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SUPPORTED BY THE ONLY DEDICATED HOSTED BUYERS SCHEME IN THE UK 3-5 March 2020 ExCeL London HRC.CO.UK/FOODSERVICESHOW THE INGREDIENTS FOR SUCCESS One Event, Four Shows

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Page 1: THE INGREDIENTS FOR SUCCESS · Nando’s NHS PizzaExpress Prezzo Radisson Hotel Group Rosewood London Royal Air Force Saga Cruises Sodexo Soho House & Co Star Pubs & Bars Starbucks

SUPPORTED BY THE ONLY DEDICATED HOSTED BUYERS SCHEME IN THE UK

3-5 March 2020 ExCeL London

HRC.

CO.U

K/FO

ODSE

RVIC

ESHO

W

THE INGREDIENTS FOR SUCCESS

One Event, Four Shows

Page 2: THE INGREDIENTS FOR SUCCESS · Nando’s NHS PizzaExpress Prezzo Radisson Hotel Group Rosewood London Royal Air Force Saga Cruises Sodexo Soho House & Co Star Pubs & Bars Starbucks

Curated by:Co-located with

The Foodservice Show has been meticulously designed to be the perfect one-stop shop for today’s foodservice chef and buyer. Curated by the four leading chefs associations, The Craft Guild of Chefs, The Royal Academy of Culinary Art, The Association of Pastry Chefs and The British Culinary Federation, the Foodservice Show is the only UK foodservice event ‘by chefs, for chefs’.

The products and suppliers being showcased at The Foodservice Show are selected based on the needs of chefs from across the foodservice sector’s various channels including casual dining, fine dining, cost and public sectors, hotel dining and contract and travel catering.

A limited number of stands are available within set categories to food and drink manufacturers, suppliers and distributors of foodservice items across fresh ingredients, stocks, sauces and marinades, frozen foods, ambient goods, meat & fish, baked good, dairy products, beverages and snacks, grab-and-go and single serve items.Over the past decade, we’ve seen the foodservice market grow into the exciting, innovative and affluent £87bn industry it is today. This growth has seen it become the fourth largest contributor to the UK’s economy.

Whether you’re an artisan butcher or a national foodservice supplier, The Foodservice Show provides a national platform to promote and sell your products to the UK’s food and drink end users. With over 20,000 visitors expected, The Foodservice Show is the national foodservice event.

Additionally, The Foodservice Show offers the only dedicated hosted buyer scheme: The HRC Buyers Club. Bringing together the country’s leading foodservice F&B procurement professionals, who are required to pre-arrange eight ‘on stand’ meetings with exhibitors. The Foodservice Show invests in the fortunes of its exhibitors and the wider industry, to help drive a thriving foodservice market.

The Foodservice Event For 2020 The Ingredients for Success

Ross CarterHRC Event Director Allyson Purcell, Event Marketing Manager, Eat Pieogi

Page 3: THE INGREDIENTS FOR SUCCESS · Nando’s NHS PizzaExpress Prezzo Radisson Hotel Group Rosewood London Royal Air Force Saga Cruises Sodexo Soho House & Co Star Pubs & Bars Starbucks

£57,874 average order

64%

of attendees are Owners | Directors

Managers | Chefs | CEOs

Who our visitors were:

Over

21,000attendees

45%of visitors place

orders with exhibitors

“The show has gone very well for us. The organisers have introduced us to lots of great contacts which has

been very useful. This is the first show we’ve done – the stand

looks great and we’ll definitely continue to exhibit here.”

Allyson Purcell, Event Marketing Manager, Eat Pieogi

Food for ThoughtWhat to expect from The Foodservice Show 2020

14% Foodservice

7% Wholesaler & Distributor

52% Hospitality

9%Manufacturing

3% Retail inc instore

catering

3% Import/Export

THE FOODSERVICE SHOW OFFERS AN UNRIVALLED VISITOR AUDIENCE AND IS THE

INDUSTRY EVENT FOR 2020

* Statistics based on 2018 Hotelympia attendees

12% Other

Page 4: THE INGREDIENTS FOR SUCCESS · Nando’s NHS PizzaExpress Prezzo Radisson Hotel Group Rosewood London Royal Air Force Saga Cruises Sodexo Soho House & Co Star Pubs & Bars Starbucks

What is The HRC Buyers Club? The foodservice and hospitality industry’s only dedicated hosted buyers program, open only to qualifying and vetted buyers of services and products for foodservice outlets across it’s multiple channels.

The HRC Buyers Club serves to deliver procurement, buying and purchasing professionals to exhibitors, driving greater business opportunities and return on investment.

The UK’s only dedicated buying scheme is a complimentary service to HRC exhibitors. By investing heavily in this service, HRC guarantees to serve its clients like no other event in the industry, providing suppliers the greatest possible opportunity to do business, both at and post event.

Introducing the hrc buyers club An industry first that connects your business with the nations leading procurement professionals

Meet with a minimum of 8 exhibitors for 30 minutes

each on their stands

Attend seminars and workshops and gain

industry insights

Network with their peers and suppliers

1 2 3

Members of The HRC Buyers Club will be hosted by HRC with 3 key goals:

How does The HRC Buyers Club work?HRC provides qualifying buyers the opportunity to be hosted at the show to source, learn and network. All of this in exchange for eight pre-arranged thirty minute meetings on supplier stands.

Meetings are managed using a dedicated software system and exhibitors receive notifications of their meetings before the show has opened. HRC will target over 2,000 meetings, all set up in advance of the event.

Following a hugely successful launch at our sister events in Birmingham in 2019 we were able to recruit some of the most senior buyers in foodservice.

Page 5: THE INGREDIENTS FOR SUCCESS · Nando’s NHS PizzaExpress Prezzo Radisson Hotel Group Rosewood London Royal Air Force Saga Cruises Sodexo Soho House & Co Star Pubs & Bars Starbucks

Members of The HRC Buyers Club are offered a package of benefits to drive recruitment, including;

1. Priority access to insight sessions and seminars across the event, including buyer only sessions

2. Exclusive social events at HRC where they can spend time with their peers and senior members of supplier staff

3. Accommodation and travel bursaries

4. Unparalleled sourcing opportunities; buyers have the opportunity to source from 900 leading suppliers

AmadeusBaxterstoreyBenito’s HatBenugoBest Western HotelsBidfoodBritish AirwaysBritish ArmyBritish Petroleum Co PlcByron HamburgersCambridge UniversityCarluccio’sCenter ParcsCH& CoChampneysCorinthia Hotels LtdCosmo Restaurants GroupCosta Coffee

Crowne PlazaDelaware NorthDeliverooDomino’sEat LtdElior UKExclusive HotelsFirmdale HotelsFortnum & Mason Four Seasons Hotels & ResortsFuller Smith & TurnerGather & GatherGoldman SachsGordon Ramsay GroupGreene KingHallmark Care HomesHoliday InnHM Prisons

Imperial College LondonJ D WetherspoonJohn LewisKFCLevy UKLiverpool FCLord’s Cricket GroundMarriott HotelsMcDonald’s Restaurants UKMitchells & ButlersNando’sNHSPizzaExpressPrezzoRadisson Hotel GroupRosewood LondonRoyal Air ForceSaga Cruises

SodexoSoho House & CoStar Pubs & BarsStarbucksTaj HotelsTGI FridaysThe Berkeley HotelThe ClinkTwickenham ExperienceUnileverUniversity of EdinburghVirgin TrainsWagamamaWaitroseWasabiWhitbread PlcYork RacecourseZizzi

Who else might you meet amongst the 21,000 visitors to the foodservice show...

“We were so impressed with thequality of people at the show.

We managed to get face-to-face time with contacts we’ve struggled to get hold of. The show has also opened

up new avenues for us to explorethat we hadn’t even considered,

for example with the military anduniversity sectors. We came in

with one business objective and leftwith another entirely!”

Charlie Turner, Sales and Marketing Director, Neat Nutrition

Page 6: THE INGREDIENTS FOR SUCCESS · Nando’s NHS PizzaExpress Prezzo Radisson Hotel Group Rosewood London Royal Air Force Saga Cruises Sodexo Soho House & Co Star Pubs & Bars Starbucks

what are our visitors looking for?

Raw materials and fresh ingredients

Stocks, sauces and marinades

Alcoholic beverages

Non-Alcoholic beverages

Single serve items

Frozen foods

Ambient goods

Grab-and-go products

Baked goods

Dairy products

Meat & Fish

Hot drinks

The Foodservice Show delivers the highest quality and value to exhibitors. Alongside the industry’s only hosted buyers’ scheme, significant investment had been made to ensure HRC delivers the finest content to achieve the greatest measurable return on your investment.

Content & benefits like no other industry event...

Extensive Media & PR Reach The Foodservice Show has an unmatched promotional reach.

• Targeted messaging to our in-house database of 100,000 hospitality and foodservice end-users

• Over 75,000 visitors to the show website in the four months ahead of the show

• The Show Preview, with over 60,000 copies printed and mailed to foodservice & hospitality professionals

• Promotion and publicity in every industry media outlet across print and digital

Seminars & Chef Competitions

• Industry leading seminar content and presentations, our in-house content team recruit the very best presenters, speakers and industry panels

• The Salon Culinaire, the largest chef competition in the UK, with over 1,000 chefs in competition at the event

• The very best in innovation, new-to-market and product development on display

Driving Exhibitor ROI

• Data & lead Generation; complimentary badge scanning and data sharing with exhibitors

• The largest database of UK foodservice in the UK with dedicated channel marketing to deliver relevant buyers to your stand

Page 7: THE INGREDIENTS FOR SUCCESS · Nando’s NHS PizzaExpress Prezzo Radisson Hotel Group Rosewood London Royal Air Force Saga Cruises Sodexo Soho House & Co Star Pubs & Bars Starbucks

Baked goods

Dairy products

Meat & Fish

Hot drinks

THE FOODSERVICE SHOW

Join us in 2020

INTERIORS & TABLETOP SHOW

HOSPITALITY TECH ZONE

THE FOODSERVICESHOW

CAFÉ COMMERCE

THE PROFESSIONALKITCHEN SHOW

HRC 2020FULL FLOOR PLAN

Contact our commercial team at [email protected]

or 020 7866 3061 to request a floorplan.

STAND TYPE 0M – 50M 51M-100M 101M-150M 151M-200M

SPACE ONLY £360 + VAT £352 + VAT £343 + VAT £335 + VAT

CLAD SHELL £426 + VAT

REGISTRATION FEE £200 + VAT

Pricing as follows:

Page 8: THE INGREDIENTS FOR SUCCESS · Nando’s NHS PizzaExpress Prezzo Radisson Hotel Group Rosewood London Royal Air Force Saga Cruises Sodexo Soho House & Co Star Pubs & Bars Starbucks

Discuss exhibiting, sponsorship and partnership opportunities with our commercial team Mail: [email protected]: 020 7866 3061

HRC.CO.UK/FOODSERVICESHOW

3-5 March 2020 ExCeL London

CO-LOCATED WITH