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BU STORYTELLING WITH DATA
The Newest Infographic Tools: Adding Value to Your Story
with Understandable Data Graphics
Aleszu Bajak Northeastern University
storybench.org
BU STORYTELLING WITH DATA
VISUALIZATION
BEST PRACTICES
TOOLS
EXERCISE
BU STORYTELLING WITH DATA
Source: New York Times
BU STORYTELLING WITH DATA
RECORD
Source: Hanspeter Pfister
BU STORYTELLING WITH DATA
ANALYZE
Source: Hanspeter Pfister
BU STORYTELLING WITH DATA
COMMUNICATE
BU STORYTELLING WITH DATA
WHAT IS DATA VISUALIZATION?Source: Hot Butter Studio
BU STORYTELLING WITH DATA
WHAT IS DATA VISUALIZATION?Source: Hot Butter Studio
BU STORYTELLING WITH DATA
WHAT ARE YOU VISUALIZING AND WHY?
Exploration | Confirmation | Communication
BU STORYTELLING WITH DATA
INFOGRAPHIC OR DATA VISUALIZATION?
Source: National Geographic
BU STORYTELLING WITH DATA
BU STORYTELLING WITH DATA
DIFFERENT DATA VISUALIZATION TREATMENTS
Source: Hubspot & Visage
BU STORYTELLING WITH DATA
DIFFERENT FLAVORS OF DATA
Source: Hubspot & Visage
BU STORYTELLING WITH DATA
DIFFERENT DATA ANGLES
Narrate change over time Start big and drill down Start small and zoom out Highlight contrasts Explore the intersection Dissect the factors, reasons, causes Probe the outliers
BU STORYTELLING WITH DATA
VISUALIZATION
BEST PRACTICES
TOOLS
EXERCISE
BU STORYTELLING WITH DATA
Design last. Story first.
Sketch, sketch, sketch.
Work in grayscale.
Avoid chart junk.
BEST PRACTICES: DESIGN
BU STORYTELLING WITH DATASource: Hanspeter Pfister
BU STORYTELLING WITH DATASource: Alberto Cairo
BU STORYTELLING WITH DATASource: Alberto Cairo
BU STORYTELLING WITH DATA
BEST PRACTICES: DATA MANAGEMENT
Use spreadsheets.
Ask sources for datasets.
Note provenance.
Double check their math, and yours.
Backup between steps.
BU STORYTELLING WITH DATA
VISUALIZATION
BEST PRACTICES
TOOLS
EXERCISE
BU STORYTELLING WITH DATA
Chartbuilderhttp://quartz.github.io/Chartbuilder/
BU STORYTELLING WITH DATA
OTHER DATA VISUALIZATION TOOLS
Silk.co
HighCharts
Tableau Public
Datawrapper
Palladio
Gephi
BU STORYTELLING WITH DATA
VISUALIZATION
BEST PRACTICES
TOOLS
EXERCISE
BU STORYTELLING WITH DATA
http://bit.ly/1fhDkHB
TEXTUAL ANALYSIS AND VISUALIZATION EXERCISE
BU STORYTELLING WITH DATA
TEXTUAL ANALYSIS AND VISUALIZATION EXERCISE- Form groups of three - Share a Google spreadsheet - Each team member takes a different state of the union speech - Copy it and do a word frequency count - Explore the data - Find three or four words and paste them and their frequency into the spreadsheet with Year, Word, Frequency as column headers - Add a column called Count - Make a rudimentary bar chart using =REPT("|",C2) - Use Raw to build a bump chart of the data across time
BU STORYTELLING WITH DATA
RESOURCES
BooksEdward Tufte The Visual Display of Quantitative Information
Alberto Cairo The Functional Art Isabel Meirelles Design for Information
WebsitesVisualoop.com
Visualisingdata.com Flowingdata.com
Informationisbeautiful.net Viz.wtf
BU STORYTELLING WITH DATA