

Spa!

© Zimmer MedizinSysteme GmbH 5

The Cold-Sauna – icelab -110 °C

Triple cold cascade Low energy

consumption Most advanced and

long proved technologyHealthness – Energy - Prevention

Healthness – Energy - Prevention

Immediate short term, long term effect after series

Single, Couple, up to 4 Pure whole body coolness

or treatment packages


The Cold-Sauna – icelab -110 °C

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Temperature levels & effectiveness

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-160 °C effective, butunnecessary

-110 °C therapeuticallyto necessary-100 °C levels

-80 °C therapeutically to effect -60 °C not proven


Treatment Conditions

Chambers: 2- or 3-chamber system (-10 °C, -60 °C, -

110 °C)

Treatment temperature: -110 °C to -115 °C

Treatment frequency: 1 – 3 treatments / day

Exposure duration: 1,5 – 3 minutes

Number of exposures: depending on aim Medical, normally 20 – 40

Clothing: bathing suit

Protection: acra protection

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Three chambers version of icelab -110 °C

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Less energy

Less icing & snow

Virtually no fog

Very stable temperatures

The right solution,for professional users that calculate a fluent and ongoing business. Most advanced technology, with HRS to warm up pool water, extremely sustainable (since 19 years not one product that is not still in use for technical reasons).


Acra Protection

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Active Components

Relieves pain

Inflammation inhibition, immunomodulation

Effect on skeletal musculature (regulation of tone, improvement in circulation and metabolism, modification of neural activation)

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Active Components

Improves the use and range-of-motion of affected joints and muscles

Reduces / eliminates the itching and diminishes the skin changes associated with certain types of dermatitis.

Regulation of the central activity level, psycho-physical performance enhancement, improvement of well being.

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icelab-MEDICAL

For further information please visit our homepage: www.wholebody-cryotherapy.com

We recommend the book „Power from the Cold“ by Prof. Winfried Papenfuß

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Power and performance inSports

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Power and performance inSports

The book „Cold Application in Training & Competition: …“ of Prof. Dr. Sandra Ückert gives a perfect overview on the effect of warm and cold treatments in sports. Examined was inter alia pre-cooling influence of icelab -110°C on:

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Cyclic speed

Acyclic speed

Isokinetic cyclic maximum force

Improvement of endurance

Various physiological parameters (aerobic energy metabolism, blood / oxigen supply, heart rate, heart rate variability HVR ...)


Resultats

Whole body cold air application at minus 110 ° C was compared with other cooling methods:

Highest increase in performance

Sustainable economizing effect on core body temperature

Reducing skin temperature

Reduction in heart rate

Decreasing blood lactate (mmol / l)

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inSports Medical

Pain elimination, prevention of development of pain memory and accelerated reduction of inflammation, resulting in:

timely elimination of reflexive muscular inactivation

prevention of longer pain- and inflammation – induced restriction in mobility of the afflicted joints

improvement in local muscular perfusion and with that muscular metabolism

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inSports Medical

improved recruitment of motor units

decrease in defects in proprioception

prevention of atrophies in the muscle and in the collagenous connective tissue

reduction in the risk of subsequent injuries

reduction of convalescence periods / periods away from training

Psychological equilibrium and regulation of sleep behaviour

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Wellness Treatment

Free Mind & fresh body Relaxing, liberating & inspiring Psychological & physiological prophylaxis &

equilibration Regeneration & stress relief Improvement of motivation

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It‘s really cool Man!

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icealb-inSpa: variables of business model

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One has to make a good plan from the beginning to be successful, main points:

exact definition of all targeted users incl. possible collaborations / co-operations adequate diversified targeted communication adequate communication skills of staff (also not directly involved once!), best already before openingpricing not to low, indirectly you can always lower the pricing but it is hard to get it up againbig variety of offers focusing target groups



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Single, couple, group treatment with up to 4 clients Combined with other treatments or activities: sport

packages, wellness packages, combination with physical therapy, physiotherapy, aesthetic treatments… (Include the treatment as ad-on, which allows you to charge more for the package and distinguish your offer.)

Combined with hotel stay (weekend, week, dozen, double-week) / with entrance to local special happening, attraction a.s.o. serves for internal promotion / external fishing of potential clients and marketing!



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Combined with 3rd parties memberships ... internal promotion / external fishing (for being member of club XY you get 1 x icelab per X free)

Include it in offers for group activities: e.g. before aerobic class, after hiking excursions ... (the treatment lasts only up to 3min., says even bigger groups can be served in a reasonable time!) icelab-Zumba, icelab-Yoga…

Cooperation with interest groups (associations, clubs, institutions, practitioners...), sharing models, renting models, special offers, participation models...



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Make in a second step time dependent offers: day, week, month...

Number dependent offers: trial, 10 sessions, 30 sessions (valid till?!)



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Always take into consideration, that your operations costs do not vary to much if you do 20 treatment rounds a day, 50 or 100! You should be at least in the beginning very generous, you inform your guests and make the treatment more popular!

Be very cautious with pricing... list price must be high enough to let others participate...


Differentiation & Marketing

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You get a distinguished offer that grants real benefits to your clients – make it your USP:Viral marketing is assured (everybody who enjoyed it once, will talk about the icelab-experience with friends, family and colleagues)Media awareness is attained easily // try to share this benefit with other companies making an event using your icelab to convert it in even more media awareness (e.g. Management seminar for top management of XY including icelab session as high light ...) this wheel shall be invented every quarter newly!



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Cross Selling: for people with indications it is a strong incentive to come again and to stay longer at the hotel (long term effects are obtained only with serial applications: e.g. chronic pain ideally 10 to 15 days with two sessions per day)

Think about special values added: photo service after icelab -110 °C (free to email -> photo competition?)



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There are a lot more things to say.Every business is different, witha distinguished offer. icelab -110 °Cis unique, the way of integrating it inyour business model open a vast variety of possibilities.

Let the sun rise in your business, make your customers feel younger, healthier and more beautiful providing them warmth from inside!


icelab since 19 years

There is not one icelab out of service due to technical reasons.

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Thanks a lot for your attention!

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