“the index will transform the way people find suppliers, research information and source products...

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“The Index will transform the way people find suppliers, research information and source products and components.”

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Page 1: “The Index will transform the way people find suppliers, research information and source products and components.”

“The Index will transform the way people find suppliers, research information and source

products and components.”

Page 2: “The Index will transform the way people find suppliers, research information and source products and components.”

The Index is a Search Engine, Supplier Directory and Product Finder specifically for

the fenestration, glazing and related industries

Page 3: “The Index will transform the way people find suppliers, research information and source products and components.”

Who will use the Index to find products and suppliers?

• Window, door, conservatory installers• Window, door, conservatory fabricators• Curtain walling & façade fabricators/installers• Glass companies and IGU manufacturers• Glazing contractors and glass processors• Building plastics suppliers and installers• Trade counter outlets and suppliers• Architects and specifiers• Building contractors, house-builders & developers

Page 4: “The Index will transform the way people find suppliers, research information and source products and components.”

Across the entire building industry

The Index will engage with over 60,000 firms in the trade, commercial and new-build sectors of the building industry who buy or specify windows, doors, conservatories, components, glass & glazing products and building plastics.

The 60,000 firms targeted by the Insight Index represent over 400,000 employees.

Page 5: “The Index will transform the way people find suppliers, research information and source products and components.”

What information will they find when they search the Index?

• Company contact details, phone, fax and web• Online sales enquiry form• Description and logos/images• Accreditations and brands/trade names• Showcase of products with images• PDF downloads of literature, technical data, etc• Multi-media content (presentations, video)• Multiple sites and locations

Subscription required for content

Page 6: “The Index will transform the way people find suppliers, research information and source products and components.”

The Insight Index is new

Nothing like the Index has ever existed before.

It is a major innovation that will change the way people find suppliers, research information and

source products and components in the fenestration and glazing industry.

Everyone will use the Index.

Page 7: “The Index will transform the way people find suppliers, research information and source products and components.”

Everyone will use the Index.

• The Internet is now the No. 1 way to find information, suppliers and product data

• Google has over 2.5 billion searches per day

• 42 million adults in the UK (82%) use the internet and 98% of all business owners use the internet

• RIBA product selector, the online product finder exclusively for Architects, has over 250,000 building industry visitors every single month

Page 8: “The Index will transform the way people find suppliers, research information and source products and components.”

“The Insight Index is a no-brainer for our Industry. I think we will look back in a few years and wonder how we ever managed without it!” Mark Warren, MD, Lister Trade Frames

“This is exactly what the Industry has been waiting for.” Paul Atkinson, Sales Director, Yale OEM

Page 9: “The Index will transform the way people find suppliers, research information and source products and components.”

So how will people find out about the Insight Index?

The Index launches with one of the most ambitious multi-channel marketing plans ever seen in the window, door and conservatory industry.

The Index will engage with 60,000 companies

Page 10: “The Index will transform the way people find suppliers, research information and source products and components.”

Press Advertising

Full page advertisements are scheduled monthly across the trade press to create massive impact.

• Windows Active• Glass & Glazing Products• Glass Times • Clearview Regionals• Glass News Newspaper• Window Industries

Page 11: “The Index will transform the way people find suppliers, research information and source products and components.”

Editorial Coverage

Major press exposure, editorial coverage and PR is scheduled throughout the year with in-depth features, high profile discussion pieces and a stream of offline and online press releases.

Page 12: “The Index will transform the way people find suppliers, research information and source products and components.”

Direct Marketing

Insight Data has embarked on one of the industry's biggest ever direct marketing campaigns to promote the Index including 20,000 regular promotional mailshots, a monthly e-shot to 40,000 recipients and an industry-wide telesales campaign.

Page 13: “The Index will transform the way people find suppliers, research information and source products and components.”

Online Marketing

The Index was developed from scratch with SEO (search engine optimisation) in mind.

Extensive use of SEO and PPC (pay per click) online advertising, including Google Adwords, will drive visitors to the Index.

Page 14: “The Index will transform the way people find suppliers, research information and source products and components.”

Social Media

Lots of people are already hearing about the Index through social media channels such as Twitter and LinkedIn.

Companies that sign-up to the Index will be promoted through our social media channels.

Page 15: “The Index will transform the way people find suppliers, research information and source products and components.”

So what type of companies should be listed on the Index?

• Systems companies/extruders • Hardware suppliers/distributors • Roofline and cladding suppliers • Window & door fabricators • Niche/specialist product suppliers • Glass suppliers and processors • Composite door/slab suppliers • Flat and featured panel suppliers • IGU manufacturers • Component & ancillary suppliers

• Conservatory roof fabricators • Associations & accreditation bodies • Tools and consumable distributors • Sealants and fixings suppliers • Colour bonding and applicators • Profile bending and shaping • Vehicles, logistics and transport • Machinery and equipment suppliers • Software companies • Consultants and advisors • International suppliers

In fact any company that wants to connect with potential customers in the fenestration & glazing industry

Page 16: “The Index will transform the way people find suppliers, research information and source products and components.”

What are the subscription options?

Free ListingBasic company listing and searchable by category only.

Standard SubscriptionFully searchable content including description, images, products and downloads. Live website link to improve your own website ranking.

Premium and Premium + SubscriptionAs Standard listing with additional content, products, downloads, multi-media, multiple sites/locations and premium search listing.

Page 17: “The Index will transform the way people find suppliers, research information and source products and components.”

The Index URLEvery company on the Index has the optionto have an Index URL. The URL is the unique web address for the company profile page.

This web address can be used to link to your profile page from your website, email signature, business cards, stationery and marketing material. This points potential customers directly to your listing on the Index.

Example: www.insightindex.co.uk/in/listers

Page 18: “The Index will transform the way people find suppliers, research information and source products and components.”

The Index is backed by Insight Data

The UK’s leading provider of business information for the fenestration and building industry

22 staff and 580 customers across the UK and Europe

Backed by substantial financial, business and marketing resources and in-depth industry knowledge

Winners of the Business of the Year Awards, Innovation Awards, and members of the Direct Marketing Association

Page 19: “The Index will transform the way people find suppliers, research information and source products and components.”

Engage with 60,000 potential customers in the window, door, conservatory and building industry from £100 per month.

The Insight Index will change the way people find suppliers, research information and source products

and suppliers. For good.

Page 20: “The Index will transform the way people find suppliers, research information and source products and components.”

Additional advertising opportunities

Choose a Featured Company or a Featured Product and showcase your business on the home page of the Index for 30 days on rotation with a maximum of 9 other suppliers or products.

Featured Companies and Products are also showcased in Index Engage – the monthly ezine that is delivered to 40,000 industry recipients.

Page 21: “The Index will transform the way people find suppliers, research information and source products and components.”

Visit insightindex.co.uk

Call Insight Data 01934 808293Email: [email protected]

Want toknow more?

Sample Profile?www.insightindex.co.uk/example-listing