2017 MEDIA KIT

TH E JW MAR RIOT T MAGA ZI N E

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JW MARRIOTT IS MUCH MORE THAN A BRAND;

IT IS A LIVING LEGACY CARRIED ON WITH HONOR,

BY THE ASSOCIATES AROUND THE GLOBE.

J. WILLARD MARRIOTT

J W M M A G A Z I N E J W M A R R I O T T. C O M24

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Born in 1900, J. Wil-lard Marriott had the unique opportunity to observe the 20th

century—and he did. It was his ability to study the way the crowds flocked to ice cream stands during a Washington summer that led him to open a root beer stand, which turned into The Hot Shoppes and later became an expanded hospitality company that included hotels. Through diligence, compassion and an unwavering commitment to giving back to the commu-nity, he built one of the world’s largest hospitality empires that carries the imprint of his legacy even today.

Twenty-seven years after the first Marriott Hotel debuted in Arlington, Virginia, J. Willard Marriott was well into his 80s, having already placed the reins of the company he founded in 1927 into the capable hands of his son, Bill. In 1984, putting everything he’d learned from his father into practice, Bill Marriott set out to build the single best

hotel of his career. On a brisk February day the first JW Marriott hotel opened in Washington, D.C. Bearing the name of the man who started it all, it was lo-cated less than three miles from where J. Willard Marriott’s origi-nal root beer stand once stood.

J.W. Marriott, Jr. recalls that his father was quite pleased.

“As my father approached his mid-80s, I thought it would be appropriate to do something for him. I decided to name our Washington, D.C. flagship hotel for him. When he showed up for the opening he was very pleas-antly surprised to see his name over the door.”

Thus, a hotel forged out of the love and pride between father and son took root and grew, expanding its presence around the globe. In 1989, the JW Marriott Hotel Hong Kong opened in Asia, followed by JW hotels in the Middle East and Europe in 1993 and Latin America in 1996. Today, 51 luxury hotels and resorts around the world carry the JW Marriott brand name, along with the vision: to create inspiring and exciting destinations. Havens of understated elegance and intuitive service. An inviting atmosphere where you can be yourself. And a place where his legacy of hospitality is revered.

This is JW.

A Hotel is BornHow a rootbeer stand inspired a worldwide brand dedicated

to quiet luxury.

When [my father] showed up for the opening he was very pleasantly surprised to see his name over the door.

JW MARRIOTT, JR.

JW STORY

BRAND HERITAGE

The JW MARRIOTT brand carries the heritage of excellence and personal attention to detail that represents J. Willard Marriott, a true entrepreneur who expressed genuine warmth and affection for both his guests and his associates.

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CULINARYFeeding the intellect through both local and culturally influenced culinary experiences.

CULTUREAccess to, and immersion in, leading art, music and cultural events and influencers.

WELL-BEINGA holistic approach to physical and emotional nourishment.

PASSION POINTS

JW MARRIOTT invites guests to pursue their passions by presenting a variety of differentiated luxury experiences—cuisine, desire for the arts and the quest for overall well-being.

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READER PROFILE

MALE/FEMALE 67%/33%

AVERAGE AGE 39

MARRIED 62%

HOUSEHOLD INCOME $193,500

COLLEGE DEGREE 88%

READERSHIP 33,905 Total Rooms

x 75% Average Occupancy

x 91 Days per Issue

x 1.6 Average Guests per Room

÷ 2.5 Average Nights Stayed

= 1,480,970 Average Readership per Issue

NEARLY 1.5 MILLION AFFLUENT TRAVELERS WHO LIVE LIFE TO THE FULLEST

DISTRIBUTIONJWM magazine is the only publication distributed in-room at JW Marriott properties.

• 80 JW Marriott hotels and resorts in 28 countries

• There will be 100+ properties by 2020

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MEET THE JWM READERJWM magazine speaks to an audience of travelers who seek the exceptional in every aspect of their lives. They are always moving forward, looking for new ways to do things and express themselves.

SOURCE: U.S. MI SEGMENTATION STUDY 2016

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VOLUME 7:1 JANUARY — MARCH

VOLUME 7:2 APRIL — JUNE

VOLUME 7:3 JULY — SEPTEMBER

VOLUME 7:4OCTOBER — DECEMBER

QUINTESSENTIAL Baku London New York Kolkata

MY CITY Chongqing City New Orleans Chengdu Los Angeles

FELLOW TRAVELER

Sam Kass

President Obama’s former chef joins a tech startup.

Patricia Herrera Lansing

& Carolina Herrera Báez

A designer’s chic daughters.

Roberto Lorenzini

The Tod’s CEO is the consummate globe-trotter.

Emily Weiss

The Glossier founder merges beauty with tech.

FOOD + DRINK In the Spirit

A guide to the elegant world of apéritifs.

For the Love of Pho

Unlocking the secrets to Vietnam’s tastiest export.

New Coffee Culture

Millennials are connoisseurs of high-end coffee.

Consider the Oyster

Facts, trends and where to go for stellar bivalves.

ARTS Beyond Broadway

The best of New York theater often emerges from smaller venues.

Future Green

In an ever-urbanized world, biophilic design offers a deep natural connection.

Film Festivals

Beyond Cannes, under-the-radar festivals offer arty thrills and A-list access.

Into the Wild

Imaginative, organic flower arrangements feel modern now. Expert: Jane Packer.

WELL-BEING Quiet Revolution

From sound baths to mass meditation events, the latest and greatest ways to unplug and recharge.

Raising the Barre

Seeking a ballerina body? The barre method is one of the hottest ways to stay in shape.

The Science of Sleep

Getting enough shut-eye in today’s hectic times is a luxury. The latest research offers rest for the weary.

Comic Relief

From open-mic nights to improv shows, comedy classes bring laughs—plus confidence and well-being.

FASHION Cruise Control

Beach shoot featuring resort collections.

Summer Styles

City shoot featuring summer collections.

Fall Forward

Composed still life featuring fall collections.

Haute Holiday

City shoot featuring holiday collections.

DESTINATION Lone Star State of Mind

Houston makes a new impression as Texas’ biggest, buzziest city.

Singapore Sling

Even a quick jaunt to Singapore promises rich culture and epic meals.

Dominican Republic

A writer discovers the island’s passion for baseball firsthand.

Morocco

Off Morocco’s coast, Tamuda Bay promises a private retreat.

CULINARY Unwrapped

Inside artisanal chocolate’s next wave, including a look at the world’s most innovative companies.

Farm Fraîche

Shopping the greatest greenmarkets in style with JW Marriott chefs from around the globe.

Inglorious Food

Chefs and farmers embrace cosmetically imperfect ingredients—and make them the stars of the plate.

Loving Lima

The indigenous dishes and global flavors that make Lima, Peru, the planet’s most exciting food city.

MY PASSION N/A

“My Passion” feature held this issue for expanded “Food + Drink” section.

Vincent Moon

An indie filmmaker and sound artist travels the world in search of music.

Carol Lim

The Opening Ceremony owner and Kenzo creative director on creativity.

Brunello Cucinelli

The master of cashmere gives back to his Italian hometown.

EDITORIAL SUBJECT TO CHANGE.

2017 EDITORIAL CALENDAR

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JWM MAGAZINE 51JWMARRIOTT.COM

Baja FraîcheAfter Hurricane Odile devastated Los Cabos in 2014,

a new wave of entrepreneurs and tastemakers brings a fresh sophistication to San José del Cabo—one that’s authentically tied to its Mexican roots.

BY POLLY BREWSTER | PHOTOGRAPHS BY JESSICA SAMPLE

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IN BANGKOK, INNOVATIVE CHEFS AND MODERN GOURMANDS ARE TAKING THE CITY’S FAMED STREET

FOOD TO DELECTABLE NEW HEIGHTS.BY AMBER S. HOFFMAN | PHOTOGRAPHS BY JASON LANG

High Thai

Here: The flavors of pad kee mao, or drunken noodles, sing at Raan Jay Fai. Opposite: Osha deconstructs the classic Thai soup, tom yum goong.

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MOODY HUES

SERENITY NOW Airy, tranquil and

composed, the dreamy blue of

Serenity is a respite from frenetic times.THIS PAGE: Ruffle dress

(US$895) by Clear by Kai Milla (curatorla.com).

18-karat gold earrings (US$880) by

Brooke Gregson (net-a-porter.com).

RIGHT: Cotton dress (price upon request) by Mara

Hoffman (marahoffman.com). Enamel earrings

(US$195) by Tory Burch (toryburch.com). Silver

bracelets (US$525) by David Yurman

(davidyurman.com). Loafers (US$395) by

Mulberry (mulberry.com).

PAGE 14: Dress (US$1,700) by Patricia Bonaldi

(patriciabonaldi.com.br). Headband (US$800) by

Jennifer Behr (jenniferbehr.com). Silver bracelet (by

special order) by Mimi Prober (mimiprober.com).

Morganite, aquamarine and beryl earrings (US$38,000)

by Helen Yarmak (helenyarmak.com).

THE EXPERTS AT PANTONE HAVE SPOKEN: ROSE QUARTZ AND SERENITY RULE 2016

AS THE COLORS OF THE YEAR

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IN EVERY ISSUE

FOOD + DRINKA curated look at culinary trends from around the world

FASHIONAn original photo shoot featuring the season’s top designer trends

ARTSGlobal stories, from music, dance and theater to the visual arts

DESTINATIONAn in-depth look at JW Marriott destinations around the world

WELL-BEINGA personal quest for fitness, overall health or mind-body balance

CULINARYA feature on exciting culinary experiences or destinations

JWM MAGAZINE44 JWMARRIOTT.COM JWMARRIOTT.COM

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FAIR THEE WELLIncreasingly, biennales and fairs have become

the defining platform for contemporary art. Here, our guide to the best and brightest.

BY MARK ELLWOOD

FRIEZE, LONDONThink of Frieze, an offshoot of the namesake British magazine, as the cool kid of art fairs, setting trends and defying authority. “You find conceptual art you wouldn’t see elsewhere—it caters to collectors who aren’t looking to buy things you see at auction,” explains

Wang of the 160-plus booths here. Each year, organizers hire an

architect to design a custom tent, while the Frieze Projects program commissions elaborate site-specific works to be showcased during the fair. While the 2016 par-ticipants had yet to be announced at press time, the fall roster

included Lutz Bacher, who trans-formed the entrance corridor with found objects from film sets, and installations from ÅYRBRB, Thea Djordjadze and Jeremy Herbert. Previous standouts include “Does This Soup Taste Ambivalent?”, a 2014 performance piece by Japanese art duo United Brothers,

who served visitors homemade soup made with vegetables grown in Fukushima, site of one of the world’s worst nuclear disasters.

Even if you’re not partial to radioactive soup, come hungry—the menu at Frieze is considered the best on the fair circuit, includ-ing gourmet Italian from Giorgio Locatelli and Mark Hix’s riffs on modern British cuisine. Devotees may also visit Frieze’s spinoffs: Masters, the Old Master-focused show held on the same site, and a springtime outpost on Randall’s Island, New York. October 5–8, 2016; friezelondon.com

ART BASEL, MIAMI BEACHArt Basel, the storied Swiss fair, created this sun-soaked sister event in 2002. With more than

260 galleries and 70,000 visitors, this is one of the art world’s big-gest, most glamorous bashes; it’s also the most star-studded. The wattage of visitors is as dazzling as the art on show: past browsers have included Catherine Zeta-Jones, Leonardo DiCaprio, and Jay Z and Beyoncé. Some might grumble that the endless fêtes are a distraction, but ignore those grouches; instead, try to snag a ticket to two of the hottest parties each year. Louis Vuitton always hosts an exclusive shindig on the beach, while the dinner hosted by

Aby Rosen and his wife Samantha Boardman is the week’s social highlight for both mogul and model types.

Basel Miami (as vets call it) is likely to see some major changes in the near future, after having hired away the much-admired director of New York’s Armory Show, Noah Horowitz, to oversee the Florida fair. “This is a place to stop before Christmas and do your last-minute shopping. Maybe you want to buy a paint-ing for your wife,” chuckles Wang. Of course, even if you strike out in Miami Beach, there’s always Basel’s new Hong Kong event, which debuted last year, and the original, heavy-hitting fair in Europe. December 1–4, 2016; artbasel.com/miami-beach

It is difficult to overstate the rapid rise of the contemporary art fair. In 2000, there were 55 such events worldwide; 16 years later, the number has tripled and continues to climb. Ten billion dollars changed hands at fairs in 2014, representing nearly a third of annual income for many gallerists. And the fairs’ social stature is just as important.

“Going from fair to fair is a part of life for a very definite group of people. It shows you have the time and wealth to accumulate a collection, that you can be a tastemaker not just in your professional life but in your cultural life, too,” explains Han-I Wang, a contemporary specialist at Christie’s New York. Art-fairing has become a VIP verb, and the scene is so buzzy, it’s even birthed companies expressly intended to extend access: One start-up, The Cultivist, provides museum membership and VIP passes to key fairs for a $2,500 annual subscription.

Some fairs are long established, like Madrid’s ARCO, FIAC in Paris and the legendary Venice Biennale. Others are fresher upstarts, like the itinerant Moving Museum, which decamps to Los Angeles next year after stints in London, Istanbul and Dubai. Arguably, though, four fairs form the backbone of this global circuit for the arterati, curators, collectors and onlookers — each with its own distinct personality and mission. Here’s a primer for any first-timers.

FRIEZE, LONDON

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WELL-BEING

T he story of aromatherapy’s emergence as a discipline in modern times is surprisingly gruesome. It stars an accident-prone French cosmetic chemist, René-Maurice Gattefossé,

who suffered a gangrenous burn on his hand after a mishap in the lab. On a hunch, he turned to a tincture of lavender oil, dabbing it on the wound with a flash of whimsy— only to find, astonishingly, that it both stymied infection and sped healing. Gattefossé repeated this treatment during World War I, helping soldiers to recover from their battle wounds, and went on to doc-ument his fieldwork in a 1937 book, Aromathérapie.

Barely a decade later, with France again riven by another World War, scientist Jean Valnet turned to Gattefossé’s book when he found himself in need of alternative treatments for injured fighters. Valnet

continued refining Gattefossé’s work on the power of oils and published his own book, The Practice of Aromatherapy, in the mid-1960s. It not only helped establish the discipline in a wider context but remains its de facto bible today. Since its publication, an aro-matherapy industry has emerged, one that aims to help with various problems, both psychological and physi-cal, using oils both topically and in air-based diffusion.

AROMA EVOLUTION That’s the story— but the truth is both murkier and less military, at least according to perfume expert Lizzie Ostrom. The author of Perfume: A Century of Scents suggests that Gattefossé was probably directly inspired by one of countless manuals circulating in the Victorian era. These recounted recipes for oil-based, homemade

THE ART OF AROMATHERAPY

Practitioners of this natural discipline harness the curious power of scent.

BY MARK ELLWOOD

The essential oil of the lavender plant is renowned for its soothing properties.

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JWM MAGAZINE40 JWMARRIOTT.COM

FOOD + DRINK

In the SpiritBitter, bubbly and bracing, the apéritif finds

itself in the center of cocktail culture.BY PHIL BARBER

Relaxed and slow-going, apéritifs invite us to enjoy a social preamble to dinner.

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PRINTING WEB OFFSET

MAX DENSITY 300% 175 LINE

BINDING PERFECT

MECHANICAL SPECIFICATIONS

DIGITAL FILE REQUIREMENTS

PDF/X-1a is our preferred file format. • If native files are supplied, only InDesign, Photoshop and Illustrator are acceptable. If supplying native files, please supply all links and fonts used in the document. If there are any problems, we will contact you and work to resolve them (with applicable charges). To minimize problems, please read the guidelines below.

IMAGES AND TEXT

All images must be CMYK or grayscale only (no RGB or spot colors). • Images should be 300 dpi. • Scaling, rotating or other image manipulation must be done prior to placement in the page layout program. Note that enlarging an image with a resolution of 300 over 125 percent in the page layout file will lower the effective resolution to the point that image quality degradation may be noticeable when printed. • Convert all spot colors to 4C process (CMYK). • Text containing thin lines, serifs or small lettering should be restricted to one color. • Black text and logos should be set to overprint so they do not knock out when printed over a background, which may result in poor print quality. • Large black design elements, such as bars or backgrounds, should be a rich black (50C/30M/30Y/100K).

PROOFS

For color-sensitive materials, a proof created to SWOP specifications is required. Inkjet and laser prints are acceptable for content only. A standard GATF or SWOP color bar is to be included on the proof, but is not necessary in the digital file. We will not be responsible for color shifts on press if no approved color proof has been supplied.

Reproduction quality is at the advertiser’s risk if publisher’s specifications are not met or if material is received after closing date, even if on extension.

PRODUCTION CHARGES

Please note, all materials are processed immediately upon receipt. Any revisions or new files will result in a $150 reprocessing fee.

RUSH FEES

Any materials not received by art submission due date will be subject to rush late fees.

SEND MATERIALS AND DIRECT QUESTIONS TO:

For electronic file upload, please submit via https://sendit.manifest.com/filedrop/jwupload

or email: Sr. Production Manager Lori Orient: lori.orient@manifest.com CC Sales Analyst Dylan Mangahis: dylan.mangahis@manifest.com

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2017 RATE CARD

INQUIRIES AND SPACE RESERVATIONSJessica Tolmach, Publisher

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North America No. of Rooms

Arizona Phoenix Desert Ridge 950 Scottsdale Camelback Inn 453 Tucson Starr Pass 575

California Desert Springs, Palm Desert 884 Los Angeles L.A. LIVE 878 San Francisco Union Square 337 Santa Monica Le Merigot 175

Colorado, Denver Cherry Creek 196

Florida Marco Island 810 Marquis Miami 357 Miami 296 Orlando, Grande Lakes 998

Georgia, Atlanta Buckhead 371

Illinois, Chicago 610

Indiana, Indianapolis 1,005

Nevada, Las Vegas 545

Louisiana, New Orleans 494

Michigan, Grand Rapids 334

Minnesota, Minneapolis Mall of America 342

New York, Essex House New York 509

Ontario, The Rosseau Muskoka 221

Texas Austin 1,012 Houston 515 Houston Downtown 328 San Antonio Hill Country 1,002

District of Columbia, Washington, D.C. 772

Asia No. of Rooms

China Beijing 588 Beijing Central 404 Chengdu 345 Chongqing 454 Hangzhou 307 Hong Kong 602 Macau 1,015 Shanghai Changfeng Park 501 Shanghai at Tomorrow Square 342 Shenzhen 411 Shenzhen Bao'an 356 Zhejiang Anji 228 Zhengzhou 416

India Bengaluru 297 Chandigarh 160 Kolkata 300 Mumbai Juhu 358 Mumbai Sahar 585 Mussoorie Walnut Grove 115 New Delhi Aerocity 523 Pune 416

Indonesia Jakarta 333 Medan 287 Surabaya 410

Malaysia, Kuala Lumpur 561

Republic of Singapore, Singapore 634

South Korea Dongdaemun Square Seoul 170 Seoul 497

Thailand Bangkok 441 Khao Lak 298 Phuket 265

Vietnam Hanoi 450 Phu Quoc 250

Europe No. of Rooms

Azerbaijan, Baku 243

France, Cannes 261

Italy, Venice 266

Romania, Bucharest 401

Turkey, Ankara 413

United Kingdom, Grosvenor House, London 494

Middle East

Egypt, Cairo 440

Kuwait, Kuwait City 313

United Arab Emirates Dubai 351 Marquis Dubai 1,608

Mexico, Central & South America

Brazil, Rio de Janeiro 245

Colombia, Bogotá 264

Costa Rica, Guanacaste 310

Dominican Republic, Santo Domingo 150

Ecuador, Quito 257

Mexico Cancun 448 Los Cabos 299 Mexico City 312 Mexico City Santa Fe 221

Panama, Buenaventura 118

Peru Convento Cusco 153 Lima 300

Venezuela, Caracas 269

THE GLOBAL REACH OF JWM

World-class destinations that cultivate enriching experience

*J.D. POWER 2016

80 HOTELS IN

28 COUNTRIES

120+ PROPERTIESBY 2020

RANKED NO. 3 for overall guest satisfaction

in the luxury category*

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A BELOVED AND REWARDED

BRANDJW Marriott has been recognized by some

of the finest organizations and publications in the world for its hotels, service and

dedication as a respected employer.

CONDÉ NAST TRAVELER “HOT LIST 2016”

JW Marriott Venice Resort & Spa

CONDÉ NAST TRAVELER “READERS’ CHOICE AWARDS 2016”

JW Marriott Austin

JW Marriott Indianapolis

JW Marriott Phoenix Desert Ridge

JW Marriott Scottsdale Camelback

JW Marriott San Antonio Hill Country

JW Marriott Tucson Starr Pass Resort & Spa

JW Marriott Desert Springs Resort & Spa

JW Marriott Orlando Grande Lakes

JW Marriott Venice Resort & Spa

JW Marriott Guanacaste Resort & Spa

JW Marriott Minneapolis Mall of America

JW Marriott Phuket Resort & Spa

JW Marriott Denver Cherry Creek

JW Marriott Essex House New York

JW Marriott Los Angeles L.A. Live

JW Marriott London Grosvenor House

JW Marriott El Convento Cusco

CONDÉ NAST TRAVELER “GOLD LIST 2017”

JW Marriott Chengdu

TRAVEL & LEISURE “IT LIST 2016: BEST NEW HOTELS ON THE PLANET”

JW Marriott Venice Resort & Spa

JW Marriott El Convento Cusco

TRAVEL & LEISURE “WORLD'S BEST AWARDS 2016”

JW Marriott Venice Resort & Spa

FORBES TRAVEL GUIDE “FOUR STAR AWARD”

JW Marriott Shanghai at Tomorrow Square (2016 and 2015)

JW Marriott San Francisco Union Square (2016 and 2015)

J.D. POWER & ASSOCIATES “NORTH AMERICA HOTEL GUEST SATISFACTION STUDY 2016”

Ranked #3 in Luxury Segment

U.S. NEWS & WORLD REPORT “2016 BEST HOTELS”

JW Marriott Cancun Resort & Spa

JW Marriott Austin

JW Marriott Denver Cherry Creek

JW Marriott Phoenix Desert Springs Resort & Spa

JW Marriott Houston Downtown

JW Marriott Marquis Miami

JW Marriott Orlando Grande Lakes

JW Marriott Desert Ridge Resort & Spa

JW Marriott San Antonio Hill Country Resort & Spa

JW Marriott Santo Domingo

JW Marriott Mexico City

LUXURY HOTEL BRANDS “WORLD’S MOST POPULAR LUXURY HOTELS 2015”

Ranked #27

ACSI: AMERICAN CUSTOMER SATISFACTION INDEX “HOTEL BRAND CUSTOMER SATISFACTION 2016”

Ranked #1