the link, spring 2012

The Linkconnecting with our customers

Spring 2012

The High-Tech TouchGrow Your Business with the Power of Online Marketing

See the Latest

Products!

Q&A with the CEO

From the Showroom

Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465) Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)

Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465)

Hi and welcome to a new year and another edition of The Link. It seems like it was just yesterday when we launched this publication, when actually it was seven years ago. And it seems like it was just yesterday when our sales representatives (including yours truly)

were taking orders in ink on three-part/carbon order forms, adding them up using calcula-tors, hand mailing them weekly (using stamps and envelopes!) and stopping by pay phones in between sales calls to set up more appointments. Imagine that!

Order forms gave way to laptops, and then netbooks. No adding necessary any longer, so no need for the calculator! Snail mail led to the fax machine, and that has almost become obsolete. Finally, mobile phones became cell phones, which segued to PDAs or smartphones. Whew! What’s next? Well, we certainly don’t claim to know, but rest assured, our agencies will be ready.

This issue of The Link features ad showcases from our outstanding vendors. Please take in the exhibits and inquire about the wide variety of wonderful products in The Southern Link, Link 2 Sales and Link Lifestyle. There is lot of “new” in our showrooms this year, and thousands of great products. The magazine also has a wonderful piece on social media and our industry, so please check it out.

We encourage all of our customers and vendors to be involved in the social media arena and to take advantage of the opportunities through technology. The Link is in prime position to be involved and embraces the opportunities. We want to help drive traffic to stores, get brand exposure for products, and push retail sales in a positive growth cycle using all aspects in the wonderful world of new media. Whether you’re a retailer or supplier, we trust you will be en-riched by our experience in this new area of branding, communication and business exposure.

The Link experience may now have interaction outside of sales reps visits and showroom appointments. It could involve e-blasts, Facebook posts, Twitter feeds, blog forums, e-news-letters and more. Whatever our correspondence, always know that we are working with you in a mindset of courteous assistance based in southern hospitality!

While technology has changed the face of business and social interaction, we believe that good, hard-working people are still the central force in the business world — and relationships are at the core of every aspect of life. Please contact us in any manner you wish. The people of our company are here to foster achievement. We hope you will visit our newly remodeled showrooms, visit with our outstanding regional managers, and stay in touch via the web. We plan on increasing our presence while striving to increase exposure for our customers and manufacturers.

The Southern Link of GA enters the year (our 27th) with extreme confidence after another campaign of solid growth. We plan on growing this year even more, and hope you will grow with us and have a tremendous 2012. Funny, the date seems very modern to us, but look around — times have certainly changed. It’s a far cry from yesterday.

Have a wonderful year! Thanks for your continued support.

Brad and Fred Rosenkampff

FROM THE

SHOWROOM


Atlanta Int’l Gift Fair, Americas Mart, Link 2 Sales Show room # 1600

Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)Available in Link Lifestyle, Suite 1417, or please contact us at 1-800-877-LINK (1-800-877-5465)

Drop by one of our tradeshow locations and take a look at our 2012 catalog and product lines.

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Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465)


New DimensionsSPRING 2012

Toys & Trendz

Jewelry & Accessories

Souvenir / School / Promo

Southern Link Showroom Suite 1619 Building 2

As technology continues to rapidly evolve and expand, so do the opportunities to implement it into your business. The Southern Link agencies and their ven-dors have embraced social media, email and other tools as ways to interact with customers and efficiently run their busi-nesses — and in doing so, they’re show-ing retailers how they, too, can use tech-nology to boost sales.

The Southern Link of GA and its vendors reveal the secrets for increasing sales with email, social media and other high-tech tools.By Stacey Closser

Emerson Street updates its Facebook page immediately following product shoots. By doing so, reps and fans are able to see new products before they’re even published in a catalog.

The Southern Link agencies have made it their priority to remain on the cutting edge of innovation. For instance, they recently upgraded the company’s website, w w w. thesouthernlink.com, with ordering function-ality that allows retailers to make orders, check availability and check order status in real time. Also, The Southern Link is actively developing its social media strategy to better communicate with retailers and to market products.

“Social media and the Internet are integral in a consumer-driven business,” says Brad Rosenkampff, COO. “In a shrinking market, how do we make those brick-and-mortar busi-nesses stronger? We can not only work with retail stores in person, but we can increase their exposure through social media and the Internet.”

Beyond raising awareness, these tools help retailers be more efficient in gaining and re-taining customers. Social media opens up the conversation among vendors, reps, retailers and consumers, giving everyone better access to information and customer service.

The Internet has also revved up the speed of purchasing. When parents find out that their little darling has a new obsession with Silly Bandz, for example, they hit the Web to find out not only what they are, but also where to buy them. By piggybacking on hot trends, retailers can quickly gain momentum with on-line marketing, email blasts and social media.

Technology in AcTionRosenkampff uses the popular Kountry Krys-tal wine glass as a example of how The Southern Link has used technology to help create buzz for a popular consumer product. “It’s essentially a mason jar with a wine-glass stem. We did an email blast and a Facebook posting and imme-diately had a great response, raising awareness

not only for our customers but for us as well,” he says. “It’s all about creating exposure for brands, which is good for everybody.”

Jim Sadek, owner and president of An-drea by Sadek, has focused his marketing energy into email blasts and the company’s website. “We have a great fully-functional wholesaler Web site and have made constant improvements to that,” he says. Meanwhile, the company’s email list has continued to grow over the years as customers move toward the Web for communication and information gathering.

It’s that information gathering that com-pels Hatley to constantly update its website. Chris Oldland, president of the Montreal-based apparel company, is devoted to ensur-ing that every customer’s first impression is the right one.

“For companies that care about their brand and people’s first impression of them, their website has to be spectacular and interactive,” he says. Hatley’s Web site has a company blog, customer pictures and YouTube clips of kids in featured outfits. What began as a part-time project for one employee has turned into a job worthy of three full-time positions.

“The Web is like another free-standing store. You have to dedicate the same amount of energy you dedicate to your brick-and-mortar store,” Oldland says. “We overhaul our website once a year — destroy it and bring it back up again. Ev-erything changes so fast, you have to keep people interested in coming back.”

FAcebook is A FAvoriTeOldland says Facebook provides a great op-portunity to retailers. “It’s the only focused place on the Web that’s free and legitimate,

where people can really say how they feel about a company or a product,” he says. “It can take small companies and make them big.”

Hatley posts relevant product information on its Facebook page as well as special cam-paigns to drive traffic. November is pancreatic cancer month, so the company has invited its fans to send in pictures of themselves with crazy mustaches. Whoever wins will be given $500 to donate to a charity of their liking that supports pancreatic cancer. They’ll also receive the “ultimate Hatley men’s wardrobe.”

Such campaigns draw people in with hu-mor and the promise of free products, while also demonstrating the company’s altruistic culture.

Kameleon Jewelry hosted a similar cam-paign for breast cancer awareness month. The company donated one dollar for every new “like” it received on Facebook. The result was 1,000 new fans and $1,000 for cancer research.

“Once we have a ‘ like,’ we do things to keep them interested and coming back,” says Allison Smith, director of media and com-munications at the Nova Scotia-based jew-elry company. The page will prompt users to suggest product names and choices, each of

Kameleon Jewelry’s jewel pops have been a popular addition to the company’s Facebook page. Fans of the page can vote on their favorite new pop and suggest product names.

“By piggybacking on hot trends, retailers can quickly gain momentum with online marketing, email blasts and social media.”

http://www.thesouthernlink.com

http://www.thesouthernlink.com

Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)

which might draw hundreds of responses.Carol Zaccour, vice president of sales Pa-

vilion Gift Company in Bergen, New York, says Facebook has been helpful in product development. Fans offer advice on favorite products and upcoming ideas. “I’d rather have 20 people ‘like’ me that communicate with me,” versus 1,000 fans who never visit your page again, she says.

Pavilion combines e-blasts with social me-dia by advertising its Facebook and Twitter pages on all outgoing communication. By targeting customers who already have a re-lationship with the company, it gets more dedicated fans and followers.

leT’s TAlkDon’t overlook the networking that social me-dia can provide between vendors and retailers, not just retailers and consumers. “Recently we visited a customer, took some pictures of her store and will link them to her Facebook page,” says Joanne Jennings, national sales manager at Emerson Street.

Similar to tagging friends in party pictures, businesses can link to each other through campaigns and product previews. Your fans can become their fans and vice versa. Jen-nings likes the way Facebook allows her to get product images out immediately after a photo shoot, months before a catalog is published. “It’s a good way to get opinions on products,” she says.

One area that Smith and Jennings would both like to grow in is Twitter. It’s a com-

mon sentiment as companies try to de-termine how best to use the popular

social media outlet. While it seems like everyone else might have it all figured out, that’s not the case. According to a study of Fortune 100 companies, only 20 percent of the major international companies are using all four major platforms of social media (Face-book, Twitter, corporate blogs and YouTube).

Picking one and doing it well ensures you don’t spread yourself too thin. The important thing is to jump in somewhere. “We want to build stronger relationships and improve communication with our customers. Social media platforms like Twitter and Facebook are just a couple of tools that help us do that,” says Tammy Hickel, executive vice president at Magnet Works in St Louis.

Magnet Works’ Facebook posts usually prompt fans to respond or provide valuable tips. For example, on Halloween their page featured a link to free pumpkin carving printa-bles. “Whether we like it or not, our customers are using these tools — to recommend, refer

and, in some, cases criticize our businesses,” Hickel says. “At the minimum, it’s important to know what customers are saying, and, ide-ally, to create a positive community and have a strong presence.”

Adds Hickel: “Social media is bringing us closer to the days where reputation and person-alized customer service rule, not low prices.”

The Southern Link has a passion for in-novation that attracts like-minded vendors. Though it’s had success for the past 26 years, the Rosenkampffs are looking toward the next 25 years as some of the company’s best. And however customers choose to commu-nicate with them, The Southern Link and its vendors are sure to be there with a website, social media page — and good old-fashioned hand shakes.

Hatley uses Facebook to communicate its values and company culture. By creating compelling campaigns and ways for fans to interact with the company, Hatley has strengthened its relationships with customers.

Quick Tech Tips

h Start small. Pick a couple of platforms and commit to them.

h Staff your team appropriately.

h Be responsive.

h Show some personality.

h Keep your audience in mind.

h Be sincere and live up to the expecta-tions you set.

h Be patient.

h Remember that just as quickly as they like you, they can dislike you.

Magnet Works has committed all its profits from the sale of the Hope Flags to Siteman Cancer Center. A recent promo for October Breast Cancer Awareness encouraged customers to hang the flag in their store and submit a picture of it to MagnetWorks’ Facebook page. Such campaigns not only raise awareness for companies’ philanthropic ventures but give customers a way to participate.

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Available in Link Lifestyle, Suite 1417, or please contact us at 1-800-877-LINK (1-800-877-5465)

AROMA HOMEFun, high-quality gift products in plush. Great aromather-apy items and kids/adult footwear.

BARBOUR PUBLISHINGInspirational books with exceptional value, as well as ex-ceptional programs.

CALYPSO STUDIOSJewelry of earth’s elements. Eco-Shop totes. Bright, color-ful and fun accessories.

CAMILLE BECKMANCreators and makers of the finest personal body creams and lotions in the world.

FLIRTIESCute and fun jewelry accessory line made from 100% Swarovski crystals.

GALLERIA ENTERPRISESExquisitely designed umbrellas, totes and music boxes at frugal prices.

GOLD LABELAnimated music boxes for Christmas. The No. 1 Music Box Company.

THE GOOD BEADHigh-quality, affordable, interchangeable beads and jew-elry inspired by you. Featuring Bauble LuLu!

GRASS ROOTS CREATIONSWhimsical animal and figurines made of galvanized wire and glass beads.

HALLE JOYA wonderful, new and exclusive fashion line. People are talking about it! Simply beautiful and special.

HIGHLAND GRAPHICSThe industry leader in coasters (best selection!), cutting boards and functional items for the home.

JOAN BAKER DESIGNSHand-painted art glass, art panels, suncatchers and much more! The industry leader in glass giftware!

KAMELEONSterling silver jewelry w/ interchangeable Jewel Pops. Fast-est-growing jewelry line in the world!

KRISTINE ACCESSORIESThe company that brought us the flat wallets! On-trend bags, purses and more.

KYBER OUTERWAREHandknitted wool wear for fun and comfort! Imported from Nepal. Huge selecton for adults and kids.

NEW DIMENSIONSTrend company offering all the best trends in fashion, toys, jewelry and more! Great custom goods too.

OAK PATCH GIFTSBrands: Jody Coyote, Camp Grandma, Laid Back, Grate-ful Old Soles, Plain Jaine, fun Snuggle Duffles.

PAVILION GIFT CO.Inspirational Gift and Home Décor Comfort Candles, Ele-ments Angels and more!

SIGNATURE TUMBLERSThe best insulated tumblers in the market. Huge variety and great custom opportunities!

SOPHIE BY DESIGNScarves that are beyond compare! Plus, more fashion-forward offerings.

S.T.A.M.P.SThe earth’s coolest, most individualistic selection of watches and accessories.

STARLITEPersonality, humor in creative collections of Kitty’s Crit-ters and more. Studio/gallery pieces.

STAY KOOLFun “redneck” products that are super retail items for ev-ery type of store!

STONY CREEKChristmas and seasonal fun with emphasis on great pric-ing and variety of products.

VIRGINIA CANDLEWorld-famous candles and reed diffusers. The hugely pop-ular WoodWick brand. And now, RibbonWick!

WOOZIEA fun, functional and reusable wine glass sleeve that insu-lates and feels soft to the touch!

SPORTS/LICENSED PRODUCTSAES OUTDOORSLicensed sunglasses and more. Featuring the popular Browning brand and collegiate.

BETHELCollegiate purses, wallets, and women’s fashion items with a sports flare.

CHAMPION TREASURESLicensed novelty products and longtime leader in the field. All major sports leagues and collegiate!

C & I COLLECTIBLESInnovative plaques for all leagues, teams, players and more! Custom available.

EMERSON STREETThe original collegiate Nightshirt in a Bag. Trendy wom-en’s PJs, robes, apparel and more!

FABRIQUE INNOVATIONS Snuggies, Pet Snuggie! Great purses, scrubs and PJs.

FROM THE HEARTThe best collection of jewelry, fun accessories & sun-glasses.

HERITAGE PEWTERThe No. 1 line of pewter gift items. Great men’s selection!

TEAM PROMARKCar emblems, accessories and great novelty gift for all sports fans. All leagues, NCAA.

Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465)REP LIST

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GEORGIABRIAN BARLOW KEY ACCOUNTS/SELECT GA ACCTS. 770-367-1936 DIANE COOK AUGUSTA, GA 803-201-7225 JOE FREDERICK COASTAL GA 803-422-3118DEVIN HOUSEHOLDER ATLANTA, NORTHWEST GA 404-275-3145KATHY LOVELL SOUTHWEST GA 706-987-3164GREG SHORES SOUTHEAST GA 770-851-0708

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MISSISSIPPIBRENDA MONTGOMERY NORTH MS 901-493-8097DONALD SAXON CENTRAL & SOUTH MS 662-352-9189

NORTH CAROLINADIANNE BLAKE EASTERN NC, COAST 919-920-1730KEN ROGERS CENTRAL NC 704-542-0305JILL TARR WESTERN NC 828-226-3658CHAD WINGLER EASTERN NC 919-323-2616

SOUTH CAROLINADIANE COOK CENTRAL SC 803-201-7225JOE FREDERICK LOWER COAST OF SC 803-422-3118KEN ROGERS ROCK HILL, SC 704-542-0305JILL TARR UPSTATE SC 828-226-3658CHAD WINGLER MYRTLE BEACH AREA, SC 919-323-2616

TENNESSEEBOB COFFIN EASTERN TN 865-567-1293JOHN FOX CENTRAL TN 615-347-3071NANETTE FOX CENTRAL TN 615-347-5071BRENDA MONTGOMERY WEST TN 901-493-8097

VIRGINIANILS BJORK NORTHERN VA 703-266-5660GREG LEWIS SOUTHERN VA 804-307-6999CYNTHIA PATTERSON NORTHERN, WESTERN VA 540-819-5155

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Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465)Available in Link Lifestyle, Suite 1417, or please contact us at 1-800-877-LINK (1-800-877-5465)

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Over 500 dazzling new products.At The Good Bead,™ we take pride in creating beautiful

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ANDREA BY SADEKTraditional gift and tableware products, known for their exceptional quality.

ART HORIZONSFramed artwork and mirrors. Thousands of prints to choose from. Made in the USA.

BEANPOD (SOY BASICS)Beautiful, fragrant candles made using real soy wax and a lead-free wick.

BETSY DRAKEHome accessory line featuring hand-painted pillows, floor mats and tabletop products.

CANDLE IMPRESSIONSFlameless candles made to look and feel just like a regular candle with real scented wax. The best!

DALE TIFFANYFine lighting and home furnishings, specializing in hand-made art glass and crystal.

DANYA B.Home design products and a nice selection of bronze art to decorate any décor.

G.W. SCHLEIDTHome and garden accents for everyday living, featuring Galileo Thermometers.

IRON STOPThe leader in kinetic wind spinners. Wide variety of styles. Collegiate and licensed spinners.

KITRAS GLASSHand-blown glass ornaments and decorative items. Made in the USA.

LA TEE DAScentuary Decor Diffusers and Scent Notes for fragrance in the home without flames or batteries.

LAMP-IN-A-BOXAffordable high-design lamps with custom artistic print shades.

MERRITT INTERNATIONALContemporary tableware products with a broad range of creative designs.

MODA DESIGNSUnique jewelry line featuring a beautiful selection of stones. A fast-growing women’s accessory brand.

MUSIC OF THE SPHERESHigh-quality windchimes with unbelievable sound qual-ity. The largest windchimes on the market!

ORLANDI STATUARYDecorative garden products for indoor and outdoor use. Wonderful sculptures and designs to delight.

P. GRAHAM DUNNThe industry leader in inspirational products for personal use and the home. Laser engraving program!

PETAL LANEThree categories: Pressed flower collections, the fun Elf Pillow Collection and cute magnet boards.

THE LIGHT GARDENIlluminated floral design products with a unique concept and style for interior lighting.

THE MARSHALL GROUPBeautiful outdoor garden décor. Pottery, iron furniture, fountains, urns and more.

VOLCANICA CANDLESRelax and exhilarate your soul with these specialized bees-wax candles. New to the market!

WELCOME HOME BRANDSOven-safe paper bakeware.

YOUR HEART’S DESIREAll-American influence in this heart of Americana product line. Huge array of products/seasonal too!

Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)REP LIST

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ALABAMA MARK TAYLOR ALABAMA 205-837-1586

FLORIDA DIANNE CASTELLANO SOUTHWEST FL 727-797-6444JAMIE ROOMY SOUTH FLORIDA 954-298-2490 MARK TAYLOR FL PANHANDLE 205-837-1586 JOE TOMASELLI KEY ACCOUNTS/CENTRAL FLORIDA 407-491-4924 GREG SHORES EASTERN FL 770-851-0708

GEORGIA PETER LELAND METRO ATLANTA-NORTH/WEST 404-580-5997JULIA KELLY METRO ATLANTA NORTH/EAST 404-392-5253GREG SHORES SOUTHEAST GA 770-851-0708

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MISSISSIPPI BILL VINSON MISSISSIPPI 205-305-1056

NORTH CAROLINA HAL PINES CENTRAL AND PIEDMONT 336-420-9641JULIE REDDY EASTERN/COASTAL NC 404-392-5253SCOTT LANKFORD KEY ACCOUNTS/SELECT NC ACCTS. 336-558-4482 BEV SMITH WESTERN NC 866-246-9317

SOUTH CAROLINA MARK LANGBEIN CENTRAL AND EASTERN SC 803-318-0330BEV SMITH UPSTATE SC 866-246-9317

TENNESSEE MATT POPE TENNESSEE 615-870-6211

VIRGINIA VICKI LONG EASTERN, SOUTHERN VA 804.360.7859 NILS BJORK NORTHERN VA 703-266-5660

WEST VIRGINIA CYNTHIA PATTERSON WEST VA 540-992-4149

THE CARRIBEANMICHELLE EDMONDS ENTIRE AREA 786-200-3006


1-800-433-0060 • www.camillebeckman.com

y grandmother was the fi rst in our family to discover that little jar of Glycerine Hand Therapy™. Next came my mother; she fell for French Vanilla, then switched

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The Southern Link of Georgia has been serving gift and home décor retailers in the southeast region for more than 25 years. We sat down

recently with Chief Executive Fred Rosen-kampff Jr. to discuss the company’s successes and the road ahead.

Why does The Southern Link of GA have three sales agencies?When we started The Southern Link, we didn’t have intentions of creating multiple divisions or agencies. We expanded to two agencies in 2002 when we saw an opportunity in the market. In 2009 and 2010, we acquired two agencies — Fox Premier and Southern Exposure. Through those acquisitions, we brought in great people like Scott Lankford, and solid reps and lines. We formed a lifestyle division that focuses on a different segment of our market.

Marc Rice came in and immediately took over sales management of The Southern Link. This move freed up my brother Brad to con-centrate on all aspects of daily operations, with an emphasis on marketing and media presence. It also allowed me to be more in-volved with our key account team.

The recession has hit every industry hard in recent years. How do you see the gift and home décor industry faring in the coming years? The gift industry will be fine for the long haul. The way we do business may change, even dramatically in some areas.

Obviously, the economy has taken its toll the past three years. Also, technology is play-ing an increasing role in everyday sales, from social media to email and online ordering. But

there will always be a need in our business for the person-to-person interaction that we feel is our strength. You can have all the online ordering, e-blasting, great showroom space and Facebook interaction, but without great reps you will not survive in our industry.

Sometimes it’s easy to forget that 75 per-cent of our industry sales are on the road, and we can’t see the forest through the trees in terms of what each company really needs to be successful.

The Southern Link is a second-gener-ation business. Can your customers expect to see a third generation soon?

Wow, it’s hard to know what kids will do. Brad has two boys, Brock and Grady, who would undoubtedly be good reps and are only a few years from being on their own. His two-year-old son, Pace, is a long way from working. I don’t see my oldest daughter, Whitney, or my oldest son, Trey, ever being involved in the business, as they both have other avenues they are pursuing. My youngest son, Scott, is only 13 but he could sell ice to an Eskimo, so there is always that possibility.

If you had asked me in college what my plans were, I would have said my father would be a one-generation owner. Now 26 years later we are talking about a third generation. That is frightening but exciting as well. We must be doing something right!

There has been dramatic change in the 26 years this company has been in busi-ness. How do you prepare for the next 25 years when there’s no guarantee how it will turn out?There was no guarantee 26 years ago when we started with six reps and no lines that had

ever been sold in the southeast. I don’t look for guarantees or I wouldn’t be in the business now. No entrepreneur, and that includes our sales reps, asks for guarantees — they just want opportunity.

You give me reps who want an opportu-nity to succeed and a driven management team, and we will be successful for the next 25 years. It won’t always be easy, but as long as we are working toward a mutual goal, we will be successful.

How has your company managed to not only survive but thrive over all these years? What is it that sets The Southern Link apart from the rest of its competi-tors?In the grand scheme there are many things that lead a company to be successful over a long period of time. But in the end, you have to have the right people in place. We have always believed in strong reps who can make a good living. We have managers for each division of our business, which allows them to focus on growth and potential.

We also, as a company, look outside the box in our sales techniques, incentives, goals, training and bonus structure. We want ev-eryone to be moving in the same direction and have the same feeling of being part of something that is bigger than themselves.

We all strive for that — to be part of a team that can accomplish something bigger than the individual. That’s why we love sports, concerts, political elections, etc. It’s that in-ner drive to be part of something bigger that drives us all.

At The Southern Link of Georgia, we want to have that focus and drive for our entire team.

Fred Rosenkampff, CEO of The Southern Link of GA, talks candidly about the role of technology in retail and the keys to succeeding in a challenging industry.

www.emersonstreet.biz

Phone: 800 828 6775Fax: 585 254 3160

EmersonSt.indd 1 11/3/11 3:53:33 PM


www.emersonstreet.biz

Phone: 800 828 6775Fax: 585 254 3160

EmersonSt.indd 1 11/3/11 3:53:33 PM

http://www.emersonstreet.biz


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Raised Panel Trio

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DecorativeWood Signs

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Measures: 4.5” x 15.75”With qualifying orders

We are excited to be partnered with Link 2 SalesRoom 1600 • Link2 Sales • Atlanta Gift Mart Building 2See why we’re ranked #1 in the Functional Gifts category by Giftbeat 1-866-303-5465


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KEY ACCOUNT TEAMBRIAN BARLOW FLOWERY BRANCH, GA 770-367-1936 MICHELLE EDMONDS HOLLYWOOD, FL 786-200-3066SCOTT LANKFORD GREENSBORO, NC 336-558-4482 MILLER SPROULL BIRMINGHAM, AL 205-243-8898JOE TOMASELLI ALTAMONTE SPRINGS, FL 407-491-4924 MARIA TSANGARIS TARPON SPRINGS, FL 727-692-7413 KATHY YOUNG MEMPHIS, TN 901-767-7831 BILL SHADLE ATLANTA, GA 678-362-1143BRIAN HENDERSON JACKSONVILLE, FL 904-669-1631

FRED ROSENKAMPFF KEY ACCOUNT MANAGER 404-915-0206 TERRIE TRULEY ACCT COORDINATOR 678-472-9312

Key Sales is a Southern Link of GA agency that encompasses all aspects and management of larger (key) customers.

Our team consists of sales representatives with tremendous industry experience, knowledge regard-

ing a variety of retail operations and longstanding relationships.

We also offer consulting in this arena and the ability to utilize our resources and contacts for many special projects and product development.

Yepser is a full service, New Media Marketing company that provideswebsite design & development plus provides your business a

way to leverage platforms such as Facebook, Twitter and Blogs.

Learn more at www.yepser.com or call 770-655-8182

WHAT IS

KEY SALES?

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Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)

Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)

and at our permanent showroom • Bldg 2 #813B

Visit us at The Southern Link showroom • Bldg 2 #1613

Eight ModelsDozens of DesignsMicrowave Safe

Dishwasher SafeGuaranteed for LifeMade in the USA


JoanBakerDesignsThe Original Hand-Painted Art Glass Company

www.joanbaker.com

http://www.joanbaker.com


Available at The Southern LinkBuilding 2, 16th Floor, #1613

The DayMaker Gift Rack Program

A Gift Program Never Looked So Good! This carefully crafted program features a new shipment of beautiful gift products every four months, a classy perma-nent rack, and risk-free terms.

• 120-Day Billing• Free Freight In & Out

• Attractive Floor Display• Top-of-the-Line Products

Daymaker_Jan2012.indd 1 11/4/11 10:59 AM

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ABDALLAH CANDIESHundreds of varieties of fresh classic chocolates. Upscale packaging, fast shipping.

ALABAMA GIRLGlitter caps, animal print, camo caps, California casual caps, high-fashion scarves.

AMERICAN WOODCRAFTERSHumorous decorative signs that lighten up any wall décor, mugs and flexible magnets.

BARLOW DESIGNSGreat men’s gifts, custom ornaments, money clips, knives — golf, nautical, hunting, etc.

BOOKMARK TRENZAmazing 3D bookmarks, luggage tags, key chains, and magnets. 3D is huge!

BROWNLOWGeneral gifts from a productive leader for retail stores. Fun gourmet foods too!

CANDLE WARMERSExperience the fragrance without the flame! The original candle warmer.

CHIC BLVDFashion audio accessories for your iPhone, iPod, smart phone, etc. Fun stuff!

COYNES & CO.Holiday, Harold Feinstein, Garden gifts, Williraye Studio, Passion 4 Fashion ladies accessories, decorative fountains and more. Your one-stop gift source.

DYNASTY GALLERYElegant glass paperweights, decorative glass fish, jellyfish, turtles. Wow!

FRAGRANCES OF IRELANDWonderful fragrances for women and men. A delight for the senses for personal use and the home.

GRANDCOSandals — Jewelry for your feet.

GY GIFTSCustom desk accessories and journals. Gifts for animal lovers.

HATLEYGet “clothes” to nature. Humorous and eco-friendly ap-parel and gifts inspired by the nature around us.

ICU EYEWEARMost fashionable eyewear in the market. Oprah pick 3 times! Quality, fashion and price.

JOHN HINDEA leader in personalized gift and souvenirs. Voodoo Dolls! My Name Domed Mugs, Steel Drink Bottles, Key Rings.

JUBILEE!Ladies fashion accessories — great prices! All assortments include displays. New MeBeads!

LAMAR CREATIONSHigh-quality, traditional CZ jewelry. Three-time mark up!

LANTERN PRESSGift items for tourism and destinations.Exclusive artwork on stationery, magnets and mugs.

LOTTIE DOTTIESInterchangeable jewelry and more! Easy, fun and affordable

LUGExperience the LUG LIFE! Fastest growing bag and travel accessory line. A must!

MAD STYLEMad-Bags and Mad-Dana! From eco-friendly bamboo to shell and every trend in between.

MAGNET WORKSLeading outdoor décor co. MailWraps, Flags, and Mats for outdoor and indoor décor.

OPEN HAND DESIGNSScarves and bags for those with discriminating tastes. A Fair Trade Company.

PERIWINKLEFashion jewelry and handbags, sun catchers and home décor.

REGAL GIFTGarden décor, always fresh new designs, colorful and cute!

SUNSET VISTA DESIGNSHome, garden and seasonal whimsy décor. Chimes, bird-feeders, gifts.

TRIPAR INTERNATIONALHome décor, wall art, fixtures, displays, ornament stands and more — great prices!

VANDOR GIFTSNostalgic entertainment gifts. Acrylic lidded tumblers. Elvis, Betty Boop, Lucy, Wizard of Oz, more.

WELLSPRING GIFTBrings art and organization to everyday life. Wellspring helps you stay in touch in a busy world.

WILD AND COZYFun and humorous outdoor and indoor clothing. Have a laugh and be comfortable at the same time!

WISHPETSThe best value in quality PLUSH! Personalization available.

WOODSTOCK CHIMESThe original precision-tuned, high-quality wind chimes and music collection instruments.

Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465)REP LIST

ING

LINK

SALES R

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ALABAMA APRIL BRELAND ALABAMA 251-753-4949CHRISTIE McKAY PANHANDLE AL 251-709-4072

FLORIDA JOSH CAMPBELL NORTH FL 904-338-8325DEENA FARRELL SOUTH FL, KEYS 305-255-9808MARIA FIGUEROA CENTRAL FL 407-529-4614BOB GIORDANO ST. PETERSBURG, TAMPA FL 941-276-4191CHRISTIE McKAY PANHANDLE FL 251-709-4072JAMIE ROOMY SOUTH EAST FL 954-298-2490

GEORGIA PAGE BECKWITH METRO ATLANTA, GA 678-458-8009NANCY CRUMP CENTRAL & SOUTH GA 478-318-1872JOSH CAMPBELL SOUTH GA 904-338-8325

KENTUCKY ANNETTE RAY KENTUCKY 502-296-7256

MISSISSIPPI CHAD HAMMONS NORTH MS 901-827-8397CHRISTIE McKAY PANHANDLE MS 251-709-4072

NORTH CAROLINA BILL HOLDER CENTRAL NC 704-619-1709CAROLINE JONES WESTERN NC 404-786-9101CARY POWELL GARDEN SPECIALIST, NC 919-880-4576RICK STEPHENS EAST NC 919-593-2423PAM SHARP COASTAL NC 910-262-0781

SOUTH CAROLINA PAM SHARP COASTAL SC 910-262-0781LINDA HYLTON MIDLANDS & LOW COUNTRY SC 843-372-1390CAROLINE JONES UPSTATE SC 404-786-9101CARY POWELL OUTER BANKS, SPECIAL ACCOUNTS 919-880-4576

TENNESSEE TED SHAKE EAST TN 865-591-3835CHAD HAMMONS WEST TN 901-827-8397RHONDA WESTER MIDDLE TN 615-915-9542 KATHY YOUNG KEY ACCOUNTS 901-767-7831

VIRGINIA CYNTHIA PATTERSON NORTHWEST VA 540-992-4149 GREG LEWIS SOUTHERN VA 804-307-6999NILS BJORK NORTHERN VA 703-266-5660

WEST VIRGINIA CYNTHIA PATTERSON WEST VIRGINIA 540-992-4149

THE CARIBBEANDEENA FARRELL SELECTED ACCOUNTS 305-255-9808


New Spring Accessories! Hats, scarves, headbands, clips, bracelets and more!

New Spring Accessories!

p: (209)931–9018 • (209)931–9096 • [email protected]


Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465) Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465)

Periwinkleby barlow

s p r i n g and s u m m e r2012

BARLOWfor MEN

• POCKET KNIVES

• BELT BUCKLES

• MONEYCLIPS

• WALLETS

• KEYCHAINS & MORE!

2 0 c o m m e r c i a l wa y • e a s t p r o v i d e n c e , r i 0 2 9 1 4

c u s t o m e r s e r v i c e : 8 0 0 . 6 5 4 . 6 0 7 4 • o f f i c e : 4 0 1 . 4 3 8 . 2 8 0 0 • fa x : 8 0 0 . 4 7 0 . 3 5 6 0

c u s t o m e r s e r v i c e @ b a r l o w d e s i g n s . c o m • w w w. b a r l o w d e s i g n s . c o m

. . . b e a u t i f u l

a c c e s s o r i e s

for

e v e r y

w o m a nPeriwinkle

Spring Hat Collection in stock

Now!

H O M E

Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465) Available in Link 2 Sales, Suite 1600, or please contact us at 1-866-303-LINK (1-866-303-5465)

Periwinkleby barlow

s p r i n g and s u m m e r2012

BARLOWfor MEN

• POCKET KNIVES

• BELT BUCKLES

• MONEYCLIPS

• WALLETS

• KEYCHAINS & MORE!

2 0 c o m m e r c i a l wa y • e a s t p r o v i d e n c e , r i 0 2 9 1 4

c u s t o m e r s e r v i c e : 8 0 0 . 6 5 4 . 6 0 7 4 • o f f i c e : 4 0 1 . 4 3 8 . 2 8 0 0 • fa x : 8 0 0 . 4 7 0 . 3 5 6 0

c u s t o m e r s e r v i c e @ b a r l o w d e s i g n s . c o m • w w w. b a r l o w d e s i g n s . c o m

. . . b e a u t i f u l

a c c e s s o r i e s

for

e v e r y

w o m a nPeriwinkle

Spring Hat Collection in stock

Now!

H O M E

http://www.b

Available in Link Lifestyle, Suite 1417, or please contact us at 1-800-877-LINK (1-800-877-5465)Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)

Take a fresh look at Beadworx!

Visit us in the showroom

and mention this ad

to get a FREE gift!

Place an order at the show

and receive an extra bonus.

The most unique collection

of handcrafted, beaded

sculptures in the marketplace,

Beadworx, is inspired by nature.

And this year we’re bringing

you a new, awesome line

of stakes and bird feeders

for the garden. Watch them

sparkle in the sunlight!

Scan the QR code for our showroom location.

The Southern Link Showroom #1613 (Bldg 2)www.grassrootscreations.com • [email protected] • 866-303-6070 • FLA: 727-944-5944

Come see our NEW

Garden Stakes & Feeders!

http://www.grassrootscreations.com


Available in Link Lifestyle, Suite 1417, or please contact us at 1-800-877-LINK (1-800-877-5465)Available in The Southern Link, Suite 1613, or please contact us at 1-800-877-LINK (1-800-877-5465)

the link, spring 2012

Documents

southern link

link experience

link lifestyle

link features ad

sales calls

southern hospitality

sales representatives

business exposure