The Methodology for Business Transformation (MBT): A Well Rounded and Practical Application of

Enterprise Architecture

A|EA August Meeting

Presented By: Jerad Speigel

August 9, 2006

www.PhaseOneCG.com

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The Intent of Enterprise Architecture:

• Enterprise Architecture is about planning and implementing business transformation

• As architects, we are a service provider that helps business organizations become more effective and efficient.

• Our service is to help business organizations to better understand who they are serving, what they are delivering, how they are delivering it, and how to become more efficient and effective.

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Are Analyzed By

Are Used

To

It is important for an organization to understand the process by which business drivers turn into operational reality.

Business Drivers

Prioritize Business

Areas

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Monitored By

Developed at the DOI, the Methodology for Business Transformation (MBT) enables all of the major planning functions to analyze business and service areas based on the priorities established by the governance teams.

Are Analyzed By

Are Use

d To

Business Drivers

Prioritize Business

Areas

Enterprise Transition

Plan

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The Methodology for Business Transformation (MBT) is designed to answer some of today’s more challenging business questions.

Mission Performance• What are the business changes I really need to have? • Where can we achieve dramatic improvements in performance and how do I

know I’ve achieved them? • Where are the opportunities for and risks for program collaboration, data

sharing, and shared business processes?

Investment Performance• Where do we spend program funds?• Do our investments support the business needs?

HR Performance• What is the target level of resources I need to have in place, and where? • How can I move back office resources into mission functions?

IT Performance• Where do I have redundant buying? • Where am I over/under invested? How do I know? • What metrics do I need?

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Value Chain Function 3

Value Chain Function 2

Business Value Chain

Goal 1

Objective 1 Objective 2

Goal 2

Objective 3 Objective 4

Business Product or Service 1

Business Product or Service 2

Business Product or Service 3

Value Chain Function 1

Human Capital Information Technology

Role 1 Role 2

Role 3 Role 4

System 1

System 2

System 3

System 4

Human Capital Costs: $XX System Costs: $XX

-----------------------------------------Total Business Cost: $XXX

Stakeholder Group 1

Stakeholder Group 2

· Strength 1· Strength 2· Weakness 1· Weakness 2

· Strength 1· Strength 2· Weakness 1· Weakness 2

Business Drivers

1. Who do we serve?

2. What do they say about our

business products and

services?

3. Why do we exist?

4. What business products or services do we deliver to meet our stakeholders’ needs?

5. How do we deliver the business products and services?

6. What do we need to deliver the business products and services?

7. How much does it cost to deliver the business products and services?

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Implement Business

Change(1-5 years)

Maintain Architecture

Create the Blueprint

(6-12 months)

The MBT itself is a collection of 14 integrated steps, each with sub-tasks, deliverables, and decision points.

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Each step within the MBT is further broken into tasks that are described in guidance documents and the MBT project plan.

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The MBT also contains a toolkit of analysis techniques that help capture information and present it in a standard way to decision makers.

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Step 2 features stakeholder prioritization, stakeholder analysis, and the development of a strategic intent for the business area.

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Example Work Product: Stakeholder Hierarchy

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Example Work Product: Stakeholder Exchanges

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Example Work Product: SWOT

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Example Work Product: Goals and Objectives

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Step 3 features business products, services, organization, and process analysis tasks that produce business recommendations.

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Example Work Product: Products/Services Matrix

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Example Work Product: Value Chain

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Example Work Product: Swim Lane

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Step 4 features the analysis of data, systems, services, security, and technologies to produce technical recommendations.

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Example Work Product: Systems Interfaces

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Example Work Product: Data Relationships

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Example Work Product: Data Overlaps

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At the end of Step 5 in the MBT, decision makers are presented with detailed documentation from which decisions can be made.

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Implementing the Blueprint Steps

Implementing the Blueprint Steps

Approved

Once the Blueprint has been approved, the MBT guides the business area through the implementation process.

X

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Overall, the MBT is designed to guide a well rounded analysis so that decision makers get solid recommendations for transformation.

The Value of the Methodology for Business Transformation

1. Reusable, structured approach to all business transformation.

2. Defined coordination between the architects, Business Organizations, CPIC, Contracts, and Oversight Teams.

3. Full business transformation: organization capital, human capital, information capital.

4. Coordinated program of change rather than individual projects.

5. Outputs from analysis through implementation can be centrally coordinated in your enterprise architecture repository.

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Phase One Consulting Group has successfully adopted its experiences supporting commercial clients in their strategy and technology decisions to a practice that support Federal Government Agencies in their planning needs.

Phase One Consulting Group has successfully adopted its experiences supporting commercial clients in their strategy and technology decisions to a practice that support Federal Government Agencies in their planning needs.

Contact Information:

Jerad Speigel

Partner

jspeigel@phaseonecg.com

(703) 869-5721

Phase One Consulting Group Clients

Media and Entertainment Clients

Time Inc.

Time & Life

Book of the Month Club

Leisure Arts

Southern Progress

Bertelsmann Music Group

Health Care/Pharmaceutical Clients

Sankyo Pharmaceuticals

Hospitality Industry Clients Choice Hotels

Telecommunications Industry Clients

Verio

Utilities Industry Clients Washington Gas

Federal Government Clients

DOD - OSD and Navy

DOI, MMS, OSM, USGS

USDA – Forest Service