the importance of design: information architecture
DESCRIPTION
Short presentation about Information ArchitectureTRANSCRIPT
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The Importance of Design Information ArchitectureAngela C Natalia
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+Content
-- What is Information Architecture?
-- Information Architecture in Google Era
-- Better User Experience
-- Practical Implementation
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+What is IA ?
“The field is abstract, and many who might conceptually
understand the basic premise of information architecture
won’t really “get it” until they saw and experience it.“Morville and Rosenfeld, 2006, p. 41
+What is IA ?
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http://swamplot.com/wp-content/uploads/2009/05/shot-trot-house.jpg http://www.youtube.com/watch?v=D0EMpuEEGhg&feature=related
+IA in Google Era
strangers can enter the housethrough any room they want
+IA in Google Era
+IA in Google Era
+IA in Google Era
+Better User Experience
“We're in the experience business. User experience.
We create things that people use.”Jesse James, Information Architecture Summit 2009
+Better User Experience
Common placementClear entry point
+Better User Experience
Common placementClear entry point
+Better User ExperienceCustomize Page
+Practical Implementation
+Practical Implementation
http://www.wix.com/create/website
+Practical Implementation
http://www.wix.com/create/website
+Relevant Sources
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A Dinosaur Family Explains Information Architecture, online video, accessed 7 August 2010, http://www.youtube.com/watch?v=D0EMpuEEGhg&feature=related
Barker, Ian 2005, What is information architecture? , Step Two Designs, accessed 7 August 2010, http://www.steptwo.com.au/papers/kmc_whatisinfoarch/index.html
Debrouwere, S 2005, Information architecture for news websites, accessed 6 August 2010, http://stdout.be/2010/information-architecture-for-news-websites/
Information Architecture Tutorial – Lesson 1, accessed 8 August 2010, http://www.webmonkey.com/2010/02/Information_Architecture_Tutorial_-_Lesson_1/
Garrett, J 2009, The Memphis Plenary, jjg.net, accessed 8 August 2010, http://www.jjg.net/ia/memphis/ Morville, P and Rosenfeld. L 2006, Information Architecture for the World Wide Web 3rd Ed., Saebastopol: O’Reilly.