the intervale center food basket · overview of presentation 1. the intervale 2. agricultural...

22
The Intervale Center Food Basket A Multi-Farm Workplace CSA Travis Marcotte December 2008

Upload: others

Post on 25-Aug-2020

3 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

The Intervale Center Food Basket

A Multi-Farm Workplace CSA

Tra

vis

Mar

cott

eD

ece

mb

er

200

8

Page 2: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

1. T

he

Inte

rval

e

2. A

gri

cult

ura

l D

evel

op

men

t P

rog

ram

s

3. T

he

Fo

od

Bas

ket

•P

ilo

t

•C

ust

om

ers

•F

arm

ers

•B

usi

nes

s D

evel

op

men

t

Ov

erv

iew

of

Pre

sen

tati

on

Page 3: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Th

e In

terv

ale

Page 4: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Th

e In

terv

ale

Page 5: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Th

e L

and

350

acre

s o

wn

ed/m

an

aged

b

y I

C.

220

–co

mp

ost

, tr

ee n

urs

ery

, y

ou

th f

arm

, fo

rest

, wet

lan

d.

130

-ti

llab

le f

or

2009

.

95 –

En

t./M

ento

r fa

rms.

25 –

Incu

bat

or.

Page 6: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Ou

r M

issi

on

to d

evel

op f

arm

-an

d l

and

-bas

ed e

nte

rpri

ses

that

gen

erat

e ec

onom

ic a

nd

soc

ial

opp

ortu

nit

y w

hil

e p

rote

ctin

g

nat

ura

l re

sou

rces

.

Page 7: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Pro

fita

ble

Far

ms

Acc

ess

to L

and

Go

od

Lan

d S

tew

ard

ship

Div

ersi

fied

Pro

du

ctio

n a

nd

Mar

ket

s

Lo

cal

Pro

cess

ing

/Sto

rag

e/D

istr

ibu

tio

n

Co

nn

ecte

d E

ater

s

Lo

cal

Was

te M

ana

gem

ent

Sy

stem

s

Pu

bli

c/P

riv

ate/

So

cial

Par

tner

ship

s

Go

od

Fo

od

Po

licy

En

han

cin

g t

he

Fo

od

Sy

stem

Page 8: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Main

tain

Farm

er &

Natu

ral

Res

ourc

e B

ase

Dev

elop

Sust

ain

able

Pro

cess

ing

Support

Fair

Dis

trib

ution

Sys

tem

s

Under

stand,

Influen

ce a

nd

Ente

r N

ew

Mark

ets

PR

OD

UC

TIO

NP

RO

CE

SSIN

GD

IST

RIB

UT

ION

CO

NSU

MP

TIO

N

Valu

e A

dded

Valu

e R

eturn

ed

Conse

rvation N

urs

ery

-20

02

AD

S F

arm

s P

rogra

m -

1990

AD

S S

ucc

ess

on F

arm

s -20

02

Inte

rvale

Com

post

–19

88

(Tra

nsf

erre

d to C

SW

D 2

008)

AD

S F

ood H

ub/F

ood B

ask

et -20

07

Hea

lthy

City

-20

02

AD

S R

ole

in

th

e F

oo

d S

yst

em

Page 9: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Th

e F

arm

s P

rog

ram

Hel

pin

g N

ew F

arm

ers

&

Gro

win

g F

oo

d f

or

Ou

r C

om

mu

nit

y

AD

S P

rog

ram

s

Page 10: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Su

cces

s o

n F

arm

sP

rov

idin

g f

arm

bu

sin

ess

pla

nn

ing

sta

tew

ide

AD

S P

rog

ram

s

Page 11: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

New

Far

ms

for

New

Am

eric

ans

Cre

atin

g o

pp

ort

un

ity

fo

r A

fric

an w

om

en &

th

eir

fam

ilie

s

AD

S P

rog

ram

s

Page 12: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Th

e F

oo

d H

ub

P

roje

ctC

on

nec

tin

g F

arm

ers

to M

ark

ets

to

Incr

ease

Far

m P

rofi

tab

ilit

y a

nd

L

oca

l F

oo

d A

cces

s

•M

ult

i-fa

rm W

ork

pla

ce C

SA

•S

easo

n-E

xte

nd

ing

Sto

rag

e F

acil

itie

s

•E

nh

an

ced

Lo

cal

Bro

ker

age

Ser

vic

es

AD

S P

rog

ram

s

Page 13: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

FH

Co

nsu

mer

Su

rvey

410

Ch

itte

nd

en C

ou

nty

pri

mar

y s

ho

pp

ers

surv

eyed

.

54%

of

sho

pp

ers

hav

e h

eard

of

Co

mm

un

ity

Su

pp

ort

ed

Ag

ricu

ltu

re. M

ajo

rity

ver

y i

nte

rest

ed i

n b

uy

ing

mo

re l

oca

l fo

od

.

10.7

% h

ave

bee

n m

emb

ers

of

a C

SA

far

m. 8

9.3%

hav

e n

ot.

On

ly 4

.2%

of

resp

on

den

ts w

ere

mem

ber

s o

f a

CS

A f

arm

in

200

7.

38.8

% t

ho

ug

ht

that

bu

yin

g a

CS

A f

arm

sh

are

was

so

met

hin

g t

hey

w

ou

ld c

on

sid

er f

or

2008

.

Pro

du

cts

dem

and

ed –

veg

es, f

ruit

, eg

gs,

ch

eese

, po

ult

ry, b

eef,

sy

rup

, ho

ney

in

th

at o

rder

. Sea

son

al g

aps.

Lim

ited

av

aili

bil

ity

in

su

per

mar

ket

s.

AD

S P

rog

ram

s

Page 14: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

FH

Far

mer

Su

rvey

298

pro

du

cers

mai

led

su

rvey

Fal

l 20

07 -

112

com

ple

ted

63%

of

farm

man

ager

s in

dic

ated

th

at t

hey

hav

e th

e ca

pac

ity

to

ex

pan

d

pro

du

ctio

n i

f p

rofi

tab

le o

utl

ets

cou

ld b

e ac

cess

ed.

60%

wil

lin

g t

o u

nd

erta

ke

a jo

int

mar

ket

ing

par

tner

ship

wit

h o

ther

fa

rms

to a

cces

s n

ew m

ark

ets.

Th

e m

ajo

rity

als

o i

nd

icat

ed t

hat

pre

serv

ing

th

e id

enti

ty o

f th

eir

farm

n

ame/

bra

nd

was

ess

enti

al t

o t

hei

r m

ark

etin

g g

oal

s.

42%

in

dic

ated

in

tere

st i

n m

ult

i-fa

rm C

SA

; 40

% i

n b

rok

erag

e se

rvic

e;

18%

in

sea

son

ex

ten

din

g s

tora

ge.

18%

in

dic

ated

th

at t

hey

wo

uld

co

nsi

der

in

ves

tin

g f

inan

cial

res

ou

rces

to

d

evel

op

su

ch a

pro

ject

. 52

%

wer

e “u

nsu

re”

if t

hey

wo

uld

pu

t d

oll

ars

in b

efo

re s

eein

g a

fu

lly

fu

nct

ion

ing

op

erat

ion

.

AD

S P

rog

ram

s

Page 15: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,
Page 16: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Bro

ug

ht

tog

eth

er 2

0 lo

cal

farm

ers

Par

tner

ed w

ith

8 l

oca

l ar

ea b

usi

nes

ses

En

roll

ed 1

20 s

har

eho

lder

s

Gro

ssed

ov

er $

90,0

00

Veg

es, f

ruit

, mea

t, c

hee

se, a

dd

-on

s.

Ov

er $

63,0

00 p

aid

to

far

mer

s

Ren

ted

war

eho

use

Pu

rch

ased

co

ole

r an

d v

an

2008

Fo

od

Bas

ket

Pil

ot

Page 17: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

See

k s

up

erm

ark

et s

ho

pp

ers;

em

plo

yee

s

Rec

ruit

men

t an

d a

dv

oca

tes

Del

iver

y a

nd

sh

are

dis

trib

uti

on

Usi

ng

th

e w

eb

So

lici

tati

on

Po

lici

es

Hea

lth

an

d w

elln

ess

Sh

areh

old

ers/

Sit

es

Page 18: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

VS

AC

–T

ues

day

s ,

2:30

Inte

rval

e C

ente

r –

Tu

esd

ays,

2:3

0

FA

HC

UH

C C

amp

us

–T

ues

day

s, 3

:45-

5

FA

HC

Med

ical

Cam

pu

s –

Tu

esd

ays,

3:4

5-5

VE

IC –

Tu

esd

ays,

3:0

0

Sai

nt

Mic

hae

ls C

oll

ege

–W

edn

esd

ays,

3:0

0

VD

H,

108

Ch

erry

Str

eet

–W

edn

esd

ays,

3:0

0

Dw

igh

t A

sset

Mg

mt.

–W

edn

esd

ays,

3:3

0

Ch

amp

lain

Co

lleg

e –

Wed

nes

day

s, 3

:30

GE

Hea

lth

care

–W

edn

esd

ays,

4-5

:30

Bu

rto

n –

Wed

nes

day

s, 4

-5:3

0

Sit

e S

che

du

les

Page 19: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Bu

ild

on

rel

atio

nsh

ips,

21

par

tici

pat

ing

fo

r 20

09

Incr

ease

d e

ffic

ien

cy (

red

uce

d t

ime

mar

ket

ing

)

Rec

eiv

e p

aym

ent

up

fro

nt

Su

pp

ort

/tec

hn

ical

ass

ista

nce

, IC

/oth

er f

arm

ers

Sec

ure

mar

ket

Ad

dit

ion

al p

rod

uct

mar

ket

ing

Far

mer

s

Page 20: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Man

agin

g F

arm

Su

pp

lySalad Bowl Share

# of WeeksWhat Crops

9-Jun

16-Jun

23-Jun

30-Jun

7-Jul

14-Jul

21-Jul

28-Jul

4-Aug

11-Aug

4arugula

Pitchfork

Pitchfork

3basil

Hazendale

1broccoli

Jericho

10carrot

Are/Rb

Are/Rb

Are/Rb

Are/Rb

3cilantro

Hazendale

2celery

4corn

7cucumber

Screamin Ridge

Screamin Ridge

Screamin Ridge

Arethusa

Riverberry

1green beans

Rockville

8lettuce

Jericho

Jericho

Arethusa

Riverberry

11mesclun

Pitchfork

Pitchfork

Pitchfork

Pitchfork

Pitchfork

Pitchfork

3onions

2peas

Open Heart

Open Heart

5peppers

Riverberry

1radishes

Maplewind

3scallions

Jericho

Jericho

Jericho

4spinach

Hazendale

RiverberryHazendale

9tomatoes

Pitchfork

Pitchfork

5tomatoes (cherry)

Screamin Ridge

Page 21: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Pro

du

ct i

s ~

70%

of

sale

s

Co

ord

inat

or

an

d p

ack

ing

del

iver

y l

abo

r

Van

an

d c

oo

ler

-ad

dit

ion

al v

ehic

le ‘

09

War

eho

use

vs.

sh

ift

to I

C h

ay b

arn

Res

earc

h

Gra

nts

/Bre

ak-e

ven

Far

mer

In

ves

tmen

t/O

wn

ersh

ip

Din

ing

ser

vic

es,

rest

aura

nts

, gro

cers

Sea

son

ex

ten

din

g s

tora

ge

Bu

sin

ess

Dev

elo

pm

ent

Page 22: The Intervale Center Food Basket · Overview of Presentation 1. The Intervale 2. Agricultural Development Programs 3. ... 3:45-5 VEIC –Tuesdays, 3:00 Saint Michaels College –Wednesdays,

Th

ank

Yo

u!

Tra

vis

Mar

cott

e

Dir

ecto

r, A

gri

cult

ura

l D

evel

op

men

t S

erv

ices

trav

is@

inte

rval

e.o

rg