the international german hydrogen energy congress 2004
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The International German Hydrogen Energy Congress 2004. Essen, Germany – Feb 11-12, 2004. Fueling Our Future: Setting the Stage for the Coming Hydrogen Economy Arno A. Evers, Arno A. Evers FAIR-PR, Germany. Contents: Still on Probation or Ready for Take-Off? - PowerPoint PPT PresentationTRANSCRIPT
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Fueling Our Future: Setting the Stage for the
Coming Hydrogen Economy
Arno A. Evers, Arno A. Evers FAIR-PR, Germany
The International German Hydrogen Energy Congress 2004
Essen, Germany – Feb 11-12, 2004
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Contents:
• Still on Probation or Ready for Take-Off? • Implementation Time of New Products• Not Technical Possibilities but Consumer Demand• Evolution of the Cellular Phone / Aircraft Industry• World Motor Vehicle Production incl. P.R. China• Necessary Conditions to the Final Goal:
Mass Demand will drive Mass Production• Market Outlook: China• Go to Where the Market is!
Go to Where the Market is!
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Still on Probation or Ready for Take-Off ?
• Fuel Cells technology has been on worldwide probation for the last 30 years…
• Billions of US $ – both from Private finance and Government funds - have already been invested
• Adoption was announced several timesbut often postponed…
• Critical Issues:– How long will it take to be commercial?– Will H2/FC be on probation for another 30 years?
Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Not Technical Possibilities but Consumer Demand
• The future of an H2/FC economy will not be dependent on the replacement of existing energy-powered products, but rather in products and/or services unknown today which will benefit our daily life tomorrow…
• Because of the “added value” benefits of thesenew products and/or services, this development is going to happen…
…sooner than many “experts” are thinking today!
Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
CHINA
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Go to Where the Market is! CHINA: 10th Five-Year Plan (2001-2005)• “863 High Technology Project”
- Key Project Fuel Cell Vehicle for Car and Bus 33 million EURO
- Fuel Cell Key Material Project Membrane, Bipolar Plate
- Future Energy Project DMFC, MCFC and SOFC
Source: Dr. Honymei Yu, Dalian Insitute of Chemical Physics, Chinese Academy of Sciences
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Go to Where the Market is! CHINA: 10th Five-Year Plan (2001-2005)• “973 Project”
- Hydrogen Energy (including Fuel Cells)• National Natural Scientific Foundation (NSFC)
- New Material, New Concept in Fuel Cells • Chinese Academy of Sciences Key Project
- Fuel Cell Engine and Hydrogen Technology• Industry
- Hydrogen Production from Natural Gas, Methanol and Gasoline
Source: Dr. Honymei Yu, Dalian Insitute of Chemical Physics, Chinese Academy of Sciences
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Go to Where the Market is!
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Necessary Conditions to reach the final Goal:Mass Demand will drive Mass Production• Many circumstances have to be added:
Which one is most important?– Activation of First-Movers– Growing Energy Demand– Environmental / Ecological Awareness– (Private) Entrepreneurship – Energy Security Concerns– and (less, please!!!) Political Support
Go to Where the Market is!
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Group Exhibit Hydrogen + Fuel CellsHANNOVER FAIR
• The annual Group Exhibit has developed to be the biggest of its kind in the world since 1995.
• 100+ companies from 19 countries show their latest developments in 2004
• HANNOVER FAIR 2004, April 19-24 celebrating our 10th anniversary
You are all welcome to attend…
Go to Where the Market is!
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Go to Where the Market is!
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Go to Where the Market is!
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Arno A. Evers FAIR-PR Achheimstrasse 3 82319 Starnberg, GermanyTel.: +49-(0)8151-99892-3 Fax: +49-(0)8151-99892-43E-mail: [email protected]
Visit our web site: www.fair-pr.comSee you in Hannover!
Go to Where the Market is!
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Go to Where the Market is!