The KinderNet of ThingsTM

Connected Toys for Learning and Fun

“The Connected Dollhouse”Our future hinges on the ability of our young people to discover and create. STEM and the Internet of Things pose dramatic challenges for our youth. We will provide them with a suite of products that will provide the tools they need to engage in understanding, invention and production. Schools and individuals will buy these products because they are unique in their approach and easy to use. As a result, students will become active inventors of the future.

Founder: Stephen Lewis• Strong record as an inventor of hardware and software• Gordon Moore Foundation Prize winner• Created and licensed products to Mattel, Sesame Street, William

Morrow, Nickelodeon and AutoDesk. • Harvard BA • Columbia M. Arch

The Problem: Failure to EngageMost of our students are unmotivated to enter into the STEM fields. A small minority gravitate toward it naturally, leaving a huge pool of creative talent on the sidelines, unable to contribute to our future.

The Solution: An Engaging SystemThe KinderNet of Things provides easy-to-use hardware and software tools that are accessible to students and teachers who might otherwise not engage.

The Markets

• STEM K-12• Science apparatus K-12• Informal Education• Home Schooling• Maker Spaces• Consumer Toys

Business Model

• Direct sales to schools• Direct sales to informal education venues• Reselling through curriculum publishers• Sales through online and retail electronic, toy

and hobby vendors• Integration with other toy systems and

construction sets

The Competition

• Makey Makey 200,000 units sold @ $45• Arduino millions of units sold• Little Bits $44M in funding• I/O boards: Hummingboard…• Roominate

Go To Market

• Build on current product set• Trade Show presence NSTA, ISTE, CSTA• Journal reviews• Bloggers in Tech Ed• Kickstarter for new products

The Products

• Make!Things stand-alone, sensors and outputs• Make!Things USB board, sensors and outputs• Make!Science USB board, sensors, apparatus kits

The TeamStephen: CEO Chief Inventor and Product DesignerLiz: Curriculum Design, Training, MarketingJessica: Product DesignDeqing: Hardware and FirmwareGodwyn: Operations, Marketing, SalesTim: Prototyping hardware, firmware, programmingSteve: UK/Ireland Distributor, programming, curriculumThomas: Austria/German DistributorContract: legal, patent, artwork, fulfillment, curriculum writing, website, social networking

The Sales Projections for 2 years

Product Units Unit Value Revenue

Make!Sense sensor boards

10,000 $200 $2,000,000

Make!Science apparatus

10,000 $200 $2,000,000

Make!Things sales 100,000 $50 $5,000,000

ToyBot licensing $10,000,000

Total $19,000,000

The Needs for Expansion

• Operations: $300,000• Hardware Development: $250,000• Curriculum Material Development: $200,000• Marketing: $250,000• Inventory: $400,000• Legal, patent, etc: $50,000

Make!Things Stand Alone with Wooden Castle, sensors, motors, lights buzzers

Fully functional production prototype of Make!Things Stand Alone

Make!Things USB computer-connected version.With typical sensors, motors, lights, Lego and Snap Circuits connections.